2,616 Lead Social Media Marketing Manager jobs in Kenya
Lead Social Media Campaign Manager
Posted 12 days ago
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Job Description
Responsibilities:
- Develop and oversee comprehensive social media campaign strategies tailored to client objectives and target audiences.
- Manage all aspects of campaign execution, including content creation, scheduling, paid social advertising, and community management.
- Lead a team of social media specialists and content creators, providing guidance and fostering a collaborative remote working environment.
- Monitor social media trends, emerging platforms, and new advertising opportunities to ensure campaigns remain innovative and effective.
- Analyze campaign performance data, track key metrics (e.g., engagement rates, reach, conversions), and generate insightful reports for clients.
- Optimize paid social media advertising budgets and strategies to maximize ROI.
- Collaborate with clients to understand their brand voice, marketing goals, and target demographics.
- Develop creative briefs and work with designers and copywriters to produce compelling social media assets.
- Manage influencer marketing programs and partnerships.
- Stay current with platform updates, algorithm changes, and best practices in social media marketing.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 6 years of experience in social media marketing, with at least 2 years in a leadership or management role.
- Demonstrated success in developing and executing high-impact social media campaigns across major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
- Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
- Experience with paid social media advertising and budget management.
- Strong understanding of SEO principles and content marketing strategies.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Outstanding written and verbal communication and presentation abilities.
- Proven ability to manage multiple projects and clients simultaneously in a remote setting.
- Creative mindset with a passion for storytelling and community building.
- Experience in crisis communication management on social media is a plus.
Lead Social Media and E-commerce Campaign Manager
Posted 18 days ago
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Job Description
Responsibilities:
- Design and implement data-driven social media strategies to drive e-commerce growth and customer acquisition.
- Develop and manage engaging content calendars across key social media channels (e.g., Instagram, Facebook, Twitter, LinkedIn).
- Oversee community management, responding to inquiries, and fostering a positive brand environment.
- Plan, execute, and monitor paid social media campaigns, focusing on performance metrics and ROI.
- Analyze campaign performance, identify trends, and provide actionable insights for continuous improvement.
- Collaborate with cross-functional teams including design, product, and customer service to ensure cohesive brand messaging.
- Manage relationships with influencers and explore partnership opportunities.
- Stay updated on the latest social media trends, platform updates, and e-commerce technologies.
- Manage social media budgets and ensure efficient allocation of resources.
- Report on key performance indicators (KPIs) to senior management.
Senior Digital Marketing Strategist - Content & SEO
Posted 21 days ago
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Job Description
Key Responsibilities:
- Develop and implement a robust content marketing strategy aligned with business objectives.
- Conduct in-depth keyword research and SEO analysis to identify opportunities for organic growth.
- Oversee the creation of high-quality, engaging, and SEO-optimized content across various platforms (blog posts, articles, social media, website copy).
- Manage and optimize website content for search engine ranking and user experience.
- Monitor and analyze website traffic, engagement, and conversion rates using tools like Google Analytics.
- Develop and execute link-building strategies to improve domain authority.
- Collaborate with design and development teams to ensure website technical SEO best practices are implemented.
- Stay updated on the latest SEO algorithm changes and digital marketing best practices.
- Manage and nurture online communities and social media channels.
- Report on campaign performance and provide actionable insights to stakeholders.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
- 5+ years of experience in digital marketing, with a strong focus on content strategy and SEO.
- Proven success in developing and executing SEO strategies that drive significant organic traffic and conversions.
- Expertise in keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
- Strong understanding of website analytics tools (e.g., Google Analytics, Google Search Console).
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience with CMS platforms (e.g., WordPress) and basic HTML/CSS knowledge.
- Ability to manage multiple projects simultaneously in a remote setting.
- Demonstrated ability to analyze data and translate insights into effective marketing actions.
Remote Digital Marketing Strategist - Content & SEO
Posted 19 days ago
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E-commerce Content and SEO Specialist
Posted 5 days ago
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Job Description
Key Responsibilities:
- Develop and write compelling, SEO-optimized product descriptions, website copy, blog posts, and other marketing content.
- Conduct thorough keyword research and competitive analysis to identify content opportunities.
- Implement on-page and off-page SEO strategies to improve search engine rankings and organic traffic.
- Optimize existing website content for better search engine visibility and user engagement.
- Create and manage content calendars in alignment with marketing campaigns and product launches.
- Monitor SEO performance using tools like Google Analytics and Search Console, providing regular reports.
- Collaborate with designers and developers to ensure content is presented effectively and technically sound.
- Stay updated on the latest SEO trends, algorithm changes, and best practices.
- Identify content gaps and recommend strategies to fill them.
- Ensure all content is accurate, on-brand, and free of grammatical errors.
- Bachelor's degree in Marketing, English, Communications, or a related field.
- Minimum of 3 years of experience in content creation and SEO, preferably in an e-commerce environment.
- Proven ability to write clear, concise, and engaging marketing copy.
- Strong understanding of SEO principles, keyword research, and on-page/off-page optimization techniques.
- Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz).
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
- Excellent research and analytical skills.
- Ability to work independently, manage priorities, and meet deadlines in a remote setting.
- Strong attention to detail and accuracy.
- Excellent written and verbal communication skills.
Senior SEO and Content Marketing Manager
Posted 1 day ago
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Job Description
Key Responsibilities:
- Develop and execute data-driven SEO strategies to improve search engine rankings and organic traffic.
- Conduct in-depth keyword research, competitor analysis, and market trend analysis.
- Perform technical SEO audits and implement recommendations for website optimization.
- Create, edit, and publish high-quality, engaging content across various platforms (blog posts, articles, website copy, social media updates).
- Develop and manage a content calendar aligned with SEO goals and business objectives.
- Monitor and analyze website traffic, search engine performance, and content engagement metrics.
- Collaborate with web development and design teams to implement on-page optimizations and user experience improvements.
- Build and maintain high-quality backlinks through outreach and relationship building.
- Stay up-to-date with the latest SEO trends, algorithm updates, and content marketing best practices.
- Report on SEO and content marketing performance to key stakeholders, providing actionable insights.
Qualifications:
- Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
- Minimum of 6 years of experience in SEO and content marketing, with a proven track record of driving organic growth.
- Expertise in keyword research tools, SEO platforms (e.g., SEMrush, Ahrefs, Moz), and Google Analytics.
- Strong understanding of on-page, off-page, and technical SEO principles.
- Excellent writing, editing, and proofreading skills with a strong portfolio of published content.
- Experience with content management systems (CMS) such as WordPress.
- Ability to analyze data and translate insights into actionable strategies.
- Strong communication and collaboration skills, with the ability to work effectively in a hybrid team environment.
- Project management skills and the ability to manage multiple priorities.
- A passion for digital marketing and a proactive approach to learning and problem-solving.
Senior SEO and Content Marketing Specialist
Posted 15 days ago
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Job Description
Key responsibilities include conducting in-depth keyword analysis to identify opportunities and guide content creation. You will develop content calendars, oversee the production of blog posts, articles, website copy, infographics, and other digital assets, ensuring they are optimized for search engines and align with brand messaging. Monitoring website performance using tools like Google Analytics, SEMrush, and Ahrefs, and generating detailed reports on SEO progress and content engagement are critical. You will also stay current with the latest SEO trends, algorithm updates, and industry best practices to continuously refine strategies.
The ideal candidate will have a strong understanding of both technical and content-driven SEO. Proven experience in developing successful content marketing strategies that drive organic growth is essential. Excellent written and verbal communication skills are required, along with the ability to craft compelling narratives. Proficiency in SEO tools, CMS platforms (e.g., WordPress), and analytics software is a must. You should possess strong analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable strategies. Experience in competitor analysis and market research will be highly beneficial.
A Bachelor's degree in Marketing, Communications, English, or a related field, coupled with at least 6 years of progressive experience in SEO and content marketing, is preferred. This remote role demands excellent organizational skills, self-discipline, and the ability to manage multiple projects effectively in a virtual environment. If you are a passionate digital marketer dedicated to driving measurable results through organic channels, this is an excellent opportunity to contribute significantly to our client's success in the **Eldoret, Uasin Gishu, KE** market and beyond. Join our dynamic remote team and elevate our digital footprint.
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