4 Head Of Digital Marketing E Commerce jobs in whatjobs
Head of Digital Marketing & E-commerce
Posted 21 days ago
Job Viewed
Job Description
Our client is seeking an ambitious and results-driven Head of Digital Marketing & E-commerce to lead their online presence and sales strategy. This remote-first role is vital for driving customer acquisition, engagement, and revenue growth through sophisticated digital marketing campaigns and a seamless e-commerce experience. You will develop and execute comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. Your responsibilities will include managing the e-commerce platform, optimizing the customer journey, and increasing conversion rates. You will lead a team of digital marketing and e-commerce specialists, fostering a data-driven culture and ensuring alignment with overall business objectives. The ideal candidate will have a deep understanding of consumer behavior online, e-commerce best practices, and the latest digital marketing trends. Proven experience in managing online advertising budgets, analyzing campaign performance, and implementing A/B testing to improve results is essential. Expertise in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing tools (e.g., Google Analytics, HubSpot, Mailchimp) is required. Strong leadership, strategic thinking, and excellent communication skills are critical. You will be responsible for identifying new market opportunities, building brand awareness, and driving customer loyalty. This position demands a proactive and innovative approach to digital growth and a proven ability to manage complex online ecosystems. This is a fully remote position, enabling you to contribute your expertise from anywhere. The successful candidate will be passionate about leveraging digital channels to achieve significant business growth and create exceptional online customer experiences. This role is associated with the **Nairobi, Nairobi, KE** area, but is a fully remote opportunity.
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Head of Digital Marketing & E-commerce
Posted 13 days ago
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Job Description
Our client, a leading name in the leisure and sports industry, is seeking a visionary Head of Digital Marketing & E-commerce to lead their online growth initiatives. This is a fully remote position, offering the ultimate flexibility to work from anywhere within Kenya. The successful candidate will be responsible for developing and executing a cutting-edge digital marketing strategy that drives customer acquisition, engagement, and online sales. You will oversee all aspects of the e-commerce platform, from website performance and user experience to digital advertising and content strategy. This leadership role requires a strategic thinker with a proven track record in driving significant growth in competitive online markets. You will manage a remote team of marketing professionals, fostering a culture of innovation and data-driven decision-making. The ability to translate market insights into effective online campaigns and translate brand values into compelling digital experiences is paramount.
Responsibilities:
Responsibilities:
- Develop and implement a comprehensive digital marketing and e-commerce strategy aligned with overall business objectives.
- Oversee the performance and continuous improvement of the company's e-commerce website.
- Lead and manage all digital advertising campaigns (PPC, social media ads, display advertising).
- Develop and execute SEO strategies to enhance organic search visibility and traffic.
- Create and manage compelling content marketing initiatives across various digital channels.
- Drive customer acquisition and retention through effective CRM and email marketing strategies.
- Analyze digital marketing performance data, identify trends, and provide actionable insights to optimize campaigns.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Lead, mentor, and develop a high-performing remote digital marketing team.
- Stay abreast of emerging digital marketing technologies and trends in the leisure and sports sector.
- Collaborate with cross-functional teams to ensure brand consistency across all digital touchpoints.
- Identify and leverage new opportunities for online growth and revenue generation.
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in digital marketing and e-commerce, with at least 4 years in a leadership role.
- Demonstrated success in developing and executing digital strategies that drive significant revenue growth.
- Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and analytics.
- Proven experience with e-commerce platforms and technologies.
- Strong analytical skills and proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics).
- Excellent leadership, communication, and interpersonal skills.
- Experience in managing remote teams and fostering a collaborative work environment.
- Knowledge of the leisure and sports industry is a significant advantage.
This advertiser has chosen not to accept applicants from your region.
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Head of Digital Marketing & E-commerce
Posted 15 days ago
Job Viewed
Job Description
Our client is seeking a visionary and results-driven Head of Digital Marketing & E-commerce to lead their online presence and sales strategy. This is a fully remote position, offering a unique opportunity to shape and execute a comprehensive digital marketing and e-commerce roadmap from anywhere. The ideal candidate will possess a deep understanding of e-commerce platforms, digital advertising, social media marketing, SEO, SEM, and content strategy. You will be responsible for driving online traffic, increasing conversion rates, optimizing the customer journey, and managing all aspects of the online sales funnel. The Head of Digital Marketing & E-commerce will develop and implement integrated campaigns across various digital channels to achieve ambitious revenue targets. This role requires strong leadership skills to manage a remote team of marketing specialists, overseeing campaign execution, performance analysis, and budget allocation. You will stay at the forefront of digital marketing trends, continuously exploring new technologies and strategies to maintain a competitive edge. Key responsibilities include defining the e-commerce brand experience, managing website analytics, and leveraging customer data to personalize marketing efforts and enhance user engagement. Building and nurturing a strong online community through social media engagement will also be a critical aspect of this role. The successful candidate will be a strategic thinker with a passion for digital innovation, capable of translating business objectives into impactful digital initiatives. Excellent communication and collaboration skills are essential for working effectively with internal teams and external partners in a remote setting. If you are a driven digital leader ready to elevate an e-commerce presence and deliver exceptional online growth, we encourage you to apply.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing and e-commerce strategies.
- Oversee all aspects of online sales funnels and conversion rate optimization.
- Manage and grow the company's presence across social media platforms.
- Develop and implement SEO and SEM strategies to drive organic and paid traffic.
- Create and manage engaging content marketing campaigns.
- Analyze website traffic, user behavior, and sales data to inform strategy.
- Manage the e-commerce platform and ensure a seamless customer experience.
- Lead and mentor a remote digital marketing and e-commerce team.
- Manage digital advertising budgets and optimize campaign performance.
- Stay abreast of the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 8 years of experience in digital marketing and e-commerce management.
- Proven track record of success in driving online sales growth and ROI.
- Extensive experience with e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital advertising platforms.
- Strong understanding of SEO, SEM, social media marketing, and content marketing.
- Demonstrated experience in managing and leading remote marketing teams.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Creative mindset with a focus on customer experience.
- Ability to manage multiple projects and prioritize effectively in a remote environment.
This advertiser has chosen not to accept applicants from your region.
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Head of Digital Marketing & E-commerce
Posted 12 days ago
Job Viewed
Job Description
Our client is seeking an innovative and results-driven Head of Digital Marketing & E-commerce to lead their online presence and revenue generation strategies. This fully remote position offers the opportunity to shape and execute cutting-edge digital campaigns and e-commerce initiatives. The ideal candidate will have a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content strategy, and e-commerce platform management. You will be responsible for driving online sales, enhancing brand visibility, and optimizing the customer journey across all digital touchpoints.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement comprehensive digital marketing and e-commerce strategies to drive online sales and customer acquisition.
- Manage and optimize all digital advertising campaigns (SEM, social media ads, display ads).
- Oversee SEO initiatives to improve organic search rankings and website traffic.
- Develop and execute content marketing strategies to engage target audiences.
- Manage and grow the company's social media presence across relevant platforms.
- Optimize the e-commerce website for user experience, conversion rates, and sales performance.
- Analyze website traffic, campaign performance, and sales data to identify trends and opportunities.
- Manage the e-commerce platform, including product catalog, pricing, and promotions.
- Collaborate with internal teams (e.g., product, sales, customer service) to ensure a cohesive brand message and customer experience.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage the digital marketing budget and ROI for all campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing and e-commerce, with at least 2 years in a leadership role.
- Proven track record of developing and executing successful digital marketing campaigns that drive revenue growth.
- Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Proficiency with analytics tools such as Google Analytics, and marketing automation platforms.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong leadership, communication, and project management abilities.
- Experience working in a fully remote environment.
- Creative mindset with a data-driven approach to decision-making.
This advertiser has chosen not to accept applicants from your region.
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