1,996 Senior Digital Content Strategist PR Specialist jobs in Kenya
Digital Content Strategist & PR Specialist
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with PR and marketing objectives.
- Create, edit, and manage engaging content for the company website, blog, social media channels, and other digital platforms.
- Plan and execute PR campaigns, including writing press releases, media kits, and pitches.
- Build and nurture relationships with journalists, bloggers, and online influencers.
- Monitor social media conversations and online mentions, responding appropriately and managing online reputation.
- Analyze content performance metrics and PR campaign results, providing actionable insights for optimization.
- Collaborate with cross-functional teams to ensure brand consistency across all communications.
- Identify and capitalize on opportunities for digital storytelling and earned media.
- Manage the editorial calendar and ensure timely publication of content.
- Stay up-to-date with the latest digital marketing trends, SEO best practices, and PR strategies.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing, content strategy, and public relations.
- Proven experience in creating engaging digital content and managing social media platforms.
- Strong understanding of SEO principles and content optimization techniques.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Experience in media outreach and building relationships with journalists and influencers.
- Familiarity with PR and marketing analytics tools.
- Ability to work independently, manage time effectively, and meet deadlines in a remote environment.
- Creative thinking and a passion for innovative communication strategies.
- Experience with content management systems (CMS) is a plus.
Senior Digital Content Strategist & PR Specialist
Posted 19 days ago
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Job Description
Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with business objectives.
- Create, edit, and publish high-quality, engaging content across various digital channels (website, blog, social media, email).
- Manage and grow the company's social media presence, fostering community engagement.
- Conduct keyword research and implement SEO best practices to optimize content visibility.
- Develop and execute public relations campaigns to enhance brand reputation and media coverage.
- Write and distribute press releases, media advisories, and other PR materials.
- Build and maintain strong relationships with media contacts, journalists, and influencers.
- Monitor media mentions and industry trends, providing insights and recommendations.
- Manage online reputation and respond to inquiries and comments.
- Analyze content performance metrics and report on key insights and outcomes.
- Collaborate with internal teams to ensure consistent messaging and brand voice.
- Develop crisis communication plans and manage responses when necessary.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
- Minimum of 7 years of experience in digital content strategy, content marketing, and public relations.
- Proven experience in developing and executing successful content marketing campaigns.
- Excellent writing, editing, and storytelling skills with a strong portfolio.
- In-depth knowledge of SEO, SEM, social media platforms, and analytics tools.
- Demonstrated success in media relations and securing positive press coverage.
- Experience with content management systems (CMS) and marketing automation tools.
- Strong analytical and strategic thinking abilities.
- Ability to work independently and effectively in a remote, collaborative environment.
- Exceptional organizational and project management skills.
Remote Digital Content Strategist & PR Specialist
Posted 13 days ago
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Job Description
Key Responsibilities:
- Develop and implement a comprehensive digital content strategy.
- Create, edit, and publish engaging content across various digital channels.
- Manage the company's social media presence and online communities.
- Develop and execute public relations campaigns to enhance brand visibility.
- Write and distribute press releases, media advisories, and other PR materials.
- Build and maintain relationships with journalists, bloggers, and influencers.
- Monitor media coverage and industry trends.
- Manage online reputation and respond to media inquiries.
- Analyze content performance and PR campaign effectiveness, providing regular reports.
- Collaborate with marketing, sales, and product teams to ensure consistent messaging.
- Bachelor's degree in Communications, Marketing, Journalism, or a related field.
- Minimum of 5 years of experience in digital content strategy, social media management, and public relations.
- Proven track record of successful PR campaigns and content creation.
- Excellent writing, editing, and storytelling skills.
- Strong understanding of SEO, content marketing, and social media analytics.
- Proficiency with content management systems (CMS), social media management tools, and PR software.
- Experience in crisis communication and media relations management.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Strong interpersonal and networking skills.
Senior Digital Content Strategist & PR Specialist (Remote)
Posted 16 days ago
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Job Description
Key responsibilities include: developing and executing comprehensive digital content strategies across various platforms (website, blog, social media, email), creating high-quality, engaging content (written, visual, video) that aligns with brand voice and marketing objectives, managing and overseeing the organization's public relations activities, including media outreach, press release distribution, and crisis communication, building and maintaining strong relationships with media contacts, influencers, and key stakeholders, monitoring media coverage and online sentiment, and reporting on PR campaign effectiveness, conducting market research to identify content opportunities and audience trends, optimizing content for SEO to increase visibility and reach, managing the editorial calendar and ensuring timely delivery of content, collaborating with internal teams (marketing, sales, product) to ensure consistent messaging, and staying abreast of emerging digital trends and best practices in content marketing and PR.
The ideal candidate will possess a strong understanding of content marketing principles, SEO, social media dynamics, and public relations best practices. Exceptional writing, editing, and storytelling skills are crucial. Proven experience in developing and implementing successful digital content and PR campaigns is required. Excellent communication, negotiation, and interpersonal skills are essential for building relationships and managing diverse stakeholders in a remote environment. Proficiency in content management systems (CMS), social media management tools, and PR distribution platforms is necessary. The ability to work independently, manage multiple projects, and adapt to a fast-paced remote setting is paramount. A Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field, along with a minimum of 6 years of experience in digital content strategy and public relations, is required. Experience with analytics tools (e.g., Google Analytics) and graphic design/video editing software is a plus. If you are a strategic communicator looking for an impactful remote role, we invite you to apply. This position supports our operations in Embu, Embu, KE , but is a fully remote position.
Remote Content Strategist & Digital PR Specialist
Posted 5 days ago
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Job Description
The ideal candidate will possess a keen understanding of SEO best practices to optimize content for search engines and a strong grasp of digital PR tactics to drive organic reach and media mentions. You will monitor online conversations, identify opportunities for engagement, and manage the company's online reputation. Responsibilities include developing and maintaining a content calendar, analyzing content performance metrics, and using insights to refine strategies. You will also be responsible for pitching stories to relevant media outlets, coordinating interviews, and responding to media inquiries. Collaboration with internal teams, including marketing, sales, and product development, will be essential to ensure a cohesive brand message.
Qualifications include a Bachelor's degree in Communications, Marketing, Journalism, or a related field. Proven experience (5+ years) in content strategy, digital marketing, and public relations, preferably in a remote or agency setting, is required. Demonstrable success in generating media coverage and building online communities is essential. Excellent writing, editing, and storytelling skills are paramount, along with proficiency in content management systems (CMS), social media management tools, and analytics platforms (e.g., Google Analytics). You must be a strategic thinker, a proactive communicator, and adept at managing multiple projects simultaneously under tight deadlines. The ability to thrive in an autonomous, remote work environment, coupled with exceptional organizational skills and a passion for storytelling, will make you an ideal candidate for this exciting opportunity.
Location: This is a fully remote position, with the operational oversight potentially supporting activities in Nairobi, Nairobi, KE .
Lead Digital Marketing Strategist (Content & Social Media)
Posted 11 days ago
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Job Description
Location: This role is fully remote and associated with **Naivasha, Nakuru, KE**. We encourage applications from individuals who are eager to make a significant impact on our client's digital presence.
Responsibilities:
- Develop and implement integrated digital marketing strategies focusing on content and social media.
- Create and manage a content calendar aligned with marketing objectives.
- Oversee the creation of engaging blog posts, articles, videos, infographics, and other digital assets.
- Manage and grow the company's social media presence across key platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
- Develop and execute social media advertising campaigns.
- Monitor, analyze, and report on website traffic, campaign performance, and social media engagement using tools like Google Analytics and social media insights.
- Optimize content and campaigns for SEO and conversion.
- Identify new trends and opportunities for digital marketing growth.
- Manage and mentor junior marketing team members.
- Collaborate with internal teams to ensure brand consistency and successful campaign execution.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on content creation and social media management.
- Demonstrated success in developing and executing digital marketing campaigns that drive measurable results.
- Proficiency in SEO, SEM, content marketing, and social media analytics tools.
- Excellent writing, editing, and communication skills.
- Experience with social media management platforms (e.g., Hootsuite, Buffer).
- Experience with marketing automation tools is a plus.
- Strong understanding of current digital marketing trends and best practices.
- Proven ability to lead and motivate a team.
Senior Digital Marketing Strategist - Content & SEO
Posted 22 days ago
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Job Description
Key Responsibilities:
- Develop and implement a robust content marketing strategy aligned with business objectives.
- Conduct in-depth keyword research and SEO analysis to identify opportunities for organic growth.
- Oversee the creation of high-quality, engaging, and SEO-optimized content across various platforms (blog posts, articles, social media, website copy).
- Manage and optimize website content for search engine ranking and user experience.
- Monitor and analyze website traffic, engagement, and conversion rates using tools like Google Analytics.
- Develop and execute link-building strategies to improve domain authority.
- Collaborate with design and development teams to ensure website technical SEO best practices are implemented.
- Stay updated on the latest SEO algorithm changes and digital marketing best practices.
- Manage and nurture online communities and social media channels.
- Report on campaign performance and provide actionable insights to stakeholders.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
- 5+ years of experience in digital marketing, with a strong focus on content strategy and SEO.
- Proven success in developing and executing SEO strategies that drive significant organic traffic and conversions.
- Expertise in keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
- Strong understanding of website analytics tools (e.g., Google Analytics, Google Search Console).
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience with CMS platforms (e.g., WordPress) and basic HTML/CSS knowledge.
- Ability to manage multiple projects simultaneously in a remote setting.
- Demonstrated ability to analyze data and translate insights into effective marketing actions.
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Remote Digital Marketing Strategist - Content & SEO
Posted 19 days ago
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Senior Digital Marketing Strategist - Content & Social Media
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on content creation, social media engagement, and search engine optimization (SEO).
- Create compelling, high-quality content (blog posts, articles, infographics, videos, social media updates) tailored to different platforms and target audiences.
- Manage and grow social media presence across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn), including content scheduling, community management, and paid social campaigns.
- Analyze digital marketing performance using tools such as Google Analytics, social media insights, and SEO platforms, providing regular reports and actionable recommendations.
- Identify key performance indicators (KPIs) and track progress towards marketing goals.
- Collaborate with internal teams (e.g., design, product, sales) to ensure brand consistency and alignment of marketing efforts.
- Stay up-to-date with the latest digital marketing trends, algorithm changes, and best practices.
- Develop and manage digital advertising campaigns to increase reach and engagement.
- Contribute to the overall PR and communications strategy.
- Optimize website content for search engines to improve organic visibility.
- Manage marketing budgets and ensure efficient allocation of resources.
Senior Digital Marketing Strategist, SEO & Content
Posted 22 days ago
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