2,842 Digital Marketing Strategy Manager jobs in Kenya
Digital Marketing Strategy Manager
Posted 24 days ago
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Job Description
Our client is looking for a strategic and results-driven Digital Marketing Strategy Manager to spearhead their online presence and campaigns. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement across multiple online channels. Key duties include planning and managing SEO/SEM campaigns, social media marketing, content marketing, email marketing, and paid advertising initiatives. You will analyze market trends, identify target audiences, and optimize campaigns for maximum ROI. The ideal candidate will have a proven track record of success in digital marketing, with extensive experience in campaign management, data analysis, and performance tracking. Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush) and marketing automation platforms is essential. Excellent communication, creativity, and a strong understanding of consumer behavior in the digital space are required. You must be a self-starter, capable of working autonomously and managing multiple projects simultaneously in a remote setting. This role requires a strategic thinker who can translate business objectives into actionable digital marketing plans and continuously adapt strategies based on performance data and evolving digital landscapes. Our client values a data-driven approach and a passion for exploring new digital marketing opportunities. The **location** associated with this role, though it is entirely remote, is Embu, Embu, KE .
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Remote Digital Marketing Strategy Manager
Posted 24 days ago
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Job Description
Our client is looking for a results-driven and creative Remote Digital Marketing Strategy Manager to lead their online brand presence and growth initiatives. This is a fully remote position, enabling you to craft impactful marketing strategies from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role involves setting clear marketing objectives, defining target audiences, and allocating budgets effectively to achieve maximum ROI. You will continuously analyze campaign performance data, identify trends, and optimize strategies to improve engagement, lead generation, and conversion rates. Collaboration with content creators, web developers, and sales teams is crucial to ensure cohesive messaging and integrated campaign execution. You will also stay abreast of the latest digital marketing trends, tools, and technologies, and advise on their potential application for our client's business. A Bachelor's or Master's degree in Marketing, Communications, Business, or a related field is required. Proven experience in developing and executing successful digital marketing strategies for diverse industries is essential. Expertise in SEO, SEM, social media advertising, email marketing platforms (e.g., Mailchimp, HubSpot), and analytics tools (e.g., Google Analytics) is mandatory. Excellent analytical, strategic thinking, and communication skills are crucial for effective remote leadership and stakeholder management. You must be highly organized, proactive, and capable of working independently to manage multiple projects and deliver outstanding results in a dynamic remote environment. Join our client's dynamic marketing team and drive their digital success. The specific job location associated with this role, if you were based in an office, would be Ongata Rongai, Kajiado, KE .
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Digital Marketing Strategy Manager - Remote
Posted 10 days ago
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Job Description
Our client is looking for a results-driven and innovative Digital Marketing Strategy Manager to join their fully remote marketing team. This key role involves developing, implementing, and optimizing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. You will be responsible for defining the overall digital marketing strategy, managing various channels including SEO, SEM, social media, email marketing, and content marketing, and analyzing campaign performance to ensure maximum ROI. The ideal candidate will possess a deep understanding of the digital marketing landscape, proficiency in marketing analytics tools, and a proven track record of successful campaign execution. Responsibilities include market research, competitor analysis, identifying target audiences, developing compelling marketing messages, and managing digital advertising budgets. You will collaborate closely with content creators, designers, and sales teams to ensure cohesive brand messaging and effective campaign delivery. As this is a fully remote position, exceptional communication, organizational skills, and the ability to work autonomously are essential. You must be adept at managing multiple projects simultaneously and delivering high-quality results in a virtual environment. We are seeking a strategic thinker with a data-driven approach who can stay ahead of digital marketing trends and leverage new technologies. Your expertise will be crucial in enhancing our client's online presence and achieving their business objectives. This role offers a unique opportunity to lead impactful digital marketing initiatives from anywhere, with your strategies influencing customer engagement and market reach for areas relevant to Bungoma, Bungoma, KE and extending to a global audience. Contribute to a dynamic marketing team and drive measurable success through innovative digital strategies.
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Senior Digital Marketing Manager - Campaign Strategy
Posted 6 days ago
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Job Description
Our client is searching for an experienced and results-oriented Senior Digital Marketing Manager to lead their comprehensive marketing campaigns. This is a fully remote role, offering the flexibility to work from home and contribute to a globally distributed team. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven ability to develop, execute, and optimize integrated campaigns that drive brand awareness, lead generation, and customer engagement. You will be responsible for setting strategic direction, managing budgets, analyzing performance, and collaborating effectively with various stakeholders.
Responsibilities:
Responsibilities:
- Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Plan, execute, and manage integrated online marketing campaigns from conception to completion.
- Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
- Analyze campaign data to identify trends, insights, and areas for optimization.
- Manage and allocate digital marketing budgets effectively to maximize ROI.
- Oversee content creation and distribution to ensure brand consistency and audience engagement.
- Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Provide regular reports on campaign performance and strategic recommendations to senior leadership.
- Mentor and guide junior marketing team members.
- Utilize marketing automation tools for campaign execution and lead nurturing.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
- Proven success in developing and executing high-impact digital marketing campaigns.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
- Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical and problem-solving skills, with the ability to interpret complex data.
- Excellent written and verbal communication skills, essential for remote collaboration.
- Demonstrated leadership abilities and experience managing teams or projects.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.
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E-commerce Growth Manager - Digital Marketing Strategy
Posted 14 days ago
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Job Description
Our client, a dynamic and fast-growing online retailer, is seeking an innovative and results-driven E-commerce Growth Manager to spearhead their digital marketing and sales strategies. This is a fully remote position, offering an exciting opportunity to drive online revenue and customer acquisition from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing, with a strong focus on optimizing the customer journey and maximizing conversion rates. Key duties include analyzing website traffic, user behavior, and sales data to identify growth opportunities, A/B testing various strategies, and managing the e-commerce platform's user experience. The ideal candidate possesses a deep understanding of the e-commerce landscape, digital marketing best practices, and conversion rate optimization (CRO) techniques. Proven experience in developing and implementing successful online marketing strategies that drive measurable results is essential. Strong analytical skills, proficiency in e-commerce platforms and analytics tools (e.g., Google Analytics, Shopify, Klaviyo), and a creative mindset are required. As this is a remote role, you will need to be highly organized, proactive, and adept at communicating and collaborating effectively with cross-functional teams in a virtual setting. This is a fantastic opportunity to take ownership of a critical growth function and make a significant impact on the success of a thriving online business.
Responsibilities:
Responsibilities:
- Develop and implement data-driven e-commerce growth strategies.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
- Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
- Conduct A/B testing and conversion rate optimization (CRO) initiatives.
- Manage the e-commerce platform, ensuring a seamless and engaging user experience.
- Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
- Collaborate with content and design teams to create compelling marketing assets.
- Monitor key performance indicators (KPIs) and report on campaign effectiveness.
- Stay updated with the latest e-commerce trends and digital marketing best practices.
- Manage relationships with third-party marketing vendors and agencies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
- Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
- In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
- Experience with A/B testing and conversion rate optimization techniques.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills, comfortable working remotely.
- Creative mindset with a passion for online retail and customer engagement.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Manager - Growth Strategies
Posted today
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Job Description
Our client, a dynamic digital marketing agency, is seeking an innovative and results-driven Digital Marketing Manager to lead their clients' online growth initiatives. This is a full-time, fully remote position, empowering you to design and execute cutting-edge digital marketing strategies from anywhere. You will be responsible for developing and implementing comprehensive online marketing campaigns across various channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. The ideal candidate will possess a deep understanding of digital marketing principles, a proven ability to drive measurable results (e.g., lead generation, website traffic, conversion rates), and strong analytical and strategic thinking skills. As a remote manager, you will collaborate closely with clients and internal teams, utilizing digital communication tools and project management software to ensure seamless execution and reporting. Your role will involve staying ahead of digital trends, optimizing campaign performance, and leveraging data analytics to inform strategy and drive continuous improvement.
Key Responsibilities:
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies for clients.
- Manage and optimize SEO, SEM, and paid advertising campaigns.
- Oversee social media marketing efforts and community engagement.
- Create and implement engaging content marketing strategies.
- Develop and manage email marketing campaigns.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics).
- Provide regular reports on key performance indicators (KPIs) and ROI.
- Identify new opportunities for digital growth and innovation.
- Collaborate with design and development teams to enhance user experience and website performance.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong track record of managing successful campaigns.
- Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, HubSpot, Mailchimp).
- Strong analytical skills and experience with web analytics tools.
- Excellent written and verbal communication skills, suitable for remote client interaction.
- Ability to think strategically, manage multiple projects, and prioritize effectively.
- Creative mindset with a focus on delivering measurable business outcomes.
- Experience working in a remote or agency environment is highly desirable.
This advertiser has chosen not to accept applicants from your region.
5
E-commerce Digital Marketing Manager - Remote Growth Strategies
Posted 24 days ago
Job Viewed
Job Description
Our client is seeking an accomplished and results-oriented E-commerce Digital Marketing Manager to spearhead their online growth initiatives. This is a fully remote position, offering the flexibility to manage campaigns and strategies from anywhere. You will be responsible for developing and executing comprehensive digital marketing plans across various channels to drive traffic, conversions, and customer engagement for their e-commerce platforms. This role requires a deep understanding of SEO, SEM, social media marketing, content strategy, email marketing, and performance analytics. You will analyze market trends, identify new opportunities, and optimize campaigns for maximum ROI. The ideal candidate is data-driven, innovative, and possesses exceptional strategic thinking and execution skills.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies to achieve e-commerce sales and growth objectives.
- Manage and optimize all paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI.
- Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
- Develop and execute engaging social media marketing campaigns to build brand awareness and community.
- Create and manage content marketing strategies, including blog posts, website copy, and promotional materials.
- Design and implement effective email marketing campaigns to nurture leads and drive customer retention.
- Monitor, analyze, and report on key performance indicators (KPIs) across all digital channels.
- Conduct market research and competitor analysis to identify emerging trends and opportunities.
- Collaborate with e-commerce, product, and creative teams to ensure cohesive brand messaging and customer experience.
- Stay up-to-date with the latest digital marketing best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of developing and executing successful online marketing campaigns.
- In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
- Proficiency with analytics tools such as Google Analytics, SEMrush, and similar platforms.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
- Strong analytical and problem-solving skills, with a data-driven approach.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience in managing and leading remote teams is a plus.
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6
Senior Digital Marketing Manager - Remote Campaign Strategy
Posted 10 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Senior Digital Marketing Manager to lead their remote marketing campaigns. This is a 100% remote position, offering the flexibility to work from anywhere, allowing you to leverage your expertise to drive impactful marketing initiatives. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve analyzing market trends, identifying target audiences, and creating compelling campaigns that enhance brand awareness, drive lead generation, and increase customer acquisition. We are looking for a strategic thinker with a proven track record of managing successful digital marketing campaigns and a passion for leveraging data to optimize performance. You will collaborate with cross-functional teams, including sales and product development, to ensure cohesive and effective marketing efforts.
Key Responsibilities:
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business objectives.
- Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
- Develop and execute social media marketing strategies to build brand presence and engage target audiences.
- Create and manage email marketing campaigns, including list segmentation, content creation, and performance analysis.
- Oversee content marketing initiatives, including blog posts, articles, white papers, and case studies.
- Analyze website traffic, campaign performance, and customer behavior using analytics tools (e.g., Google Analytics).
- Identify target audiences and develop buyer personas to tailor marketing messages.
- Manage the digital marketing budget and ensure optimal allocation of resources.
- Collaborate with sales and product teams to ensure alignment of marketing efforts with business goals.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
- Prepare regular reports on marketing performance, providing insights and recommendations for improvement.
- Manage relationships with external vendors and agencies as needed.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
- Minimum of 8 years of experience in digital marketing, with a proven track record of managing successful online campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, content marketing, and marketing automation.
- Proficiency in using digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, Mailchimp, HubSpot).
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills.
- Proven ability to develop and execute creative marketing strategies.
- Strong project management and organizational skills.
- Ability to work independently and manage multiple priorities in a remote setting.
- Experience in B2B or B2C marketing, depending on industry focus.
This advertiser has chosen not to accept applicants from your region.
7
Senior Marketing Campaign Manager - Digital Strategy
Posted 24 days ago
Job Viewed
Job Description
Our client, a dynamic leader in the consumer goods sector, is seeking an experienced Senior Marketing Campaign Manager to spearhead their digital marketing efforts. This role is fully remote, offering the flexibility to manage impactful campaigns from anywhere. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate possesses a deep understanding of the digital marketing landscape, a data-driven approach to campaign management, and a proven ability to deliver measurable results.
Key Responsibilities:
Key Responsibilities:
- Develop and execute integrated digital marketing campaigns across various channels, including SEM, SEO, social media, email marketing, and display advertising.
- Define campaign objectives, target audiences, key performance indicators (KPIs), and budgets.
- Manage campaign budgets and optimize spend for maximum ROI.
- Conduct market research, competitive analysis, and audience segmentation to inform campaign strategies.
- Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to track campaign performance, analyze data, and generate actionable insights.
- Create compelling marketing copy and creative briefs for campaign assets.
- Collaborate with internal teams (creative, sales, product) and external agencies to ensure campaign alignment and execution.
- Monitor industry trends and best practices in digital marketing to identify new opportunities.
- Implement A/B testing and other optimization techniques to improve campaign effectiveness.
- Prepare regular performance reports and present findings and recommendations to stakeholders.
- Manage and nurture the company's social media presence and engagement strategies.
- Oversee email marketing campaigns, including list segmentation and automation.
- Ensure all marketing activities comply with relevant regulations and brand guidelines.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- A minimum of 6 years of experience in digital marketing, with a proven track record of managing successful multi-channel campaigns.
- Strong expertise in SEM, SEO, social media marketing, content marketing, and email marketing.
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Experience with analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization.
- Excellent written and verbal communication skills, with a knack for creative copywriting.
- Strong analytical and problem-solving abilities, with a data-driven mindset.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Experience working effectively in a remote team environment.
- Certification in Google Ads or Google Analytics is a plus. The ideal candidate will be a strategic thinker, highly organized, and passionate about leveraging digital channels to achieve business objectives.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Manager - Remote Strategy
Posted 9 days ago
Job Viewed
Job Description
Our client is seeking an innovative and strategic Digital Marketing Manager to lead their remote marketing efforts. This is a fully remote role where you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive lead generation, and increase customer acquisition. Your duties will encompass search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, email marketing, and social media strategy. You will manage marketing budgets, analyze campaign performance using tools like Google Analytics, and report on key performance indicators (KPIs). The ideal candidate possesses a deep understanding of the digital marketing landscape, with a proven track record of success in managing multi-channel campaigns. Strong analytical skills, excellent written and verbal communication, and proficiency in marketing automation platforms are essential. You should be adept at leveraging data to inform strategic decisions and optimize campaign ROI. This role requires a creative thinker with strong leadership qualities, capable of inspiring a remote team and collaborating effectively with cross-functional departments. We are looking for a results-oriented professional who can drive significant growth and contribute to Our client's overall business objectives. This is an exceptional opportunity to take ownership of digital marketing initiatives and make a substantial impact in a fully remote setting. Your expertise will be critical in shaping Our client's online presence and achieving marketing success. The designated location for administrative purposes remains Nyeri, Nyeri, KE .
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