2 Digital Marketing Specialist Social Media Content jobs in whatjobs
Digital Marketing Specialist - Social Media & Content
Posted 19 days ago
Job Viewed
Job Description
Our client is looking for a creative and data-driven Digital Marketing Specialist with a focus on Social Media and Content creation to join their vibrant marketing team. This role will be a hybrid position, offering the flexibility of remote work combined with essential in-office collaboration. The specialist will be responsible for developing and executing engaging digital marketing campaigns across various platforms, aiming to increase brand awareness, drive website traffic, and generate leads. The ideal candidate is passionate about storytelling, understands the nuances of different social media channels, and excels at crafting compelling content.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive social media strategies to grow brand presence and engagement across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create, curate, and manage published content (images, video, written copy) that is engaging, informative, and aligned with brand voice and marketing goals.
- Plan and execute digital advertising campaigns, including paid social media ads, optimizing for performance and ROI.
- Monitor social media channels for industry trends, customer feedback, and relevant conversations, responding appropriately and escalating issues when necessary.
- Analyze social media and website data, generating reports on key metrics (e.g., engagement rate, reach, conversions) and providing actionable insights.
- Collaborate with the marketing team to brainstorm content ideas and integrate them into broader marketing campaigns.
- Optimize website content for search engines (SEO) to improve organic search rankings and drive traffic.
- Manage and maintain the company's content calendar, ensuring a consistent flow of high-quality content.
- Engage with online communities, respond to comments and messages, and foster positive relationships with followers.
- Stay up-to-date with the latest digital marketing trends, platform updates, and best practices.
- Assist in the development of email marketing campaigns and other digital marketing initiatives as needed.
- Contribute to website content updates and landing page creation.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven work experience as a Social Media Specialist, Content Creator, or similar role.
- Demonstrable experience managing and growing social media accounts for a brand or organization.
- Excellent copywriting, editing, and communication skills.
- Proficiency in using social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, native social media analytics).
- Solid understanding of SEO, content marketing, and digital advertising principles.
- Creative thinker with a keen eye for detail and design.
- Ability to work effectively both independently and as part of a hybrid team.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
- Familiarity with website CMS platforms (e.g., WordPress) is beneficial.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Specialist, Social Media & Content
Posted 16 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist to manage their online presence, focusing on social media strategy and compelling content creation. This is a fully remote role that requires a passion for digital trends, an understanding of audience engagement, and the ability to craft impactful marketing campaigns. You will be responsible for developing and executing social media strategies across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn); creating engaging and high-quality content, including written posts, graphics, and short videos; managing the social media content calendar and ensuring consistent brand messaging; monitoring social media channels for trends, feedback, and engagement opportunities; analyzing social media performance metrics and generating reports; collaborating with internal teams to align marketing efforts with business goals; and staying up-to-date with the latest digital marketing tools and best practices.
This position is ideal for a motivated individual who thrives in a remote work environment, possesses excellent communication skills, and has a keen eye for detail. You will work autonomously, contributing innovative ideas to enhance our client's brand visibility and customer engagement. The role offers significant opportunities for professional growth and development within the creative and digital marketing field. While this role is based in **Kisumu, Kisumu, KE**, it is a fully remote position, providing the flexibility to work from anywhere.
Qualifications:
This position is ideal for a motivated individual who thrives in a remote work environment, possesses excellent communication skills, and has a keen eye for detail. You will work autonomously, contributing innovative ideas to enhance our client's brand visibility and customer engagement. The role offers significant opportunities for professional growth and development within the creative and digital marketing field. While this role is based in **Kisumu, Kisumu, KE**, it is a fully remote position, providing the flexibility to work from anywhere.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 2-4 years of experience in digital marketing, with a strong focus on social media management and content creation.
- Proven ability to develop and execute successful social media campaigns.
- Excellent writing, editing, and communication skills.
- Proficiency in using social media management tools (e.g., Hootsuite, Buffer).
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Strong understanding of SEO and SEM principles.
- Ability to analyze data and translate insights into actionable strategies.
- Self-motivated and able to manage multiple projects effectively in a remote setting.
This advertiser has chosen not to accept applicants from your region.
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