2,197 Head Of Social Media Strategy jobs in Kenya

Head of Social Media Strategy & Content

00200 Ngong KES220000 Annually WhatJobs

Posted 19 days ago

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full-time
Our client is a rapidly growing lifestyle brand seeking a visionary and results-driven Head of Social Media Strategy & Content to lead their digital presence. This is a fully remote, senior-level position responsible for developing and executing innovative social media strategies across all relevant platforms to enhance brand awareness, engagement, and drive conversions. You will be at the forefront of shaping our client's online narrative and connecting with their audience in meaningful ways. The role requires a creative thinker with a deep understanding of social media trends, content creation, and community management. While the team operates remotely, there's an opportunity to influence strategy impacting regions like **Ruiru, Kiambu, KE**. You will be responsible for building and managing a high-performing remote team.

Key Responsibilities:
  • Develop and implement comprehensive, data-driven social media strategies aligned with overall marketing and business objectives.
  • Oversee the creation and curation of engaging, high-quality content (text, image, video) for all social media channels (e.g., Instagram, Facebook, Twitter, TikTok, LinkedIn).
  • Manage the social media content calendar, ensuring timely and consistent posting across platforms.
  • Lead community management efforts, fostering positive engagement, responding to inquiries, and managing online reputation.
  • Analyze social media performance metrics, providing regular reports on key indicators and insights to optimize strategies.
  • Identify emerging social media trends, tools, and best practices, recommending innovative approaches.
  • Collaborate with cross-functional teams (marketing, product, design) to ensure brand consistency and integrated campaigns.
  • Manage the social media budget and allocate resources effectively.
  • Develop and execute influencer marketing campaigns.
  • Stay informed about social media landscape changes and competitive activity, particularly relating to brands targeting audiences in **Ruiru, Kiambu, KE**.
  • Lead and mentor a team of social media specialists and content creators.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Master's preferred.
  • Minimum of 7 years of progressive experience in social media marketing and content strategy, with at least 3 years in a leadership role.
  • Proven track record of developing and executing successful social media campaigns that drive measurable results.
  • Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Strong understanding of SEO, SEM, and digital marketing principles.
  • Excellent creative writing, editing, and visual storytelling skills.
  • Demonstrated experience in community management and crisis communication.
  • Strong analytical skills and ability to interpret data to drive insights and actions.
  • Exceptional leadership, project management, and communication skills.
  • Ability to thrive in a fast-paced, fully remote work environment.
  • Knowledge of the Kenyan digital marketing landscape and consumer behavior relevant to **Ruiru, Kiambu, KE** is an asset.
This is a fantastic opportunity for a seasoned social media professional to take ownership of a brand's digital voice and make a significant impact in a dynamic, remote setting.
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Head of Social Media Strategy

01000 Makongeni KES150000 Annually WhatJobs remove_red_eye View All

Posted 16 days ago

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full-time
Our client is seeking an innovative and strategic Head of Social Media to lead their online brand presence. This is a fully remote position, empowering you to drive social media initiatives from anywhere. You will be responsible for crafting and implementing a cutting-edge social media strategy that aligns with business objectives, enhances brand awareness, and fosters community engagement across all relevant platforms. This includes developing engaging content calendars, managing social media advertising campaigns, monitoring social trends, and analyzing performance metrics to continuously optimize our approach. The ideal candidate will possess a deep understanding of various social media platforms, their algorithms, and best practices for organic and paid reach. You will lead a team (potentially remotely) and collaborate closely with marketing, communications, and product development departments to ensure a unified brand voice. Experience in crisis communication and reputation management on social media is highly desirable. A Bachelor's degree in Marketing, Communications, or a related field, along with a minimum of 7 years of progressive experience in social media management and strategy, is required. Demonstrated success in growing social media followings, increasing engagement rates, and driving measurable business results through social channels is essential. Exceptional leadership, communication, and creative thinking skills are paramount. You should be adept at data analysis and comfortable using social media management and analytics tools. This is a unique opportunity to define and execute the social media vision for a forward-thinking organization, shaping conversations and building lasting connections with our audience. Your expertise will be crucial in navigating the ever-evolving digital landscape and establishing our brand as a leader in online engagement. We are looking for a visionary leader who can inspire and guide our social media efforts, translating creative ideas into impactful campaigns that resonate with diverse audiences.
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Head of Social Media Strategy (Remote)

01000 Makongeni KES130000 Annually WhatJobs

Posted 21 days ago

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full-time
Our client is looking for an visionary and experienced Head of Social Media Strategy to lead their online engagement efforts. This is a fully remote position, allowing you to shape and execute cutting-edge social media campaigns from any location. You will be responsible for developing and implementing a comprehensive social media strategy that aligns with our client's brand voice, marketing objectives, and target audience across all relevant platforms. This includes content creation, community management, paid social advertising, influencer marketing, and performance analysis. Your goal will be to significantly increase brand awareness, drive engagement, and generate qualified leads or sales through strategic social media initiatives. The ideal candidate will have a proven track record of success in managing and growing social media presence for brands, with a deep understanding of platform algorithms, emerging trends, and analytics tools. Exceptional creativity, strong analytical skills, and excellent written and verbal communication are essential. You will lead a remote team of social media specialists, fostering a collaborative and innovative environment. This role requires a strategic thinker who can translate business goals into actionable social media plans and demonstrate measurable ROI. You will also be responsible for staying ahead of the curve in the rapidly evolving world of e-commerce and digital marketing. The nominal location for this remote role is Thika, Kiambu, KE , but physical presence in this location is not required.
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Head of Digital Marketing & Social Media Strategy

20100 Kapsuser KES280000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a visionary and experienced Head of Digital Marketing & Social Media Strategy to lead their comprehensive online presence, operating in a fully remote capacity. This senior leadership role is responsible for defining, executing, and managing the company's digital marketing and social media strategies to drive brand awareness, engagement, lead generation, and customer acquisition. The ideal candidate will be a data-driven expert with a proven ability to craft innovative campaigns across multiple digital channels. This is a remote-first position, empowering you to lead from anywhere. You will oversee all aspects of digital marketing, including SEO, SEM, content marketing, email marketing, social media management, and paid advertising, ensuring a cohesive and impactful digital footprint. Responsibilities include: Developing and executing a comprehensive digital marketing and social media strategy aligned with business objectives; Managing and optimizing all digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and content marketing; Overseeing the creation and distribution of engaging content across all digital platforms; Managing the company's social media presence, fostering community engagement and brand advocacy; Analyzing digital marketing performance data, identifying key insights, and making data-driven recommendations for optimization; Leading and mentoring a remote digital marketing team; Developing and managing the digital marketing budget; Staying abreast of the latest digital marketing trends, technologies, and best practices; Collaborating with cross-functional teams to ensure integrated marketing campaigns; Driving continuous improvement in campaign performance and ROI. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree or relevant certifications are a plus. Minimum of 8 years of experience in digital marketing and social media management, with at least 3 years in a leadership role. Proven success in developing and executing high-impact digital marketing strategies and campaigns. Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. Strong analytical skills and proficiency with digital marketing analytics tools (e.g., Google Analytics, social media analytics platforms). Excellent leadership, communication, and project management skills. Ability to manage multiple projects and teams in a remote setting. Creative thinking and a passion for digital innovation. Experience in the e-commerce or technology sector is an advantage. This is an exceptional opportunity for a digital marketing leader to significantly influence a company's online growth and visibility, benefiting from a fully remote work environment.
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Head of E-commerce & Social Media Strategy

90100 Chapchap, Rift Valley KES3800000 Annually WhatJobs

Posted 11 days ago

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full-time
Our client is seeking an visionary and experienced Head of E-commerce & Social Media Strategy to lead their digital commerce and online presence from a fully remote capacity. This executive role is responsible for defining and executing comprehensive strategies that drive online sales, enhance brand visibility, and foster strong customer engagement across all e-commerce platforms and social media channels. The ideal candidate will have a deep understanding of e-commerce best practices, digital marketing, social media trends, and customer relationship management. You will oversee the entire online customer journey, from initial brand discovery to post-purchase engagement. Responsibilities include developing and managing the e-commerce roadmap, optimizing website conversion rates, planning and executing social media campaigns, managing online advertising budgets, and analyzing key performance indicators (KPIs) to inform strategy. You will also lead and mentor a remote team of e-commerce and social media professionals. A proven track record of successfully growing online revenue and social media followings is essential. This is a remote-first position, requiring excellent leadership, strategic thinking, and communication skills to collaborate effectively with internal teams and external partners. You will stay ahead of emerging trends in e-commerce and social media marketing to ensure our client remains competitive. Experience with various e-commerce platforms (e.g., Shopify, Magento) and social media management tools is required. If you are a strategic leader passionate about digital commerce and social media, and excel in a fully remote work environment, we encourage you to apply. This role is advertised for candidates located in or around Machakos, Machakos, KE , offering the full benefits of remote work.
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Head of E-commerce & Social Media Strategy (Remote)

20200 Mwembe KES160000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client is looking for a visionary and results-driven Head of E-commerce & Social Media Strategy to lead their online presence from a fully remote capacity. This executive-level position requires a strategic thinker with extensive experience in driving online sales, managing e-commerce platforms, and leveraging social media channels to build brand awareness and customer engagement. You will be responsible for developing and executing comprehensive strategies that align with our client's business objectives. This includes optimizing the e-commerce website for user experience and conversion, managing product listings, overseeing online marketing campaigns, and analyzing sales data to identify trends and opportunities. On the social media front, you will shape the content strategy across all relevant platforms, manage community engagement, run targeted advertising campaigns, and monitor social media performance metrics. The ideal candidate will possess a deep understanding of current e-commerce best practices, SEO principles, digital marketing trends, and the evolving social media landscape. You must be adept at managing budgets, leading cross-functional teams (even remotely), and reporting on key performance indicators to senior leadership. This role demands creativity, analytical prowess, and exceptional communication skills. Experience with various e-commerce platforms (e.g., Shopify, Magento) and social media management tools is essential. You will play a crucial role in shaping our client's digital future, ensuring a seamless and engaging customer journey from discovery through purchase. The ability to work autonomously, manage multiple projects simultaneously, and adapt to a fast-paced remote work environment is critical for success in this role. This is an unparalleled opportunity to make a significant impact on a growing online business.
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Digital Marketing and Social Media Manager

30200 Tuwan KES95000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a dynamic and results-oriented Digital Marketing and Social Media Manager to spearhead their online presence. This role involves developing and executing comprehensive digital marketing strategies across various platforms, including social media, email, search engines, and display advertising. You will be responsible for managing the company's social media channels, creating engaging content, fostering community interaction, and driving traffic and conversions. This position requires a blend of creative flair and analytical rigor to understand market trends, consumer behavior, and campaign performance.

Key responsibilities include planning and executing paid advertising campaigns, optimizing website content for search engines (SEO), managing email marketing initiatives, and analyzing key performance indicators (KPIs) to measure the effectiveness of marketing efforts. You will also be involved in developing brand messaging, managing online reputation, and staying at the forefront of digital marketing innovations. The ideal candidate will have a proven track record in managing successful digital marketing campaigns, excellent copywriting and editing skills, and a deep understanding of social media analytics and marketing tools. Experience with e-commerce platforms and a passion for building online communities are highly desirable. You will collaborate closely with internal teams to ensure brand consistency and alignment with overall business objectives. This role offers a hybrid work arrangement, allowing for flexibility between remote work and in-office collaboration within the Kitale, Trans-Nzoia, KE region. If you are a strategic thinker with a passion for digital growth and customer engagement, we want to hear from you.

Responsibilities:
  • Develop and implement integrated digital marketing strategies.
  • Manage and grow social media presence across multiple platforms.
  • Create compelling and shareable content (text, images, video).
  • Design and execute paid advertising campaigns (PPC, social ads).
  • Optimize website content for search engines (SEO).
  • Manage email marketing campaigns and automation.
  • Analyze campaign performance and report on KPIs.
  • Monitor online trends and competitor activities.
  • Engage with online communities and respond to inquiries.
  • Collaborate with sales and product teams to align marketing efforts.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 4 years of experience in digital marketing and social media management.
  • Proven success in managing paid advertising campaigns and SEO.
  • Excellent understanding of social media platforms and analytics tools.
  • Strong copywriting, editing, and content creation skills.
  • Experience with e-commerce marketing is a plus.
  • Ability to work independently and collaboratively in a hybrid setting.
  • Creative mindset with strong analytical skills.
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Apprenticeship in Digital Marketing & Social Media Management

60100 Meru , Eastern KES35000 Monthly WhatJobs

Posted 18 days ago

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intern
Our client, a vibrant and growing marketing agency, is looking for an eager and creative individual to join their team as an Apprentice in Digital Marketing & Social Media Management. This is an on-site position based in **Meru, Meru, KE**, offering hands-on experience in the fast-paced world of digital outreach. You will work alongside experienced marketing professionals, learning the intricacies of developing and executing successful digital marketing campaigns. Your responsibilities will include assisting with content creation for social media platforms, scheduling posts, monitoring social media channels for engagement and trends, and helping to analyze campaign performance data. You will gain exposure to search engine optimization (SEO) basics, email marketing strategies, and paid advertising campaigns. The ideal candidate is passionate about social media, possesses strong written and verbal communication skills, and has a keen eye for design and engaging content. A basic understanding of marketing principles and digital tools is beneficial, but a strong willingness to learn is paramount. You will be involved in brainstorming creative ideas, contributing to campaign planning, and supporting the marketing team in achieving client objectives. This apprenticeship provides a solid foundation for a career in digital marketing, offering practical experience and mentorship. Our client fosters a collaborative and innovative work environment, encouraging apprentices to take initiative and develop their skills. This is an excellent opportunity to immerse yourself in the dynamic field of digital marketing and contribute to impactful client projects within a supportive team setting. You will learn how to leverage digital platforms to build brand awareness, drive customer engagement, and achieve measurable marketing results.

Responsibilities:
  • Assist in the development and execution of digital marketing campaigns.
  • Create engaging content for social media platforms (e.g., posts, graphics, short videos).
  • Schedule social media posts and manage content calendars.
  • Monitor social media channels for brand mentions, customer inquiries, and relevant trends.
  • Respond to comments and messages on social media platforms.
  • Support the analysis of social media and campaign performance metrics.
  • Assist with search engine optimization (SEO) tasks and keyword research.
  • Help manage email marketing campaigns and subscriber lists.
  • Contribute to the creation of marketing materials and presentations.
  • Learn and apply best practices in digital marketing and social media management.
Qualifications:
  • High school diploma or equivalent required; pursuing or recently completed a degree or certificate in Marketing, Communications, Business, or a related field is advantageous.
  • Strong interest in digital marketing and social media.
  • Excellent written and verbal communication skills.
  • Creativity and an eye for detail in content creation.
  • Basic understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
  • Familiarity with marketing principles is a plus.
  • Ability to work collaboratively in a team environment.
  • Eagerness to learn and take on new challenges.
  • Proficiency in basic computer applications (e.g., Microsoft Office Suite).
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Social Media Manager

Nairobi, Nairobi KES900000 - KES1200000 Y Athena

Posted today

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About Athena
At Athena, we're transforming the way people work. We pair top-tier business leaders and executives with executive partners (XPs) who are backed by the world's largest network of support professionals.

Our partners do more than just save time — they provide exponential leverage. From talent recruitment to inbox management, building stronger relationships, and achieving personal and professional goals, Athena's XPs empower their clients to focus on what matters most. The result? 10x more impact, greater efficiency, and more time to innovate and lead.

With over 2,500+ partnerships (and counting), the demand is growing rapidly, with a waitlist building by the day — a testament to the immense value we provide.

Joining Athena means becoming part of a purpose-driven team, dedicated to empowering the fiercely ambitious to reach their most audacious goals. Here, you won't just support others — you'll help define the future of work and elevate leaders at every level.

*The Role *
Athena's social media presence is one of our most visible brand platforms—and we're ready to take it to the next level. We're looking for a Social Media Manager to own our brand channels, grow engagement, and turn strategic goals into thoughtful, high-performing content.

You'll manage our global social media profiles end-to-end, ensuring every post reflects our voice, adds value to our audience, and builds long-term equity for the Athena brand. From customer stories to culture highlights and product milestones, you'll create content that educates, inspires, and connects.

If you're a brand-first thinker with strong instincts for voice, storytelling, and execution—and you love creating systems that help creative work scale—you'll thrive in this role.

*What You'll Do *
Own and elevate our brand presence on social

  • Manage all brand social media profiles (e.g., LinkedIn, Instagram), ensuring they are active, engaging, and reflective of Athena's identity and voice
  • Define the purpose and target audience for each handle, and shape unique strategies for each platform
  • Audit existing content and performance to identify gaps, opportunities, and priorities

Plan, create, and deliver engaging content at scale

  • Build and manage a publishing calendar, delivering a consistent cadence of 3+ posts per week
  • Work with internal teams to develop content across key pillars and coordinate with internal teams to amplify moments that matter (holidays, consumer moments, etc)
  • Collaborate with design and copy teams to produce consistent, visually aligned content

Build systems that support scale and clarity

  • Own the intake and prioritization process for social requests across the org
  • Raise flags when content falls outside of brand swimlanes or requires strategic trade-offs
  • Support edge cases thoughtfully (e.g., executive thought leadership), ensuring quality and momentum

Track performance and continuously improve

  • Report on key KPIs: engagement rate, follower growth, reach, content contribution by hub, and publishing cadence, to name a few
  • Share insights, feedback, and recommendations regularly with the team
  • Test and iterate on formats, timing, and creative direction based on performance and audience behavior

*Your Experience *

  • Bachelor's degree in marketing or a related field
  • 5+ years managing brand social media accounts, ideally for mission-driven or B2B companies
  • Strong writing and editorial skills with a sharp eye for voice and tone
  • Proven success in growing social presence and engagement across multiple platforms
  • Experience building content calendars and collaborating across creative teams
  • Curious about social platform trends, best practices, and analytics
  • Excellent project management, prioritization, and communication skills
  • Bonus: experience with international or multi-market social strategies
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Social Media Manager

Nairobi, Nairobi KES600000 - KES1200000 Y Treegens

Posted today

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Company Description

We are growing a movement of tree planters through rewarding and transparent tree planting technology. By gamifying mangrove tree planting on the blockchain via our Proof of Plant Protocol, we are committed to putting our values into what we value most: the environment. Our innovative approach combines technology and environmental conservation, creating a sustainable and engaging way to make a difference.

Role Description

This is a full-time remote role for a Social Media Manager. The Social Media Manager will be responsible for developing and implementing social media strategies across various platforms, creating and curating content, and optimizing social media engagement. The role involves monitoring and analyzing social media metrics, communicating with followers, and staying up-to-date with the latest trends in social media and digital marketing.

Qualifications

  • Social Media Marketing and Social Media Optimization (SMO) skills
  • Strong Communication and Writing skills
  • Experience in developing and implementing Content Strategies
  • Familiarity with social media analytics and metrics
  • Ability to work independently and remotely
  • Proficiency with video editing & AI tools
  • Understanding of blockchain technology and environmental conservation is a plus
  • Bachelor's degree in Marketing, Communications, or related field
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