3 Remote Digital Marketing Strategist Performance Marketing jobs in whatjobs

Remote Digital Marketing Strategist (Performance Marketing)

00001 Tuwan KES90000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is looking for a results-driven and creative Digital Marketing Strategist specializing in performance marketing to join their entirely remote marketing department. In this role, you will be instrumental in developing and executing cutting-edge digital campaigns designed to drive measurable outcomes, such as lead generation, customer acquisition, and revenue growth. You will leverage your expertise across various digital channels, including paid search (PPC), social media advertising, display advertising, and affiliate marketing. The ideal candidate possesses a deep understanding of analytics, conversion rate optimization (CRO), and audience segmentation. You will be responsible for setting campaign objectives, managing budgets, monitoring performance metrics, and continuously optimizing campaigns for maximum ROI. This position requires a strategic thinker with a passion for data, a knack for creative campaign development, and the ability to thrive in a fast-paced, collaborative remote environment.
Responsibilities:
  • Develop and implement comprehensive performance marketing strategies across multiple digital channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.
  • Manage and optimize paid advertising campaigns to achieve target KPIs, such as CPA, ROAS, and lead volume.
  • Conduct keyword research, audience targeting, and ad copywriting for PPC and social media campaigns.
  • Monitor campaign performance in real-time, analyze data using tools like Google Analytics, and provide actionable insights for optimization.
  • Implement A/B testing strategies for ad creatives, landing pages, and targeting parameters to improve conversion rates.
  • Manage campaign budgets effectively, ensuring optimal allocation of resources across channels.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay up-to-date with the latest trends, technologies, and best practices in digital marketing and performance advertising.
  • Generate regular performance reports for stakeholders, highlighting key metrics, insights, and recommendations.
  • Identify new opportunities for growth and expansion within the digital marketing landscape.
  • Contribute to the overall marketing strategy and brand positioning.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 4 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Proven track record of successfully managing and optimizing PPC, social media advertising, and other performance-driven campaigns.
  • Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant advertising platforms.
  • Solid understanding of SEO principles and their integration with paid campaigns.
  • Experience with A/B testing and conversion rate optimization techniques.
  • Strong analytical and quantitative skills, with the ability to translate data into insights and actions.
  • Excellent written and verbal communication skills.
  • Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
  • Experience with marketing automation platforms is a plus.
  • Creative mindset with a passion for driving measurable results.
This is an exciting opportunity for a talented digital marketer to shape impactful campaigns and drive significant business growth in a fully remote capacity.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Strategist - Performance Marketing

60100 Embu, Eastern KES310000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a fast-growing e-commerce platform, is seeking a highly skilled and data-driven Digital Marketing Strategist to lead their performance marketing efforts. This is a fully remote position, perfect for an expert who excels at driving online growth through strategic campaign management and optimization. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to achieve key business objectives, including customer acquisition, conversion rates, and ROI. Key responsibilities include planning and executing paid search (PPC), social media advertising, display advertising, and affiliate marketing campaigns. You will conduct in-depth keyword research, audience segmentation, and A/B testing to continuously improve campaign performance. Analyzing campaign data, generating insightful reports, and translating metrics into actionable strategies are crucial aspects of this role. You will also stay abreast of the latest digital marketing trends, tools, and best practices to ensure our client remains at the cutting edge of online advertising. While this role is fully remote, it has an initial focus on supporting marketing initiatives for the **Embu, Embu, KE** region. A Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field is required. A minimum of 5 years of hands-on experience in digital marketing, with a strong emphasis on performance marketing and campaign management, is essential. Proven expertise in Google Ads, Facebook Ads Manager, Google Analytics, and other relevant advertising platforms is mandatory. Excellent analytical, problem-solving, and communication skills are crucial for success. The ability to manage multiple projects, work autonomously, and collaborate effectively with remote teams is highly valued.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Strategist - Performance Marketing

60100 Embu, Eastern KES175000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking a highly data-driven and creative Remote Digital Marketing Strategist with a strong focus on performance marketing. This position is 100% remote, offering the flexibility to work from anywhere. You will be responsible for developing and executing integrated digital marketing campaigns designed to drive measurable results, such as lead generation, customer acquisition, and revenue growth. Your expertise will encompass SEO, SEM, social media advertising, email marketing, and content marketing optimization. You will analyze campaign performance, identify trends, and continuously optimize strategies to maximize ROI.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business objectives.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve target KPIs.
  • Oversee SEO initiatives to improve organic search rankings and drive website traffic.
  • Develop and execute email marketing campaigns, including segmentation and automation.
  • Create and manage engaging content marketing strategies to attract and nurture leads.
  • Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
  • Prepare regular reports on digital marketing performance, providing insights and actionable recommendations.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with cross-functional teams (e.g., sales, creative) to ensure campaign alignment.
  • Test and iterate on marketing strategies to improve effectiveness and efficiency.
Qualifications:
  • A Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 4 years of experience in digital marketing, with a strong emphasis on performance marketing.
  • Proven experience in managing successful SEO, SEM, and paid social campaigns.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Meta Ads Manager, email marketing software).
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently, manage multiple projects, and thrive in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Knowledge of content management systems (CMS) is a plus.
This is an exciting opportunity for a performance-driven marketer to lead impactful digital campaigns in a flexible, remote setting. The administrative location for this role is Embu, Embu, KE , however, the position is fully remote.
This advertiser has chosen not to accept applicants from your region.
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