48 Senior Digital Marketing Strategist E Commerce Growth jobs in whatjobs

Senior Digital Marketing Strategist - E-commerce Growth

00200 Ongata Rongai, Rift Valley KES650000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a strategic and data-driven Senior Digital Marketing Strategist to drive online growth and customer acquisition for their expanding e-commerce portfolio. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels to enhance brand visibility, generate leads, and maximize conversion rates. The ideal candidate possesses a deep understanding of the digital landscape, a passion for innovation, and a proven ability to translate business objectives into effective marketing strategies. You will work closely with marketing, sales, and product teams to ensure cohesive brand messaging and a superior customer experience.

Responsibilities:
  • Develop and execute data-informed digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and affiliate programs.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve target KPIs and ROI.
  • Oversee the creation of engaging and relevant content for blog posts, social media updates, email newsletters, and website landing pages.
  • Conduct keyword research, competitor analysis, and market trend monitoring to identify new opportunities for growth.
  • Analyze campaign performance data using tools like Google Analytics, SEMrush, and social media insights to identify insights and areas for improvement.
  • Develop and manage email marketing automation workflows and nurture campaigns to enhance customer engagement and retention.
  • Collaborate with web development and design teams to ensure website optimization for search engines and user experience.
  • Stay current with industry trends, emerging platforms, and best practices in digital marketing.
  • Manage relationships with third-party vendors and agencies as needed.
  • Report on campaign performance to senior management, providing clear insights and strategic recommendations.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong emphasis on e-commerce and performance marketing.
  • Demonstrated success in managing and optimizing SEO, SEM, social media advertising, and email marketing campaigns.
  • Proficiency in marketing automation platforms and CRM systems.
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
  • Excellent written and verbal communication skills.
  • Experience with A/B testing and conversion rate optimization (CRO) techniques.
  • Familiarity with project management tools and agile methodologies.
  • Ability to thrive in a fast-paced, collaborative, remote work environment.
  • This role is based in Ongata Rongai, Kajiado, KE but is conducted entirely remotely.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

80100 Nairobi, Nairobi KES650000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a highly creative and data-driven Senior Digital Marketing Strategist to lead their e-commerce growth initiatives. This is a fully remote position, offering the flexibility to develop and execute cutting-edge digital marketing campaigns from anywhere. You will be responsible for crafting comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing, with a primary focus on driving online sales and customer acquisition. The ideal candidate will have a deep understanding of the e-commerce landscape, a proven ability to analyze performance data, and a passion for leveraging digital tools to achieve measurable business results.

Responsibilities:
  • Develop and execute integrated digital marketing strategies to drive traffic, conversions, and revenue for e-commerce platforms.
  • Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads) to maximize ROI.
  • Implement and oversee SEO strategies to improve organic search rankings and drive qualified traffic.
  • Develop and manage content marketing initiatives, including blog posts, articles, and other engaging content.
  • Oversee social media strategy, community engagement, and paid social campaigns.
  • Develop and execute email marketing campaigns to nurture leads and drive customer retention.
  • Analyze website traffic and campaign performance data using tools like Google Analytics to identify trends and optimize strategies.
  • Conduct market research and competitive analysis to identify new opportunities and stay ahead of industry trends.
  • Collaborate with design and development teams to ensure a seamless user experience across all digital touchpoints.
  • Stay up-to-date with the latest digital marketing tools, technologies, and best practices.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a strong emphasis on e-commerce and performance marketing.
  • Proven track record of developing and executing successful digital marketing campaigns that drive measurable results (sales, leads, traffic).
  • In-depth knowledge of SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, Ahrefs, and email marketing platforms.
  • Strong analytical skills and ability to interpret complex data to inform strategy.
  • Excellent written and verbal communication skills.
  • Creative thinker with a passion for innovation in digital marketing.
  • Ability to manage multiple projects and meet deadlines in a remote work environment.
  • Experience with e-commerce platforms (e.g., Shopify, Magento) is a plus.

This is a prime opportunity for a seasoned digital marketer to lead impactful campaigns and drive significant e-commerce growth. The designated administrative location is Mombasa, Mombasa, KE , however, this is a fully remote position.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist, E-commerce Growth

40100 Abothuguchi West KES550000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Senior Digital Marketing Strategist to spearhead their e-commerce growth initiatives. This is a fully remote position, offering the flexibility to develop and execute impactful digital marketing campaigns from anywhere. You will be responsible for devising and implementing comprehensive digital marketing strategies across various channels to drive online sales, enhance brand visibility, and optimize customer acquisition.

Key Responsibilities:
  • Develop and execute innovative digital marketing strategies aligned with business objectives, focusing on e-commerce growth.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, and other relevant channels, ensuring maximum ROI.
  • Oversee search engine optimization (SEO) efforts, including keyword research, content strategy, and technical SEO, to improve organic search rankings.
  • Develop and manage social media marketing strategies, including content creation, community engagement, and influencer collaborations.
  • Plan and execute email marketing campaigns, including segmentation, automation, and performance analysis.
  • Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics, identifying trends and opportunities for optimization.
  • Collaborate with content creators, web developers, and design teams to ensure cohesive brand messaging and user experience across all digital touchpoints.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices, recommending and implementing new strategies.
  • Manage marketing budgets, track expenses, and provide regular performance reports to stakeholders.
  • Identify and test new digital marketing channels and tactics to expand reach and engagement.
The ideal candidate possesses a Bachelor's degree in Marketing, Communications, Business, or a related field. A minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce and performance marketing, is required. Proven success in developing and executing integrated digital marketing campaigns is essential. Expertise in SEO, SEM, social media marketing, email marketing, and content strategy is critical. Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, social media management tools) is necessary. Excellent analytical, strategic thinking, and problem-solving skills are paramount. Outstanding written and verbal communication skills are required for campaign development and stakeholder reporting. The ability to work independently, manage multiple projects, and thrive in a fast-paced, remote environment is crucial. This is an excellent opportunity to drive e-commerce success from a remote location, influencing campaigns for brands that might reach consumers in Garissa, Garissa, KE and beyond.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

30100 Tuwan KES70000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client, a fast-growing e-commerce business, is seeking an experienced Senior Digital Marketing Strategist to join their fully remote team. This role is crucial for developing and executing comprehensive digital marketing campaigns to drive online sales, brand awareness, and customer acquisition. You will leverage data-driven insights and cutting-edge marketing technologies to achieve aggressive growth targets.

Responsibilities:
  • Develop and implement integrated digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns (e.g., Google Ads, Facebook Ads) to maximize ROI and achieve conversion goals.
  • Conduct keyword research, competitor analysis, and market trend analysis to inform SEO strategies and content creation.
  • Develop and execute email marketing campaigns, including segmentation, automation, and performance tracking.
  • Oversee social media strategy, content creation, community engagement, and paid social campaigns.
  • Analyze website traffic, campaign performance, and customer behavior using analytics tools (e.g., Google Analytics) to identify insights and optimize strategies.
  • Collaborate with content creators, designers, and web developers to ensure cohesive brand messaging and effective campaign execution.
  • Manage the digital marketing budget, allocating resources effectively across different channels and initiatives.
  • Stay abreast of the latest digital marketing trends, tools, and best practices, particularly in the e-commerce space.
  • Provide leadership and guidance to junior marketing team members in a remote environment.
  • Test and iterate on marketing campaigns to continuously improve performance.
  • Report on key marketing metrics and insights to stakeholders.
The ideal candidate will have a strong understanding of digital marketing principles, e-commerce strategies, and various digital marketing platforms. Excellent analytical, creative, and communication skills are essential. Proven experience in driving significant online growth through digital marketing efforts is required. This is a fully remote position, offering significant flexibility and the opportunity to work with a dynamic team. Our client champions innovation and data-driven decision-making. The ability to work independently and manage projects effectively in a remote setting is crucial. This role offers strategic impact on online growth, with a focus on markets relevant to Eldoret, Uasin Gishu, KE , but is performed entirely remotely.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

01030 Ngong KES130000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client, a rapidly expanding e-commerce business, is looking for a Senior Digital Marketing Strategist to drive online growth and customer acquisition. This is a fully remote role, offering the flexibility to work from home while making a significant impact on our client's digital presence. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will have a proven track record of success in driving measurable results, with deep expertise in e-commerce marketing strategies. Your responsibilities will include conducting market research, identifying target audiences, and developing data-driven marketing plans. You will manage advertising budgets, optimize campaigns for maximum ROI, and analyze performance metrics to identify trends and opportunities. Strong analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) are essential. Experience with A/B testing, conversion rate optimization (CRO), and customer journey mapping is highly desirable. You will collaborate closely with product development, sales, and design teams to ensure cohesive brand messaging and effective campaign execution. This role requires creativity, strategic thinking, and excellent communication skills, with the ability to translate complex data into actionable insights. You will stay abreast of the latest digital marketing trends and technologies to ensure our client remains at the forefront of online innovation. This remote position allows for a dynamic work environment, contributing to the success of businesses operating in and around **Ruiru, Kiambu, KE**, and nationwide. We are seeking a results-oriented marketer passionate about leveraging digital channels to achieve ambitious growth targets.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

40100 Abothuguchi West KES140000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a highly accomplished Senior Digital Marketing Strategist to drive e-commerce growth through innovative and data-driven strategies. This is a fully remote position, offering you the chance to lead digital marketing efforts from the comfort of your home office. The ideal candidate will have a comprehensive understanding of the digital marketing landscape, with a proven track record of success in developing and executing campaigns across multiple channels. You will be responsible for creating and implementing integrated digital marketing plans, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your expertise will be crucial in optimizing online presence, driving qualified traffic, increasing conversion rates, and enhancing customer engagement. This role requires strong analytical skills to track campaign performance, interpret data, and generate actionable insights for continuous improvement. You will manage marketing budgets effectively, ensuring a high return on investment. Collaboration with product development, sales, and customer service teams is essential to ensure cohesive brand messaging and customer experience. The successful candidate will possess excellent leadership and communication skills, with the ability to mentor junior marketing team members and present strategies to senior management. Staying current with the latest digital marketing trends, tools, and best practices is a must. This role is perfect for a strategic thinker who can identify new opportunities for growth and execute with precision. Join us in revolutionizing online presence and driving significant business results for our clients in **Garissa, Garissa, KE** and across the digital sphere.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

20200 Kapsuser KES200000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is revolutionizing online retail and is looking for a visionary Senior Digital Marketing Strategist to join their fully remote team. This pivotal role will be instrumental in driving brand awareness, customer acquisition, and revenue growth through innovative digital marketing campaigns. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing. Your expertise will guide the optimization of campaign performance, A/B testing, and data analysis to maximize ROI. You will stay ahead of industry trends and emerging technologies to ensure our client remains at the forefront of digital marketing innovation. This role requires a deep understanding of analytics platforms like Google Analytics, marketing automation tools, and CRM systems. Collaboration will be key, working closely with design, product, and sales teams to ensure consistent brand messaging and effective campaign integration. The ideal candidate is a creative thinker, a data-driven decision-maker, and possesses exceptional analytical and problem-solving skills. You should have a proven history of developing and implementing successful digital marketing strategies that have demonstrably increased key performance indicators. As a remote team member, you must be self-motivated, disciplined, and an excellent communicator, comfortable working independently and as part of a distributed global team.

Responsibilities:
  • Develop, implement, and manage data-driven digital marketing strategies to achieve business objectives.
  • Oversee and optimize all paid advertising campaigns (Google Ads, Social Media Ads).
  • Drive organic growth through advanced SEO and content marketing initiatives.
  • Manage social media presence and engagement strategies across relevant platforms.
  • Develop and execute email marketing campaigns for lead nurturing and customer retention.
  • Analyze campaign performance using web analytics tools and provide actionable insights.
  • Conduct market research and competitive analysis to identify new opportunities.
  • Collaborate with cross-functional teams to ensure brand consistency and campaign effectiveness.
  • Manage marketing budgets and allocate resources efficiently to maximize ROI.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 7 years of experience in digital marketing, with a strong focus on strategy and execution.
  • Demonstrated success in driving significant growth in online customer acquisition and revenue.
  • Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and various social media advertising platforms.
  • Experience with marketing automation tools and CRM systems.
  • Strong analytical, problem-solving, and strategic thinking skills.
  • Excellent written and verbal communication skills.
  • Proven ability to manage multiple projects simultaneously in a remote setting.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - E-commerce Growth

30200 Tuwan KES360000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client, a dynamic e-commerce enterprise, is seeking a highly skilled and strategic Senior Digital Marketing Strategist to drive online growth and brand presence. This fully remote position requires a data-driven marketer with a proven track record in developing and executing comprehensive digital marketing campaigns that enhance customer acquisition, engagement, and conversion rates. You will be instrumental in shaping the digital footprint of the company, optimizing performance across various channels, and staying ahead of industry trends, all from your remote workspace.

Responsibilities:
  • Develop and implement integrated digital marketing strategies encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing to drive e-commerce sales.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve target CPA/ROAS.
  • Conduct keyword research, competitor analysis, and audience segmentation to inform campaign strategies.
  • Oversee the creation of compelling and engaging digital content, including website copy, blog posts, social media updates, and email newsletters.
  • Implement and manage SEO best practices to improve organic search rankings and drive relevant traffic.
  • Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics and provide actionable insights.
  • Develop and execute email marketing campaigns to nurture leads, engage customers, and drive repeat purchases.
  • Manage social media presence, fostering community engagement and brand loyalty.
  • Collaborate with design and development teams to ensure optimal user experience and conversion rate optimization (CRO) on the website.
  • Stay abreast of the latest digital marketing trends, tools, and technologies, and recommend innovative approaches.
  • Manage digital marketing budgets effectively, ensuring optimal allocation of resources.
  • Track, measure, and report on the performance of all digital marketing campaigns against key KPIs.
  • Identify and cultivate strategic partnerships with influencers and affiliate marketers.
  • Conduct A/B testing on various marketing elements to continuously improve campaign effectiveness.
  • Contribute to the overall marketing strategy and brand development efforts.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of progressive experience in digital marketing, with a strong focus on e-commerce and growth strategies.
  • Demonstrated success in managing and optimizing SEO, SEM, social media, and email marketing campaigns.
  • Proficiency in using Google Analytics, Google Ads, social media advertising platforms, and email marketing software.
  • Strong understanding of e-commerce principles, customer journey mapping, and conversion rate optimization.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
  • Outstanding written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and thrive in a fast-paced remote environment.
  • Creative thinking and a passion for digital innovation.
  • Experience with marketing automation tools is a plus.
  • Fluency in English; additional languages are an advantage.
  • Certifications in Google Ads, Google Analytics, or similar platforms are highly valued.
This fully remote role offers an exciting opportunity to significantly impact an e-commerce business's growth trajectory. The job location context for this role is Kitale, Trans-Nzoia, KE .
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

90105 Gathiruini KES135000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is looking for a creative and data-driven Senior Digital Marketing Strategist to join their fully remote team and drive e-commerce growth. This pivotal role involves developing and executing cutting-edge digital marketing campaigns across various channels to enhance brand visibility, attract new customers, and maximize online sales. The ideal candidate possesses a deep understanding of the digital marketing landscape, a passion for innovation, and a proven ability to achieve measurable results.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies encompassing SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
  • Analyze market trends, competitor activities, and customer behavior to identify opportunities for growth and optimize campaign performance.
  • Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads) to achieve target ROI and customer acquisition costs.
  • Oversee the creation of engaging and persuasive marketing content for various digital platforms.
  • Lead social media strategy, including content planning, community management, and influencer outreach.
  • Develop and execute email marketing campaigns to nurture leads, drive conversions, and foster customer loyalty.
  • Monitor website analytics and campaign performance using tools like Google Analytics, producing regular reports with actionable insights.
  • Collaborate with sales, product development, and design teams to ensure cohesive brand messaging and customer experience.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices, recommending and implementing new strategies.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
  • Mentor junior marketing team members and contribute to a culture of learning and collaboration.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 6 years of progressive experience in digital marketing, with a strong focus on e-commerce and performance marketing.
  • Demonstrated success in developing and executing multi-channel digital marketing campaigns that drive significant ROI.
  • Expertise in SEO, SEM, content marketing, social media marketing, and email marketing automation.
  • Proficiency with marketing analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) and CRM systems.
  • Strong understanding of e-commerce platforms and conversion rate optimization (CRO) techniques.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional written and verbal communication skills, with a talent for crafting compelling marketing copy.
  • Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced, remote environment.
  • Experience with A/B testing and data-driven decision-making.
This fully remote position offers an exciting opportunity to shape the digital presence of a growing e-commerce business.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce Growth

80100 Shella KES160000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a fast-growing e-commerce platform, is seeking a highly skilled Senior Digital Marketing Strategist to drive online growth and customer acquisition. This is a fully remote position, offering the flexibility to work from anywhere while making a significant impact on our digital presence. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate possesses a deep understanding of online consumer behavior, market trends, and digital advertising platforms. You will analyze campaign performance, identify areas for optimization, and implement data-driven strategies to maximize ROI. Responsibilities include managing budgets, overseeing the creation of compelling marketing content, conducting A/B testing, and staying ahead of algorithm changes and emerging digital marketing technologies. We are looking for a creative and analytical individual with exceptional leadership and project management skills, capable of guiding a remote marketing team. Your ability to translate business objectives into effective digital marketing strategies will be critical. This role offers a dynamic environment where you can leverage your expertise to enhance brand visibility, drive traffic, and achieve ambitious sales targets. Join us in shaping the future of online retail through innovative and results-oriented digital marketing.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies to drive e-commerce growth.
  • Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
  • Analyze website traffic, user behavior, and campaign performance metrics.
  • Identify opportunities for optimization and implement data-driven improvements.
  • Manage digital marketing budgets and allocate resources effectively.
  • Oversee the creation of engaging marketing content across various platforms.
  • Conduct A/B testing and conversion rate optimization initiatives.
  • Stay current with digital marketing trends, tools, and best practices.
  • Collaborate with cross-functional teams to ensure brand consistency.
  • Lead and mentor a remote digital marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 7 years of experience in digital marketing, with a focus on e-commerce.
  • Proven track record of success in driving online sales and customer acquisition.
  • Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, and email marketing platforms.
  • Strong analytical skills and experience with Google Analytics and other web analytics tools.
  • Proficiency in content management systems (CMS) and marketing automation tools.
  • Excellent project management and organizational skills.
  • Strong leadership and communication abilities.
  • Experience managing remote teams is a plus.
This advertiser has chosen not to accept applicants from your region.

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