1,572 Digital Marketing Communications Specialist jobs in Kenya
Digital Marketing & Communications Specialist
Posted 15 days ago
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Key Responsibilities:
Digital Campaign Management : Plan, implement, and manage digital marketing campaigns across various channels, including social media, email marketing, SEO/SEM, and content marketing.
Content Creation & Curation : Develop engaging and relevant content for digital platforms, including social media posts, blog articles, website copy, and email newsletters. Curate user-generated content where appropriate.
Social Media Strategy & Management : Develop and execute a social media strategy to increase brand awareness, drive traffic, and foster community engagement. Manage social media accounts, including content scheduling, posting, and community interaction.
Email Marketing : Design, write, and execute email marketing campaigns, including newsletters, promotional emails, and drip campaigns, to nurture leads and engage customers.
SEO/SEM Implementation : Collaborate with SEO specialists to implement on-page and off-page optimization strategies. Assist with the management of paid search campaigns.
Performance Tracking & Reporting : Monitor, analyze, and report on the performance of digital marketing campaigns using analytics tools (e.g., Google Analytics, social media insights). Provide data-driven recommendations for optimization.
Website Content Updates : Assist with updating and maintaining website content to ensure it is accurate, up-to-date, and optimized for search engines.
Brand Voice Consistency : Ensure all digital communications maintain a consistent brand voice and messaging.
Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
2-4 years of experience in digital marketing and communications, with hands-on experience across multiple digital channels.
Proficiency in social media management platforms (e.g., Hootsuite, Buffer) and content creation tools.
Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
Strong understanding of SEO/SEM principles and practices.
Familiarity with website analytics tools (e.g., Google Analytics) and the ability to interpret data.
Excellent writing, editing, and communication skills.
Creative thinking and problem-solving abilities.
Ability to manage multiple projects, prioritize tasks, and meet deadlines in a remote work environment. This role supports our client's presence in and around Machakos, Machakos, KE , but is a fully remote position.
Senior Digital Marketing & Communications Specialist
Posted 9 days ago
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Job Description
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing and communications roles.
- Proven experience developing and executing successful digital marketing campaigns across various platforms (social media, email, paid ads).
- Strong understanding of SEO/SEM, content marketing, and social media strategy.
- Proficiency with marketing automation tools and analytics platforms (e.g., Google Analytics, HubSpot, Mailchimp).
- Excellent writing, editing, and content creation skills.
- Demonstrated ability to analyze marketing data and translate insights into actionable strategies.
- Strong project management and organizational skills.
- Ability to work independently and collaboratively in a remote team environment.
- Creative mindset with a passion for digital trends and innovation.
- Must have a reliable internet connection and a suitable home office setup.
Remote Digital Marketing & Communications Specialist
Posted 20 days ago
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Job Description
- Developing and implementing comprehensive digital marketing strategies to increase brand awareness and lead generation.
- Managing and growing social media presence across platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Creating high-quality, engaging content including blog posts, articles, social media updates, infographics, and videos.
- Planning, executing, and optimizing paid digital advertising campaigns (e.g., Google Ads, Social Media Ads).
- Analyzing website traffic and user behavior using tools like Google Analytics to identify trends and opportunities.
- Developing and executing email marketing campaigns to nurture leads and engage customers.
- Monitoring online conversations about the brand and responding to inquiries and comments.
- Collaborating with designers and other stakeholders to ensure brand consistency.
- Tracking and reporting on key marketing metrics and campaign performance.
- Staying up-to-date with the latest digital marketing trends and best practices.
Senior Digital Marketing & Communications Specialist (Remote)
Posted 21 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing and communications strategies to enhance brand visibility and engagement.
- Manage and grow the company's social media presence across various platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
- Create, curate, and publish engaging, high-quality content across digital channels, including website copy, blog posts, social media updates, and press releases.
- Plan and execute paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
- Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools (e.g., Google Analytics, social media insights).
- Develop and manage email marketing campaigns, nurturing leads and customer relationships.
- Build and maintain relationships with media contacts and influencers to secure positive press coverage.
- Oversee the company's public relations efforts, including crisis communication planning.
- Ensure brand consistency in messaging and visual identity across all communication channels.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with internal teams (e.g., sales, product development) to align marketing efforts with business objectives.
- Manage budgets for digital marketing campaigns and initiatives.
Qualifications:
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
- Minimum of 6 years of experience in digital marketing, content creation, and public relations.
- Demonstrated success in developing and executing comprehensive digital marketing campaigns that achieve measurable results.
- Expertise in SEO/SEM, content marketing, social media management, and email marketing.
- Proficiency with marketing automation tools and CRM systems.
- Strong understanding of analytics platforms (Google Analytics) and reporting.
- Excellent written and verbal communication skills, with a talent for storytelling and persuasive writing.
- Experience in managing media relations and securing press coverage.
- Creative mindset with a keen eye for detail and design aesthetics.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
This is an exciting opportunity to shape the voice and online presence of our client from a remote setting. If you are a strategic thinker with a passion for digital storytelling and connecting with audiences, we want to hear from you. The role is conceptually based in Ongata Rongai, Kajiado, KE , but operates entirely remotely.
Remote Senior Digital Marketing & Communications Specialist
Posted 20 days ago
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Job Description
Remote Digital Marketing and Communications Specialist
Posted 7 days ago
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Job Description
Responsibilities:
- Develop and implement digital marketing strategies to increase brand awareness and engagement.
- Create, curate, and manage published content across social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Write and edit engaging copy for website articles, blog posts, newsletters, and marketing materials.
- Manage email marketing campaigns, including list segmentation and performance tracking.
- Monitor and analyze website traffic and social media engagement using analytics tools.
- Optimize content for search engines (SEO) to improve visibility.
- Collaborate with internal teams to gather content and ensure brand consistency.
- Manage the organization's online reputation and respond to comments and inquiries.
- Track and report on key performance indicators (KPIs) for all digital marketing efforts.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital marketing and communications, preferably in the non-profit sector.
- Proven experience in content creation, social media management, and email marketing.
- Proficiency in using social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics).
- Strong understanding of SEO/SEM principles.
- Excellent writing, editing, and proofreading skills.
- Experience with content management systems (CMS) like WordPress.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Strong interpersonal and collaboration skills.
- A passion for social impact and community development.
Digital Marketing and Communications Specialist (Remote)
Posted 18 days ago
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Digital Marketing Specialist - Social Media
Posted 21 days ago
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Digital Marketing Apprentice - Social Media Specialist
Posted 9 days ago
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Job Description
Key Responsibilities:
- Assist in the development and execution of social media marketing strategies for various clients.
- Create engaging and visually appealing content for social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
- Schedule and publish social media posts using scheduling tools.
- Monitor social media channels for mentions, comments, and messages, and engage with the audience appropriately.
- Conduct research on social media trends, competitor activities, and audience insights.
- Assist in tracking and analyzing social media campaign performance metrics.
- Contribute ideas for new social media content and campaign concepts.
- Support the community management efforts by responding to inquiries and fostering positive interactions.
- Learn and utilize various social media management and analytics tools.
- Collaborate with the marketing team to ensure brand consistency across all platforms.
- Enthusiasm for digital marketing and a strong interest in social media.
- Basic understanding of major social media platforms and their functionalities.
- Excellent written and verbal communication skills.
- Creative mindset with an eye for design and aesthetics.
- Ability to work independently and manage time effectively in a remote environment.
- Willingness to learn and adapt quickly to new tools and strategies.
- Basic knowledge of graphic design tools (e.g., Canva) is a plus.
- High school diploma or equivalent; current student pursuing a degree in Marketing, Communications, or a related field is preferred.
- Access to a reliable internet connection and a suitable workspace.
Digital Marketing Specialist - Social Media & Content
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive social media strategies to grow brand presence and engagement across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create, curate, and manage published content (images, video, written copy) that is engaging, informative, and aligned with brand voice and marketing goals.
- Plan and execute digital advertising campaigns, including paid social media ads, optimizing for performance and ROI.
- Monitor social media channels for industry trends, customer feedback, and relevant conversations, responding appropriately and escalating issues when necessary.
- Analyze social media and website data, generating reports on key metrics (e.g., engagement rate, reach, conversions) and providing actionable insights.
- Collaborate with the marketing team to brainstorm content ideas and integrate them into broader marketing campaigns.
- Optimize website content for search engines (SEO) to improve organic search rankings and drive traffic.
- Manage and maintain the company's content calendar, ensuring a consistent flow of high-quality content.
- Engage with online communities, respond to comments and messages, and foster positive relationships with followers.
- Stay up-to-date with the latest digital marketing trends, platform updates, and best practices.
- Assist in the development of email marketing campaigns and other digital marketing initiatives as needed.
- Contribute to website content updates and landing page creation.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven work experience as a Social Media Specialist, Content Creator, or similar role.
- Demonstrable experience managing and growing social media accounts for a brand or organization.
- Excellent copywriting, editing, and communication skills.
- Proficiency in using social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, native social media analytics).
- Solid understanding of SEO, content marketing, and digital advertising principles.
- Creative thinker with a keen eye for detail and design.
- Ability to work effectively both independently and as part of a hybrid team.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
- Familiarity with website CMS platforms (e.g., WordPress) is beneficial.