1,698 Senior Digital Marketing Strategist Content Seo jobs in Kenya
Senior Digital Marketing Strategist - Content & SEO
Posted 19 days ago
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Key Responsibilities:
- Develop and implement a robust content marketing strategy aligned with business objectives.
- Conduct in-depth keyword research and SEO analysis to identify opportunities for organic growth.
- Oversee the creation of high-quality, engaging, and SEO-optimized content across various platforms (blog posts, articles, social media, website copy).
- Manage and optimize website content for search engine ranking and user experience.
- Monitor and analyze website traffic, engagement, and conversion rates using tools like Google Analytics.
- Develop and execute link-building strategies to improve domain authority.
- Collaborate with design and development teams to ensure website technical SEO best practices are implemented.
- Stay updated on the latest SEO algorithm changes and digital marketing best practices.
- Manage and nurture online communities and social media channels.
- Report on campaign performance and provide actionable insights to stakeholders.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
- 5+ years of experience in digital marketing, with a strong focus on content strategy and SEO.
- Proven success in developing and executing SEO strategies that drive significant organic traffic and conversions.
- Expertise in keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
- Strong understanding of website analytics tools (e.g., Google Analytics, Google Search Console).
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience with CMS platforms (e.g., WordPress) and basic HTML/CSS knowledge.
- Ability to manage multiple projects simultaneously in a remote setting.
- Demonstrated ability to analyze data and translate insights into effective marketing actions.
Remote Digital Marketing Strategist - Content & SEO
Posted 17 days ago
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Remote Digital Marketing Specialist - SEO & Content Strategist
Posted 19 days ago
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Job Description
Responsibilities:
- Develop and execute data-driven SEO strategies to improve organic search rankings and website traffic.
- Conduct keyword research, competitor analysis, and backlink audits.
- Create, edit, and publish engaging and optimized content across various digital platforms (blog posts, articles, social media updates, website copy).
- Manage and execute social media marketing campaigns to build brand awareness and engagement.
- Plan and implement paid advertising campaigns (PPC, social media ads) within budget.
- Monitor, analyze, and report on website performance, SEO metrics, and campaign results using tools like Google Analytics.
- Identify trends and insights to optimize marketing campaigns and improve user experience.
- Collaborate with design and development teams to implement website changes for SEO.
- Stay current with the latest digital marketing trends, SEO best practices, and algorithm updates.
- Develop and manage email marketing campaigns.
- Ensure brand consistency across all digital channels.
- Provide recommendations for website optimization and content creation.
This is a fully remote opportunity, offering the flexibility to work from your chosen location. Our client is dedicated to fostering a productive and collaborative remote work culture, providing the tools and support needed for success. While the role is remote, it originates from our client's key operational hub in **Mlolongo, Machakos, Kenya**, offering a chance to impact global marketing efforts. We are looking for passionate marketers who can drive measurable results in the digital space.
Remote Digital Marketing Strategist & Content Creator
Posted 12 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing, tailored for clients targeting markets near **Ruiru, Kiambu**.
- Create high-quality, engaging, and platform-specific content, including website copy, blog posts, social media updates, video scripts, and infographics.
- Manage and grow social media presence for clients, fostering community engagement and brand loyalty.
- Conduct in-depth keyword research and implement SEO best practices to improve organic search rankings.
- Design and execute paid advertising campaigns (PPC) on platforms like Google Ads and social media, optimizing for ROI.
- Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate effectively with remote design, web development, and client management teams.
- Manage content calendars and ensure timely delivery of all marketing assets.
- Develop and execute email marketing campaigns, including list segmentation and A/B testing.
- Monitor competitor activities and market trends to identify new opportunities.
- Understand target audience demographics and psychographics to craft resonant messaging.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 4 years of experience in digital marketing, with a proven track record of successful campaigns.
- Strong expertise in SEO, SEM, social media marketing, content creation, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, HubSpot, Mailchimp, SEMrush, and various social media management platforms.
- Excellent written and verbal communication skills, with a knack for storytelling and persuasive copywriting.
- Creative thinking and problem-solving abilities, with a strong aesthetic sense.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a remote environment.
- Experience with video editing and graphic design tools (e.g., Adobe Creative Suite, Canva) is a significant plus.
- Demonstrated ability to analyze data and translate insights into strategic actions.
- A proactive and self-motivated individual with a passion for digital innovation.
- Understanding of the Kenyan market and consumer behavior is advantageous.
Lead Digital Marketing Strategist, Creative Campaigns
Posted 18 days ago
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Lead Digital Marketing Strategist - Content & Engagement
Posted 19 days ago
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Lead Digital Marketing Strategist (Content & Social Media)
Posted 9 days ago
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Location: This role is fully remote and associated with **Naivasha, Nakuru, KE**. We encourage applications from individuals who are eager to make a significant impact on our client's digital presence.
Responsibilities:
- Develop and implement integrated digital marketing strategies focusing on content and social media.
- Create and manage a content calendar aligned with marketing objectives.
- Oversee the creation of engaging blog posts, articles, videos, infographics, and other digital assets.
- Manage and grow the company's social media presence across key platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
- Develop and execute social media advertising campaigns.
- Monitor, analyze, and report on website traffic, campaign performance, and social media engagement using tools like Google Analytics and social media insights.
- Optimize content and campaigns for SEO and conversion.
- Identify new trends and opportunities for digital marketing growth.
- Manage and mentor junior marketing team members.
- Collaborate with internal teams to ensure brand consistency and successful campaign execution.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on content creation and social media management.
- Demonstrated success in developing and executing digital marketing campaigns that drive measurable results.
- Proficiency in SEO, SEM, content marketing, and social media analytics tools.
- Excellent writing, editing, and communication skills.
- Experience with social media management platforms (e.g., Hootsuite, Buffer).
- Experience with marketing automation tools is a plus.
- Strong understanding of current digital marketing trends and best practices.
- Proven ability to lead and motivate a team.
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Senior Digital Marketing Strategist, SEO & Content
Posted 19 days ago
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Senior Digital Marketing Strategist - Creative Campaigns
Posted 19 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies to promote entertainment products and brands across various online channels (social media, search engines, email, display advertising, influencer marketing).
- Create compelling and creative campaign concepts that resonate with target audiences and drive maximum engagement.
- Manage and optimize paid advertising campaigns (PPC, social media ads) to achieve key performance indicators (KPIs) such as ROI, CPA, and ROAS.
- Oversee social media strategy, content creation, community management, and engagement initiatives.
- Collaborate with content creators, graphic designers, and video producers to develop high-quality marketing assets.
- Analyze campaign performance data, generate insights, and provide regular reports on key metrics and trends.
- Identify emerging digital marketing trends and technologies, and recommend their adoption to enhance campaign effectiveness.
- Manage relationships with digital marketing agencies and third-party vendors.
- Conduct market research and competitor analysis to identify opportunities and threats.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
- Optimize website content and user experience for improved search engine rankings (SEO).
- Foster a data-driven approach to marketing, utilizing analytics to inform strategy and decision-making.
- Ensure brand consistency across all digital touchpoints.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field. A Master's degree is a plus.
- Minimum of 5-7 years of experience in digital marketing, with a significant focus on strategy development and campaign management, preferably within the arts, entertainment, or media sectors.
- Proven success in developing and executing creative and effective digital marketing campaigns that have driven significant audience growth and engagement.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, SEMrush).
- Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
- Excellent creative thinking, storytelling, and copywriting skills.
- Exceptional project management and organizational abilities, with a talent for managing multiple projects simultaneously in a remote setting.
- Strong communication and interpersonal skills, adept at collaborating with cross-functional teams remotely.
- A passion for the arts and entertainment industry and a keen eye for creative trends.
- Experience with A/B testing and conversion rate optimization (CRO).
Senior Digital Marketing Strategist & Content Lead
Posted 19 days ago
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Job Description
Key Responsibilities:
- Develop and implement cutting-edge digital marketing strategies across all channels (SEO, SEM, Social Media, Email, etc.).
- Lead the creation and execution of engaging and impactful content marketing campaigns.
- Manage and mentor a remote team of digital marketing specialists and content creators.
- Analyze campaign performance data, identify trends, and optimize strategies for maximum ROI.
- Conduct market research, competitor analysis, and audience segmentation.
- Oversee social media management and community engagement initiatives.
- Develop and manage digital advertising budgets effectively.
- Collaborate with clients to understand their needs and deliver tailored marketing solutions.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Develop and maintain brand consistency across all digital touchpoints.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
- Proven track record of developing and executing successful digital marketing campaigns.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing automation.
- Strong analytical skills with proficiency in tools like Google Analytics, SEMrush, and Hootsuite.
- Excellent content creation, editing, and storytelling abilities.
- Strong leadership, team management, and communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Creative thinking and a passion for innovation in digital marketing.
- Experience with CRM platforms and marketing automation software.