2,082 Senior Product Manager Consumer Goods jobs in Kenya
Senior Product Manager, Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and experienced Senior Product Manager to drive product strategy and execution for a key brand portfolio. This is a fully remote position, offering the flexibility to work from anywhere while shaping the future of popular consumer products. You will be responsible for the end-to-end product lifecycle, from market research and ideation through to product launch and ongoing optimization. The ideal candidate possesses a keen understanding of consumer behavior, market trends, and competitive landscapes within the FMCG industry. Your role will involve collaborating closely with cross-functional teams, including R&D, marketing, sales, and supply chain, to deliver products that delight consumers and achieve business objectives. This position requires strong analytical skills, strategic thinking, and the ability to translate consumer insights into actionable product roadmaps. You will be instrumental in identifying new product opportunities, defining product requirements, and ensuring successful market penetration.
Key Responsibilities:
Qualifications:
This is a fully remote role, offering a unique opportunity to influence consumer product strategy from anywhere. We are seeking a proactive individual with a passion for consumer goods and a proven track record in product innovation.
Key Responsibilities:
- Develop and execute product strategies and roadmaps for a portfolio of FMCG products.
- Conduct market research, competitive analysis, and consumer insights gathering.
- Identify new product opportunities and define product requirements and specifications.
- Lead cross-functional teams (R&D, Marketing, Sales, Supply Chain) in product development and launch.
- Manage the entire product lifecycle, from ideation to end-of-life.
- Define pricing strategies and positioning for new and existing products.
- Monitor product performance, analyze sales data, and implement improvements.
- Collaborate with marketing teams on go-to-market strategies and campaigns.
- Act as the product champion, representing the product vision internally and externally.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 5 years of experience in product management, preferably within the FMCG sector.
- Demonstrated success in launching and managing consumer products.
- Strong understanding of consumer behavior, market trends, and the FMCG landscape.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research methodologies and tools.
- Strong communication, collaboration, and presentation skills.
- Experience working with cross-functional teams in a fast-paced environment.
- Ability to manage multiple projects and prioritize effectively in a remote setting.
This is a fully remote role, offering a unique opportunity to influence consumer product strategy from anywhere. We are seeking a proactive individual with a passion for consumer goods and a proven track record in product innovation.
This advertiser has chosen not to accept applicants from your region.
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Senior Product Manager - Consumer Packaged Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) industry, is seeking a highly strategic and experienced Senior Product Manager to drive innovation and growth for their key product lines. This is a fully remote role, offering the opportunity to shape product roadmaps, define market strategies, and lead cross-functional teams from anywhere. You will be responsible for understanding consumer needs, identifying market opportunities, and translating them into successful product initiatives. Your ability to develop compelling product strategies and execute them with precision will be crucial for success.
Key Responsibilities:
Qualifications:
This is a fully remote position, allowing you to work from anywhere, contributing to product strategies conceptually relevant to regions like Bungoma, Bungoma, KE .
Key Responsibilities:
- Define and execute the product vision, strategy, and roadmap for assigned product categories.
- Conduct in-depth market research, consumer insights analysis, and competitive landscape assessment to identify growth opportunities.
- Develop business cases for new product development and product enhancements, outlining market potential, financial projections, and strategic alignment.
- Lead cross-functional product development teams, including R&D, marketing, sales, and operations, to ensure successful product launches.
- Manage the entire product lifecycle, from ideation and concept development through to launch, growth, and eventual discontinuation.
- Develop comprehensive go-to-market strategies, including pricing, promotion, and distribution plans.
- Monitor product performance against key metrics, analyzing sales data, market share, and customer feedback to drive continuous improvement.
- Collaborate closely with marketing teams to develop compelling brand messaging and campaigns.
- Act as the subject matter expert for your product portfolio, providing insights and guidance to internal stakeholders.
- Foster strong relationships with external partners, suppliers, and agencies.
- Stay abreast of industry trends, emerging technologies, and consumer behavior shifts.
- Mentor and coach junior product managers and team members.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA is highly desirable.
- Minimum of 7 years of experience in product management within the FMCG sector.
- Proven track record of successfully launching and growing consumer product lines.
- Strong understanding of market research, consumer behavior, and category management principles.
- Excellent analytical and strategic thinking skills, with the ability to translate data into actionable product strategies.
- Demonstrated experience in developing product roadmaps and managing the product lifecycle.
- Strong project management and organizational skills.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to lead and influence cross-functional teams in a remote environment.
- Proficiency in data analysis and performance tracking tools.
- Passion for consumer products and a deep understanding of the FMCG market dynamics.
This is a fully remote position, allowing you to work from anywhere, contributing to product strategies conceptually relevant to regions like Bungoma, Bungoma, KE .
This advertiser has chosen not to accept applicants from your region.
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Senior Product Manager - Consumer Packaged Goods (CPG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading multinational Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced Senior Product Manager to drive innovation and growth within their dynamic product portfolio. This fully remote role is ideal for a strategic thinker with a passion for understanding consumer needs and translating them into successful product strategies. You will be responsible for the entire product lifecycle, from ideation and market research to product development, launch, and ongoing lifecycle management. The ability to lead cross-functional teams, analyze market data, and make data-driven decisions is crucial for success in this position.
Responsibilities:
Qualifications:
This is an exceptional opportunity to shape the future of iconic consumer brands and drive significant business impact, working entirely remotely.
Responsibilities:
- Develop and execute comprehensive product strategies and roadmaps for assigned product categories.
- Conduct in-depth market research, consumer insights analysis, and competitive intelligence gathering.
- Define product requirements, features, and specifications based on consumer needs and business objectives.
- Collaborate closely with R&D, Marketing, Sales, Supply Chain, and other cross-functional teams to bring products to market.
- Lead the product development process, ensuring timely and successful launches.
- Develop and manage product positioning, messaging, and go-to-market plans.
- Monitor product performance, analyze sales data, and identify opportunities for improvement and innovation.
- Manage the product P&L and optimize pricing strategies.
- Stay current with industry trends, emerging technologies, and evolving consumer behavior.
- Present product strategies and performance updates to senior leadership.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, or a related field. An MBA is preferred.
- Minimum of 7 years of experience in product management within the FMCG/CPG industry.
- Proven track record of successfully launching and managing consumer products.
- Strong understanding of market research methodologies, consumer insights, and data analysis.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Demonstrated ability to lead and influence cross-functional teams.
- Exceptional communication, presentation, and interpersonal skills.
- Experience with product lifecycle management and agile development methodologies.
- Proficiency in market analysis tools and project management software.
- Passion for consumer brands and a deep understanding of consumer behavior.
This is an exceptional opportunity to shape the future of iconic consumer brands and drive significant business impact, working entirely remotely.
This advertiser has chosen not to accept applicants from your region.
2
Senior Product Manager - Consumer Packaged Goods (Remote)
Posted 3 days ago
Job Viewed
Job Description
Our client is seeking a dynamic and experienced Senior Product Manager to lead product strategy and development for our Consumer Packaged Goods (CPG) portfolio. This is a fully remote position where you will be responsible for driving innovation, defining product roadmaps, and ensuring the successful launch and growth of new and existing CPG products. You will work closely with cross-functional teams, including marketing, R&D, sales, and supply chain, to deliver high-quality products that meet consumer needs and achieve business objectives.
The ideal candidate will possess a deep understanding of the CPG market, consumer behavior, and product lifecycle management. Your responsibilities will include conducting market research, identifying consumer trends, developing product positioning and messaging, and defining product requirements. You will oversee product development from concept to commercialization, manage product P&Ls, and analyze market performance to inform future strategies. This role demands strong leadership, strategic thinking, and excellent communication skills, with the ability to inspire and guide teams in a remote environment. We are looking for a results-oriented individual who can translate consumer insights into compelling product offerings and drive profitable growth. Your contributions will be instrumental in shaping our brand's presence and expanding our market share. Your strategic insights will be valuable for the region including **Naivasha, Nakuru, KE**.
Responsibilities:
The ideal candidate will possess a deep understanding of the CPG market, consumer behavior, and product lifecycle management. Your responsibilities will include conducting market research, identifying consumer trends, developing product positioning and messaging, and defining product requirements. You will oversee product development from concept to commercialization, manage product P&Ls, and analyze market performance to inform future strategies. This role demands strong leadership, strategic thinking, and excellent communication skills, with the ability to inspire and guide teams in a remote environment. We are looking for a results-oriented individual who can translate consumer insights into compelling product offerings and drive profitable growth. Your contributions will be instrumental in shaping our brand's presence and expanding our market share. Your strategic insights will be valuable for the region including **Naivasha, Nakuru, KE**.
Responsibilities:
- Develop and execute comprehensive product strategies for CPG products.
- Define product roadmaps based on market research, consumer insights, and business goals.
- Oversee the entire product lifecycle, from ideation to launch and post-launch analysis.
- Conduct in-depth market and competitive analysis to identify opportunities and threats.
- Develop product requirements, specifications, and business cases.
- Collaborate with R&D, marketing, sales, and operations teams to ensure successful product development and launch.
- Manage product pricing, positioning, and go-to-market strategies.
- Monitor product performance, sales data, and consumer feedback to drive improvements.
- Manage product P&Ls and work towards achieving revenue and profitability targets.
- Present product strategies and updates to senior management and stakeholders.
- MBA or Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in product management, with a significant focus on the Consumer Packaged Goods (CPG) industry.
- Proven track record of successfully launching and managing CPG products.
- Strong understanding of market research, consumer behavior, and category management.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Demonstrated leadership and cross-functional team management abilities.
- Exceptional communication, presentation, and interpersonal skills.
- Experience working effectively in a remote team environment.
- Proficiency in data analysis and experience with relevant business intelligence tools.
This advertiser has chosen not to accept applicants from your region.
3
Senior Product Manager, Fast-Moving Consumer Goods (FMCG)
Posted 8 days ago
Job Viewed
Job Description
Our client, a leading innovator in the FMCG space, is seeking a strategic and experienced Senior Product Manager to drive the lifecycle of their key product lines. This is a fully remote position, offering the flexibility to contribute to product success from anywhere. The Senior Product Manager will be responsible for defining the product vision, strategy, and roadmap for their assigned portfolio. You will conduct in-depth market research, analyze consumer trends, and gather insights to identify new product opportunities and enhancements.
You will work closely with cross-functional teams, including R&D, marketing, sales, operations, and supply chain, to bring innovative products to market and ensure their commercial success. This role requires a deep understanding of the FMCG industry, consumer behavior, and competitive landscapes. Responsibilities include developing compelling product positioning, defining go-to-market strategies, and managing product P&Ls. You will also be responsible for monitoring product performance, making data-driven decisions to optimize offerings, and ensuring customer satisfaction.
Responsibilities:
Qualifications:
This is an exciting remote opportunity for a seasoned product leader to shape the future of popular consumer brands. If you are passionate about creating innovative products that delight consumers, apply today!
You will work closely with cross-functional teams, including R&D, marketing, sales, operations, and supply chain, to bring innovative products to market and ensure their commercial success. This role requires a deep understanding of the FMCG industry, consumer behavior, and competitive landscapes. Responsibilities include developing compelling product positioning, defining go-to-market strategies, and managing product P&Ls. You will also be responsible for monitoring product performance, making data-driven decisions to optimize offerings, and ensuring customer satisfaction.
Responsibilities:
- Define and communicate product vision, strategy, and roadmap for assigned FMCG product lines.
- Conduct market research, competitive analysis, and consumer insight generation.
- Identify and prioritize new product opportunities and feature enhancements.
- Develop business cases and product requirements for new product development initiatives.
- Collaborate with R&D, marketing, sales, and operations teams throughout the product lifecycle.
- Define product positioning, messaging, and go-to-market strategies.
- Manage product P&Ls and drive profitable growth.
- Monitor product performance, analyze sales data, and identify areas for optimization.
- Ensure product quality and customer satisfaction.
- Present product strategies and performance updates to senior management.
- Stay abreast of industry trends and emerging technologies in the FMCG sector.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field. MBA or equivalent experience is highly preferred.
- Minimum of 7 years of progressive experience in product management, with a significant focus on the FMCG industry.
- Proven track record of successfully launching and managing profitable FMCG products.
- Demonstrated understanding of consumer behavior, market dynamics, and competitive strategies within the CPG sector.
- Strong analytical and strategic thinking skills, with the ability to translate insights into actionable product plans.
- Excellent communication, presentation, and interpersonal skills.
- Experience in managing product P&Ls and driving commercial success.
- Ability to work independently and lead cross-functional teams in a remote environment.
- Proficiency in product management tools and market analysis techniques.
This is an exciting remote opportunity for a seasoned product leader to shape the future of popular consumer brands. If you are passionate about creating innovative products that delight consumers, apply today!
This advertiser has chosen not to accept applicants from your region.
4
Senior Fast-Moving Consumer Goods (FMCG) Product Manager
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading player in the FMCG sector, is seeking an experienced and dynamic Senior FMCG Product Manager to lead product strategy and development for their diverse portfolio. This role is fully remote, allowing you to contribute to our innovative projects from anywhere. You will be responsible for defining product roadmaps, conducting market research, analyzing consumer trends, and collaborating closely with R&D, marketing, sales, and supply chain teams to bring new products to market and enhance existing ones. The ideal candidate has a proven track record of successfully launching and managing FMCG products, with a deep understanding of consumer behavior, competitive landscapes, and brand positioning. You will translate market insights into actionable product plans, manage product lifecycle from concept to commercialization, and drive profitable growth. As a remote team member, you will leverage digital collaboration tools to foster strong communication and alignment across geographically dispersed teams. This position demands strategic thinking, exceptional analytical abilities, and strong leadership skills to influence stakeholders and ensure product success. You will oversee market analysis, pricing strategies, promotional planning, and sales forecasting for your product lines. Furthermore, you will work on identifying new market opportunities and developing innovative solutions to meet evolving consumer needs. Experience with digital marketing and e-commerce platforms is highly advantageous. This role offers a unique opportunity to make a significant impact on our product offerings and market presence, working remotely to support our business needs in **Ongata Rongai, Kajiado, KE**, and the broader market.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive product strategies and roadmaps for FMCG products.
- Conduct thorough market research, competitive analysis, and consumer insights gathering.
- Define product requirements and specifications for new product development.
- Collaborate with R&D, marketing, sales, and operations teams to ensure successful product launches.
- Manage the entire product lifecycle, from ideation through to end-of-life.
- Analyze sales data and market performance to identify opportunities for growth and improvement.
- Develop and implement effective pricing and promotional strategies.
- Ensure product quality and compliance with all relevant regulations.
- Present product strategies and performance updates to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 6-8 years of progressive experience in product management within the FMCG industry.
- Demonstrated success in launching and managing consumer packaged goods.
- Strong understanding of market dynamics, consumer behavior, and branding principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proven ability to lead cross-functional teams and influence stakeholders.
- Exceptional communication, presentation, and interpersonal skills for effective remote collaboration.
- Proficiency in market research tools and data analysis software.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
This advertiser has chosen not to accept applicants from your region.
5
Senior Product Manager (FMCG - Packaged Goods)
Posted 19 days ago
Job Viewed
Job Description
Our client is seeking an experienced and dynamic Senior Product Manager specializing in the Fast-Moving Consumer Goods (FMCG) sector, with a focus on packaged goods. This is a fully remote position, offering you the flexibility to work from anywhere while shaping product strategies. You will be responsible for the end-to-end product lifecycle management, from market research and concept development to product launch and post-launch analysis. Your duties will include identifying market opportunities, defining product roadmaps, developing business cases, and collaborating with cross-functional teams (R&D, marketing, sales, supply chain) to bring innovative products to market. The ideal candidate will possess a strong understanding of consumer behavior, market trends, and competitive landscapes within the FMCG industry. Proven experience in product management, including P&L responsibility, brand strategy, and go-to-market planning, is essential. You should have excellent analytical, strategic thinking, and communication skills, with the ability to influence stakeholders at all levels. This role requires a data-driven approach to decision-making and a passion for creating successful consumer products. You will be instrumental in driving growth and market share for our client's product portfolio. This remote role, with strategic oversight for products related to **Embu, Embu, KE**, is an excellent opportunity for a motivated professional.
This advertiser has chosen not to accept applicants from your region.
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6
Senior Product Marketing Manager - Consumer Goods
Posted 9 days ago
Job Viewed
Job Description
Our client, a leading innovator in the Fast-Moving Consumer Goods (FMCG) sector, is searching for a strategic and results-driven Senior Product Marketing Manager to join their fully remote marketing division. This pivotal role will be responsible for developing and executing comprehensive product marketing strategies for a portfolio of high-impact consumer brands. You will drive market penetration, brand awareness, and revenue growth through insightful market analysis, compelling go-to-market plans, and effective campaign management. The ideal candidate will have a deep understanding of the FMCG landscape, consumer behavior, and competitive market dynamics. Your expertise in product positioning, messaging, and integrated marketing communications will be crucial. This is a remote-first position, requiring you to collaborate effectively with cross-functional teams, including product development, sales, and digital marketing, from your home office. You will conduct market research, identify emerging trends, and translate consumer insights into actionable marketing initiatives. The ability to develop and manage product launch plans, create sales enablement materials, and measure the effectiveness of marketing campaigns is essential. Proficiency in market analysis tools and a strong grasp of digital marketing strategies are highly valued. We are looking for a creative thinker with excellent analytical and project management skills. This role demands a proactive approach to identifying new opportunities and a proven ability to influence stakeholders at all levels. If you are passionate about building iconic consumer brands and possess a strategic mindset coupled with exceptional execution skills in a remote environment, this opportunity offers a challenging and rewarding career path within a thriving industry.
This advertiser has chosen not to accept applicants from your region.
7
Brand Manager - Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to lead their iconic brands. This role offers an exciting opportunity to shape brand strategy, drive market growth, and connect with consumers on a large scale. The position is located in **Ruiru, Kiambu, KE**, offering a hybrid work model that balances collaborative in-office sessions with the flexibility of remote work.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute comprehensive brand strategies, including marketing plans, advertising campaigns, and promotional activities, to drive brand awareness and market share.
- Conduct market research and consumer analysis to identify trends, opportunities, and competitive landscape.
- Manage the brand's P&L, ensuring profitability and ROI for marketing investments.
- Collaborate with cross-functional teams, including sales, product development, and supply chain, to ensure brand consistency and successful product launches.
- Oversee creative development and execution of marketing materials, ensuring alignment with brand guidelines.
- Manage external agencies (advertising, PR, digital) to achieve brand objectives.
- Monitor brand performance metrics and key performance indicators (KPIs), making data-driven recommendations for optimization.
- Develop and manage the annual brand marketing budget.
- Identify and explore new distribution channels and market opportunities.
- Build strong relationships with key stakeholders, both internally and externally.
- Lead consumer insights initiatives to deeply understand target audiences and their needs.
- Ensure all brand communications and activities comply with regulatory standards.
- Stay abreast of the latest marketing trends and technologies, particularly in the FMCG space.
- Develop compelling brand positioning and messaging strategies.
- Lead cross-functional teams in executing integrated marketing campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of consumer insights, market analysis, and competitive intelligence.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated ability to manage budgets and P&Ls effectively.
- Experience working with creative and media agencies.
- Proficiency in marketing analytics and reporting tools.
- Creative thinker with strong strategic and analytical skills.
- Ability to manage multiple projects and deadlines effectively.
- Experience in managing cross-functional teams.
- Adaptable and comfortable with a hybrid work environment.
This advertiser has chosen not to accept applicants from your region.
8
Brand Manager - Fast Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to lead the strategy and execution for their key product lines. This is an exciting remote opportunity for a seasoned marketing professional to drive brand growth, market share, and consumer engagement. You will be responsible for developing and implementing comprehensive brand strategies, including market analysis, product positioning, marketing communications, and promotional activities. Your role will involve close collaboration with cross-functional teams, including sales, product development, supply chain, and external agencies, to ensure successful brand execution and achieve business objectives. The ideal candidate will have a proven track record in brand management within the FMCG industry, with a strong understanding of consumer insights, market trends, and competitive landscapes. You should possess excellent analytical, strategic thinking, and communication skills, with the ability to inspire and lead teams. This remote position offers the flexibility to work from anywhere, provided you have a stable internet connection and can effectively collaborate with a distributed team. You will be empowered to take ownership of your brands, develop innovative marketing campaigns, and measure their impact on business performance. This role is crucial for driving the success and profitability of our client's portfolio.
Key Responsibilities:
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
Key Responsibilities:
- Develop and execute annual brand plans and marketing strategies.
- Conduct market research and consumer insight analysis to identify growth opportunities.
- Define product positioning, key messaging, and target audience for brands.
- Manage the marketing budget and allocate resources effectively.
- Oversee the development and implementation of integrated marketing campaigns across all channels.
- Collaborate with sales teams to ensure effective go-to-market strategies.
- Manage relationships with advertising agencies, media partners, and other external vendors.
- Monitor brand performance, sales data, and market share, providing actionable insights.
- Identify opportunities for product innovation and line extensions.
- Lead cross-functional teams to ensure alignment and successful execution of brand initiatives.
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
This advertiser has chosen not to accept applicants from your region.
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