2 Remote Senior Digital Marketing Strategist Performance Marketing jobs in whatjobs
Remote Senior Digital Marketing Strategist - Performance Marketing
Posted 12 days ago
Job Viewed
Job Description
Our client, a rapidly expanding e-commerce business, is seeking an experienced and results-driven Remote Senior Digital Marketing Strategist to spearhead their performance marketing efforts. This is a fully remote position, offering the flexibility to develop and execute impactful campaigns from anywhere. The ideal candidate will have a deep understanding of paid social, SEM, SEO, and analytics, with a proven track record of driving measurable growth and ROI.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various channels, including paid search, paid social, display advertising, and programmatic.
- Manage and optimize multi-million dollar digital advertising budgets to achieve key performance indicators (KPIs) such as CPA, ROAS, and customer acquisition cost (CAC).
- Conduct thorough keyword research, audience segmentation, and A/B testing to maximize campaign effectiveness.
- Analyze campaign performance data using tools like Google Analytics, Adobe Analytics, and internal dashboards to identify trends and insights.
- Provide strategic recommendations for improving website traffic, conversion rates, and customer engagement.
- Collaborate with content creators, web developers, and other marketing teams to ensure cohesive campaign execution.
- Stay ahead of the curve on emerging digital marketing trends, tools, and best practices.
- Develop detailed performance reports for senior management, highlighting key metrics and strategic recommendations.
- Lead and mentor junior members of the digital marketing team.
- Contribute to the overall marketing strategy and brand positioning.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong emphasis on performance marketing and paid media management.
- Demonstrated success in managing large advertising budgets and delivering significant ROI.
- Expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major advertising platforms.
- Proficiency in SEO best practices and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Excellent written and verbal communication skills, essential for remote collaboration and client-facing interactions.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced remote environment.
- Creative thinking and a passion for data-driven marketing.
- Experience in e-commerce or consumer goods marketing is a plus.
This advertiser has chosen not to accept applicants from your region.
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Remote Senior Digital Marketing Strategist - Performance Marketing
Posted 10 days ago
Job Viewed
Job Description
Our client is seeking a highly experienced and data-driven Senior Digital Marketing Strategist to join their fully remote team. This role is critical for developing and executing innovative performance marketing campaigns that drive measurable results, including lead generation, customer acquisition, and revenue growth. You will be responsible for crafting comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media advertising, email marketing, and affiliate marketing. The ideal candidate will possess a deep understanding of analytics, A/B testing, and campaign optimization techniques to maximize ROI. You will work closely with content creators, web developers, and sales teams to ensure a cohesive and effective marketing funnel. Key responsibilities include managing significant advertising budgets, identifying new growth opportunities, and staying ahead of industry trends and algorithm changes. You will be instrumental in analyzing campaign performance, generating insightful reports, and providing strategic recommendations for continuous improvement. This position demands a creative thinker with exceptional analytical skills and a passion for digital innovation. The ability to translate business objectives into actionable marketing plans and communicate effectively with a distributed team is essential. We are looking for a results-oriented professional with a proven track record of success in driving significant growth through digital channels. This is a fantastic opportunity to shape impactful marketing initiatives for a leading organization from anywhere. Responsibilities:
- Develop and execute comprehensive digital marketing strategies across various channels including SEM, SEO, social media, email, and affiliate marketing.
- Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Analyze campaign performance data, identify trends, and provide actionable insights and recommendations for improvement.
- Conduct A/B testing and multivariate testing to optimize landing pages, ad copy, and creative assets.
- Manage significant digital advertising budgets to achieve target KPIs (CPA, ROAS, CAC).
- Identify new growth opportunities and emerging trends in digital marketing.
- Collaborate with content and creative teams to develop compelling marketing materials.
- Work closely with sales and product teams to ensure alignment and support business objectives.
- Prepare regular performance reports and present findings and strategic recommendations to senior management.
- Stay up-to-date with the latest digital marketing tools, technologies, and best practices.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 7 years of progressive experience in digital marketing, with a strong focus on performance marketing and paid acquisition.
- Demonstrated success in managing and scaling digital advertising campaigns with significant budgets.
- Expertise in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing platforms.
- Strong understanding of SEO best practices and SEM strategies.
- Proficiency in A/B testing methodologies and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional written and verbal communication skills, with the ability to present data effectively.
- Proven ability to work independently and manage multiple projects in a fast-paced, remote environment.
- Experience with marketing automation tools and CRM systems is a plus.
This advertiser has chosen not to accept applicants from your region.
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