2 Senior Digital Marketing Strategist Content Lead jobs in whatjobs
Senior Digital Marketing Strategist & Content Lead
Posted 20 days ago
Job Viewed
Job Description
Our client, a forward-thinking digital media agency, is seeking an experienced and creative Senior Digital Marketing Strategist & Content Lead to spearhead our online presence. This is a fully remote, senior-level position where you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive engagement, and achieve client objectives. Your expertise will span SEO, SEM, social media marketing, email marketing, content creation, and performance analytics. You will lead a team of remote digital marketers and content creators, fostering innovation and ensuring the delivery of high-quality campaigns. The ideal candidate possesses a deep understanding of the digital landscape, a proven ability to craft compelling narratives, and a data-driven approach to campaign optimization. You will be tasked with market research, competitor analysis, audience segmentation, and the development of innovative content strategies across multiple platforms. This role demands exceptional leadership, strategic thinking, and the ability to translate complex marketing concepts into actionable plans. This remote opportunity, connecting our virtual team to the broader business environment around Mlolongo, Machakos, KE , offers a challenging yet rewarding career path for a passionate digital marketer ready to make a significant impact. Strong project management skills and the ability to thrive in a fast-paced, independent work environment are essential.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement cutting-edge digital marketing strategies across all channels (SEO, SEM, Social Media, Email, etc.).
- Lead the creation and execution of engaging and impactful content marketing campaigns.
- Manage and mentor a remote team of digital marketing specialists and content creators.
- Analyze campaign performance data, identify trends, and optimize strategies for maximum ROI.
- Conduct market research, competitor analysis, and audience segmentation.
- Oversee social media management and community engagement initiatives.
- Develop and manage digital advertising budgets effectively.
- Collaborate with clients to understand their needs and deliver tailored marketing solutions.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Develop and maintain brand consistency across all digital touchpoints.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
- Proven track record of developing and executing successful digital marketing campaigns.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing automation.
- Strong analytical skills with proficiency in tools like Google Analytics, SEMrush, and Hootsuite.
- Excellent content creation, editing, and storytelling abilities.
- Strong leadership, team management, and communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Creative thinking and a passion for innovation in digital marketing.
- Experience with CRM platforms and marketing automation software.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist & Content Lead
Posted 20 days ago
Job Viewed
Job Description
Our client, a forward-thinking media and public relations agency, is seeking a highly creative and analytical Senior Digital Marketing Strategist & Content Lead to spearhead their clients' online presence. This fully remote role demands a strategic thinker with a comprehensive understanding of digital marketing channels, content creation, and campaign performance analysis. You will be responsible for developing and executing integrated digital marketing strategies, overseeing content development across various platforms, and driving engagement and ROI for a diverse portfolio of clients. The ideal candidate is an expert in SEO, SEM, social media marketing, content marketing, and possesses exceptional storytelling and leadership skills.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Oversee the creation, curation, and distribution of high-quality, engaging content tailored to target audiences.
- Manage and optimize digital advertising campaigns to achieve client objectives and ROI.
- Conduct market research, competitor analysis, and audience segmentation to inform strategy.
- Monitor and analyze website traffic, campaign performance, and other key metrics, providing regular reports and actionable insights.
- Lead and mentor a remote team of digital marketers and content creators.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with PR and communications teams to ensure integrated campaign execution.
- Manage client relationships, providing strategic guidance and reporting on campaign progress.
- Identify opportunities for innovation and growth within digital marketing services.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and content leadership.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Demonstrated experience in developing and managing successful digital campaigns across various platforms.
- Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and advertising platforms.
- Excellent written and verbal communication skills, with strong storytelling and copywriting abilities.
- Experience in leading and managing remote teams.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable strategies.
- Familiarity with PR principles and integrated marketing communications is a plus.
- Ability to work effectively in a fast-paced, client-focused remote environment.
This advertiser has chosen not to accept applicants from your region.
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