1,793 Senior Digital Marketing Strategist Remote Campaign Lead jobs in Kenya
Senior Digital Marketing Strategist - Remote Campaign Lead
Posted 6 days ago
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Job Description
Our client is seeking a highly experienced and creative Senior Digital Marketing Strategist to join their fully remote marketing team. This pivotal role will involve developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, lead generation, and customer engagement across various online channels. You will be responsible for defining target audiences, selecting the most effective digital platforms (SEO, SEM, social media, email, content marketing), and analyzing campaign performance to optimize strategies and maximize ROI. The ideal candidate possesses a deep understanding of the digital landscape, a data-driven approach, and excellent communication skills to collaborate effectively with cross-functional teams in a remote setting.
Responsibilities:
Responsibilities:
- Develop and execute integrated digital marketing strategies aligned with business objectives.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and drive relevant traffic.
- Develop and implement content marketing strategies, including blog posts, articles, infographics, and videos.
- Plan and execute email marketing campaigns, including segmentation, automation, and performance tracking.
- Manage social media presence and engagement strategies across relevant platforms.
- Analyze campaign performance using tools like Google Analytics, reporting on key metrics, and providing actionable insights.
- Conduct market research and competitive analysis to identify opportunities and stay ahead of industry trends.
- Collaborate with design, content, and web development teams to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Manage digital marketing budgets effectively to achieve optimal return on investment.
- A/B test different marketing approaches to continuously improve campaign effectiveness.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a proven track record of developing and executing successful online campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong analytical and data interpretation skills, with the ability to translate data into strategic recommendations.
- Excellent written and verbal communication skills.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote environment.
- Creative thinking and a passion for innovation in the digital space.
- Experience with marketing automation platforms is a plus.
- A strong understanding of customer journey mapping and conversion rate optimization (CRO).
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Senior SEO Strategist - Remote Performance Marketing
Posted 3 days ago
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Job Description
Our client is seeking a highly analytical and results-driven Senior SEO Strategist to join their remote marketing team. This role is focused on developing and executing comprehensive search engine optimization strategies to significantly enhance organic visibility, traffic, and conversions. You will be responsible for conducting in-depth keyword research, technical SEO audits, competitor analysis, and content strategy development. Your expertise will guide website architecture improvements, on-page optimization, and off-page SEO efforts, including link building and digital PR. The ideal candidate will possess a deep understanding of search engine algorithms, best practices, and emerging trends. Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, and Google Analytics is mandatory. You will track, analyze, and report on SEO performance, providing actionable insights and recommendations to the marketing team and stakeholders. A strong understanding of content marketing, user experience (UX), and conversion rate optimization (CRO) as they relate to SEO is essential. You will collaborate with content creators, web developers, and other marketing specialists to ensure seamless integration of SEO best practices across all digital initiatives. A Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 5 years of dedicated SEO experience, is required. Experience managing SEO for e-commerce or lead generation websites is highly preferred. This is an excellent opportunity for a seasoned SEO professional to lead impactful strategies and drive significant growth in a flexible, remote work environment.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Remote Performance Campaigns
Posted today
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Job Description
Our client is seeking a highly strategic and data-driven Senior Digital Marketing Strategist to join their fully remote marketing team. This role is critical for developing and executing innovative digital marketing campaigns that drive customer acquisition, engagement, and revenue growth. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. The ideal candidate will have a deep understanding of the digital marketing landscape, including analytics, conversion rate optimization, and A/B testing. You will translate business goals into measurable marketing objectives and develop comprehensive strategies to achieve them. This position requires a proven ability to manage budgets, analyze campaign performance, and optimize for maximum ROI. Excellent communication and leadership skills are essential for collaborating with cross-functional teams and presenting campaign results and insights. A strong portfolio demonstrating successful campaign management and measurable results is a must. We are looking for a creative thinker with a passion for leveraging data to inform marketing decisions and a commitment to staying ahead of digital marketing trends. This is a fantastic opportunity to lead impactful marketing initiatives and shape the digital presence of our client from anywhere. Your expertise in performance marketing will be crucial for driving growth and ensuring our client's success in the digital space, supporting strategic objectives related to the Nairobi, Nairobi, KE market.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Strategist - Performance Campaigns
Posted 12 days ago
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Job Description
Our client, a dynamic e-commerce startup, is seeking a creative and data-driven Remote Digital Marketing Strategist to spearhead their online growth initiatives. This fully remote position empowers you to design and implement effective digital marketing campaigns from anywhere. You will be responsible for developing and executing comprehensive strategies across various digital channels, with a strong focus on performance marketing, lead generation, and customer acquisition. The ideal candidate will possess a deep understanding of SEO, SEM, social media advertising, content marketing, email marketing, and marketing automation tools. You will analyze campaign performance, identify trends, and optimize strategies to maximize ROI and achieve business objectives. Key responsibilities include planning and managing paid advertising campaigns (Google Ads, Meta Ads), developing SEO strategies, creating engaging content, managing social media presence, running email marketing campaigns, and utilizing analytics tools to track and report on key metrics. Proficiency in Google Analytics, marketing automation platforms (e.g., HubSpot, Mailchimp), and CRM systems is essential. We are looking for an innovative thinker with excellent analytical skills, a passion for digital marketing, and the ability to translate marketing insights into actionable strategies in a remote work environment. This is an exciting opportunity to shape the digital presence of a growing brand.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies to drive online growth and customer acquisition.
- Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, etc.
- Develop and execute SEO strategies to improve organic search rankings and drive traffic.
- Create compelling and engaging content for various digital channels, including website, blog, and social media.
- Manage social media presence and engage with the online community.
- Plan and execute email marketing campaigns and nurture leads effectively.
- Utilize analytics tools (e.g., Google Analytics) to track, measure, and report on campaign performance.
- Conduct market research and competitor analysis to identify new opportunities.
- Collaborate with design and development teams to ensure seamless user experience across digital touchpoints.
- Stay up-to-date with the latest digital marketing trends and best practices.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing, with a focus on performance marketing and campaign management.
- Proven experience managing paid search (SEM) and social media advertising campaigns.
- Strong knowledge of SEO best practices and tools.
- Proficiency with Google Analytics, Google Ads, Meta Ads Manager, and other digital marketing platforms.
- Experience with marketing automation tools (e.g., HubSpot, Mailchimp) and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects effectively in a remote setting.
This advertiser has chosen not to accept applicants from your region.
3
Remote Digital Marketing Strategist (Performance Marketing)
Posted 21 days ago
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Job Description
Our client is looking for a results-driven and creative Digital Marketing Strategist specializing in performance marketing to join their entirely remote marketing department. In this role, you will be instrumental in developing and executing cutting-edge digital campaigns designed to drive measurable outcomes, such as lead generation, customer acquisition, and revenue growth. You will leverage your expertise across various digital channels, including paid search (PPC), social media advertising, display advertising, and affiliate marketing. The ideal candidate possesses a deep understanding of analytics, conversion rate optimization (CRO), and audience segmentation. You will be responsible for setting campaign objectives, managing budgets, monitoring performance metrics, and continuously optimizing campaigns for maximum ROI. This position requires a strategic thinker with a passion for data, a knack for creative campaign development, and the ability to thrive in a fast-paced, collaborative remote environment.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive performance marketing strategies across multiple digital channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.
- Manage and optimize paid advertising campaigns to achieve target KPIs, such as CPA, ROAS, and lead volume.
- Conduct keyword research, audience targeting, and ad copywriting for PPC and social media campaigns.
- Monitor campaign performance in real-time, analyze data using tools like Google Analytics, and provide actionable insights for optimization.
- Implement A/B testing strategies for ad creatives, landing pages, and targeting parameters to improve conversion rates.
- Manage campaign budgets effectively, ensuring optimal allocation of resources across channels.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest trends, technologies, and best practices in digital marketing and performance advertising.
- Generate regular performance reports for stakeholders, highlighting key metrics, insights, and recommendations.
- Identify new opportunities for growth and expansion within the digital marketing landscape.
- Contribute to the overall marketing strategy and brand positioning.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 4 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven track record of successfully managing and optimizing PPC, social media advertising, and other performance-driven campaigns.
- Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant advertising platforms.
- Solid understanding of SEO principles and their integration with paid campaigns.
- Experience with A/B testing and conversion rate optimization techniques.
- Strong analytical and quantitative skills, with the ability to translate data into insights and actions.
- Excellent written and verbal communication skills.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Experience with marketing automation platforms is a plus.
- Creative mindset with a passion for driving measurable results.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Strategist - Social Media & E-commerce
Posted 20 days ago
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Job Description
Our client is seeking a creative and data-driven Digital Marketing Strategist with a specialization in E-commerce and Social Media. This hybrid role requires a strategic thinker who can develop and execute comprehensive online marketing campaigns to drive brand awareness, customer engagement, and sales. You will be responsible for managing social media platforms, optimizing e-commerce channels, and leveraging digital advertising to achieve business objectives. This position involves a mix of remote work and in-office collaboration.
Responsibilities:
Responsibilities:
- Develop and implement innovative digital marketing strategies across social media and e-commerce platforms.
- Manage and grow the company's social media presence (e.g., Facebook, Instagram, Twitter, LinkedIn), creating engaging content and fostering community interaction.
- Optimize e-commerce product listings, website content, and user experience to improve conversion rates.
- Plan, execute, and analyze paid social media advertising campaigns (e.g., Facebook Ads, Instagram Ads) and search engine marketing (SEM) campaigns.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Develop and manage content calendars for social media and blog posts.
- Monitor website analytics and social media performance metrics, providing regular reports and insights.
- Collaborate with design and content teams to create compelling marketing materials.
- Identify and engage with influencers and brand advocates.
- Manage email marketing campaigns, including segmentation, automation, and performance tracking.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Contribute to the overall brand strategy and voice across all digital channels.
- This role demands a blend of creative flair and analytical rigor. You should be adept at understanding customer behavior online and translating insights into actionable strategies. Excellent communication and collaboration skills are essential for working effectively in a hybrid team environment.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on social media and e-commerce.
- Proven experience in developing and executing successful social media campaigns and e-commerce strategies.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics), and e-commerce platforms (e.g., Shopify, WooCommerce).
- Experience with paid social advertising and SEM.
- Excellent content creation, copywriting, and editing skills.
- Strong analytical skills and the ability to interpret data to drive decisions.
- Knowledge of SEO best practices.
- Familiarity with CRM systems is a plus.
- Ability to work independently and as part of a team in a hybrid work model.
- Strong organizational and project management skills.
This advertiser has chosen not to accept applicants from your region.
5
Remote Senior Digital Marketing Strategist - Performance Campaigns
Posted 21 days ago
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Job Description
Our client is seeking a results-oriented Senior Digital Marketing Strategist specializing in performance campaigns for a fully remote position. This role is integral to driving measurable growth and enhancing online presence. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing strategies across various channels to achieve key performance indicators (KPIs). This position requires a deep understanding of SEO, SEM, social media advertising, content marketing, email marketing, and data analytics. The ideal candidate will possess strong strategic thinking abilities, a data-driven mindset, and the capacity to work autonomously and collaboratively in a virtual team environment to achieve ambitious marketing objectives.
Key Responsibilities:
Key Responsibilities:
- Develop and execute data-driven digital marketing strategies focused on achieving lead generation, conversion, and customer acquisition goals.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Conduct keyword research, SEO analysis, and implement on-page and off-page SEO strategies to improve organic search rankings.
- Develop and manage content marketing initiatives, including blog posts, articles, and website copy, to engage target audiences.
- Plan and execute email marketing campaigns, including segmentation, automation, and performance tracking.
- Analyze marketing campaign performance using tools like Google Analytics, Adobe Analytics, and other reporting dashboards.
- Provide regular reports on campaign performance, insights, and recommendations for improvement to stakeholders.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with creative teams and external agencies to develop compelling marketing assets.
- Manage marketing budgets effectively, ensuring maximum ROI.
- Identify opportunities for A/B testing and implement strategies to optimize conversion rates across all digital touchpoints.
- Contribute to the overall marketing strategy and business development efforts.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on performance marketing and campaign management.
- Proven expertise in SEO, SEM, PPC, social media advertising, and content marketing.
- Hands-on experience with Google Analytics, Google Ads, and other major advertising platforms.
- Demonstrated ability to develop and execute successful digital marketing strategies that drive measurable results.
- Excellent analytical skills, with the ability to interpret complex data and translate insights into actionable strategies.
- Strong project management and organizational skills.
- Effective communication and collaboration skills, essential for remote teamwork.
- Proficiency in marketing automation tools and CRM systems is a plus.
- Creative thinking and a passion for digital innovation.
- Must have a reliable internet connection and a dedicated home office environment conducive to focused work.
This advertiser has chosen not to accept applicants from your region.
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Remote Senior Digital Marketing Strategist - Performance Marketing
Posted 12 days ago
Job Viewed
Job Description
Our client, a rapidly expanding e-commerce business, is seeking an experienced and results-driven Remote Senior Digital Marketing Strategist to spearhead their performance marketing efforts. This is a fully remote position, offering the flexibility to develop and execute impactful campaigns from anywhere. The ideal candidate will have a deep understanding of paid social, SEM, SEO, and analytics, with a proven track record of driving measurable growth and ROI.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various channels, including paid search, paid social, display advertising, and programmatic.
- Manage and optimize multi-million dollar digital advertising budgets to achieve key performance indicators (KPIs) such as CPA, ROAS, and customer acquisition cost (CAC).
- Conduct thorough keyword research, audience segmentation, and A/B testing to maximize campaign effectiveness.
- Analyze campaign performance data using tools like Google Analytics, Adobe Analytics, and internal dashboards to identify trends and insights.
- Provide strategic recommendations for improving website traffic, conversion rates, and customer engagement.
- Collaborate with content creators, web developers, and other marketing teams to ensure cohesive campaign execution.
- Stay ahead of the curve on emerging digital marketing trends, tools, and best practices.
- Develop detailed performance reports for senior management, highlighting key metrics and strategic recommendations.
- Lead and mentor junior members of the digital marketing team.
- Contribute to the overall marketing strategy and brand positioning.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong emphasis on performance marketing and paid media management.
- Demonstrated success in managing large advertising budgets and delivering significant ROI.
- Expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major advertising platforms.
- Proficiency in SEO best practices and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Excellent written and verbal communication skills, essential for remote collaboration and client-facing interactions.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced remote environment.
- Creative thinking and a passion for data-driven marketing.
- Experience in e-commerce or consumer goods marketing is a plus.
This advertiser has chosen not to accept applicants from your region.
7
Digital Marketing Strategist - Performance Marketing (Remote)
Posted 3 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Digital Marketing Strategist with a strong focus on performance marketing to join their fully remote team. This role is critical for developing and executing impactful digital marketing campaigns that drive customer acquisition, engagement, and revenue growth. You will be responsible for crafting comprehensive strategies across various digital channels, including SEO, SEM, social media advertising, email marketing, and content marketing. Your key responsibilities will involve setting campaign goals, managing budgets, analyzing campaign performance data, and optimizing strategies for maximum ROI. A deep understanding of analytics tools (e.g., Google Analytics, social media insights) and A/B testing methodologies is essential. You will identify target audiences, develop compelling ad creatives and copy, and manage paid media campaigns to achieve specific KPIs. Collaboration with design, content, and sales teams will be vital to ensure cohesive and effective campaign execution. We are looking for a data-savvy individual with excellent analytical, problem-solving, and communication skills, capable of thriving in a dynamic, remote work environment, all while being virtually based from your home in or near Nakuru, Nakuru, KE . The ideal candidate possesses a strong understanding of the digital marketing landscape and a proven track record of delivering successful performance-driven campaigns. This is an exciting opportunity to contribute to a growing company, drive significant marketing impact, and shape digital strategies in a flexible, remote-first setting. Your expertise will be instrumental in expanding our client's online presence and achieving their business objectives.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Strategist - E-commerce & Social Media
Posted 21 days ago
Job Viewed
Job Description
Our client is seeking a creative and analytical Digital Marketing Strategist with expertise in E-commerce and Social Media to join their dynamic, fully remote marketing team. This role is perfect for a forward-thinking professional who can develop and execute impactful digital strategies to drive online sales and brand engagement. You will be responsible for managing all aspects of the company's online presence, including website content, social media platforms, email marketing campaigns, and paid advertising initiatives. Your primary goal will be to increase brand awareness, generate qualified leads, and drive conversions across various digital channels.
Key responsibilities include developing comprehensive digital marketing plans, defining target audiences, and setting measurable objectives. You will conduct market research, analyze competitor strategies, and identify new opportunities for growth. This role requires hands-on experience with SEO/SEM, content marketing, social media marketing (organic and paid), email automation, and e-commerce analytics platforms. You will create compelling and engaging content tailored to specific platforms and audience segments, ensuring brand consistency across all communications. Performance tracking and reporting are critical; you will continuously monitor campaign performance, analyze data, and provide actionable insights to optimize strategies and maximize ROI. Experience with A/B testing, conversion rate optimization (CRO), and user experience (UX) principles is highly desirable. The ideal candidate is a self-starter with a passion for all things digital, possessing excellent communication skills and the ability to work independently and collaboratively in a remote setting. A strong understanding of e-commerce best practices and emerging social media trends is essential. Join our client’s innovative team and shape their digital future from anywhere.
Key responsibilities include developing comprehensive digital marketing plans, defining target audiences, and setting measurable objectives. You will conduct market research, analyze competitor strategies, and identify new opportunities for growth. This role requires hands-on experience with SEO/SEM, content marketing, social media marketing (organic and paid), email automation, and e-commerce analytics platforms. You will create compelling and engaging content tailored to specific platforms and audience segments, ensuring brand consistency across all communications. Performance tracking and reporting are critical; you will continuously monitor campaign performance, analyze data, and provide actionable insights to optimize strategies and maximize ROI. Experience with A/B testing, conversion rate optimization (CRO), and user experience (UX) principles is highly desirable. The ideal candidate is a self-starter with a passion for all things digital, possessing excellent communication skills and the ability to work independently and collaboratively in a remote setting. A strong understanding of e-commerce best practices and emerging social media trends is essential. Join our client’s innovative team and shape their digital future from anywhere.
This advertiser has chosen not to accept applicants from your region.
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