2,616 Lead Social Media Marketing Manager jobs in Kenya

Lead Social Media Campaign Manager

80100 Garissa, North Eastern KES95000 Annually WhatJobs remove_red_eye View All

Posted 12 days ago

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Job Description

full-time
Our client is seeking a highly creative and strategic Lead Social Media Campaign Manager to spearhead impactful digital campaigns for a diverse range of clients. This is a fully remote position where you will lead the strategy, execution, and optimization of social media marketing efforts across various platforms. The ideal candidate will possess a deep understanding of social media trends, audience engagement, and performance analytics, with a proven ability to deliver measurable results in a remote-first environment. You will be instrumental in shaping brand narratives and driving online community growth.

Responsibilities:
  • Develop and oversee comprehensive social media campaign strategies tailored to client objectives and target audiences.
  • Manage all aspects of campaign execution, including content creation, scheduling, paid social advertising, and community management.
  • Lead a team of social media specialists and content creators, providing guidance and fostering a collaborative remote working environment.
  • Monitor social media trends, emerging platforms, and new advertising opportunities to ensure campaigns remain innovative and effective.
  • Analyze campaign performance data, track key metrics (e.g., engagement rates, reach, conversions), and generate insightful reports for clients.
  • Optimize paid social media advertising budgets and strategies to maximize ROI.
  • Collaborate with clients to understand their brand voice, marketing goals, and target demographics.
  • Develop creative briefs and work with designers and copywriters to produce compelling social media assets.
  • Manage influencer marketing programs and partnerships.
  • Stay current with platform updates, algorithm changes, and best practices in social media marketing.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 6 years of experience in social media marketing, with at least 2 years in a leadership or management role.
  • Demonstrated success in developing and executing high-impact social media campaigns across major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Experience with paid social media advertising and budget management.
  • Strong understanding of SEO principles and content marketing strategies.
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Outstanding written and verbal communication and presentation abilities.
  • Proven ability to manage multiple projects and clients simultaneously in a remote setting.
  • Creative mindset with a passion for storytelling and community building.
  • Experience in crisis communication management on social media is a plus.
This is a fully remote position based out of Garissa, Garissa, KE , offering the flexibility to work from home while managing global client campaigns. If you are a seasoned social media leader ready to drive impactful campaigns remotely, we invite you to apply.
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Lead Social Media and E-commerce Campaign Manager

30200 Tuwan KES110000 Annually WhatJobs

Posted 18 days ago

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full-time
Our client is seeking an exceptional Lead Social Media and E-commerce Campaign Manager to spearhead their online presence. This is a fully remote role, offering the flexibility to work from any location. You will be instrumental in crafting and executing cutting-edge social media strategies specifically designed to boost e-commerce sales and brand visibility. The ideal candidate is a strategic thinker with hands-on experience in managing complex campaigns across multiple platforms. You will oversee content creation, community engagement, influencer collaborations, and paid social initiatives, ensuring alignment with the overall marketing objectives. A deep understanding of e-commerce analytics and conversion rate optimization is crucial for success in this position.

Responsibilities:
  • Design and implement data-driven social media strategies to drive e-commerce growth and customer acquisition.
  • Develop and manage engaging content calendars across key social media channels (e.g., Instagram, Facebook, Twitter, LinkedIn).
  • Oversee community management, responding to inquiries, and fostering a positive brand environment.
  • Plan, execute, and monitor paid social media campaigns, focusing on performance metrics and ROI.
  • Analyze campaign performance, identify trends, and provide actionable insights for continuous improvement.
  • Collaborate with cross-functional teams including design, product, and customer service to ensure cohesive brand messaging.
  • Manage relationships with influencers and explore partnership opportunities.
  • Stay updated on the latest social media trends, platform updates, and e-commerce technologies.
  • Manage social media budgets and ensure efficient allocation of resources.
  • Report on key performance indicators (KPIs) to senior management.
We are looking for a candidate with a strong portfolio demonstrating successful e-commerce social media campaigns. Excellent leadership, communication, and analytical skills are a must. This is a remote-first opportunity, empowering you to contribute from your chosen location. Our client is committed to fostering a collaborative and innovative work environment. If you are a results-oriented professional with a passion for e-commerce and social media, this role offers a significant opportunity for growth and impact. This position, while based out of **Kitale, Trans-Nzoia, KE**, operates entirely remotely.
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Senior Digital Marketing Strategist - Content & SEO

30200 Tuwan KES4800000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a highly creative and data-driven Senior Digital Marketing Strategist to lead their content and SEO initiatives. This is a fully remote position, offering the flexibility to work from anywhere while making a substantial impact on our client's online presence. You will be responsible for developing and executing comprehensive digital marketing strategies focused on organic growth, engaging content creation, and maximizing search engine visibility. This role requires a deep understanding of current digital marketing trends, audience segmentation, and performance analytics.

Key Responsibilities:
  • Develop and implement a robust content marketing strategy aligned with business objectives.
  • Conduct in-depth keyword research and SEO analysis to identify opportunities for organic growth.
  • Oversee the creation of high-quality, engaging, and SEO-optimized content across various platforms (blog posts, articles, social media, website copy).
  • Manage and optimize website content for search engine ranking and user experience.
  • Monitor and analyze website traffic, engagement, and conversion rates using tools like Google Analytics.
  • Develop and execute link-building strategies to improve domain authority.
  • Collaborate with design and development teams to ensure website technical SEO best practices are implemented.
  • Stay updated on the latest SEO algorithm changes and digital marketing best practices.
  • Manage and nurture online communities and social media channels.
  • Report on campaign performance and provide actionable insights to stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
  • 5+ years of experience in digital marketing, with a strong focus on content strategy and SEO.
  • Proven success in developing and executing SEO strategies that drive significant organic traffic and conversions.
  • Expertise in keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
  • Strong understanding of website analytics tools (e.g., Google Analytics, Google Search Console).
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Experience with CMS platforms (e.g., WordPress) and basic HTML/CSS knowledge.
  • Ability to manage multiple projects simultaneously in a remote setting.
  • Demonstrated ability to analyze data and translate insights into effective marketing actions.
This is an exceptional opportunity to join a forward-thinking organization and drive meaningful digital results. The job location is conceptualized as Eldoret, Uasin Gishu, KE .
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Remote Digital Marketing Strategist - Content & SEO

50100 Tuwan KES80000 Annually WhatJobs remove_red_eye View All

Posted 19 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Remote Digital Marketing Strategist with a strong focus on Content and Search Engine Optimization (SEO). This is a fully remote position, enabling you to craft compelling digital strategies from anywhere. You will be responsible for developing and implementing comprehensive digital marketing campaigns to enhance brand visibility, drive traffic, and generate leads. Your duties will include creating engaging content strategies, optimizing website content for search engines, conducting keyword research, and analyzing campaign performance metrics. You will manage social media presence, email marketing initiatives, and paid advertising campaigns. The ideal candidate will have a proven track record in digital marketing, with a deep understanding of SEO best practices, content marketing, and analytics tools (e.g., Google Analytics, SEMrush). Excellent writing, editing, and communication skills are essential. You must be a strategic thinker, capable of working independently, managing multiple projects, and adapting to evolving digital landscapes in a remote work environment. A passion for storytelling and a knack for identifying target audience needs are crucial. You will be expected to stay up-to-date with the latest digital marketing trends and algorithm changes. This role is critical for increasing our client's online presence and driving meaningful engagement with their target markets. This remote role will be instrumental in shaping the digital outreach strategies impacting the **Bungoma, Bungoma, KE** region.
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E-commerce Content and SEO Specialist

60200 Meru , Eastern KES95000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client, a fast-growing online retailer specializing in unique artisanal products, is seeking a talented and detail-oriented E-commerce Content and SEO Specialist to enhance their online visibility and drive organic traffic. This is a fully remote position, allowing you to contribute your expertise from anywhere. You will be responsible for creating high-quality, engaging product descriptions, website copy, blog posts, and other marketing content, all optimized for search engines. A core part of your role will involve conducting keyword research, analyzing search trends, and implementing SEO best practices across the website to improve search engine rankings and drive qualified leads. You will work closely with the marketing and product teams to ensure content is accurate, compelling, and aligns with brand messaging and e-commerce strategies. The ideal candidate will have a proven ability to write persuasive and informative content, coupled with a strong understanding of SEO principles and tools like Google Analytics, SEMrush, or Ahrefs. Experience with e-commerce platforms (e.g., Shopify) is essential. You should be adept at identifying content gaps, optimizing existing content, and developing content strategies that support business goals. This role requires a self-starter with excellent organizational skills, the ability to manage multiple projects simultaneously, and a passion for digital content and search engine optimization. As this is a remote role, exceptional written and verbal communication skills are crucial for effective collaboration. If you are a creative wordsmith with a knack for SEO and a desire to help e-commerce businesses thrive online, we encourage you to apply. This position is conceptually linked to **Meru, Meru, KE**, but operates entirely remotely. We are looking for someone who can craft compelling narratives that not only attract but also convert customers through optimized online content.

Key Responsibilities:
  • Develop and write compelling, SEO-optimized product descriptions, website copy, blog posts, and other marketing content.
  • Conduct thorough keyword research and competitive analysis to identify content opportunities.
  • Implement on-page and off-page SEO strategies to improve search engine rankings and organic traffic.
  • Optimize existing website content for better search engine visibility and user engagement.
  • Create and manage content calendars in alignment with marketing campaigns and product launches.
  • Monitor SEO performance using tools like Google Analytics and Search Console, providing regular reports.
  • Collaborate with designers and developers to ensure content is presented effectively and technically sound.
  • Stay updated on the latest SEO trends, algorithm changes, and best practices.
  • Identify content gaps and recommend strategies to fill them.
  • Ensure all content is accurate, on-brand, and free of grammatical errors.
Qualifications:
  • Bachelor's degree in Marketing, English, Communications, or a related field.
  • Minimum of 3 years of experience in content creation and SEO, preferably in an e-commerce environment.
  • Proven ability to write clear, concise, and engaging marketing copy.
  • Strong understanding of SEO principles, keyword research, and on-page/off-page optimization techniques.
  • Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz).
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
  • Excellent research and analytical skills.
  • Ability to work independently, manage priorities, and meet deadlines in a remote setting.
  • Strong attention to detail and accuracy.
  • Excellent written and verbal communication skills.
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Senior SEO and Content Marketing Manager

20200 Naivasha, Rift Valley KES150000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking an experienced Senior SEO and Content Marketing Manager to drive organic growth and enhance online visibility. This hybrid role requires a strategic thinker who can balance remote work for content ideation and analysis with on-site presence in **Naivasha, Nakuru, KE** for team collaboration and strategic planning meetings. You will be responsible for developing and implementing comprehensive SEO strategies, creating engaging and valuable content, and optimizing it for search engines. The ideal candidate will have a deep understanding of search engine algorithms, keyword research, on-page and off-page optimization techniques, and content performance analysis. You will work closely with design, development, and marketing teams to ensure cohesive brand messaging and successful campaign execution. This role demands strong analytical skills, creative content development capabilities, and the ability to manage multiple projects effectively.

Key Responsibilities:
  • Develop and execute data-driven SEO strategies to improve search engine rankings and organic traffic.
  • Conduct in-depth keyword research, competitor analysis, and market trend analysis.
  • Perform technical SEO audits and implement recommendations for website optimization.
  • Create, edit, and publish high-quality, engaging content across various platforms (blog posts, articles, website copy, social media updates).
  • Develop and manage a content calendar aligned with SEO goals and business objectives.
  • Monitor and analyze website traffic, search engine performance, and content engagement metrics.
  • Collaborate with web development and design teams to implement on-page optimizations and user experience improvements.
  • Build and maintain high-quality backlinks through outreach and relationship building.
  • Stay up-to-date with the latest SEO trends, algorithm updates, and content marketing best practices.
  • Report on SEO and content marketing performance to key stakeholders, providing actionable insights.

Qualifications:
  • Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
  • Minimum of 6 years of experience in SEO and content marketing, with a proven track record of driving organic growth.
  • Expertise in keyword research tools, SEO platforms (e.g., SEMrush, Ahrefs, Moz), and Google Analytics.
  • Strong understanding of on-page, off-page, and technical SEO principles.
  • Excellent writing, editing, and proofreading skills with a strong portfolio of published content.
  • Experience with content management systems (CMS) such as WordPress.
  • Ability to analyze data and translate insights into actionable strategies.
  • Strong communication and collaboration skills, with the ability to work effectively in a hybrid team environment.
  • Project management skills and the ability to manage multiple priorities.
  • A passion for digital marketing and a proactive approach to learning and problem-solving.
This hybrid role offers a fantastic opportunity to lead our client's organic growth initiatives, contributing significantly to their online presence and brand authority, with a blend of remote flexibility and on-site engagement.
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Senior SEO and Content Marketing Specialist

30100 Tuwan KES95000 Annually WhatJobs

Posted 15 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior SEO and Content Marketing Specialist to enhance their online visibility and drive organic traffic. This is a fully remote position, offering the opportunity to work from anywhere while executing strategic digital initiatives. You will be responsible for developing and implementing comprehensive SEO strategies, including keyword research, on-page optimization, technical SEO audits, and link-building campaigns. Simultaneously, you will lead content marketing efforts, conceptualizing, creating, and promoting engaging, high-quality content that attracts and retains target audiences.

Key responsibilities include conducting in-depth keyword analysis to identify opportunities and guide content creation. You will develop content calendars, oversee the production of blog posts, articles, website copy, infographics, and other digital assets, ensuring they are optimized for search engines and align with brand messaging. Monitoring website performance using tools like Google Analytics, SEMrush, and Ahrefs, and generating detailed reports on SEO progress and content engagement are critical. You will also stay current with the latest SEO trends, algorithm updates, and industry best practices to continuously refine strategies.

The ideal candidate will have a strong understanding of both technical and content-driven SEO. Proven experience in developing successful content marketing strategies that drive organic growth is essential. Excellent written and verbal communication skills are required, along with the ability to craft compelling narratives. Proficiency in SEO tools, CMS platforms (e.g., WordPress), and analytics software is a must. You should possess strong analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable strategies. Experience in competitor analysis and market research will be highly beneficial.

A Bachelor's degree in Marketing, Communications, English, or a related field, coupled with at least 6 years of progressive experience in SEO and content marketing, is preferred. This remote role demands excellent organizational skills, self-discipline, and the ability to manage multiple projects effectively in a virtual environment. If you are a passionate digital marketer dedicated to driving measurable results through organic channels, this is an excellent opportunity to contribute significantly to our client's success in the **Eldoret, Uasin Gishu, KE** market and beyond. Join our dynamic remote team and elevate our digital footprint.
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Head of Digital Marketing & Social Media Strategy

20100 Kapsuser KES280000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a visionary and experienced Head of Digital Marketing & Social Media Strategy to lead their comprehensive online presence, operating in a fully remote capacity. This senior leadership role is responsible for defining, executing, and managing the company's digital marketing and social media strategies to drive brand awareness, engagement, lead generation, and customer acquisition. The ideal candidate will be a data-driven expert with a proven ability to craft innovative campaigns across multiple digital channels. This is a remote-first position, empowering you to lead from anywhere. You will oversee all aspects of digital marketing, including SEO, SEM, content marketing, email marketing, social media management, and paid advertising, ensuring a cohesive and impactful digital footprint. Responsibilities include: Developing and executing a comprehensive digital marketing and social media strategy aligned with business objectives; Managing and optimizing all digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and content marketing; Overseeing the creation and distribution of engaging content across all digital platforms; Managing the company's social media presence, fostering community engagement and brand advocacy; Analyzing digital marketing performance data, identifying key insights, and making data-driven recommendations for optimization; Leading and mentoring a remote digital marketing team; Developing and managing the digital marketing budget; Staying abreast of the latest digital marketing trends, technologies, and best practices; Collaborating with cross-functional teams to ensure integrated marketing campaigns; Driving continuous improvement in campaign performance and ROI. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree or relevant certifications are a plus. Minimum of 8 years of experience in digital marketing and social media management, with at least 3 years in a leadership role. Proven success in developing and executing high-impact digital marketing strategies and campaigns. Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. Strong analytical skills and proficiency with digital marketing analytics tools (e.g., Google Analytics, social media analytics platforms). Excellent leadership, communication, and project management skills. Ability to manage multiple projects and teams in a remote setting. Creative thinking and a passion for digital innovation. Experience in the e-commerce or technology sector is an advantage. This is an exceptional opportunity for a digital marketing leader to significantly influence a company's online growth and visibility, benefiting from a fully remote work environment.
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Lead Social Media Marketing Manager

20100 Mwembe KES400000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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full-time
Our client, a rapidly expanding e-commerce platform focused on artisanal goods, is looking for a creative and results-driven Lead Social Media Marketing Manager to spearhead their online presence. This is a fully remote position, offering a unique opportunity to shape the brand's digital voice and connect with a global audience. You will be responsible for developing and executing innovative social media strategies across various platforms, including Instagram, Facebook, TikTok, and Pinterest, to drive brand awareness, engagement, and conversions. Your role will involve content creation, campaign management, community building, and performance analysis. You will lead a small team of social media specialists, providing guidance, mentorship, and ensuring alignment with overall marketing objectives. Key responsibilities include ideating and overseeing the creation of compelling visual and written content, managing social media advertising budgets, monitoring social media trends, and identifying new opportunities for growth. You will also be tasked with fostering online communities, engaging with followers, and managing customer interactions to enhance brand loyalty. A strong understanding of e-commerce metrics, analytics tools (e.g., Google Analytics, platform-specific insights), and SEO best practices is essential. The ideal candidate possesses exceptional communication skills, a keen eye for aesthetics, and a passion for storytelling. Experience with influencer marketing and social commerce features is highly desirable. This role is perfect for an individual who thrives in a fast-paced, remote environment and is passionate about building brands through engaging digital experiences.
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Digital Marketing Content Creator

20100 Mwembe KES100000 Annually WhatJobs

Posted 5 days ago

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full-time
Our client is seeking a creative and dynamic Digital Marketing Content Creator to join their fully remote marketing team. This role is central to developing engaging and compelling content across various digital platforms to enhance brand visibility and drive customer engagement. You will be responsible for conceptualizing, writing, editing, and producing a diverse range of content, including website copy, blog posts, social media updates, email newsletters, and video scripts. The ideal candidate will have a flair for storytelling, excellent written and verbal communication skills, and a strong understanding of digital marketing principles and SEO best practices. Proficiency in content management systems (CMS) and social media management tools is essential. As a remote creator, you will collaborate with the marketing department, designers, and product teams using virtual collaboration tools, ensuring content aligns with brand voice and marketing objectives. Key responsibilities include conducting market research to identify content opportunities, optimizing content for search engines, analyzing content performance metrics, and managing the content calendar. You will also stay abreast of emerging digital trends and incorporate innovative approaches into your content strategy. This position offers the flexibility to work from anywhere, supporting campaigns for businesses in the Nakuru, Nakuru, KE area. Our client values creativity, initiative, and a strong work ethic within their remote workforce, seeking individuals who can produce high-impact digital content.
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