894 Digital Marketing Strategist E Commerce Growth jobs in Kenya

Digital Marketing Strategist - E-commerce Growth

50200 Tuwan KES2800000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is looking for an innovative and results-driven Digital Marketing Strategist to spearhead their online presence and drive e-commerce growth. This is a fully remote position, offering the flexibility to work from anywhere within Kenya. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to increase brand awareness, drive website traffic, and optimize conversion rates. The ideal candidate possesses a deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, and data analytics, with a proven track record of success in a fast-paced digital environment. This role will be instrumental in shaping our client's online customer acquisition and retention strategies, with a focus on expanding their reach in markets associated with Bungoma, Bungoma, KE .

Key Responsibilities:
  • Develop and execute data-driven digital marketing strategies to achieve business objectives.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Oversee SEO initiatives, including keyword research, on-page optimization, and link building to improve organic search rankings.
  • Create and manage engaging content marketing strategies across blogs, social media, and other platforms.
  • Develop and implement effective social media marketing campaigns to build community and drive engagement.
  • Design and manage email marketing campaigns, including list segmentation, automation, and A/B testing.
  • Analyze campaign performance using tools like Google Analytics, SEMrush, and other relevant platforms; provide regular reports and insights.
  • Monitor market trends, competitor activities, and customer behavior to identify new opportunities.
  • Collaborate with cross-functional teams (e.g., sales, product development) to ensure alignment of marketing efforts.
  • Manage the digital marketing budget effectively to ensure optimal resource allocation.
  • Stay up-to-date with the latest digital marketing tools, technologies, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a focus on e-commerce and growth strategies.
  • Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Strong analytical skills and experience with web analytics tools (Google Analytics, etc.).
  • Proficiency in marketing automation platforms and CRM systems.
  • Excellent written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Experience in developing and executing successful digital campaigns with measurable results.
  • Knowledge of current digital marketing trends and emerging platforms.
This is a fully remote role offering a competitive salary, performance bonuses, and the opportunity to significantly impact our client's growth trajectory. Join a dynamic team and drive digital innovation from your home office.
This advertiser has chosen not to accept applicants from your region.

Lead Digital Marketing Strategist - E-commerce Growth

50100 Bungoma, Western KES120000 Annually WhatJobs remove_red_eye View All

Posted 12 days ago

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Job Description

full-time
Our client is looking for an experienced and data-driven Lead Digital Marketing Strategist to drive online growth for their e-commerce ventures. This is a fully remote position that offers the chance to develop and execute cutting-edge digital marketing campaigns from anywhere. You will be responsible for defining and implementing comprehensive strategies across various digital channels to enhance brand visibility, customer acquisition, and revenue generation. Your expertise will span SEO, SEM, social media marketing, content marketing, email marketing, and affiliate programs.

As a remote team member, you will work autonomously and collaboratively with our marketing and sales teams, leveraging analytics and insights to optimize campaign performance. Key responsibilities include conducting market research to identify new opportunities, managing advertising budgets effectively, and testing new platforms and strategies. You will analyze website traffic and user behavior to improve conversion rates and customer engagement. The successful candidate will have a proven track record of successfully managing and scaling digital marketing efforts for e-commerce businesses, demonstrating strong analytical skills and a creative approach to problem-solving. We are seeking a proactive individual who can lead by example, mentor junior team members, and foster a culture of continuous improvement in a remote work environment. Experience with A/B testing, marketing automation tools, and CRM systems is essential. This role requires exceptional communication skills to articulate complex strategies and performance metrics to diverse audiences.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to drive e-commerce sales.
  • Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
  • Analyze campaign performance using web analytics tools and provide actionable insights.
  • Conduct market research and competitor analysis to identify growth opportunities.
  • Manage digital advertising budgets and ensure a high ROI.
  • Develop and execute content marketing strategies to engage target audiences.
  • Oversee social media presence and community engagement efforts.
  • Implement A/B testing and conversion rate optimization techniques.
  • Collaborate with sales and product teams to align marketing efforts with business goals.
  • Stay abreast of the latest digital marketing trends and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.
  • Demonstrated success in driving online sales and customer acquisition through digital channels.
  • Expertise in SEO, SEM, PPC, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
  • Experience with marketing automation tools (e.g., HubSpot, Mailchimp) and CRM systems.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Proven ability to manage budgets and measure campaign ROI.
  • Self-starter with the ability to thrive in a remote, fast-paced environment.
This is an exciting chance to shape the digital future of leading e-commerce brands. The specified job location is **Bungoma, Bungoma, KE**, but this role is entirely remote.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Strategist - E-commerce Growth

20200 Abothuguchi West KES88000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client, a dynamic e-commerce enterprise, is seeking a creative and results-oriented Remote Digital Marketing Strategist to drive online growth and brand visibility. In this fully remote position, you will be responsible for developing and executing comprehensive digital marketing campaigns across various platforms. Your expertise will be crucial in attracting and engaging target audiences, optimizing conversion rates, and maximizing return on investment. Key responsibilities include managing SEO/SEM strategies, social media marketing, content marketing, email marketing, and paid advertising campaigns. You will conduct market research, analyze campaign performance data, and identify emerging trends to inform strategic decisions. The ideal candidate will have a proven track record of success in developing and implementing data-driven marketing strategies that deliver measurable results. Strong analytical skills, a deep understanding of digital marketing tools and analytics platforms, and excellent written and verbal communication skills are essential. You will collaborate closely with sales, product development, and creative teams to ensure cohesive brand messaging and campaign execution. This role requires a proactive and innovative individual who can thrive in a fast-paced, remote work environment. If you are passionate about leveraging digital channels to achieve business objectives and possess a strategic mindset with a hands-on approach, this remote opportunity is perfect for you. Join us in shaping the digital future of a growing e-commerce business.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

00200 Ongata Rongai, Rift Valley KES650000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is seeking a strategic and data-driven Senior Digital Marketing Strategist to drive online growth and customer acquisition for their expanding e-commerce portfolio. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels to enhance brand visibility, generate leads, and maximize conversion rates. The ideal candidate possesses a deep understanding of the digital landscape, a passion for innovation, and a proven ability to translate business objectives into effective marketing strategies. You will work closely with marketing, sales, and product teams to ensure cohesive brand messaging and a superior customer experience.

Responsibilities:
  • Develop and execute data-informed digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and affiliate programs.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve target KPIs and ROI.
  • Oversee the creation of engaging and relevant content for blog posts, social media updates, email newsletters, and website landing pages.
  • Conduct keyword research, competitor analysis, and market trend monitoring to identify new opportunities for growth.
  • Analyze campaign performance data using tools like Google Analytics, SEMrush, and social media insights to identify insights and areas for improvement.
  • Develop and manage email marketing automation workflows and nurture campaigns to enhance customer engagement and retention.
  • Collaborate with web development and design teams to ensure website optimization for search engines and user experience.
  • Stay current with industry trends, emerging platforms, and best practices in digital marketing.
  • Manage relationships with third-party vendors and agencies as needed.
  • Report on campaign performance to senior management, providing clear insights and strategic recommendations.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong emphasis on e-commerce and performance marketing.
  • Demonstrated success in managing and optimizing SEO, SEM, social media advertising, and email marketing campaigns.
  • Proficiency in marketing automation platforms and CRM systems.
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
  • Excellent written and verbal communication skills.
  • Experience with A/B testing and conversion rate optimization (CRO) techniques.
  • Familiarity with project management tools and agile methodologies.
  • Ability to thrive in a fast-paced, collaborative, remote work environment.
  • This role is based in Ongata Rongai, Kajiado, KE but is conducted entirely remotely.
This advertiser has chosen not to accept applicants from your region.

Remote Senior Digital Marketing Strategist - E-commerce Growth

50100 Kakamega, Western KES750000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce enterprise, is seeking a highly analytical and creative Senior Digital Marketing Strategist to drive online growth. This fully remote position allows you to leverage your expertise in digital marketing to craft and execute impactful strategies from anywhere in Kenya. The ideal candidate will have a proven ability to develop and manage multi-channel campaigns, optimize for conversion, and deliver measurable ROI. This role is critical for shaping our client's online presence and customer acquisition efforts, focusing on markets relevant to Kakamega, Kakamega, KE and beyond.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize lead generation and sales conversions.
  • Conduct thorough market research, competitor analysis, and audience segmentation to inform strategic decisions.
  • Oversee SEO initiatives, including keyword research, on-page optimization, and link-building strategies.
  • Develop and manage engaging social media content calendars and community management strategies.
  • Design and execute email marketing campaigns, including segmentation, A/B testing, and performance analysis.
  • Create and manage content marketing initiatives to attract and engage target audiences.
  • Analyze campaign performance using tools like Google Analytics, SEMrush, and social media insights; provide regular reports and actionable recommendations.
  • Collaborate with creative teams to develop compelling marketing assets and landing pages.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage marketing budgets effectively, ensuring optimal allocation of resources.
  • Mentor junior marketing team members and contribute to a collaborative remote environment.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong emphasis on e-commerce and performance marketing.
  • Demonstrated expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, Ahrefs, and email marketing platforms.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Excellent written and verbal communication skills.
  • Proven ability to manage multiple projects simultaneously in a fast-paced, remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Creative thinking and problem-solving abilities.
  • Experience in budget management and forecasting.
  • Certified in Google Ads and Google Analytics is a plus.
This remote role requires a highly motivated and results-oriented digital marketing professional who can drive significant growth for our client's e-commerce business.
This advertiser has chosen not to accept applicants from your region.

Remote Lead Digital Marketing Strategist - E-commerce Growth

90121 Gathiruini KES380000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
WhatJobs is searching for an innovative and results-driven Remote Lead Digital Marketing Strategist to spearhead our e-commerce growth initiatives. This hybrid role allows you to work predominantly from home, with occasional in-office collaboration required. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance online visibility, drive customer acquisition, and maximize conversion rates. The ideal candidate will possess a deep understanding of the e-commerce landscape, expertise in various digital marketing channels, and a proven ability to leverage data analytics to optimize campaign performance.

Key Responsibilities:
  • Develop and implement cutting-edge digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize e-commerce website performance, focusing on user experience, conversion rate optimization (CRO), and driving traffic.
  • Plan and execute paid advertising campaigns (PPC, social media ads), managing budgets and tracking ROI.
  • Develop and implement effective social media strategies to build brand awareness, engage communities, and drive sales.
  • Oversee email marketing campaigns, including list segmentation, automation, and performance analysis.
  • Create and curate engaging content for various digital platforms, ensuring brand consistency and alignment with marketing objectives.
  • Analyze website traffic, campaign performance, and customer behavior data using tools like Google Analytics to identify insights and opportunities for improvement.
  • Collaborate with cross-functional teams, including product development, sales, and customer service, to ensure cohesive marketing efforts.
  • Stay abreast of the latest digital marketing trends, tools, and best practices, particularly within the e-commerce sector.
  • Manage and mentor a team of digital marketing specialists, fostering a culture of innovation and performance.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
  • Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
  • Expertise in SEO, SEM, PPC, social media marketing, email marketing, and content strategy.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, email marketing platforms, and SEO tools.
  • Strong analytical and data interpretation skills, with the ability to translate insights into actionable strategies.
  • Excellent leadership, communication, and project management skills.
  • Experience in managing a marketing budget and optimizing spend for maximum return.
  • Familiarity with e-commerce platforms (e.g., Shopify, Magento) and related technologies.
  • Creative thinking and a passion for driving online growth.
This hybrid role offers a fantastic opportunity to shape the digital presence of our brand and drive significant growth in the e-commerce space, requiring your presence in the **Mlolongo, Machakos, KE** area periodically.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - Remote E-commerce Growth

20200 Mwembe KES220000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking an innovative and results-oriented Senior Digital Marketing Strategist to lead their online presence and drive customer acquisition through a fully remote capacity. You will be instrumental in developing and executing comprehensive digital marketing campaigns across various channels, focusing on maximizing ROI and achieving ambitious growth targets. This role requires a deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, and analytics. You will translate business objectives into effective digital strategies and guide the implementation and optimization of all digital marketing efforts.

Key Responsibilities:
  • Develop and execute a data-driven digital marketing strategy aligned with business goals.
  • Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve organic and paid search rankings and traffic.
  • Create and oversee engaging content marketing strategies, including blog posts, articles, infographics, and videos.
  • Develop and manage social media marketing campaigns across relevant platforms to increase brand awareness and engagement.
  • Design and implement effective email marketing campaigns for lead nurturing and customer retention.
  • Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics, SEMrush, and similar platforms.
  • Identify new digital marketing trends, technologies, and opportunities for growth.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
  • Collaborate with internal teams (e.g., sales, product) to ensure marketing efforts are integrated and aligned.
  • Conduct A/B testing and other experiments to optimize campaign performance and user experience.
  • Prepare regular performance reports and present insights to senior management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5-7 years of progressive experience in digital marketing, with a proven track record of success.
  • Extensive experience with SEO/SEM, content marketing, social media, email marketing, and analytics tools.
  • Strong understanding of e-commerce marketing principles and best practices.
  • Proficiency in using marketing automation platforms and CRM systems.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Superb communication, presentation, and interpersonal skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Certifications in Google Ads, Google Analytics, or other digital marketing platforms are a plus.
  • Experience with international markets is advantageous.
  • This role is entirely remote, with the primary operational focus on supporting marketing initiatives for our client's customer base in and around Naivasha, Nakuru, KE .
This advertiser has chosen not to accept applicants from your region.
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E-commerce Growth & Digital Marketing Strategist (Remote)

20117 Mwembe KES90000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is looking for an innovative and data-driven E-commerce Growth & Digital Marketing Strategist to join their team, operating entirely from a remote location. This role is key to driving online sales, enhancing brand visibility, and optimizing the customer journey across all digital channels. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing. Expertise in e-commerce platforms (Shopify, WooCommerce, Magento) and analytics tools (Google Analytics, SEMrush) is crucial. The ideal candidate will have a proven track record of increasing online traffic, conversion rates, and customer lifetime value. This is a remote-first position, requiring strong analytical, creative, and communication skills to effectively collaborate with stakeholders and manage online campaigns. You will analyze market trends, identify new growth opportunities, and implement A/B testing to optimize campaign performance. Developing engaging social media content and managing online communities will also be a significant part of your responsibilities. The ability to manage multiple projects, prioritize tasks, and deliver measurable results in a fast-paced environment is essential. This opportunity offers the flexibility to work from your home office while contributing to the success of a dynamic online business. A passion for e-commerce and digital innovation, coupled with a deep understanding of consumer behavior in the online space, is paramount. If you are a strategic marketer looking for a challenging and rewarding remote role, we encourage you to apply. The designated job location for this role is Naivasha, Nakuru, KE , but the work will be performed entirely remotely.
This advertiser has chosen not to accept applicants from your region.

E-commerce Growth Hacker & Digital Marketing Strategist

00100 Abothuguchi West KES280000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is looking for a highly analytical and results-driven E-commerce Growth Hacker & Digital Marketing Strategist to join their remote-first team. This role is pivotal in driving online sales, optimizing customer acquisition channels, and fostering sustainable growth for their e-commerce platform. You will be responsible for developing and executing innovative growth strategies across various digital touchpoints, including SEO, SEM, social media marketing, email marketing, affiliate marketing, and content marketing. The ideal candidate possesses a deep understanding of the e-commerce landscape, a strong analytical mindset, and a proven ability to experiment and iterate quickly to achieve measurable results. You will analyze website performance, identify user journey friction points, and implement A/B testing strategies to improve conversion rates and customer lifetime value. This is a fully remote position, requiring excellent communication and collaboration skills to work effectively with remote teams. Responsibilities include managing paid advertising campaigns, optimizing organic search rankings, developing engaging social media content, and creating data-driven email marketing campaigns. You will also be responsible for tracking key performance indicators (KPIs), generating insightful reports, and presenting findings to stakeholders. The ability to identify emerging trends and translate them into actionable growth strategies is essential. This role demands a creative thinker with a strong technical aptitude and a passion for e-commerce success.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to drive e-commerce sales and customer acquisition.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Implement SEO best practices to improve organic search visibility and drive qualified traffic.
  • Develop and execute social media marketing strategies to build brand awareness and engagement.
  • Create and manage email marketing campaigns to nurture leads and drive repeat purchases.
  • Conduct A/B testing and data analysis to optimize website conversion rates and user experience.
  • Identify and leverage new growth hacking tactics and emerging digital marketing channels.
  • Monitor and analyze key performance indicators (KPIs) and generate regular performance reports.
  • Collaborate with content creators, designers, and web developers to ensure cohesive brand messaging and user experience.
  • Stay up-to-date with the latest trends and technologies in e-commerce and digital marketing.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 5 years of experience in e-commerce and digital marketing, with a focus on growth hacking.
  • Proven track record of driving significant growth in online sales and customer acquisition.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency in analytics platforms (e.g., Google Analytics) and A/B testing tools.
  • Strong analytical and problem-solving skills with a data-driven approach.
  • Excellent communication, collaboration, and project management skills.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
  • Creative thinker with a passion for experimentation and continuous improvement.
This advertiser has chosen not to accept applicants from your region.

E-commerce Growth Strategist - Digital Marketing Lead

60100 Embu, Eastern KES190000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven E-commerce Growth Strategist to lead their digital marketing efforts. This is a fully remote position, allowing you to craft and execute innovative online strategies from your home office. You will be responsible for developing and implementing comprehensive digital marketing campaigns aimed at driving traffic, increasing conversions, and maximizing customer lifetime value for our e-commerce platform. Key responsibilities include SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. You will analyze campaign performance, identify trends, and optimize strategies based on data insights to achieve measurable results. The ideal candidate will possess a deep understanding of the e-commerce landscape, digital marketing tools, and analytical platforms (e.g., Google Analytics, social media analytics). Proven experience in developing and executing successful e-commerce growth strategies, with a strong portfolio demonstrating quantifiable results, is essential. Excellent analytical, problem-solving, and communication skills are required, along with a passion for staying ahead of digital marketing trends. A Bachelor's degree in Marketing, Business, or a related field, along with relevant certifications, is highly desirable. This is an exciting opportunity to make a significant impact on our online business growth and customer engagement, driving strategic initiatives from **Embu, Embu, KE**. You will be pivotal in shaping our digital presence and expanding our reach in the competitive online marketplace, ultimately contributing to revenue growth and brand development.
This advertiser has chosen not to accept applicants from your region.

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