2,743 Digital Marketing Manager E Commerce jobs in Kenya
Digital Marketing Manager - E-commerce
Posted 20 days ago
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Job Description
- Developing and executing comprehensive digital marketing strategies for e-commerce.
- Managing SEO/SEM, social media, email, and content marketing campaigns.
- Overseeing paid advertising efforts (PPC, social ads) to maximize ROI.
- Analyzing website traffic and campaign performance using tools like Google Analytics.
- Creating compelling marketing content and managing content calendars.
- Identifying and engaging with target audiences and customer segments.
- Optimizing conversion rates and customer journeys.
- Staying updated with the latest digital marketing trends and technologies.
Digital Marketing Manager (E-commerce Focus)
Posted 5 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies for e-commerce and social media.
- Manage and optimize SEO, SEM, content marketing, and email marketing campaigns.
- Oversee social media strategy, content creation, and community management.
- Drive e-commerce sales through targeted campaigns and website optimization.
- Analyze website traffic, user behavior, and conversion rates using analytics tools.
- Develop and execute paid advertising campaigns across various digital channels.
- Manage affiliate marketing programs and partnerships.
- Create engaging and relevant content for all digital platforms.
- Monitor digital marketing trends and competitor activities.
- Report on campaign performance, providing insights and recommendations for improvement.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce and social media.
- Proven track record of driving online sales and customer acquisition.
- In-depth knowledge of SEO, SEM, social media marketing, and email marketing best practices.
- Proficiency with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
- Excellent content creation, copywriting, and communication skills.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple projects and deadlines in a remote environment.
Digital Marketing Manager - E-commerce Growth
Posted 20 days ago
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Job Description
The ideal candidate will have a deep understanding of the e-commerce landscape and a proven track record of success in scaling online businesses. You should be adept at using analytics tools (e.g., Google Analytics, Adobe Analytics) to track campaign performance, derive actionable insights, and continuously improve ROI. Experience with A/B testing, conversion rate optimization (CRO), and customer journey mapping is essential. This role requires strong analytical skills, creativity, and the ability to manage multiple projects simultaneously in a fast-paced, remote environment. You will collaborate closely with product, sales, and design teams to ensure a cohesive brand message and seamless customer experience. A strong command of social media marketing trends, influencer collaborations, and affiliate marketing programs will be highly beneficial. We are seeking an individual who is data-oriented, proactive, and passionate about leveraging digital channels to achieve measurable business outcomes. This is a fantastic opportunity for a skilled digital marketer to take ownership of a critical function and drive significant growth for a reputable organization, all while enjoying the flexibility of a remote role.
Responsibilities:
- Develop and execute comprehensive digital marketing strategies for e-commerce growth.
- Manage and optimize paid advertising campaigns across Google Ads, Facebook, Instagram, etc.
- Oversee SEO and SEM initiatives to improve organic search visibility and drive traffic.
- Create and implement effective content marketing and social media strategies.
- Manage email marketing campaigns and customer segmentation.
- Analyze campaign performance using analytics tools and provide regular reports.
- Implement A/B testing and CRO strategies to maximize conversion rates.
- Collaborate with cross-functional teams to ensure brand consistency and customer satisfaction.
- Stay updated on the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of driving online sales and customer acquisition.
- Expertise in SEO, SEM, PPC, social media marketing, and email marketing.
- Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
- Strong analytical skills and experience with A/B testing and CRO.
- Excellent communication, project management, and organizational skills.
- Ability to work independently and thrive in a remote, collaborative environment.
Remote Digital Marketing Manager, E-commerce
Posted 3 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies to drive e-commerce sales.
- Manage and optimize SEO, SEM, PPC, social media, and email marketing campaigns.
- Create compelling marketing content and campaigns to attract and convert customers.
- Analyze website traffic, conversion rates, and campaign performance using analytics tools.
- Identify target audiences and develop personalized marketing approaches.
- Manage the digital marketing budget and allocate resources effectively.
- Collaborate with web development teams to enhance website user experience and conversion rates.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage relationships with third-party marketing agencies and vendors.
- Prepare regular performance reports for senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of developing and executing successful digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, HubSpot).
- Strong analytical and data interpretation skills.
- Excellent project management and organizational abilities.
- Creative thinking and problem-solving capabilities.
- Ability to work independently and manage multiple priorities in a remote environment.
- Strong communication and interpersonal skills.
Digital Marketing Manager (E-commerce - Remote)
Posted 5 days ago
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Job Description
Senior Digital Marketing Manager (E-commerce)
Posted 20 days ago
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Job Description
Remote Digital Marketing Manager - E-commerce Growth
Posted 20 days ago
Job Viewed
Job Description
- Developing and implementing data-driven digital marketing strategies to achieve e-commerce growth objectives.
- Managing and optimizing SEO efforts to improve organic search rankings and traffic.
- Planning and executing paid advertising campaigns (SEM, social media ads) to drive targeted traffic and conversions.
- Developing and managing social media marketing strategies to enhance brand engagement and community building.
- Creating and managing compelling content marketing initiatives, including blog posts, articles, and website copy.
- Designing and executing email marketing campaigns to nurture leads and drive customer loyalty.
- Identifying and managing affiliate marketing partnerships.
- Analyzing marketing campaign performance, tracking KPIs, and generating detailed reports.
- Optimizing website user experience (UX) and conversion rates (CRO).
- Conducting market research and competitor analysis to identify new opportunities.
- Staying up-to-date with the latest digital marketing trends and technologies.
- Managing the digital marketing budget effectively to maximize ROI.
- Collaborating with design and development teams to ensure seamless integration of marketing efforts.
- Proven experience as a Digital Marketing Manager, preferably in an e-commerce setting.
- Demonstrated success in developing and executing comprehensive digital marketing strategies.
- Expert knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Strong understanding of e-commerce platforms and best practices.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Ability to work independently and manage multiple projects effectively in a remote environment.
- Exceptional communication and interpersonal skills.
- A bachelor's degree in Marketing, Business, or a related field is preferred.
- Experience with A/B testing and conversion rate optimization.
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Senior Digital Marketing Manager - E-commerce Growth
Posted 19 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive qualified traffic and conversions.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
- Oversee content creation and distribution, ensuring brand consistency and engagement across all digital platforms.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Collaborate with design and development teams to improve website user experience and conversion rate optimization (CRO).
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources and ROI.
- Conduct market research and competitor analysis to identify new opportunities and threats.
- Lead and mentor a team of digital marketing specialists (if applicable in a remote structure).
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record in e-commerce and online growth.
- Strong expertise in SEO, SEM, PPC, social media marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Excellent analytical skills with the ability to interpret data and translate it into strategic actions.
- Creative thinking and problem-solving abilities.
- Exceptional written and verbal communication skills.
- Experience with A/B testing and conversion rate optimization techniques.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience with content management systems (CMS) is a plus.
This is a fantastic opportunity to take ownership of digital marketing efforts and significantly impact the success of our client's e-commerce operations. You will have the autonomy to experiment, innovate, and drive measurable results. This role is based remotely, supporting a business with a significant customer base in regions around Mlolongo, Machakos, KE , though your physical presence in that area is not mandated.
Digital Marketing Manager (E-commerce & Social Media) - Remote
Posted 12 days ago
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Job Description
Responsibilities:
- Develop and execute innovative digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth for our e-commerce platforms.
- Manage and optimize social media presence across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) to build community, engage followers, and drive conversions.
- Plan and execute paid advertising campaigns (e.g., Google Ads, social media ads) within budget, monitoring performance and optimizing for ROI.
- Oversee SEO initiatives, including keyword research, on-page optimization, and link building to improve organic search rankings.
- Develop and manage email marketing campaigns, including segmentation, content creation, and automation to nurture leads and retain customers.
- Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics to generate reports and identify trends and opportunities.
- Collaborate with content creators, designers, and product teams to ensure cohesive brand messaging and effective campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively and track key performance indicators (KPIs).
- Contribute to the overall e-commerce strategy and customer journey optimization.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of proven experience in digital marketing, with a strong focus on e-commerce and social media management.
- Demonstrated success in developing and executing profitable digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent written and verbal communication skills.
- Creative mindset with a passion for innovation in digital marketing.
- Ability to work independently and collaboratively in a remote team environment.
- Experience managing online communities and influencer marketing is a plus.
- Proficiency in English is essential.
Senior Digital Marketing Manager - E-commerce & Social Media
Posted 19 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies for e-commerce and social media.
- Manage and optimize paid advertising campaigns (SEM, social media ads).
- Oversee social media presence, including content creation, community management, and engagement.
- Implement SEO strategies to improve organic search rankings and drive traffic.
- Develop and manage email marketing campaigns and customer segmentation.
- Analyze website traffic, user behavior, and campaign performance using analytics tools.
- Identify and implement strategies to increase conversion rates and customer lifetime value.
- Manage digital marketing budgets and allocate resources effectively.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Mentor and guide junior digital marketing specialists.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 7+ years of experience in digital marketing, with a strong focus on e-commerce and social media.
- Proven track record of managing successful digital marketing campaigns and driving online growth.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, Meta Ads Manager, social media management platforms).
- Strong analytical skills and ability to interpret data to drive strategy.
- Excellent communication, leadership, and project management skills.
- Demonstrated ability to work effectively in a fully remote, collaborative environment.