1,997 Senior Digital Marketing Communications Specialist jobs in Kenya
Digital Marketing & Communications Specialist
Posted 15 days ago
Job Viewed
Job Description
Our client is seeking a talented and motivated Digital Marketing & Communications Specialist to join their fully remote team. This role is responsible for developing and executing integrated digital marketing campaigns to enhance brand visibility, drive engagement, and generate leads. You will leverage your expertise in various digital channels, content creation, social media management, and performance analytics to achieve marketing objectives.
Key Responsibilities:
Digital Campaign Management : Plan, implement, and manage digital marketing campaigns across various channels, including social media, email marketing, SEO/SEM, and content marketing.
Content Creation & Curation : Develop engaging and relevant content for digital platforms, including social media posts, blog articles, website copy, and email newsletters. Curate user-generated content where appropriate.
Social Media Strategy & Management : Develop and execute a social media strategy to increase brand awareness, drive traffic, and foster community engagement. Manage social media accounts, including content scheduling, posting, and community interaction.
Email Marketing : Design, write, and execute email marketing campaigns, including newsletters, promotional emails, and drip campaigns, to nurture leads and engage customers.
SEO/SEM Implementation : Collaborate with SEO specialists to implement on-page and off-page optimization strategies. Assist with the management of paid search campaigns.
Performance Tracking & Reporting : Monitor, analyze, and report on the performance of digital marketing campaigns using analytics tools (e.g., Google Analytics, social media insights). Provide data-driven recommendations for optimization.
Website Content Updates : Assist with updating and maintaining website content to ensure it is accurate, up-to-date, and optimized for search engines.
Brand Voice Consistency : Ensure all digital communications maintain a consistent brand voice and messaging.
Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
2-4 years of experience in digital marketing and communications, with hands-on experience across multiple digital channels.
Proficiency in social media management platforms (e.g., Hootsuite, Buffer) and content creation tools.
Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
Strong understanding of SEO/SEM principles and practices.
Familiarity with website analytics tools (e.g., Google Analytics) and the ability to interpret data.
Excellent writing, editing, and communication skills.
Creative thinking and problem-solving abilities.
Ability to manage multiple projects, prioritize tasks, and meet deadlines in a remote work environment. This role supports our client's presence in and around Machakos, Machakos, KE , but is a fully remote position.
Key Responsibilities:
Digital Campaign Management : Plan, implement, and manage digital marketing campaigns across various channels, including social media, email marketing, SEO/SEM, and content marketing.
Content Creation & Curation : Develop engaging and relevant content for digital platforms, including social media posts, blog articles, website copy, and email newsletters. Curate user-generated content where appropriate.
Social Media Strategy & Management : Develop and execute a social media strategy to increase brand awareness, drive traffic, and foster community engagement. Manage social media accounts, including content scheduling, posting, and community interaction.
Email Marketing : Design, write, and execute email marketing campaigns, including newsletters, promotional emails, and drip campaigns, to nurture leads and engage customers.
SEO/SEM Implementation : Collaborate with SEO specialists to implement on-page and off-page optimization strategies. Assist with the management of paid search campaigns.
Performance Tracking & Reporting : Monitor, analyze, and report on the performance of digital marketing campaigns using analytics tools (e.g., Google Analytics, social media insights). Provide data-driven recommendations for optimization.
Website Content Updates : Assist with updating and maintaining website content to ensure it is accurate, up-to-date, and optimized for search engines.
Brand Voice Consistency : Ensure all digital communications maintain a consistent brand voice and messaging.
Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
2-4 years of experience in digital marketing and communications, with hands-on experience across multiple digital channels.
Proficiency in social media management platforms (e.g., Hootsuite, Buffer) and content creation tools.
Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
Strong understanding of SEO/SEM principles and practices.
Familiarity with website analytics tools (e.g., Google Analytics) and the ability to interpret data.
Excellent writing, editing, and communication skills.
Creative thinking and problem-solving abilities.
Ability to manage multiple projects, prioritize tasks, and meet deadlines in a remote work environment. This role supports our client's presence in and around Machakos, Machakos, KE , but is a fully remote position.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing & Communications Specialist
Posted 1 day ago
Job Viewed
Job Description
Our client is looking for a dynamic Senior Digital Marketing & Communications Specialist to join their fully remote team. This role is central to developing and executing innovative digital marketing strategies and integrated communication campaigns that enhance brand visibility and engagement across all online channels. You will be responsible for managing the company's digital presence, including website content, social media platforms, email marketing, and search engine optimization (SEO). The ideal candidate will have a proven track record in creating compelling digital content, running successful paid advertising campaigns (PPC, social media ads), and analyzing campaign performance to drive continuous improvement. Collaboration with product, sales, and creative teams is crucial to ensure a cohesive brand message and optimize lead generation efforts. You will also play a key role in shaping our client's narrative through effective content marketing and public relations outreach. This position requires exceptional analytical skills, creativity, and a deep understanding of current digital marketing trends and best practices. You will leverage data and insights to inform strategy, measure ROI, and identify new growth opportunities. The ability to manage multiple projects, prioritize effectively, and adapt to a fast-paced, remote work environment is essential. We seek a proactive individual who is passionate about digital storytelling and driving measurable business results. This is an exciting opportunity to lead digital initiatives and contribute significantly to our client's growth in a fully remote setting. You will be empowered to experiment with new tools and platforms and shape the digital voice of the brand. We expect a strong understanding of marketing automation tools and CRM systems, along with proficiency in various analytics platforms. The role demands a strategic approach to content creation and distribution, ensuring it resonates with target audiences and achieves defined marketing objectives.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing strategies.
- Manage and optimize all online advertising campaigns (PPC, social media).
- Create engaging and persuasive digital content across various platforms.
- Oversee social media management and community engagement.
- Implement and manage SEO strategies to improve organic search rankings.
- Develop and execute email marketing campaigns.
- Analyze digital marketing performance using analytics tools and provide actionable insights.
- Collaborate with cross-functional teams on marketing initiatives.
- Stay updated on the latest digital marketing trends and technologies.
- Manage website content and ensure a positive user experience.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 6+ years of experience in digital marketing and communications.
- Proven expertise in SEO, SEM, social media marketing, and content marketing.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo).
- Proficiency in Google Analytics and other relevant analytics tools.
- Strong understanding of website management and CMS platforms.
- Excellent written and verbal communication skills.
- Demonstrated ability to manage multiple projects and meet deadlines in a remote setting.
- Creative thinking and strong analytical skills.
- Experience in A/B testing and conversion rate optimization.
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Remote Digital Marketing & Communications Specialist
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a creative and results-oriented Remote Digital Marketing & Communications Specialist to elevate their brand presence and engage target audiences across various online platforms. This fully remote role is perfect for a passionate marketer who thrives on developing and executing impactful digital strategies. You will be responsible for managing and optimizing the company's social media channels, email marketing campaigns, website content, and online advertising efforts to drive brand awareness, lead generation, and customer engagement.
Key responsibilities include developing compelling content (text, image, video) tailored for different digital channels, managing social media calendars, and monitoring online conversations. You will plan, execute, and measure the performance of paid advertising campaigns (e.g., Google Ads, social media ads), optimizing for maximum ROI. Crafting engaging email newsletters, analyzing campaign metrics, and implementing A/B testing strategies to improve open rates and conversions will be crucial. You will also contribute to website SEO efforts, ensuring content is discoverable and optimized for search engines. Collaborating with internal teams to align marketing efforts with overall business objectives and public relations initiatives will be a key aspect of this role.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Public Relations, or a related field, with 3-5 years of experience in digital marketing. Proven experience managing multiple social media platforms (Facebook, Instagram, Twitter, LinkedIn), email marketing tools (e.g., Mailchimp, HubSpot), and advertising platforms (Google Ads, Facebook Ads Manager) is essential. Strong writing, editing, and content creation skills are required, along with analytical abilities to interpret data from web analytics tools (e.g., Google Analytics) and marketing automation platforms. Familiarity with SEO best practices and content management systems (CMS) like WordPress is a plus. Excellent communication and organizational skills are necessary for effective collaboration in a remote setting. This is an exciting opportunity to shape the digital narrative of our client, driving strategic communications from **Ruiru, Kiambu, KE**, and reaching audiences worldwide through innovative online campaigns.
Key responsibilities include developing compelling content (text, image, video) tailored for different digital channels, managing social media calendars, and monitoring online conversations. You will plan, execute, and measure the performance of paid advertising campaigns (e.g., Google Ads, social media ads), optimizing for maximum ROI. Crafting engaging email newsletters, analyzing campaign metrics, and implementing A/B testing strategies to improve open rates and conversions will be crucial. You will also contribute to website SEO efforts, ensuring content is discoverable and optimized for search engines. Collaborating with internal teams to align marketing efforts with overall business objectives and public relations initiatives will be a key aspect of this role.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Public Relations, or a related field, with 3-5 years of experience in digital marketing. Proven experience managing multiple social media platforms (Facebook, Instagram, Twitter, LinkedIn), email marketing tools (e.g., Mailchimp, HubSpot), and advertising platforms (Google Ads, Facebook Ads Manager) is essential. Strong writing, editing, and content creation skills are required, along with analytical abilities to interpret data from web analytics tools (e.g., Google Analytics) and marketing automation platforms. Familiarity with SEO best practices and content management systems (CMS) like WordPress is a plus. Excellent communication and organizational skills are necessary for effective collaboration in a remote setting. This is an exciting opportunity to shape the digital narrative of our client, driving strategic communications from **Ruiru, Kiambu, KE**, and reaching audiences worldwide through innovative online campaigns.
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2
Senior Digital Marketing & Communications Specialist (Remote)
Posted 4 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Senior Digital Marketing & Communications Specialist to join their expanding team. This is a fully remote position where you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility and engagement. Your core duties will include managing social media platforms, creating compelling content for various digital channels, optimizing website SEO, and overseeing online advertising campaigns. You will analyze campaign performance, generate insightful reports, and identify opportunities for improvement to maximize ROI. The ideal candidate possesses a strong understanding of current digital marketing trends, tools, and best practices, including expertise in Google Analytics, social media management tools, and email marketing platforms. You will also play a key role in shaping the company's public relations efforts, crafting press releases, managing media inquiries, and building relationships with journalists and influencers. Exceptional writing, editing, and proofreading skills are essential for developing high-quality marketing collateral and communications. You will collaborate closely with internal teams, including design and product development, to ensure brand consistency across all touchpoints. This role requires a proactive approach, the ability to manage multiple projects concurrently, and a passion for storytelling. We are looking for an individual who can think strategically and execute tactically to drive measurable results. This remote role offers the flexibility to work from anywhere, making a significant impact on our client's brand presence in the **Nakuru, Nakuru, KE** market and beyond. You will be instrumental in shaping our online narrative and connecting with our target audience.
This advertiser has chosen not to accept applicants from your region.
3
Remote Senior Digital Marketing & Communications Specialist
Posted 20 days ago
Job Viewed
Job Description
Our client is looking for a creative and strategic Remote Senior Digital Marketing & Communications Specialist to elevate their brand presence and engage their target audience. This role is fully remote, offering the flexibility to work from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies, managing social media channels, creating compelling content, and overseeing public relations efforts. The ideal candidate will possess a deep understanding of digital marketing trends, SEO, SEM, content marketing, and social media management. You will analyze campaign performance, track key metrics, and provide insights to optimize marketing initiatives. This position requires excellent writing, editing, and communication skills, with the ability to craft engaging narratives for various platforms. You will collaborate with internal teams and external agencies to ensure brand consistency and maximize reach. Experience with marketing automation tools, analytics platforms (e.g., Google Analytics), and content management systems is essential. The successful candidate will be adept at identifying opportunities to enhance brand visibility and drive audience engagement through innovative digital strategies. This is a fantastic opportunity for a seasoned marketing professional to take on a leadership role, shaping the brand's digital footprint within a progressive organization, all while enjoying the benefits of a remote work environment. Your ability to develop creative campaigns that resonate with diverse audiences will be critical. You will be responsible for managing the company's online reputation and fostering positive relationships with media and stakeholders. The conceptual **location** for this role is **Ruiru, Kiambu, KE**, but the position operates remotely. A strong portfolio showcasing successful digital marketing campaigns and PR initiatives is highly desirable.
This advertiser has chosen not to accept applicants from your region.
4
Remote Digital Marketing and Communications Specialist
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Remote Digital Marketing and Communications Specialist to spearhead their online presence and engagement strategies. This fully remote role is designed for a versatile professional who can manage a comprehensive range of marketing activities, from content creation and social media management to SEO optimization and digital campaign execution. You will be responsible for developing and implementing innovative marketing campaigns that enhance brand visibility, drive traffic, and generate leads. The ideal candidate is a strategic thinker with a proven track record in digital marketing, excellent communication skills, and a passion for staying ahead of digital trends. This position offers the flexibility of remote work, allowing you to contribute to our brand's success from anywhere.
Key Responsibilities:
Qualifications:
This fully remote position, supporting our reach to the Naivasha, Nakuru, KE region and beyond, is an excellent opportunity for a marketing professional seeking a flexible and impactful role.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across various channels including social media, email, search engines, and display advertising.
- Create engaging and high-quality content for blog posts, social media updates, website copy, and marketing collateral.
- Manage and grow social media presence across platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
- Implement SEO best practices to improve website ranking and organic traffic.
- Plan, execute, and analyze performance of paid advertising campaigns (e.g., Google Ads, Facebook Ads).
- Manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Monitor digital marketing trends, tools, and applications, and identify opportunities for innovation.
- Analyze website traffic, campaign performance, and other key metrics to provide actionable insights and reports.
- Collaborate with internal teams to ensure brand consistency across all marketing efforts.
- Manage online reputation and respond to customer inquiries and feedback in a timely and professional manner.
- Develop and maintain relationships with online influencers and media partners.
- Assist in the development of PR strategies and press releases.
Qualifications:
- Proven experience in digital marketing, social media management, and content creation.
- Strong understanding of SEO, SEM, and various digital advertising platforms.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Proficiency in using marketing analytics tools (e.g., Google Analytics) and social media management platforms.
- Creative thinking and ability to generate innovative marketing ideas.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills, capable of collaborating effectively in a remote environment.
- Bachelor's degree in Marketing, Communications, or a related field is preferred.
- A reliable home office setup with a stable internet connection is required.
This fully remote position, supporting our reach to the Naivasha, Nakuru, KE region and beyond, is an excellent opportunity for a marketing professional seeking a flexible and impactful role.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing and Communications Specialist (Remote)
Posted 18 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-oriented Digital Marketing and Communications Specialist to manage their online presence and marketing campaigns remotely. This role is responsible for developing and executing digital marketing strategies, managing social media platforms, creating engaging content, running online advertising campaigns, and analyzing marketing performance metrics. The ideal candidate has a strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing. Experience with marketing automation tools and analytics platforms is essential. This is a fully remote position, requiring excellent written and verbal communication skills, a strategic mindset, and the ability to work independently and collaboratively in a virtual team. You will be instrumental in shaping our client's brand voice and expanding their digital reach. While this role is remote, a familiarity with the market dynamics relevant to businesses in Embu, Embu, KE , will be an advantage. Responsibilities include: developing and implementing comprehensive digital marketing strategies, managing and optimizing social media profiles and content calendars, creating compelling website copy, blog posts, and marketing materials, planning and executing paid advertising campaigns (Google Ads, social media ads), analyzing campaign performance and generating reports, managing email marketing campaigns, and staying abreast of the latest digital marketing trends. A Bachelor's degree in Marketing, Communications, Public Relations, or a related field is required. Proven experience in a similar digital marketing role, with a portfolio showcasing successful campaigns, is highly valued. Strong analytical skills and a data-driven approach to marketing are critical for this position.
This advertiser has chosen not to accept applicants from your region.
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6
Digital Marketing Specialist - Social Media
Posted 22 days ago
Job Viewed
Job Description
Our client, a vibrant marketing agency, is seeking a talented Digital Marketing Specialist to manage and execute creative campaigns. This role is essential for enhancing our online presence and driving engagement across various digital channels. You will be responsible for developing and implementing comprehensive social media strategies, creating compelling content, and analyzing campaign performance. This position offers a hybrid work model, combining the flexibility of remote work with essential in-office collaboration. Responsibilities include managing social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.), planning and executing paid advertising campaigns, and monitoring online conversations. You will work closely with the creative team to ensure brand consistency and maximize campaign impact. The ideal candidate possesses a strong understanding of digital marketing principles, excellent content creation skills, and a proven ability to analyze data and generate actionable insights. Experience with SEO, SEM, and email marketing is a plus. You will be tasked with monitoring industry trends and competitor activities to identify new opportunities. The ability to craft engaging copy and visually appealing content is crucial. This role requires a proactive individual with a keen eye for detail and a passion for innovation in the digital space. You will also be involved in website analytics and reporting, using tools like Google Analytics to track performance and identify areas for improvement. Our client values creativity, strategic thinking, and a data-driven approach to marketing. This is an excellent opportunity for a motivated professional to make a significant impact within a growing organization. The successful candidate will play a key role in shaping our client's brand narrative and expanding their reach in the Nyeri area and beyond. Collaboration and effective communication are key components of this hybrid role.
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7
Digital Marketing Specialist, Social Media & Content
Posted 17 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist to manage their online presence, focusing on social media strategy and compelling content creation. This is a fully remote role that requires a passion for digital trends, an understanding of audience engagement, and the ability to craft impactful marketing campaigns. You will be responsible for developing and executing social media strategies across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn); creating engaging and high-quality content, including written posts, graphics, and short videos; managing the social media content calendar and ensuring consistent brand messaging; monitoring social media channels for trends, feedback, and engagement opportunities; analyzing social media performance metrics and generating reports; collaborating with internal teams to align marketing efforts with business goals; and staying up-to-date with the latest digital marketing tools and best practices.
This position is ideal for a motivated individual who thrives in a remote work environment, possesses excellent communication skills, and has a keen eye for detail. You will work autonomously, contributing innovative ideas to enhance our client's brand visibility and customer engagement. The role offers significant opportunities for professional growth and development within the creative and digital marketing field. While this role is based in **Kisumu, Kisumu, KE**, it is a fully remote position, providing the flexibility to work from anywhere.
Qualifications:
This position is ideal for a motivated individual who thrives in a remote work environment, possesses excellent communication skills, and has a keen eye for detail. You will work autonomously, contributing innovative ideas to enhance our client's brand visibility and customer engagement. The role offers significant opportunities for professional growth and development within the creative and digital marketing field. While this role is based in **Kisumu, Kisumu, KE**, it is a fully remote position, providing the flexibility to work from anywhere.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 2-4 years of experience in digital marketing, with a strong focus on social media management and content creation.
- Proven ability to develop and execute successful social media campaigns.
- Excellent writing, editing, and communication skills.
- Proficiency in using social media management tools (e.g., Hootsuite, Buffer).
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Strong understanding of SEO and SEM principles.
- Ability to analyze data and translate insights into actionable strategies.
- Self-motivated and able to manage multiple projects effectively in a remote setting.
This advertiser has chosen not to accept applicants from your region.
8
Senior Digital Marketing Specialist - Social Media
Posted 21 days ago
Job Viewed
Job Description
Our client, a dynamic and rapidly growing creative agency specializing in digital engagement and brand storytelling, is seeking a Senior Digital Marketing Specialist with a focus on Social Media to join our vibrant, fully remote team. This role is perfect for a creative and strategic thinker passionate about leveraging social platforms to build brand awareness, drive engagement, and achieve marketing objectives. You will be responsible for developing and executing comprehensive social media strategies, managing content calendars, and analyzing campaign performance across various platforms. The ideal candidate will have a deep understanding of social media trends, audience behavior, and advertising best practices, coupled with exceptional content creation and analytical skills.
Key responsibilities include:
We require a Bachelor's degree in Marketing, Communications, Digital Media, or a related field, with a minimum of 5 years of experience in social media marketing, preferably within an agency setting. Proven success in managing and growing social media presence for multiple brands is essential. Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, platform-specific insights) is mandatory. Excellent copywriting, editing, and visual storytelling skills are required. Strong analytical and problem-solving abilities, combined with creativity and a strategic mindset, are crucial. This remote role offers the flexibility to shape impactful digital campaigns from anywhere, contributing to the success of artists and cultural organizations in Nairobi, Nairobi, KE .
Key responsibilities include:
- Developing and implementing data-driven social media strategies aligned with client goals.
- Creating, curating, and managing engaging and high-quality content across platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
- Planning and executing paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
- Monitoring social media channels for trends, conversations, and opportunities for engagement.
- Analyzing social media metrics and preparing detailed performance reports for clients.
- Managing online communities, responding to comments and messages in a timely and professional manner.
- Collaborating with design and content teams to ensure cohesive brand messaging.
- Staying updated on the latest social media algorithms, tools, and best practices.
- Identifying and building relationships with relevant influencers and brand advocates.
- Providing strategic recommendations for continuous improvement of social media efforts.
We require a Bachelor's degree in Marketing, Communications, Digital Media, or a related field, with a minimum of 5 years of experience in social media marketing, preferably within an agency setting. Proven success in managing and growing social media presence for multiple brands is essential. Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, platform-specific insights) is mandatory. Excellent copywriting, editing, and visual storytelling skills are required. Strong analytical and problem-solving abilities, combined with creativity and a strategic mindset, are crucial. This remote role offers the flexibility to shape impactful digital campaigns from anywhere, contributing to the success of artists and cultural organizations in Nairobi, Nairobi, KE .
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