1,680 Senior Digital Marketing PR Specialist jobs in Kenya

Lead Digital Marketing & PR Specialist

01000 Makongeni KES125000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client, a forward-thinking media company specializing in content creation and digital outreach, is seeking an innovative and strategic Lead Digital Marketing & PR Specialist to join their entirely remote team. This role will be instrumental in developing and executing integrated digital marketing and public relations campaigns to enhance brand visibility, engagement, and reputation. You will be responsible for crafting compelling narratives, managing social media presence, executing digital advertising strategies, and cultivating relationships with media outlets and influencers. Your core duties will include developing and implementing comprehensive digital marketing plans, including SEO/SEM, social media marketing, email marketing, and content marketing strategies. You will manage the company's social media channels, creating engaging content, monitoring conversations, and responding to audience interactions. You will also oversee the planning and execution of public relations initiatives, including press releases, media outreach, and crisis communications. Measuring and reporting on campaign performance using analytics tools (e.g., Google Analytics, social media insights) will be a key responsibility. The ideal candidate will possess a strong background in digital marketing and public relations, with demonstrable experience in developing and executing successful integrated campaigns. Proven experience in managing social media platforms, creating engaging content, and understanding of PR best practices is essential. Excellent written and verbal communication skills, with a knack for storytelling and crafting persuasive messages, are required. Strong analytical skills and the ability to interpret data to inform strategy are crucial. Experience with media monitoring tools and an understanding of the media landscape are highly beneficial. A Bachelor's degree in Marketing, Communications, Public Relations, or a related field is required. This is a fantastic opportunity for a creative and results-driven marketing professional to lead strategic communications for a dynamic media entity, working remotely.
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Remote Digital Marketing & PR Specialist

90100 Gathiruini KES180000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client, a dynamic and growing technology startup, is seeking a creative and strategic Remote Digital Marketing & PR Specialist to elevate their brand presence and drive customer engagement. This is a fully remote position, perfect for a talented individual who thrives in a flexible work environment and excels at crafting compelling narratives across digital channels. You will be responsible for developing and executing integrated digital marketing and public relations strategies to enhance brand awareness, generate leads, and foster positive media relations. Key responsibilities include managing social media platforms, creating engaging content (blog posts, articles, press releases, website copy), and overseeing online advertising campaigns (SEM, social media ads). You will monitor online conversations, respond to inquiries, and manage the company's reputation across various digital touchpoints. Furthermore, you will identify and cultivate relationships with key media contacts, influencers, and industry stakeholders. Experience in SEO/SEM, content marketing, email marketing, and analytics is essential. You will track, analyze, and report on the effectiveness of marketing campaigns, using data to optimize future strategies. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Public Relations, or a related field, with at least 4 years of proven experience in digital marketing and PR. Exceptional writing, editing, and storytelling skills are paramount. You must be a self-starter, highly organized, and capable of managing multiple projects simultaneously in a remote setting. Proficiency with marketing automation tools, social media management platforms, and analytics suites (e.g., Google Analytics) is required. Our client values innovation, creativity, and a data-driven approach. You will have the opportunity to shape the brand's voice and contribute significantly to its growth. The **virtual nature** of this role emphasizes strong communication, collaboration, and time management skills. This is an exciting chance to make a tangible impact on a company's public image and market penetration. You will be instrumental in developing creative campaign concepts and executing them flawlessly across digital and traditional PR channels. The ability to adapt to evolving digital trends and leverage them for brand advantage is key. Our client seeks an individual who can think strategically and act tactically to achieve ambitious marketing objectives. You will be a key player in communicating the company's value proposition to diverse audiences.
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Senior Digital Marketing & PR Specialist

10100 Nyeri Town KES100000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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full-time
Our client is looking for a dynamic and results-driven Senior Digital Marketing & PR Specialist to spearhead their communications efforts in a fully remote capacity. This pivotal role is responsible for developing and executing integrated digital marketing and public relations strategies to enhance brand visibility, engage target audiences, and drive business objectives. You will manage social media platforms, create compelling content, oversee online advertising campaigns, and cultivate relationships with media outlets and influencers. The ideal candidate possesses extensive experience in digital marketing, SEO/SEM, content marketing, social media management, and public relations. A strong understanding of media relations, crisis communication, and brand messaging is crucial. You will be adept at analyzing campaign performance data, generating insights, and optimizing strategies for maximum impact. This is a remote-first position, demanding a highly organized and self-motivated individual with exceptional communication and project management skills. You will collaborate closely with cross-functional teams, including marketing, sales, and product development, to ensure cohesive brand messaging. The Senior Digital Marketing & PR Specialist will lead the creation of press releases, media kits, blog posts, and other marketing collateral. This is an exciting opportunity to shape the public perception and digital footprint of a growing organization. We are seeking a creative thinker with a passion for storytelling and a proven ability to deliver measurable results in a fast-paced environment. The ability to adapt to evolving digital trends and leverage new technologies will be key. You will be instrumental in driving brand awareness and establishing thought leadership through strategic online and media engagement. This remote role offers the flexibility to work from your preferred location while driving significant impact on the company's market presence and reputation through innovative digital campaigns and proactive public relations.
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Senior Digital Marketing & PR Specialist (Remote)

00100 Abothuguchi West KES3500000 Annually WhatJobs

Posted 15 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Senior Digital Marketing & PR Specialist to lead their online communication efforts. This is a fully remote position, ideal for a driven professional who excels in developing and executing integrated marketing and public relations campaigns. You will be responsible for enhancing the company's brand visibility, managing media relations, and driving engagement across all digital platforms. This role requires a blend of strategic thinking, creative content development, and data-driven analysis.

Responsibilities:
  • Develop and implement comprehensive digital marketing and PR strategies to increase brand awareness, engagement, and lead generation.
  • Manage all aspects of the company's online presence, including social media platforms, website content, and email marketing campaigns.
  • Craft compelling press releases, media kits, and other PR materials to secure positive media coverage.
  • Build and maintain strong relationships with media contacts, influencers, and key stakeholders.
  • Oversee the creation of engaging and high-quality digital content, including blog posts, articles, videos, and infographics.
  • Execute paid advertising campaigns across various digital channels (e.g., Google Ads, social media ads) to drive traffic and conversions.
  • Monitor and analyze digital marketing and PR campaign performance, providing regular reports with actionable insights.
  • Stay ahead of industry trends, emerging platforms, and best practices in digital marketing and PR.
  • Manage the company's online reputation and respond to online mentions and reviews.
  • Collaborate with internal teams (e.g., sales, product) to ensure consistent messaging and campaign alignment.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
  • Minimum of 5 years of experience in digital marketing and public relations, with a proven track record of success.
  • Demonstrated experience in developing and executing successful integrated marketing and PR campaigns.
  • Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Excellent writing, editing, and storytelling skills, with the ability to craft compelling narratives for various audiences.
  • Experience in media relations and securing positive press coverage.
  • Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools, marketing automation software).
  • Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Ability to work independently and collaboratively in a remote team environment.
  • Creative thinking and a passion for innovation in marketing and communications.
  • Experience managing online advertising budgets and optimizing campaign performance.
This fully remote role offers an exciting opportunity to shape the brand narrative and drive impactful marketing initiatives for our client.
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Remote Digital Marketing and PR Specialist

80100 Nairobi, Nairobi KES100000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Digital Marketing and PR Specialist to enhance their brand visibility and reputation. This is a fully remote position, offering the flexibility to work from anywhere while driving impactful marketing and public relations campaigns. The ideal candidate will have a strong understanding of both digital marketing tactics and traditional PR strategies, with a proven ability to craft compelling narratives and execute integrated campaigns. You will be responsible for developing and implementing digital marketing plans, including social media management, content marketing, SEO, and email marketing. Simultaneously, you will manage public relations efforts, including media outreach, press release writing, and building relationships with journalists and influencers. Your duties will encompass creating engaging content across various platforms, monitoring online conversations, and responding to media inquiries. The successful candidate must possess excellent writing, communication, and analytical skills, with a keen eye for detail and a passion for storytelling. This role demands a high degree of self-motivation, organizational ability, and proficiency in digital marketing tools and PR platforms. You will be tasked with measuring campaign performance, analyzing results, and providing actionable insights to optimize future strategies. Experience in crisis communication and reputation management is a valuable asset. We are looking for an innovative individual who can proactively identify opportunities to elevate our client's brand presence and manage their public image effectively. This is a dynamic role that offers the chance to make a significant impact on our client's brand perception and market position. This is a completely remote position, supporting media and public relations initiatives for a business operating in the Mombasa, Mombasa, KE region, but requires you to be fully remote.

Responsibilities:
  • Develop and execute integrated digital marketing and PR strategies.
  • Create and distribute compelling content, including press releases, blog posts, and social media updates.
  • Manage social media channels, engage with online communities, and monitor brand mentions.
  • Conduct media outreach and build relationships with journalists and influencers.
  • Implement SEO best practices to improve online visibility.
  • Develop and manage email marketing campaigns.
  • Monitor and analyze campaign performance, providing regular reports.
  • Manage online reputation and respond to inquiries and media requests.
  • Assist in crisis communication planning and execution.
  • Stay abreast of industry trends and emerging media landscape.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
  • Proven experience in digital marketing and public relations.
  • Strong portfolio showcasing successful campaigns and media placements.
  • Excellent writing, editing, and proofreading skills.
  • Proficiency in social media management tools, SEO best practices, and email marketing platforms.
  • Experience with media databases and PR outreach tools.
  • Strong analytical skills and ability to interpret campaign data.
  • Excellent interpersonal skills and ability to build relationships.
  • Self-motivated with strong organizational and time management abilities.
  • Ability to work independently and manage multiple projects in a remote setting.
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Remote Digital Marketing Specialist (PR Focus)

40200 Tuwan KES100000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client is seeking a talented and driven Digital Marketing Specialist with a strong focus on Public Relations to join their fully remote team. This role is integral to shaping and amplifying our client's brand narrative across digital channels. You will be responsible for developing and executing innovative PR and digital marketing strategies that enhance brand visibility, manage reputation, and drive engagement. The ideal candidate will have a keen understanding of media relations, content creation, social media management, and search engine optimization (SEO). You will craft compelling press releases, manage media outreach, monitor online conversations, and respond to inquiries in a timely and professional manner. This position requires a strategic thinker with excellent writing and communication skills, capable of crafting persuasive messaging for diverse audiences. You will also collaborate closely with marketing and communications teams to ensure consistent brand messaging across all platforms. The ability to analyze campaign performance, track key metrics, and provide actionable insights is crucial for success. This is an exciting opportunity to contribute to impactful PR campaigns and digital initiatives from a remote setting. You should be adept at identifying emerging trends in media and digital marketing and leveraging them to the client's advantage. Responsibilities:
  • Develop and implement integrated digital marketing and PR strategies.
  • Manage media relations, including press release distribution and outreach.
  • Create engaging and shareable content for various digital platforms.
  • Oversee social media channels, fostering community and managing online reputation.
  • Execute SEO strategies to improve organic search visibility.
  • Monitor online mentions and sentiment, responding appropriately.
  • Analyze campaign performance, generate reports, and provide data-driven recommendations.
  • Collaborate with internal teams to ensure brand consistency.
  • Stay abreast of industry trends and best practices in PR and digital marketing.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Proven experience in digital marketing and public relations, with a portfolio showcasing successful campaigns.
  • Excellent writing, editing, and verbal communication skills.
  • Proficiency in social media management tools, SEO best practices, and content management systems.
  • Experience with media monitoring and analytics tools.
  • Strong understanding of brand management and reputation management.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Creative thinking and a passion for storytelling.
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Head of Digital Marketing Strategy

60100 Embu, Eastern KES380000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is looking for a visionary and results-driven Head of Digital Marketing Strategy to spearhead our online presence and customer engagement initiatives. This is a fully remote role, demanding a strategic thinker with extensive experience in crafting and executing comprehensive digital marketing campaigns. You will be responsible for developing and implementing innovative strategies across various digital channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. Your core mission will be to drive brand awareness, generate high-quality leads, and optimize conversion rates to achieve significant business growth. This role requires a deep understanding of market trends, competitor analysis, and customer behavior. You will oversee the creation of compelling content, manage advertising budgets, and leverage analytics to measure campaign performance and identify areas for improvement. The ideal candidate will have a proven ability to build and manage high-performing remote marketing teams, fostering a culture of creativity and data-driven decision-making. Exceptional communication and interpersonal skills are essential for collaborating effectively with internal stakeholders and external partners. You will be instrumental in shaping our brand narrative and ensuring a consistent and engaging customer experience across all digital touchpoints. This is an exciting opportunity to make a substantial impact on our company's growth trajectory from a remote work setting. We are seeking a leader who is passionate about digital innovation, possesses strong analytical skills, and can translate complex strategies into actionable plans. Your ability to adapt to the ever-evolving digital landscape and to inspire a team to achieve ambitious goals will be key to your success. The role involves staying abreast of new technologies and platforms to maintain a competitive edge in the digital space.
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Digital Marketing Strategy Director

40100 Kisumu KES80000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client is seeking a strategic and innovative Digital Marketing Strategy Director to lead their online presence and drive growth. This is a fully remote position, allowing you to craft impactful digital campaigns from anywhere, with a strategic focus on the market aroundKisumu, Kisumu, KE . You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will have a deep understanding of digital marketing trends, analytics, and best practices, with a proven track record of achieving measurable results. Responsibilities include defining target audiences, setting campaign objectives, managing budgets, analyzing performance data, and optimizing strategies for maximum ROI. You will lead and mentor a team of digital marketing specialists, fostering a collaborative and results-driven environment. Excellent communication, leadership, and project management skills are essential. Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics) is required. We are looking for a creative thinker with strong analytical skills who can translate business goals into effective digital marketing initiatives. The ability to work independently, manage multiple campaigns simultaneously, and adapt to the ever-changing digital landscape in a remote setting is crucial. Your strategic vision will be instrumental in enhancing brand awareness, driving lead generation, and increasing customer engagement.
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Director of Digital Marketing Strategy

80200 Shella KES125000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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full-time
Our client is seeking a visionary and data-driven Director of Digital Marketing Strategy to spearhead their online presence. This is a fully remote position, allowing you to shape our digital footprint from anywhere. You will be responsible for developing and executing comprehensive digital marketing plans to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess extensive experience in SEO, SEM, content marketing, social media marketing, email marketing, and marketing automation. You will lead a talented team of digital marketers, providing strategic direction and fostering a culture of innovation and accountability. Responsibilities include setting key performance indicators (KPIs), analyzing campaign performance, and optimizing strategies based on data insights. Strong analytical, communication, and leadership skills are essential. You will collaborate closely with product, sales, and creative teams to ensure cohesive marketing efforts. This role is perfect for a seasoned digital marketing expert looking to make a substantial impact in a dynamic, remote-first organization. You will be at the forefront of identifying new digital marketing opportunities and emerging trends, translating them into actionable strategies. The ability to manage budgets effectively and deliver measurable ROI is critical. You will oversee the development of engaging content and innovative campaigns that resonate with target audiences. This position demands a proactive, results-oriented individual who can thrive in an autonomous work environment. Driving customer engagement and loyalty through sophisticated digital strategies will be a core focus. The successful candidate will be instrumental in elevating our brand's digital reach and influence.
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Digital Marketing Strategy Lead

90100 Gathiruini KES250000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a visionary and data-driven Digital Marketing Strategy Lead to spearhead their online marketing efforts from a fully remote position. This role is critical in developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will be responsible for defining target audiences, crafting compelling messaging, and selecting the most effective channels to reach them. This involves planning and managing digital advertising campaigns, optimizing website performance, and analyzing campaign results to identify areas for improvement and innovation. Collaboration with product teams, sales, and creative agencies will be integral to ensure cohesive brand messaging and successful campaign execution. As a remote-first role, strong communication, exceptional organizational skills, and the ability to work autonomously and collaboratively with a distributed team are essential. You will be expected to stay ahead of industry trends and leverage new technologies to enhance marketing effectiveness. We are looking for a strategic thinker with a proven ability to develop and implement successful digital marketing strategies that deliver measurable results. Your passion for creativity, combined with a strong analytical mindset, will be key to driving success. This is an excellent opportunity to shape the digital presence of our client and make a significant impact on their business objectives. The ability to translate complex data into actionable insights is highly valued. You will have the opportunity to experiment with cutting-edge digital marketing tools and techniques.
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