1,629 Head Of Digital Marketing Communications jobs in Kenya

Head of Digital Marketing & Social Media Strategy

60200 Mwembe KES5000000 Annually WhatJobs remove_red_eye View All

Posted 7 days ago

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full-time
Our client, a thriving e-commerce enterprise, is seeking an innovative and strategic Head of Digital Marketing & Social Media to lead their online presence and customer engagement initiatives. This is a fully remote position, empowering you to shape our digital footprint from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies across all online channels, with a particular focus on social media, content marketing, SEO/SEM, email marketing, and paid advertising campaigns. Your core mission will be to drive brand awareness, acquire new customers, enhance customer loyalty, and achieve aggressive growth targets for our e-commerce platform. You will oversee the creation of compelling content tailored for various platforms, manage social media communities, and analyze campaign performance to optimize ROI. The ideal candidate will have a deep understanding of the e-commerce landscape, current digital marketing trends, and best practices in social media engagement. Proven experience in managing significant digital marketing budgets and a track record of delivering measurable results are essential. You will lead a team of digital marketing specialists, fostering a collaborative and high-performing environment. Exceptional analytical skills, proficiency with marketing analytics tools (e.g., Google Analytics, social media insights), and strong leadership capabilities are required. Experience with A/B testing, conversion rate optimization (CRO), and customer journey mapping will be highly valued. If you are a creative digital strategist with a passion for e-commerce and a proven ability to build engaged online communities, we invite you to apply.
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Head of Digital Marketing & Communications

50100 Kakamega, Western KES220000 Annually WhatJobs remove_red_eye View All

Posted 12 days ago

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full-time
Our client, a dynamic media house, is looking for a visionary Head of Digital Marketing & Communications to lead their brand's online presence and engagement strategy. This fully remote leadership role is responsible for developing and executing innovative digital marketing campaigns, managing social media channels, overseeing content creation, and driving public relations efforts to enhance brand visibility and reputation. The ideal candidate will have a deep understanding of the evolving media landscape, expertise in SEO/SEM, content marketing, social media strategy, and a proven ability to craft compelling narratives across digital platforms. You will lead a team of marketing and communications professionals, fostering a collaborative and creative remote work environment.

Key Responsibilities:
  • Develop and implement a comprehensive digital marketing and communications strategy to achieve brand awareness and growth objectives.
  • Manage all social media platforms, including content planning, scheduling, and community engagement.
  • Oversee the creation of engaging and high-quality digital content, including blog posts, videos, infographics, and website copy.
  • Drive SEO/SEM strategies to improve organic search rankings and online visibility.
  • Manage online advertising campaigns across various platforms (e.g., Google Ads, social media ads).
  • Develop and execute PR strategies to secure positive media coverage and manage brand reputation.
  • Monitor digital trends, analyze campaign performance metrics, and provide actionable insights for optimization.
  • Lead and mentor the digital marketing and communications team, promoting a culture of innovation and collaboration.
  • Manage the digital marketing budget effectively.
  • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 8 years of experience in digital marketing and communications, with at least 3 years in a leadership role.
  • Proven track record of developing and executing successful digital marketing campaigns and PR strategies.
  • Expertise in SEO, SEM, content marketing, social media management, and email marketing.
  • Strong understanding of analytics tools (e.g., Google Analytics) and ability to translate data into actionable insights.
  • Excellent writing, editing, and storytelling skills.
  • Demonstrated experience in leading and managing remote teams.
  • Familiarity with the media landscape in **Kakamega, Kakamega, KE** is a plus.
  • Ability to adapt to a fast-paced, evolving digital environment.
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Remote Head of Digital Marketing & Communications

00200 Ongata Rongai, Rift Valley KES3500000 Annually WhatJobs

Posted 16 days ago

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full-time
Our client, a dynamic and fast-growing media conglomerate, is seeking a visionary and results-oriented Remote Head of Digital Marketing & Communications to lead their brand's online presence and public relations efforts. This is a fully remote leadership role where you will shape and execute comprehensive digital marketing and communication strategies that enhance brand visibility, engagement, and reputation. You will be responsible for overseeing all aspects of digital marketing, including SEO/SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. Furthermore, you will manage public relations initiatives, media outreach, crisis communications, and corporate messaging. The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Communications, Public Relations, or a related field, with a proven track record of at least 7-10 years in senior digital marketing and PR roles. Demonstrable success in developing and implementing integrated digital strategies that drive measurable results (e.g., lead generation, brand awareness, audience growth) is essential. You should have a deep understanding of current digital marketing trends, social media platforms, analytics tools (e.g., Google Analytics, SEMrush), and PR best practices. Exceptional strategic thinking, creative problem-solving, leadership, and team management skills are required. You will lead a remote team of marketing and communications professionals, fostering a collaborative and high-performing environment. The ability to manage budgets effectively, analyze campaign performance, and report on key metrics to senior leadership is crucial. Experience in media, entertainment, or a related industry is highly desirable. You will be instrumental in crafting compelling narratives, engaging with diverse audiences, and managing the company's online reputation across all digital channels. This role demands excellent written and verbal communication skills, with the ability to craft persuasive messages for various platforms and stakeholders. You will also be responsible for developing and executing crisis communication plans and ensuring consistent brand messaging. This is an exciting opportunity to take ownership of a company's digital footprint and significantly impact its market position and public perception. You will work closely with product development, sales, and executive teams to align marketing and communication strategies with overall business goals. The role is based remotely, but the company has a strong presence and historical ties to media hubs in regions like Ongata Rongai, Kajiado, KE , making an understanding of local media dynamics beneficial.
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Head of Digital Marketing, Hospitality Sector

20100 Mwembe KES950000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client, a prominent player in the hospitality sector, is seeking an experienced and visionary Head of Digital Marketing to lead their online presence and drive guest acquisition and retention. This executive role requires a comprehensive understanding of digital marketing strategies tailored to the unique demands of the hospitality industry, including online travel agencies (OTAs), direct bookings, social media engagement, content marketing, and search engine optimization (SEO). You will be responsible for developing and executing an integrated digital marketing plan that enhances brand visibility, drives website traffic, and increases direct bookings and revenue. Key responsibilities include managing the digital marketing budget, overseeing all digital marketing channels, analyzing market trends and competitor activities, and reporting on key performance indicators (KPIs) to senior management. The ideal candidate will have a proven track record in leading successful digital marketing campaigns within the hospitality or travel sector, with demonstrable success in improving online booking conversion rates and guest satisfaction. Expertise in performance marketing, programmatic advertising, email marketing, and CRM systems is essential. This position is fully remote, demanding exceptional leadership, strategic thinking, and remote team management skills. You must be proficient in leveraging digital tools and platforms for collaboration and performance tracking. A Bachelor's degree in Marketing, Business Administration, or a related field is required; a Master's degree is a plus. We are seeking a results-oriented, innovative leader who is passionate about the hospitality industry and possesses a deep understanding of how to leverage digital channels to create exceptional guest experiences and achieve business objectives. Your strategic vision and execution capabilities will be crucial in positioning our client as a leader in the competitive hospitality market.
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Email Marketing Specialist

KES400000 - KES1200000 Y HeyDelegate

Posted today

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We're hiring an Email Marketing Specialist to join our growing team at HeyDelegate. This is a full-time remote position supporting one of our U.S.-based clients.

If you're experienced in Iterable, Klaviyo, or Mailchimp, and confident building automations, managing campaigns, and optimizing results, this could be the perfect fit.

Remote | U.S. business hours

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Email Marketing Designer

KES104000 - KES130878 Y TalentPop App

Posted today

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Design the Emails People Actually Want to Open — Join TalentPop as an Email Marketing Designer
Are you a visual storyteller with a knack for turning pixels into performance? At TalentPop, we're looking for an Email Marketing Designer who can bring creative flair and marketing insight together to craft emails that don't just look good — they drive results. If you love blending strategy, design, and growth thinking, this role is for you.

What You'll Be Doing

  • Design engaging, high-converting email creatives for campaigns, automations, and newsletters across Klaviyo and other email platforms.
  • Collaborate with copywriters, marketers, and growth strategists to align visual elements with brand voice and messaging goals.
  • Create mobile-responsive designs that balance visual appeal with functionality and performance.
  • Contribute to A/B testing initiatives—designing and iterating on templates that improve open and click-through rates.
  • Maintain and evolve brand consistency across all email assets while exploring new visual directions that support experimentation.

What You'll Need To Succeed

  • 1+ year of experience designing email campaigns or templates (agency or eCommerce brand experience is a big plus).
  • A portfolio showcasing email designs—bonus if it includes campaigns with high engagement or performance metrics.
  • Proficiency in Figma, Adobe Creative Suite, and familiarity with Klaviyo or other major ESPs.
  • Strong understanding of design for conversion—layout hierarchy, visual flow, and user experience within an email format.
  • Detail-oriented, feedback-friendly, and comfortable working in a fast-paced creative environment.

Technical Requirements

  • Reliable DSL, Cable, or Fiber internet (minimum 15 Mbps for both upload and download speeds.
  • Own laptop or PC with at least an i5 processor or its equivalent.

Why Join TalentPop?

  • 100% remote work—create from wherever you do your best work.
  • Paid time off for rest, travel, or inspiration breaks.
  • Health and dental benefits and/or health stipend depending on your location.
  • A creative team that values ownership, experimentation, and design that drives growth.

This isn't just about building beautiful emails—it's about designing impact at scale. If that sounds like your kind of challenge, we'd love to connect.

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Lead Digital Marketing Strategist (Content & Social Media)

20400 Naivasha, Rift Valley KES3800000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-oriented Lead Digital Marketing Strategist with a specialization in content and social media to join their expanding team. This is a fully remote position, enabling you to contribute from anywhere in Kenya. The ideal candidate will be responsible for developing and executing comprehensive digital marketing strategies that enhance brand visibility, engagement, and lead generation. You will lead the creation of compelling content across various platforms, manage social media channels, and analyze campaign performance to optimize for maximum impact. This role requires a deep understanding of SEO best practices, content marketing principles, social media trends, and paid advertising strategies. You will work closely with creative, sales, and product teams to ensure a cohesive brand message and drive business objectives. The Lead Digital Marketing Strategist will also be responsible for managing a small team of marketing specialists, fostering a collaborative and high-performance environment. We are seeking a creative thinker with strong analytical skills, exceptional communication abilities, and a passion for storytelling. Your strategic vision and hands-on execution will be critical in elevating our client's brand presence in the digital landscape.
Location: This role is fully remote and associated with **Naivasha, Nakuru, KE**. We encourage applications from individuals who are eager to make a significant impact on our client's digital presence.
Responsibilities:
  • Develop and implement integrated digital marketing strategies focusing on content and social media.
  • Create and manage a content calendar aligned with marketing objectives.
  • Oversee the creation of engaging blog posts, articles, videos, infographics, and other digital assets.
  • Manage and grow the company's social media presence across key platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
  • Develop and execute social media advertising campaigns.
  • Monitor, analyze, and report on website traffic, campaign performance, and social media engagement using tools like Google Analytics and social media insights.
  • Optimize content and campaigns for SEO and conversion.
  • Identify new trends and opportunities for digital marketing growth.
  • Manage and mentor junior marketing team members.
  • Collaborate with internal teams to ensure brand consistency and successful campaign execution.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 5+ years of experience in digital marketing, with a strong focus on content creation and social media management.
  • Demonstrated success in developing and executing digital marketing campaigns that drive measurable results.
  • Proficiency in SEO, SEM, content marketing, and social media analytics tools.
  • Excellent writing, editing, and communication skills.
  • Experience with social media management platforms (e.g., Hootsuite, Buffer).
  • Experience with marketing automation tools is a plus.
  • Strong understanding of current digital marketing trends and best practices.
  • Proven ability to lead and motivate a team.
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Senior Digital Marketing Strategist - Content & Social Media

60100 Embu, Eastern KES125000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a creative and analytical Senior Digital Marketing Strategist, specializing in Content and Social Media, to join their dynamic, fully remote Media & PR team. This role is essential for developing and executing innovative digital marketing strategies that enhance brand visibility, engage target audiences, and drive measurable results across various online platforms. The ideal candidate will have a deep understanding of content creation, social media management, SEO, and digital analytics. This is a remote-first position, demanding excellent virtual communication, project management skills, and the ability to thrive in a collaborative, distributed team environment.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies focused on content creation, social media engagement, and search engine optimization (SEO).
  • Create compelling, high-quality content (blog posts, articles, infographics, videos, social media updates) tailored to different platforms and target audiences.
  • Manage and grow social media presence across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn), including content scheduling, community management, and paid social campaigns.
  • Analyze digital marketing performance using tools such as Google Analytics, social media insights, and SEO platforms, providing regular reports and actionable recommendations.
  • Identify key performance indicators (KPIs) and track progress towards marketing goals.
  • Collaborate with internal teams (e.g., design, product, sales) to ensure brand consistency and alignment of marketing efforts.
  • Stay up-to-date with the latest digital marketing trends, algorithm changes, and best practices.
  • Develop and manage digital advertising campaigns to increase reach and engagement.
  • Contribute to the overall PR and communications strategy.
  • Optimize website content for search engines to improve organic visibility.
  • Manage marketing budgets and ensure efficient allocation of resources.
We require a Bachelor's degree in Marketing, Communications, Journalism, or a related field. A minimum of 6 years of experience in digital marketing, with a proven track record in content strategy and social media management, is essential. Strong proficiency in content management systems (CMS), social media management tools (e.g., Hootsuite, Buffer), SEO tools (e.g., SEMrush, Ahrefs), and analytics platforms (e.g., Google Analytics) is required. Excellent writing, editing, and creative skills are a must. Strong analytical and problem-solving abilities, coupled with excellent communication and project management skills, are critical for this remote role. This position supports the company's digital presence and communications efforts related to **Embu, Embu, KE**.
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Senior Social Media Content Creator - E-commerce

10100 Nyeri Town KES140000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client is seeking a highly creative and strategic Senior Social Media Content Creator with a passion for e-commerce to elevate their brand presence online. This is a fully remote position, allowing you to channel your creativity from anywhere. You will be responsible for developing engaging and compelling content strategies across various social media platforms to drive brand awareness, customer engagement, and ultimately, sales for their e-commerce operations. The ideal candidate will possess a strong portfolio showcasing innovative social media campaigns, excellent storytelling abilities, and a deep understanding of social media trends, analytics, and the e-commerce landscape.

Key Responsibilities:
  • Develop and execute a comprehensive social media content strategy aligned with e-commerce objectives.
  • Create high-quality, original, and engaging content (images, videos, graphics, copy) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
  • Plan and manage the social media content calendar, ensuring a consistent and timely posting schedule.
  • Monitor social media trends, user-generated content, and competitor activities to identify opportunities.
  • Engage with the online community, respond to comments and messages, and foster a positive brand image.
  • Analyze social media performance metrics and use insights to optimize content and strategy.
  • Collaborate with marketing, design, and e-commerce teams to ensure brand consistency.
  • Stay up-to-date with platform updates, best practices, and emerging social media technologies.
  • Develop creative concepts for social media advertising campaigns.
  • Guide and mentor junior content creators or social media interns.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Fine Arts, Digital Media, or a related field.
  • Minimum of 4 years of experience in social media management and content creation, with a strong focus on e-commerce brands.
  • Demonstrable success in growing social media engagement and driving traffic/sales.
  • Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, video editing software).
  • Excellent copywriting and editing skills with a keen eye for detail.
  • Strong understanding of social media analytics and reporting tools.
  • Experience with social media management platforms (e.g., Buffer, Hootsuite).
  • Creative mindset with the ability to think outside the box.
  • Excellent communication and collaboration skills, essential for remote teamwork.
  • A portfolio showcasing exceptional social media content and campaign results is required.
Join our client's innovative and forward-thinking team, where your creativity will be instrumental in shaping their e-commerce success. The designated job location is Nyeri, Nyeri, KE , however, this position is fully remote.
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Senior Digital Marketing Strategist - Content & SEO

40100 Kisumu KES420000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is seeking a highly creative and data-driven Senior Digital Marketing Strategist to lead their content and SEO initiatives. This is a fully remote role, offering the flexibility to work from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies that drive organic traffic, enhance brand visibility, and generate qualified leads. This position requires a deep understanding of SEO best practices, content marketing, social media engagement, and analytics. The ideal candidate is a strategic thinker with a proven ability to craft compelling narratives, optimize online content, and measure campaign success. You will work closely with cross-functional teams to ensure cohesive brand messaging and achieve marketing objectives.

Key Responsibilities:
  • Develop and implement advanced SEO strategies to improve organic search rankings and website traffic.
  • Create and manage a content calendar, overseeing the production of high-quality, engaging content across various platforms (blog posts, articles, infographics, videos).
  • Conduct keyword research, competitive analysis, and audience segmentation to inform content and SEO strategies.
  • Optimize website content and structure for search engines, ensuring technical SEO best practices are followed.
  • Develop and execute social media marketing campaigns to increase brand awareness and engagement.
  • Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics, SEMrush, and others.
  • Prepare regular performance reports, providing insights and actionable recommendations for improvement.
  • Collaborate with design, product, and sales teams to ensure alignment on marketing goals and messaging.
  • Stay up-to-date with the latest digital marketing trends, algorithm changes, and industry best practices.
  • Manage and mentor junior marketing team members in a remote setting.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on SEO and content strategy.
  • Proven track record of improving organic search rankings and driving traffic through SEO and content initiatives.
  • Expertise in keyword research tools, SEO audit tools, and website analytics platforms.
  • Excellent writing, editing, and storytelling skills, with a keen eye for detail.
  • Experience with social media management platforms and best practices.
  • Strong understanding of SEM, PPC, and other digital advertising channels.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Exceptional analytical and problem-solving skills.
  • Certifications in Google Analytics, Google Ads, or SEO are a plus.
This is a remote opportunity, with the understanding that the role originates from **Kisumu, Kisumu, KE**. If you are a strategic digital marketer passionate about content and SEO, we invite you to apply.
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