1,011 Senior Digital Marketing Specialist Content Strategy jobs in Kenya
Digital Marketing Specialist - SEO & Content Strategy
Posted 6 days ago
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Job Description
Our client is a growing digital agency seeking a talented and proactive Digital Marketing Specialist with a deep understanding of SEO and Content Strategy. This is a fully remote position, enabling you to contribute your expertise from anywhere within Kenya. You will play a key role in enhancing the online visibility and organic search performance for our diverse client base.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive SEO strategies, including on-page optimization, off-page link building, and technical SEO audits.
- Conduct thorough keyword research and analysis to identify opportunities and inform content creation.
- Create and manage content calendars, ensuring alignment with SEO goals and target audience interests.
- Write and edit high-quality, engaging content for websites, blogs, social media, and other digital platforms.
- Monitor and analyze website traffic and SEO performance using tools like Google Analytics, Google Search Console, and SEMrush.
- Identify technical SEO issues and collaborate with web development teams to implement solutions.
- Stay updated on the latest search engine algorithms, SEO best practices, and digital marketing trends.
- Provide clients with regular reports on SEO performance, insights, and recommendations.
- Advise clients on content marketing strategies to drive organic traffic and engagement.
- Collaborate with paid media specialists to ensure integrated digital marketing efforts.
- Assist in developing client proposals and presentations related to SEO and content services.
- Bachelor's degree in Marketing, Communications, English, or a related field.
- Minimum of 3 years of experience in SEO and content marketing, preferably within an agency setting.
- Proven track record of improving organic search rankings and driving qualified traffic through SEO initiatives.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
- Strong understanding of on-page, off-page, and technical SEO principles.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Experience in developing and executing content marketing strategies.
- Ability to analyze data, identify trends, and make data-driven recommendations.
- Strong communication and interpersonal skills, with the ability to explain complex SEO concepts clearly.
- Highly organized, detail-oriented, and capable of managing multiple projects effectively in a remote work environment.
- Must be based in Kenya and available to work remotely from Kericho, Kericho, KE or any other suitable location.
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Remote Digital Marketing Specialist - Content Strategy
Posted 11 days ago
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Job Description
Our client is seeking a creative and data-driven Remote Digital Marketing Specialist with expertise in content strategy to join their growing marketing team. This fully remote position allows you to craft compelling digital narratives and drive engagement from your home office. You will be responsible for developing and implementing innovative content strategies across various digital platforms to enhance brand awareness, generate leads, and support overall marketing objectives.
As a Remote Digital Marketing Specialist, your core duties will include conducting market research, identifying target audience needs, and developing engaging content calendars. You will oversee the creation of high-quality content, including blog posts, social media updates, website copy, email campaigns, and video scripts. A key aspect of this role involves analyzing content performance, utilizing SEO best practices, and optimizing strategies to maximize reach and impact. You will collaborate closely with design, sales, and product teams to ensure content is aligned with brand messaging and business goals.
This role is perfect for a proactive individual with a strong understanding of digital marketing trends and a passion for storytelling. You will need to be proficient in SEO, content management systems (CMS), social media marketing, and analytics tools (e.g., Google Analytics). The ability to work independently, manage multiple projects simultaneously, and communicate effectively in a virtual team environment is crucial. While your work is performed remotely, it directly supports marketing efforts for the region around Ongata Rongai, Kajiado, KE . The ideal candidate will have a proven ability to create compelling content that resonates with target audiences and drives measurable results.
Qualifications:
As a Remote Digital Marketing Specialist, your core duties will include conducting market research, identifying target audience needs, and developing engaging content calendars. You will oversee the creation of high-quality content, including blog posts, social media updates, website copy, email campaigns, and video scripts. A key aspect of this role involves analyzing content performance, utilizing SEO best practices, and optimizing strategies to maximize reach and impact. You will collaborate closely with design, sales, and product teams to ensure content is aligned with brand messaging and business goals.
This role is perfect for a proactive individual with a strong understanding of digital marketing trends and a passion for storytelling. You will need to be proficient in SEO, content management systems (CMS), social media marketing, and analytics tools (e.g., Google Analytics). The ability to work independently, manage multiple projects simultaneously, and communicate effectively in a virtual team environment is crucial. While your work is performed remotely, it directly supports marketing efforts for the region around Ongata Rongai, Kajiado, KE . The ideal candidate will have a proven ability to create compelling content that resonates with target audiences and drives measurable results.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 4 years of experience in digital marketing, with a strong focus on content strategy and creation.
- Proven ability to develop and execute successful content marketing campaigns.
- Proficiency in SEO, SEM, social media marketing, and email marketing.
- Experience with content management systems (CMS) and marketing automation tools.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent writing, editing, and communication skills.
- Self-motivated, organized, and able to manage projects effectively in a remote setting.
- Creative mindset with a keen eye for detail and brand consistency.
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Senior Digital Marketing Specialist - Content Strategy
Posted 20 days ago
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Job Description
Our client, a leader in the Media & PR landscape, is looking for a highly creative and data-driven Senior Digital Marketing Specialist with a specialization in Content Strategy. This role is fully remote, allowing you to develop and implement cutting-edge digital marketing campaigns from anywhere in Kenya. You will be responsible for crafting compelling content strategies that drive engagement, enhance brand visibility, and achieve key marketing objectives.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing strategies with a primary focus on content creation and distribution.
- Create and manage editorial calendars, ensuring a consistent flow of high-quality content across various digital channels.
- Oversee the creation of engaging content, including blog posts, website copy, social media updates, email newsletters, and video scripts.
- Conduct keyword research and SEO analysis to optimize content for search engines and improve organic visibility.
- Analyze digital marketing campaign performance using tools like Google Analytics, social media insights, and marketing automation platforms.
- Develop and implement social media marketing strategies to increase brand awareness and engagement.
- Manage email marketing campaigns, including list segmentation, content personalization, and performance tracking.
- Collaborate with design, video production, and PR teams to ensure content alignment and brand consistency.
- Stay up-to-date with the latest digital marketing trends, algorithms, and best practices.
- Identify opportunities for content optimization and A/B testing to improve engagement and conversion rates.
- Monitor competitor digital marketing activities and identify best practices and potential threats.
- Provide regular reports on digital marketing performance, insights, and recommendations for improvement.
- Manage relationships with external content creators or agencies as needed.
- Develop and maintain brand voice and tone guidelines for all digital content.
- Contribute to the overall digital marketing strategy and innovation.
- A Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 5 years of progressive experience in digital marketing, with a strong emphasis on content strategy and creation.
- Proven track record of developing and implementing successful digital marketing campaigns that drive engagement and conversions.
- Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency in digital analytics tools (e.g., Google Analytics, social media analytics).
- Excellent writing, editing, and storytelling skills, with a keen eye for detail.
- Strong understanding of content management systems (CMS) and marketing automation platforms.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced, remote environment.
- Creative thinker with a data-driven approach to marketing.
- Experience in managing social media platforms and communities.
- Strong research and analytical skills.
- Excellent communication and collaboration skills.
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Head of Digital Marketing Strategy
Posted 20 days ago
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Job Description
Our client is looking for a visionary and results-driven Head of Digital Marketing Strategy to spearhead our online presence and customer engagement initiatives. This is a fully remote role, demanding a strategic thinker with extensive experience in crafting and executing comprehensive digital marketing campaigns. You will be responsible for developing and implementing innovative strategies across various digital channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. Your core mission will be to drive brand awareness, generate high-quality leads, and optimize conversion rates to achieve significant business growth. This role requires a deep understanding of market trends, competitor analysis, and customer behavior. You will oversee the creation of compelling content, manage advertising budgets, and leverage analytics to measure campaign performance and identify areas for improvement. The ideal candidate will have a proven ability to build and manage high-performing remote marketing teams, fostering a culture of creativity and data-driven decision-making. Exceptional communication and interpersonal skills are essential for collaborating effectively with internal stakeholders and external partners. You will be instrumental in shaping our brand narrative and ensuring a consistent and engaging customer experience across all digital touchpoints. This is an exciting opportunity to make a substantial impact on our company's growth trajectory from a remote work setting. We are seeking a leader who is passionate about digital innovation, possesses strong analytical skills, and can translate complex strategies into actionable plans. Your ability to adapt to the ever-evolving digital landscape and to inspire a team to achieve ambitious goals will be key to your success. The role involves staying abreast of new technologies and platforms to maintain a competitive edge in the digital space.
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Digital Marketing Strategy Director
Posted 2 days ago
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Job Description
Our client is seeking a strategic and innovative Digital Marketing Strategy Director to lead their online presence and drive growth. This is a fully remote position, allowing you to craft impactful digital campaigns from anywhere, with a strategic focus on the market aroundKisumu, Kisumu, KE . You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will have a deep understanding of digital marketing trends, analytics, and best practices, with a proven track record of achieving measurable results. Responsibilities include defining target audiences, setting campaign objectives, managing budgets, analyzing performance data, and optimizing strategies for maximum ROI. You will lead and mentor a team of digital marketing specialists, fostering a collaborative and results-driven environment. Excellent communication, leadership, and project management skills are essential. Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics) is required. We are looking for a creative thinker with strong analytical skills who can translate business goals into effective digital marketing initiatives. The ability to work independently, manage multiple campaigns simultaneously, and adapt to the ever-changing digital landscape in a remote setting is crucial. Your strategic vision will be instrumental in enhancing brand awareness, driving lead generation, and increasing customer engagement.
This advertiser has chosen not to accept applicants from your region.
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Director of Digital Marketing Strategy
Posted 17 days ago
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Job Description
Our client is seeking a visionary and data-driven Director of Digital Marketing Strategy to spearhead their online presence. This is a fully remote position, allowing you to shape our digital footprint from anywhere. You will be responsible for developing and executing comprehensive digital marketing plans to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess extensive experience in SEO, SEM, content marketing, social media marketing, email marketing, and marketing automation. You will lead a talented team of digital marketers, providing strategic direction and fostering a culture of innovation and accountability. Responsibilities include setting key performance indicators (KPIs), analyzing campaign performance, and optimizing strategies based on data insights. Strong analytical, communication, and leadership skills are essential. You will collaborate closely with product, sales, and creative teams to ensure cohesive marketing efforts. This role is perfect for a seasoned digital marketing expert looking to make a substantial impact in a dynamic, remote-first organization. You will be at the forefront of identifying new digital marketing opportunities and emerging trends, translating them into actionable strategies. The ability to manage budgets effectively and deliver measurable ROI is critical. You will oversee the development of engaging content and innovative campaigns that resonate with target audiences. This position demands a proactive, results-oriented individual who can thrive in an autonomous work environment. Driving customer engagement and loyalty through sophisticated digital strategies will be a core focus. The successful candidate will be instrumental in elevating our brand's digital reach and influence.
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Digital Marketing Strategy Lead
Posted 20 days ago
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Job Description
Our client is seeking a visionary and data-driven Digital Marketing Strategy Lead to spearhead their online marketing efforts from a fully remote position. This role is critical in developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will be responsible for defining target audiences, crafting compelling messaging, and selecting the most effective channels to reach them. This involves planning and managing digital advertising campaigns, optimizing website performance, and analyzing campaign results to identify areas for improvement and innovation. Collaboration with product teams, sales, and creative agencies will be integral to ensure cohesive brand messaging and successful campaign execution. As a remote-first role, strong communication, exceptional organizational skills, and the ability to work autonomously and collaboratively with a distributed team are essential. You will be expected to stay ahead of industry trends and leverage new technologies to enhance marketing effectiveness. We are looking for a strategic thinker with a proven ability to develop and implement successful digital marketing strategies that deliver measurable results. Your passion for creativity, combined with a strong analytical mindset, will be key to driving success. This is an excellent opportunity to shape the digital presence of our client and make a significant impact on their business objectives. The ability to translate complex data into actionable insights is highly valued. You will have the opportunity to experiment with cutting-edge digital marketing tools and techniques.
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Digital Marketing Strategy Manager
Posted 20 days ago
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Job Description
Our client is looking for a strategic and results-driven Digital Marketing Strategy Manager to spearhead their online presence and campaigns. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement across multiple online channels. Key duties include planning and managing SEO/SEM campaigns, social media marketing, content marketing, email marketing, and paid advertising initiatives. You will analyze market trends, identify target audiences, and optimize campaigns for maximum ROI. The ideal candidate will have a proven track record of success in digital marketing, with extensive experience in campaign management, data analysis, and performance tracking. Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush) and marketing automation platforms is essential. Excellent communication, creativity, and a strong understanding of consumer behavior in the digital space are required. You must be a self-starter, capable of working autonomously and managing multiple projects simultaneously in a remote setting. This role requires a strategic thinker who can translate business objectives into actionable digital marketing plans and continuously adapt strategies based on performance data and evolving digital landscapes. Our client values a data-driven approach and a passion for exploring new digital marketing opportunities. The **location** associated with this role, though it is entirely remote, is Embu, Embu, KE .
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Advanced Apprenticeship in Digital Marketing Strategy
Posted 3 days ago
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Job Description
Our client is seeking a highly motivated and eager individual to join their team as an Advanced Apprentice in Digital Marketing Strategy. This is a unique opportunity to gain hands-on experience in a dynamic, remote-first environment, contributing to cutting-edge digital campaigns. You will be involved in developing and implementing comprehensive marketing strategies across various online platforms, including social media, search engines, email, and content marketing. Your responsibilities will include conducting market research to identify new trends and opportunities, analyzing campaign performance data to optimize strategies, and collaborating with cross-functional teams to ensure brand consistency and message effectiveness. We are looking for candidates who possess a strong analytical mindset, excellent communication skills, and a passion for all things digital. While formal experience is not a prerequisite, a demonstrable interest in digital marketing through personal projects or relevant coursework will be highly advantageous. You will receive comprehensive training and mentorship from industry experts, enabling you to grow your skills and build a successful career in this field. The role requires you to be proactive, resourceful, and capable of managing multiple tasks efficiently in a virtual setting. This apprenticeship is based in the thriving region of **Thika, Kiambu, KE**, but will be conducted entirely remotely, offering flexibility and work-life balance. If you are ready to embark on a challenging yet rewarding journey and make a tangible impact, we encourage you to apply. We value creativity, innovation, and a collaborative spirit. This is an excellent stepping stone for aspiring digital marketers looking to hone their craft and gain invaluable industry exposure. Success in this role will pave the way for potential long-term employment opportunities within our client's organization. The ideal candidate will be a quick learner, adaptable to new technologies and methodologies, and possess a keen eye for detail. We are committed to fostering a supportive and inclusive remote work culture where every team member can thrive and contribute their best.
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Sr. Business Analyst (Finance/ERP Focus) 1690
KES600000 - KES1200000 Y
In All Media
Posted today
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Job Description
Position:
Senior Business Analyst (Finance/ERP Focus)
Location:
Remote from EMEA
Contract Type:
Full-time vendor
Time Zone Alignment:
IST GMT+1
About
In All Media is a nearshore managed service provider focused on team augmentation and digital product delivery. We assemble senior, LATAM-based squads from our vetted Coderfull community (500+ engineers) that integrate seamlessly with client teams to deliver software, data, cloud, and AI initiatives with speed and rigor. Our model is community-driven, remote-first, and outcomes-oriented, with long-term partnerships across multiple industries. All contracts are directly with In All Media.
Project Overview
Join a critical transformation initiative for a major global enterprise focusing on optimizing and modernizing core
Finance and Enterprise Resource Planning (ERP)
systems. You will be embedded within the PMO and Product team, acting as the crucial bridge between key business stakeholders (including C-level and regional leads) and the technical development/integration squads. The primary challenge involves streamlining complex financial processes, standardizing data definitions across international business units, and ensuring seamless adoption of an enterprise-grade ERP solution. This role is pivotal in driving the discovery, requirements definition, and quality assurance phases to ensure high-impact delivery.
Key Responsibilities
- Deep Process Analysis: Gain in-depth knowledge of current Finance and business practices through shadowing, interviewing, and maintaining a thorough understanding of the supported departments.
- Requirements Management: Analyze, draft, validate, and finalize comprehensive business and technical requirements (user stories, functional specifications) for ERP integration and process enhancement.
- Quality Assurance & UAT: Develop the User Acceptance Testing (UAT) strategy, create detailed test cases, drive UAT completion, and manage defect resolution proactively.
- Change Impact & Prioritization: Proactively examine the change impact of process adjustments on people, strategy, and systems, informing Program Managers on priority of needs.
- Stakeholder Alignment: Engage with PMO leadership to align efforts with the business area's vision, goals, and strategic initiatives.
- Data & Reporting Support: Fulfill ad hoc and recurring reporting requests, identifying reliable data sources, and supporting Business Intelligence (BI) teams.
- Post-Implementation Review: Monitor and measure the effectiveness of processes post-implementation to ensure continued positive impact and appropriateness for the business.
Must-Have Skills
- 5+ years of professional experience as a Business Analyst in an Agile work environment.
- Finance Domain Expertise: Proven experience working with core financial processes (GL, AP, AR, Budgeting, Reporting, etc.).
- ERP Systems Expertise: Hands-on experience working with or implementing major ERP systems (e.g., Workday (preferred), PeopleSoft, SAP, Microsoft D365).
- Core BA Competencies: Skilled in business process modeling/lifecycle management, developing business cases, creating user stories, functional requirements, and data mapping/modeling.
- Fluent English for all daily written and verbal communication, as you will interact with senior leaders globally.
Nice-to-Have Skills
- Strong knowledge of SQL, dashboard design, KPI tracking, and advanced reporting as a data Subject Matter Expert (SME).
- Experience with workflow and project management tools like Jira, Slack, and Asana.
- Familiarity with system migrations or large-scale transformation projects.
- Recognized for independent judgment and developing diplomatic solutions to complex stakeholder issues.
Language
All interviews, documentation, and day-to-day collaboration will be conducted in
English
.
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