3,310 Senior Brand Manager Innovative Fmcg Products jobs in Kenya

• Develop and execute integrated brand strategies to drive market share and profitability.
• Conduct consumer and market research to identify opportunities and insights.
• Oversee product innovation pipeline and new product launches.
• Develop and manage marketing plans, advertising campaigns, and promotional activities.
• Collaborate with sales teams to ensure effective in-market execution.
• Manage brand budgets and track ROI of marketing initiatives.
• Analyze sales performance and market trends to inform strategic decisions.
• Build and maintain strong relationships with internal stakeholders and external partners.
• Stay abreast of industry trends, competitive activities, and emerging consumer behaviors.

• Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
• Minimum of 7 years of experience in brand management within the FMCG industry.
• Proven track record of successful brand strategy development and execution.
• Strong understanding of consumer insights, market dynamics, and competitive analysis.
• Experience with digital marketing, social media, and e-commerce platforms.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Exceptional communication, presentation, and interpersonal skills.
• Demonstrated ability to lead cross-functional teams and manage projects remotely.

• Develop and implement strategic brand plans for FMCG products.
• Identify market trends and consumer insights to drive product innovation.
• Manage the product lifecycle from concept to launch and post-launch analysis.
• Develop and execute marketing campaigns to enhance brand awareness and sales.
• Analyze brand performance metrics and key performance indicators (KPIs).
• Manage brand budgets and allocate resources effectively.
• Collaborate with R&D, sales, and marketing teams to ensure strategic alignment.
• Conduct competitive analysis and identify market opportunities.
• Oversee digital marketing and social media strategies for brand promotion.
• Ensure consistent brand messaging across all communication channels.
• Drive product innovation and differentiation in a competitive market.

• Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
• Minimum of 4 years of experience in brand management, specifically within the FMCG sector.
• Proven experience in product development, marketing strategy, and campaign execution.
• Strong understanding of consumer behavior, market dynamics, and FMCG trends.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Proficiency in market research and data analysis tools.
• Strong communication, presentation, and project management skills.
• Demonstrated ability to work independently and manage multiple projects in a remote environment.
• Experience with digital marketing and social media platforms.
• Creativity and a passion for building impactful consumer brands.

• Develop and implement integrated brand strategies to drive market share and profitability.
• Conduct comprehensive market research, competitor analysis, and consumer insights gathering.
• Analyze sales data, market trends, and promotional effectiveness to inform brand decisions.
• Manage brand P&L and ensure marketing budgets are utilized efficiently.
• Oversee the development and execution of advertising, public relations, and promotional campaigns.
• Collaborate with product development teams on new product innovation and line extensions.
• Work closely with the sales team to develop effective go-to-market strategies.
• Ensure consistent brand messaging and visual identity across all marketing channels.
• Monitor brand performance and provide regular reports to senior management.
• Identify opportunities for brand growth and market expansion.
• Lead cross-functional teams in the planning and execution of brand initiatives.
• Stay current with industry trends and best practices in FMCG marketing.

• Bachelor's degree in Business Administration, Marketing, or a related field. An MBA is a strong asset.
• Significant experience in brand management within the FMCG sector.
• Proven track record of developing and executing successful marketing strategies.
• Strong analytical skills with the ability to interpret market data and consumer insights.
• Excellent understanding of marketing principles, including product, price, place, and promotion.
• Proficiency in market research methodologies and tools.
• Exceptional communication, presentation, and interpersonal skills.
• Demonstrated ability to lead and collaborate effectively in a remote team environment.
• Experience in the **FMCG** industry is mandatory.

Company Description

Mancave Manmarket is your trusted source for all things men's grooming. More than just a store, it's a community dedicated to providing high-quality products, personalized guidance, and a curated experience that elevates your grooming routine. Join us on the journey to a more confident you.

Role Description

This is a full-time hybrid role for a Franchise Sales Manager located in Nairobi County, Kenya. The Franchise Sales Manager will be responsible for driving franchise sales, developing business plans, and managing franchising activities. Daily tasks include lead generation, communicating with potential franchisees, and building strong relationships to ensure successful franchise operations. Some work from home is acceptable.

Qualifications

• Experience in Franchise Sales and Franchising
• Skills in Business Planning and Lead Generation
• Excellent Communication skills
• Proven ability to build and maintain relationships
• Ability to work independently as part of a hybrid setup
• Relevant degree in Business, Marketing, or related field is a plus
• Experience in the grooming or retail industry is a plus

JOB TITLE
Manager - Sales Development Fresh Food | MAF Retail

Role Summary
The Sales Development Manager – Fresh Food is responsible for driving sales growth and enhancing customer experience across key fresh food categories: Fruits & Vegetables, Butchery/Fishery, Deli/Dairy, and Bakery/Pastry. This role focuses on identifying sales opportunities, optimizing product assortments, and supporting in-store execution to ensure quality, freshness, and availability. The manager collaborates with category teams and store operations to implement strategies that improve profitability, increase market share, and meet evolving consumer needs.

ROLE PROFILE

• Develop and implement sales strategies to grow revenue and market share across all fresh food categories, including Fruits & Vegetables, Butchery/Fishery, Deli/Dairy and Bakery/Pastry.
• Work closely with category managers to analyze product performance, optimize assortments, and support the introduction of new and seasonal products.
• Ensure high standards of freshness, quality, and presentation are maintained across all departments, aligning with brand and customer expectations.
• Collaborate with marketing and store teams to design and execute effective promotions, campaigns, and pricing strategies to drive traffic and boost conversion.
• Monitor industry trends, competitor activity, and customer preferences to identify growth opportunities and recommend data-driven improvements.
• Measure and control profitability after the implementation of projects, and provide inputs .
• Partner with supply chain, procurement, and store operations to ensure optimal stock levels, product availability, and minimal waste.
• Track and report on category sales, margins, and KPIs, providing insights and recommendations for continuous improvement.

Requirements

• Bachelor's Degree in relevant field.
• Knowledge in the field of retail sales and cross-sell strategies.
• Strong Analytical skills and Statistical Knowledge.
• Excellent communication and presentation skills.
• Strong planning and organization kills.
• 3-5 years in a sales or commercial field, retail experience is a plus.

What We Offer

• At Majid Al Futtaim, we're on a mission to create great moments, to spread happiness, to build, experiences that stay in our memories for a lifetime. We're proud to say that over the past 27 years, we have built a reputation as a regional market leader in what we do. Join us
• Work in a friendly environment, where everyone shares positive vibes and excited about our future.
• Work with over 50,000 diverse and talented colleagues, all guided by our Leadership Model.

Company Description

Welcome to Milelscoop Ventures Ltd, your premier real estate destination in Kenya, offering affordable properties in high-growth areas such as Matuu, Malindi, and Isinya. Our mission is to make land ownership accessible, with plots that promise significant value appreciation. What sets us apart is our digital portal for managing payments, sale agreements, and accessing maps via phone, a solution particularly beneficial for Diaspora clients. We develop income-generating, affordable housing models with flexible financial plans, focusing on high-potential projects to maximize returns for our clients.

Role Description

This is a full-time on-site role in Nairobi for a Sales Consultant. The Sales Consultant will be responsible for engaging with clients, providing exceptional customer service, and ensuring customer satisfaction. Daily tasks include consulting with potential buyers, managing sales processes, and maintaining communication with clients. The role requires the consultant to be proactive in identifying customer needs and providing tailored solutions based on their requirements.

Qualifications

• Sales Consulting and Consulting skills
• Customer Satisfaction and Customer Service skills
• Excellent Communication skills
• Ability to work independently and as part of a team
• Problem-solving and analytical skills
• Bachelor's degree in Business, Marketing, or related field is preferred
• Experience in the real estate industry is a plus

Position Title:
Solar Sales Manager Retail
OR
Solar Sales Manager C&I (2 Positions)

Department:
Sales

Reports To:
Chief Executive Officer

Main Purpose of the Role

As the Sales manager managing
EITHER
Retail (trade) Business
OR
C&I Projects, you will be responsible for driving the company's commercial strategy with a strong focus on sales, marketing, and business development. You will ensure that revenue targets are consistently met through Commercial & Industrial (C&I), Residential,
OR
Trade segments. This role involves building and maintaining strong client relationships, expanding market presence, and optimizing profitability while ensuring compliance with industry standards.

Key Roles and Responsibilities

• Sales & Marketing Strategy:
  Develop and implement comprehensive sales and marketing strategies aligned with company objectives and market trends to deliver revenue growth.
• Market Intelligence:
  Conduct market analysis to identify opportunities, trends, risks, and competitor activities. Use insights to refine sales and marketing approaches.
• Business Development:
  Lead initiatives to expand the customer base, penetrate new markets, and establish strategic partnerships that drive growth.
• Client Relationship Management:
  Serve as the key contact for major clients, including corporates, industries, institutions, and residential customers, providing tailored solar energy solutions.
• Product & Brand Management:
  Oversee product positioning, branding, and messaging to ensure alignment with customer needs and market dynamics.
• Team Leadership:
  Lead, mentor, and motivate the commercial team to achieve sales targets, while fostering a high-performance and collaborative culture.
• Solution Positioning:
  Collaborate with technical and product teams to create compelling value propositions that differentiate the company in the market.
• Partnership Development:
  Identify and build alliances with stakeholders such as financial institutions, government agencies, and distributors to enhance market penetration.
• Budget & Resource Management:
  Develop and manage commercial budgets to maximize ROI while ensuring prudent resource allocation.
• Contract Negotiation:
  Lead contract negotiations ensuring favorable terms, risk mitigation, and customer satisfaction throughout the project lifecycle.
• Performance Monitoring:
  Establish and track KPIs to monitor sales performance, identify gaps, and implement corrective measures.
• Risk & Compliance Management:
  Ensure adherence to legal, regulatory, and contractual obligations while managing commercial risks.
• Continuous Improvement:
  Stay updated on solar industry trends, market shifts, and emerging technologies to continuously improve the company's competitive edge.
• Reporting:
  Prepare accurate weekly and monthly commercial performance reports for management decision-making.

Knowledge, Skills & Abilities

• Bachelor's degree in Business Administration, Marketing, Renewable Energy, or a related field (Master's will be an added advantage).
• At least 5 years' proven experience in sales and marketing, with at least two (2) in leadership roles, preferably in renewable energy/solar.
• Demonstrated success in achieving multi-million sales targets and driving revenue growth.
• Strong leadership and team management skills with the ability to inspire, coach, and hold teams accountable.
• Excellent communication, negotiation, and interpersonal skills with executive-level stakeholders.
• Strategic thinker with analytical ability to translate market insights into actionable strategies.
• Solid understanding of solar industry market trends, technologies, financing models, and regulatory environment.
• Proficiency in data analysis, forecasting, and use of CRM/ERP systems to drive commercial performance.
• Ability to thrive in a fast-paced, dynamic business environment with shifting priorities.

• Develop and execute comprehensive sports marketing strategies to increase brand awareness and market share.
• Manage all aspects of sports-related marketing campaigns, from concept to execution and analysis.
• Identify and secure strategic partnerships with athletes, sports teams, leagues, and events.
• Oversee the creation of compelling marketing content across various platforms, including digital, social media, and traditional media.
• Manage the sports marketing budget, ensuring optimal allocation of resources and ROI.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Build and maintain strong relationships with media, influencers, and key stakeholders in the sports industry.
• Measure and report on the effectiveness of marketing initiatives, adjusting strategies as needed.
• Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance environment.

• Bachelor's degree in Marketing, Business Administration, Sports Management, or a related field.
• 5+ years of experience in sports marketing or a related field, with a strong understanding of the sports industry.
• Proven experience in developing and managing successful marketing campaigns.
• Expertise in digital marketing, social media marketing, and content creation.
• Excellent understanding of brand management and market analysis.
• Strong leadership, communication, negotiation, and interpersonal skills.
• Demonstrated ability to manage budgets and measure marketing ROI.
• A passion for sports and a deep understanding of sports culture.