Brand Manager - FMCG Innovations

80202 Nairobi, Nairobi KES4000000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a leading Fast-Moving Consumer Goods (FMCG) company renowned for its innovative product portfolio, is seeking a dynamic and results-oriented Brand Manager. This exciting role is based in our vibrant **Malindi, Kilifi, KE** office and is essential for driving brand growth, market penetration, and consumer engagement for key product lines. The ideal candidate possesses a strategic marketing mindset, a deep understanding of the FMCG sector, and a passion for building strong, memorable brands.

Key Responsibilities:
  • Develop and execute comprehensive brand strategies, marketing plans, and promotional activities to achieve business objectives and market share growth.
  • Conduct in-depth market research, consumer insights analysis, and competitive landscape assessment to identify opportunities and threats.
  • Manage the brand's P&L, ensuring profitable growth and effective budget allocation for marketing initiatives.
  • Collaborate with cross-functional teams, including sales, R&D, supply chain, and advertising agencies, to ensure cohesive brand execution.
  • Oversee the development of all marketing communications, including advertising campaigns, digital content, packaging design, and point-of-sale materials.
  • Monitor brand performance metrics, analyze sales data, and provide regular reports and recommendations for optimization.
  • Identify and evaluate new product development opportunities and lead the go-to-market strategy for new launches.
  • Manage relationships with external partners, such as advertising agencies, media buyers, and research firms.
  • Ensure consistent brand messaging and positioning across all consumer touchpoints.
  • Stay informed about industry trends, consumer behavior shifts, and competitor activities within the FMCG market.
  • Lead and mentor junior marketing team members, fostering a collaborative and high-achieving environment.
  • Drive initiatives to enhance brand equity and consumer loyalty.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of successfully launching and managing brands, driving significant growth and market share.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Demonstrated experience in managing marketing budgets and P&Ls.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in market research tools and data analysis software.
  • Creative and innovative mindset with a passion for consumer brands.
  • Ability to work effectively in a fast-paced, team-oriented environment in **Malindi, Kilifi, KE**.
This is an exceptional opportunity for a talented Brand Manager to make a significant impact on iconic FMCG brands and contribute to the company's continued success. Join our innovative and driven team.
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Senior Brand Manager - FMCG Innovation

80100 Nairobi, Nairobi KES700000 Annually WhatJobs remove_red_eye View All

Posted 19 days ago

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Job Description

full-time
Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic Senior Brand Manager to drive innovation and growth for their key product lines. This is a fully remote position, offering the flexibility to manage brand strategy from anywhere. You will be responsible for developing and executing comprehensive brand plans, identifying new market opportunities, and launching innovative products that resonate with target consumers. A deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG industry is essential. Your role will involve leading cross-functional teams, including marketing, sales, R&D, and supply chain, to ensure seamless execution of brand strategies. Responsibilities include managing brand P&L, overseeing advertising and promotional campaigns, conducting market research, and analyzing performance metrics to optimize brand positioning and sales. The ideal candidate possesses a proven track record of successful brand building and product innovation within the FMCG space. Strong analytical, strategic thinking, and project management skills are paramount. Excellent communication and interpersonal skills are vital for collaborating effectively with remote teams and stakeholders. A minimum of 7 years of progressive experience in brand management or product marketing within the FMCG industry is required. A Bachelor's degree in Business Administration, Marketing, or a related field is essential; an MBA is a plus. Experience with digital marketing strategies and e-commerce platforms is highly desirable. This is an exceptional opportunity to shape the future of iconic brands, drive significant business impact, and contribute to product innovation, all within a flexible and dynamic remote work environment. Our client is committed to fostering a culture of innovation and employee empowerment.
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Senior Brand Manager - FMCG Innovations

80100 Nairobi, Nairobi KES250000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly strategic and results-driven Senior Brand Manager to lead innovative brand initiatives within the Fast-Moving Consumer Goods (FMCG) sector. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will possess a deep understanding of market trends, consumer insights, and brand development strategies. You will be responsible for crafting and executing comprehensive brand plans, overseeing product launches, and driving market share growth. Your role will involve close collaboration with cross-functional teams, including marketing, sales, product development, and external agencies. Key responsibilities include conducting market analysis, identifying growth opportunities, managing brand budgets, and ensuring consistent brand messaging across all platforms. You will also be tasked with developing creative marketing campaigns and monitoring their effectiveness through data analysis and key performance indicators (KPIs). The successful candidate will have a proven track record of success in brand management within the FMCG industry, with experience in developing and implementing successful marketing strategies. A Bachelor's or Master's degree in Marketing, Business Administration, or a related field is required. Excellent communication, leadership, and analytical skills are essential for this role. You should be adept at working independently, managing multiple projects simultaneously, and delivering exceptional results in a dynamic, fast-paced environment. If you are passionate about building iconic brands and driving consumer engagement, we encourage you to apply. This remote role demands self-discipline, excellent time management, and a proactive approach to problem-solving. Join our team and help shape the future of beloved consumer products. The **Mombasa, Mombasa, KE** region benefits from a vibrant commercial landscape, and while this role is remote, a connection to its energy can be inspiring.
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Remote Senior Brand Manager - FMCG Innovation

80100 Nairobi, Nairobi KES260000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) industry, is seeking an innovative and strategic Remote Senior Brand Manager to drive brand growth and product development initiatives. This position is fully remote, offering a unique opportunity to shape brand strategies from anywhere. The successful candidate will be responsible for developing and executing comprehensive brand plans, identifying new market opportunities, and launching successful products that resonate with target consumers. You will conduct in-depth market research, analyze consumer insights, and translate these findings into actionable marketing strategies. Collaboration with cross-functional teams, including product development, sales, and marketing, will be key to achieving brand objectives.

Key Responsibilities:
  • Developing and executing integrated brand strategies and marketing plans.
  • Conducting market analysis, consumer research, and competitive intelligence.
  • Identifying and evaluating new product development opportunities.
  • Managing the product lifecycle from concept to launch and beyond.
  • Overseeing brand advertising, promotion, and digital marketing campaigns.
  • Collaborating with creative agencies and internal teams to develop compelling brand messaging.
  • Monitoring brand performance, sales data, and key performance indicators (KPIs).
  • Managing brand budgets and optimizing marketing spend for maximum ROI.
  • Building strong relationships with internal stakeholders and external partners.
  • Mentoring and guiding junior brand marketing team members.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree being a strong asset. A minimum of 6-8 years of progressive brand management experience within the FMCG sector is essential, demonstrating a proven track record of launching successful brands and products. Strong strategic thinking, analytical skills, and a deep understanding of consumer behavior are crucial. Excellent communication, presentation, and interpersonal skills are required to effectively manage remote teams and stakeholders. Experience with digital marketing, social media strategy, and data analytics tools is highly valued. This role is perfect for a creative and results-driven marketer looking to make a significant impact on a leading FMCG brand while enjoying the flexibility of a remote work environment. This position is strategically aligned with our client's vision for serving the vibrant market of **Mombasa, Mombasa, KE**.
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Remote FMCG Brand Manager - Growth & Innovation

90100 Bahati, Nairobi KES450000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking an innovative and dynamic Remote FMCG Brand Manager to drive brand growth, market penetration, and product innovation within the fast-moving consumer goods sector. This is a fully remote position, empowering you to shape brand strategy and execution from anywhere. You will be responsible for developing and implementing comprehensive marketing plans, managing brand positioning, and overseeing the launch of new products to capture market share and build strong consumer loyalty. Your expertise in consumer insights, marketing strategy, and cross-functional collaboration will be key to success.

Key responsibilities include:
  • Developing and executing integrated marketing strategies and campaigns across multiple channels (digital, traditional, in-store) to achieve brand objectives.
  • Conducting in-depth market research and consumer analysis to identify key trends, opportunities, and competitive threats.
  • Defining and refining brand positioning, messaging, and visual identity to resonate with target audiences.
  • Managing the product lifecycle, from concept development and market testing to launch and post-launch analysis.
  • Collaborating with R&D, sales, operations, and external agencies to ensure successful product development and commercialization.
  • Overseeing brand advertising, promotions, and public relations activities, ensuring consistency and effectiveness.
  • Managing the brand budget, tracking performance, and optimizing marketing spend for maximum ROI.
  • Monitoring sales performance, market share, and competitor activities, providing regular reports and strategic recommendations.
  • Building and nurturing strong relationships with key stakeholders, including retailers, distributors, and internal teams.
  • Staying abreast of the latest trends and innovations in the FMCG industry and consumer marketing.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with significant experience in brand management within the FMCG sector. A strong understanding of consumer behavior, market dynamics, and marketing principles is essential. Proven experience in developing and executing successful marketing campaigns and launching new products is required. Excellent analytical, strategic thinking, and communication skills are paramount for this remote leadership role. You should be adept at working independently, driving results in a distributed team environment, and contributing significantly to our client's market success while working remotely, with a strategic focus on enhancing brand presence within the **Mlolongo, Machakos, KE** region.
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FMCG Brand Innovation Manager

80100 Nairobi, Nairobi KES175000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a highly respected and dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategically minded Brand Innovation Manager to join their remote-first marketing team. This role is instrumental in identifying new market opportunities, developing novel product concepts, and bringing successful new products to market that resonate with consumers. You will be responsible for conducting thorough market research, analyzing consumer trends, and identifying unmet needs within target demographics. This involves translating these insights into compelling product briefs and collaborating closely with R&D, sales, and operations teams to drive the innovation pipeline from ideation through to commercialization. You will manage the product development process, including concept testing, packaging design, pricing strategies, and go-to-market plans. A significant aspect of this role includes developing and executing integrated marketing campaigns to launch new products successfully and build brand awareness. Budget management, performance tracking, and post-launch analysis are also key responsibilities. The ideal candidate will have a strong understanding of the FMCG landscape, proven experience in product innovation and brand management, and a passion for understanding consumer behavior. Excellent project management skills, creativity, and a data-driven approach to decision-making are essential. You must be adept at cross-functional collaboration and possess strong communication and presentation skills to effectively influence stakeholders across the organization. This is a fantastic opportunity to shape the future of a well-known brand and contribute to exciting new product developments within a flexible, remote working model. The role is based operationally in **Mombasa, Mombasa, KE**, but is designed for full remote work.
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Solar Sales Manager- Retail OR Sales Manager C&I

Nairobi, Nairobi KES1200000 - KES3600000 Y People Wellness Consultants

Posted today

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Job Description

Position Title:
Solar Sales Manager Retail
OR
Solar Sales Manager C&I (2 Positions)

Department:
Sales

Reports To:
Chief Executive Officer

Main Purpose of the Role

As the Sales manager managing
EITHER
Retail (trade) Business
OR
C&I Projects, you will be responsible for driving the company's commercial strategy with a strong focus on sales, marketing, and business development. You will ensure that revenue targets are consistently met through Commercial & Industrial (C&I), Residential,
OR
Trade segments. This role involves building and maintaining strong client relationships, expanding market presence, and optimizing profitability while ensuring compliance with industry standards.

Key Roles and Responsibilities

  • Sales & Marketing Strategy:
    Develop and implement comprehensive sales and marketing strategies aligned with company objectives and market trends to deliver revenue growth.
  • Market Intelligence:
    Conduct market analysis to identify opportunities, trends, risks, and competitor activities. Use insights to refine sales and marketing approaches.
  • Business Development:
    Lead initiatives to expand the customer base, penetrate new markets, and establish strategic partnerships that drive growth.
  • Client Relationship Management:
    Serve as the key contact for major clients, including corporates, industries, institutions, and residential customers, providing tailored solar energy solutions.
  • Product & Brand Management:
    Oversee product positioning, branding, and messaging to ensure alignment with customer needs and market dynamics.
  • Team Leadership:
    Lead, mentor, and motivate the commercial team to achieve sales targets, while fostering a high-performance and collaborative culture.
  • Solution Positioning:
    Collaborate with technical and product teams to create compelling value propositions that differentiate the company in the market.
  • Partnership Development:
    Identify and build alliances with stakeholders such as financial institutions, government agencies, and distributors to enhance market penetration.
  • Budget & Resource Management:
    Develop and manage commercial budgets to maximize ROI while ensuring prudent resource allocation.
  • Contract Negotiation:
    Lead contract negotiations ensuring favorable terms, risk mitigation, and customer satisfaction throughout the project lifecycle.
  • Performance Monitoring:
    Establish and track KPIs to monitor sales performance, identify gaps, and implement corrective measures.
  • Risk & Compliance Management:
    Ensure adherence to legal, regulatory, and contractual obligations while managing commercial risks.
  • Continuous Improvement:
    Stay updated on solar industry trends, market shifts, and emerging technologies to continuously improve the company's competitive edge.
  • Reporting:
    Prepare accurate weekly and monthly commercial performance reports for management decision-making.

Knowledge, Skills & Abilities

  • Bachelor's degree in Business Administration, Marketing, Renewable Energy, or a related field (Master's will be an added advantage).
  • At least 5 years' proven experience in sales and marketing, with at least two (2) in leadership roles, preferably in renewable energy/solar.
  • Demonstrated success in achieving multi-million sales targets and driving revenue growth.
  • Strong leadership and team management skills with the ability to inspire, coach, and hold teams accountable.
  • Excellent communication, negotiation, and interpersonal skills with executive-level stakeholders.
  • Strategic thinker with analytical ability to translate market insights into actionable strategies.
  • Solid understanding of solar industry market trends, technologies, financing models, and regulatory environment.
  • Proficiency in data analysis, forecasting, and use of CRM/ERP systems to drive commercial performance.
  • Ability to thrive in a fast-paced, dynamic business environment with shifting priorities.
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About the latest Senior brand manager fmcg innovations Jobs in Nairobi !

Franchise Sales Manager

Nairobi, Nairobi KES900000 - KES1200000 Y Mancave Manmarket

Posted today

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Company Description

Mancave Manmarket is your trusted source for all things men's grooming. More than just a store, it's a community dedicated to providing high-quality products, personalized guidance, and a curated experience that elevates your grooming routine. Join us on the journey to a more confident you.

Role Description

This is a full-time hybrid role for a Franchise Sales Manager located in Nairobi County, Kenya. The Franchise Sales Manager will be responsible for driving franchise sales, developing business plans, and managing franchising activities. Daily tasks include lead generation, communicating with potential franchisees, and building strong relationships to ensure successful franchise operations. Some work from home is acceptable.

Qualifications

  • Experience in Franchise Sales and Franchising
  • Skills in Business Planning and Lead Generation
  • Excellent Communication skills
  • Proven ability to build and maintain relationships
  • Ability to work independently as part of a hybrid setup
  • Relevant degree in Business, Marketing, or related field is a plus
  • Experience in the grooming or retail industry is a plus
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Sales And Marketing executives

Nairobi, Nairobi KES70000 - KES80000 Y 20X Entrepreneur

Posted today

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We're Hiring Sales & Marketing Executives in Qatar

United Manpower Services Limited, in partnership with 20x Entrepreneur, is recruiting on behalf of our client for 4 motivated Sales & Marketing Executives to join their growing team in Qatar.

What We're Looking For:

Full-time availability

Strong communication & client-handling skills

Ability to perform outdoor sales & marketing

Product knowledge in tools & building materials (an added advantage)

A valid Kenyan Passport & Certificate of Good Conduct

Please note: Agency fees apply to successful candidates.

What's In It For You:

* Work opportunity in Qatar

* Accommodation and transport fully provided

* Competitive salary: Ksh 70,000 – Ksh 80,000

* A chance to build your career internationally in sales & marketing

How to Apply:

Send your application to

Or reach out via WhatsApp:

We have 4 positions available apply now and take your career global

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Sales and Operations Officer

Nairobi, Nairobi KES900000 - KES1200000 Y CHASTESPACE

Posted today

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Company Description

ChasteSpace Kenya is a bold, modern cleaning company offering residential, commercial, and post-construction cleaning services. We pride ourselves on delivering spotless results with a people-friendly and eco-friendly approach.

Role Description

This is a full-time hybrid role for a Sales and Operations Officer based in Nairobi County, Kenya, with some work-from-home acceptable. The Sales and Operations Officer will be expected to:


• Supervise cleaning teams during assignments to ensure quality standards are met.


• Manage work schedules, assign tasks, and monitor performance of cleaning staff.


• Support recruitment, training, and motivation of cleaning crew.


• Handle customer inquiries, provide quotations, and close sales leads.


• Actively market ChasteSpace services via phone calls, field visits, and social media.


• Maintain client relationships and gather feedback for service improvement.


• Monitor stock of cleaning supplies and report logistics needs.

Qualifications


• Diploma or Degree in Business, Marketing, Hospitality, or related field (preferred).


• At least 1–2 years' experience in sales, customer service, or operations supervision (experience in cleaning/facilities management is an advantage).


• Strong leadership and people management skills.


• Excellent communication (written & spoken English/Swahili).


• Tech-savvy (social media, MS Office, WhatsApp for Business).


• Self-motivated, trustworthy, and willing to get hands-on when needed.

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