20 Senior Retail Operations Manager E Commerce Remote jobs in Kenya

• Oversee and optimize the entire sales operations lifecycle, including lead management, pipeline management, and forecasting.
• Manage and administer the company's CRM system (e.g., Salesforce) and other sales enablement tools.
• Develop and implement sales policies, procedures, and best practices.
• Analyze sales data to identify trends, forecast sales, and provide actionable insights to leadership.
• Develop and maintain sales dashboards and reports to track key performance indicators (KPIs).
• Collaborate with sales, marketing, and finance teams to ensure alignment and efficient execution of strategies.
• Manage sales territory planning and compensation plan administration.
• Identify and implement process improvements to increase sales efficiency and effectiveness.
• Provide training and support to the sales team on sales tools and processes.
• Contribute to strategic sales planning and market expansion initiatives.

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Minimum of 6 years of experience in sales operations, with a focus on strategy and process improvement.
• Proven expertise in CRM administration and management (e.g., Salesforce, HubSpot).
• Strong analytical and problem-solving skills with a keen eye for detail.
• Experience in sales forecasting, pipeline management, and performance analysis.
• Excellent understanding of sales methodologies and the sales funnel.
• Superior communication, presentation, and interpersonal skills.
• Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
• Experience developing and managing sales dashboards and reports.
• Familiarity with sales enablement platforms is a plus.

• Manage all aspects of the e-commerce store, including product listings, inventory management, order fulfillment coordination, and website maintenance.
• Develop and execute digital marketing campaigns (SEO, SEM, social media, email marketing) to drive traffic and sales.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities for growth.
• Optimize product pages and website content for search engines and user experience.
• Manage customer service inquiries and ensure timely and satisfactory resolution of issues.
• Monitor and manage online reviews and social media engagement.
• Implement strategies to improve conversion rates and average order value.
• Collaborate with suppliers and logistics partners to ensure efficient order fulfillment and delivery.
• Stay up-to-date with e-commerce trends, best practices, and new technologies.
• Manage the e-commerce budget and track performance against KPIs.
• Identify and implement strategies to enhance customer loyalty and retention.
• Ensure the online store is compliant with all relevant regulations and policies.
• Conduct A/B testing on website elements to improve performance.
• Generate regular reports on store performance, sales, marketing campaigns, and customer feedback.

• Proven experience as an E-commerce Manager, Online Store Manager, or similar role.
• In-depth knowledge of e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
• Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
• Proficiency in using e-commerce analytics tools (e.g., Google Analytics).
• Excellent analytical and problem-solving skills with a data-driven approach.
• Strong customer service and communication skills.
• Highly organized with excellent time-management abilities.
• Ability to work independently and manage multiple tasks effectively in a remote setting.
• Experience with inventory management and order fulfillment processes.
• Bachelor's degree in Marketing, Business Administration, or a related field is preferred.
• Must have a reliable internet connection and a dedicated, professional home office workspace.

• Develop and implement effective sales operations strategies to support business objectives.
• Manage the sales forecasting process, ensuring accuracy and timely reporting.
• Oversee the utilization and optimization of CRM systems and sales enablement tools.
• Analyze sales performance data and provide actionable insights to the sales team and leadership.
• Develop and maintain sales reporting dashboards and key performance indicators (KPIs).
• Streamline sales processes to improve efficiency and reduce costs.
• Collaborate with cross-functional teams (marketing, finance, supply chain) to ensure alignment.
• Train and support the sales team on best practices and operational procedures.
• Identify and implement opportunities for process improvement within sales operations.

• Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.
• Minimum of 7 years of progressive experience in sales operations within the FMCG industry.
• Proven experience in sales forecasting, pipeline management, and CRM administration (e.g., Salesforce).
• Strong analytical and problem-solving skills with a data-driven approach.
• Excellent understanding of sales processes and best practices.
• Exceptional communication, presentation, and interpersonal skills.
• Demonstrated leadership abilities and experience managing remote teams.
• Proficiency in Microsoft Office Suite, particularly Excel.
• Ability to work independently and manage multiple priorities in a remote setting.

• Oversee and optimize the sales process, from lead generation to deal closure.
• Manage and administer the company's CRM system (e.g., Salesforce), ensuring data integrity and providing user support.
• Develop and implement sales reporting and analytics dashboards to track key performance indicators (KPIs).
• Analyze sales data to identify trends, forecast sales, and provide insights to sales leadership.
• Develop and maintain sales collateral, presentations, and training materials.
• Streamline sales workflows and implement process improvements to increase efficiency.
• Manage sales territories and lead distribution.
• Collaborate with marketing to ensure effective lead management and handoff processes.
• Support the sales team with operational queries, tools, and resources.
• Assist in the development and execution of sales enablement strategies.

• Bachelor's degree in Business Administration, Sales, Marketing, or a related field.
• Minimum of 5 years of experience in sales operations, sales management, or a related analytical role.
• Proven expertise in CRM administration (Salesforce preferred) and sales automation tools.
• Strong understanding of sales processes, methodologies, and forecasting.
• Excellent analytical, problem-solving, and data interpretation skills.
• Proficiency in Microsoft Excel and data visualization tools (e.g., Tableau, Power BI).
• Exceptional communication, presentation, and interpersonal skills.
• Ability to work independently, manage multiple priorities, and meet deadlines in a remote setting.
• Experience in developing and delivering sales training is a plus.

Role Overview

The Online Sales Associate is responsible for driving online sales of Sokoxtra's products/services by engaging with customers over digital channels, handling inquiries, managing orders, and ensuring a high level of customer satisfaction. This person works closely with marketing, logistics, and customer service teams to deliver on sales targets and build strong long-term relationships with customers.

Key Responsibilities

• Respond to online customer inquiries via email, live chat, social media, etc., in a timely, friendly and professional manner.
• Educate customers on product features, pricing, promotions, and policies.
• Assist customers through the buying process—guiding them from product selection through checkout and payment.
• Upsell/cross-sell complementary products or services.
• Monitor online orders, follow up on delivery and order issues, and coordinate with fulfillment/logistics to ensure smooth delivery.
• Track sales leads, follow up on abandoned carts, and help recover sales.
• Maintain accurate records of sales, customer contacts, and feedback; prepare periodic reports on sales performance, customer issues, and market insights.
• Stay up to date with Sokoxtra's product catalog, promotions, competitor offerings, industry trends.
• Provide excellent post-sales support including returns, exchanges, refunds, and customer satisfaction checks.

Required Skills & Qualifications

• Proven experience in online sales, e-commerce, or customer service roles.
• Strong communication skills (written & verbal).
• Good organizational skills, ability to multitask (e.g. managing multiple customer conversations, orders, etc.).
• Comfort with digital tools: email, chat, CRM or ticketing systems, social media messaging.
• Target-driven mindset with ability to meet or exceed sales KPIs.
• Problem-solving ability: handle customer complaints / logistical issues with composure.
• Basic knowledge of payment methods, shipping/delivery logistics.
• High school diploma required; tertiary education in business, marketing or related field is a plus.

Preferred

• Experience with eCommerce platforms (Shopify, WooCommerce, etc.).
• Familiarity with digital marketing / promotions.
• Experience with upselling / cross-selling.
• Multilingual (if customers speak different languages) or knowing local dialects.

Working Conditions

• This position may be remote or partly remote (depending on company policy), with occasional office visits or coordination.
• Hours may include evenings or weekends to cover peak customer demand.
• May involve performance-based incentives / commissions.

How to Apply via

Here is a suggested set of instructions & information to submit your application using their website:

1. Go to
   

• Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
• Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
• Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
• Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
• Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
• Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
• Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
• Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
• Manage the e-commerce budget and track ROI for all digital marketing initiatives.
• Effectively communicate strategies and results to senior leadership in a remote setting.

• Bachelor's degree in Marketing, Business, E-commerce, or a related field.
• Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
• Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
• Strong understanding of customer acquisition and retention strategies in an online environment.
• Excellent analytical skills with the ability to translate data into actionable insights.
• Outstanding communication and collaboration skills, especially in a remote work context.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
• Creative thinker with a passion for e-commerce and digital innovation.