1,595 Digital Marketing And E Commerce Specialist jobs in Kenya
Digital Marketing & E-commerce Specialist
Posted 21 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive online sales.
- Manage and optimize e-commerce platforms, including product listings, pricing, and inventory.
- Create engaging and compelling content for social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Plan and execute paid advertising campaigns across Google Ads, social media, and other relevant channels.
- Monitor social media channels, respond to comments and messages, and foster community engagement.
- Analyze website traffic, sales data, and campaign performance using tools like Google Analytics.
- Identify trends and insights to optimize marketing campaigns and improve user experience.
- Manage email marketing campaigns, including list segmentation and campaign automation.
- Collaborate with design and content teams to create marketing materials.
- Stay up-to-date with the latest digital marketing trends and best practices.
Qualifications:
- Proven experience in digital marketing, social media management, and e-commerce.
- In-depth knowledge of SEO, SEM, social media marketing, and content marketing.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
- Proficiency in Google Analytics and other digital marketing analytics tools.
- Excellent copywriting and content creation skills.
- Strong understanding of social media advertising and management tools.
- Ability to analyze data and translate insights into actionable strategies.
- Strong project management and organizational skills.
- Excellent communication and collaboration skills, with experience working remotely.
- A bachelor's degree in Marketing, Business, or a related field is preferred.
Remote Digital Marketing & E-commerce Specialist
Posted 6 days ago
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Job Description
Responsibilities:
- Develop and implement data-driven digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize the company's e-commerce website to improve user experience, conversion rates, and overall performance.
- Create engaging and persuasive content for website, social media platforms, email newsletters, and advertising campaigns.
- Oversee social media strategy, including content calendar planning, community management, and social advertising.
- Plan and execute targeted email marketing campaigns to nurture leads and drive customer loyalty.
- Manage paid advertising campaigns (e.g., Google Ads, Facebook Ads), monitoring performance and optimizing for ROI.
- Analyze website traffic, sales data, and marketing campaign performance using tools like Google Analytics.
- Identify emerging trends and opportunities in the digital marketing and e-commerce landscape.
- Collaborate with product development and sales teams to ensure cohesive brand messaging and promotional activities.
- Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
- Manage the online customer service experience and feedback loop.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing and e-commerce roles, with a proven track record of driving online sales and growth.
- Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing principles.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, Mailchimp, Hootsuite).
- Excellent copywriting and content creation skills.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Strong analytical skills and ability to interpret data to inform marketing strategies.
- Excellent communication and collaboration skills, comfortable working in a remote team environment.
- Creative mindset with a strong understanding of consumer behavior.
- This is a fully remote role, supporting a company with a global customer base, but with operational connections to markets like Naivasha, Nakuru, KE .
Digital Marketing & E-commerce Specialist - Remote
Posted 21 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize the company's e-commerce website to enhance user experience and conversion rates.
- Create engaging and compelling content for social media platforms, driving audience interaction and brand loyalty.
- Plan, execute, and monitor paid advertising campaigns (e.g., Google Ads, Facebook Ads) to achieve marketing objectives and ROI targets.
- Analyze website traffic, sales data, and campaign performance using analytics tools (e.g., Google Analytics) to identify trends and insights.
- Develop and execute email marketing campaigns to nurture leads and drive repeat purchases.
- Manage online marketplaces and ensure product listings are optimized for visibility and sales.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies.
- Collaborate with internal teams (e.g., sales, product development) to align marketing efforts with business goals.
- Prepare regular reports on marketing performance and insights for stakeholders.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
- Proven experience (4+ years) in digital marketing and e-commerce management.
- Demonstrated success in managing SEO/SEM campaigns, social media marketing, and email marketing.
- Expertise in e-commerce platforms (e.g., Shopify, WooCommerce) and online sales funnels.
- Proficiency with digital analytics tools (Google Analytics, social media analytics).
- Strong understanding of content creation, copywriting, and graphic design principles.
- Excellent analytical, problem-solving, and project management skills.
- Ability to work independently, manage time effectively, and meet deadlines in a remote environment.
- Creative mindset with a passion for digital innovation.
- Experience with A/B testing and conversion rate optimization (CRO).
Senior Digital Marketing & E-commerce Specialist
Posted 21 days ago
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Job Description
Responsibilities:
- Develop and implement data-driven digital marketing strategies to increase online traffic, engagement, and conversion rates.
- Manage and optimize all digital advertising campaigns, including PPC, social media advertising, and display advertising.
- Oversee Search Engine Optimization (SEO) initiatives to improve organic search rankings and visibility.
- Create and curate compelling content for website, social media, email marketing, and other digital channels.
- Manage the company's e-commerce platform, ensuring a seamless and engaging customer experience.
- Analyze website traffic, sales data, and campaign performance using tools like Google Analytics to identify trends and opportunities.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Collaborate with the product team to ensure product listings are optimized and appealing.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Conduct market research and competitor analysis to identify new marketing opportunities.
- Manage the digital marketing budget and track ROI for all campaigns.
- Contribute to strategic planning for the e-commerce business.
- Work effectively in a remote team environment, communicating proactively and collaborating with cross-functional colleagues.
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- Minimum of 5 years of experience in digital marketing and e-commerce, with a strong focus on revenue generation.
- Proven track record of developing and executing successful digital marketing campaigns.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, email marketing software).
- Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing principles.
- Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Exceptional written and verbal communication skills, suitable for remote collaboration.
- Demonstrated ability to work independently, manage multiple priorities, and meet deadlines in a remote setting.
- Creative thinking and problem-solving abilities.
- Experience with A/B testing and conversion rate optimization (CRO).
Digital Marketing and E-commerce Specialist
Posted 18 days ago
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Job Description
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing and e-commerce.
- Proven success in developing and executing digital marketing campaigns across various channels (SEO, SEM, social media, email).
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
- Experience with content creation, copywriting, and graphic design principles.
- Excellent analytical and problem-solving skills, with a focus on data-driven decision-making.
- Strong written and verbal communication skills for remote collaboration.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
- Self-starter with the ability to work independently and thrive in a remote environment.
- Knowledge of current digital marketing trends and best practices.
Senior SEO Specialist - E-commerce Growth
Posted 18 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive SEO strategies to improve search engine rankings and drive organic traffic for a diverse range of e-commerce products.
- Conduct in-depth keyword research, competitor analysis, and market trend analysis to identify new SEO opportunities.
- Optimize website content, meta descriptions, title tags, and site architecture for improved search engine performance.
- Implement and manage technical SEO initiatives, including site speed optimization, mobile-friendliness, structured data markup, and crawlability.
- Oversee the creation and execution of link-building strategies to enhance domain authority and backlink profile.
- Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Generate regular reports on SEO performance, providing insights and recommendations for continuous improvement to stakeholders.
- Stay up-to-date with the latest search engine algorithm updates and industry best practices, adapting strategies accordingly.
- Collaborate with content creators, web developers, and marketing teams to ensure SEO is integrated into all aspects of digital strategy.
- Identify and mitigate any potential SEO risks or penalties.
- Provide guidance and training on SEO best practices to internal teams.
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- Minimum of 5 years of proven experience in SEO, with a strong focus on e-commerce environments.
- Demonstrated success in improving organic search rankings, traffic, and conversions through strategic SEO implementation.
- Expertise in keyword research tools, SEO analytics platforms (Google Analytics, Google Search Console), and competitive analysis tools (SEMrush, Ahrefs).
- Strong understanding of technical SEO, on-page optimization, and off-page strategies.
- Excellent analytical and problem-solving skills, with the ability to interpret complex data and provide actionable insights.
- Exceptional written and verbal communication skills.
- Ability to work independently and manage multiple projects effectively in a remote setting.
- Proactive and self-motivated with a passion for digital marketing and search engine optimization.
- Experience with A/B testing and conversion rate optimization (CRO) is a plus.
E-commerce Digital Marketing Specialist
Posted 21 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies to drive e-commerce sales and customer acquisition.
- Manage and optimize Search Engine Optimization (SEO) efforts to improve organic search rankings.
- Plan and execute Paid Search (SEM) campaigns across platforms like Google Ads and Bing Ads.
- Develop engaging content for social media platforms (Facebook, Instagram, TikTok, etc.) to increase brand awareness and engagement.
- Create and manage email marketing campaigns to nurture leads and promote products.
- Analyze website traffic and marketing campaign performance using tools like Google Analytics.
- Identify key performance indicators (KPIs) and report on campaign effectiveness.
- Collaborate with the design team to create visually appealing marketing assets.
- Stay updated with the latest digital marketing trends and e-commerce technologies.
- Conduct market research and competitor analysis to identify opportunities.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on e-commerce.
- Proficiency in SEO, SEM, social media marketing, and email marketing platforms.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
- Strong understanding of Google Analytics and other web analytics tools.
- Excellent copywriting and content creation skills.
- Creative thinking and problem-solving abilities.
- Effective communication and collaboration skills for remote teamwork.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Passion for e-commerce and digital trends.
This fully remote opportunity, supporting business in Eldoret, Uasin Gishu, KE , offers an exciting chance to shape the online presence of a growing e-commerce brand.
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E-commerce and Digital Marketing Specialist
Posted 10 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive e-commerce and digital marketing strategies.
- Manage and optimize the company's online store, including product listings and merchandising.
- Plan and execute digital advertising campaigns across various platforms (Google Ads, social media).
- Conduct keyword research and implement SEO best practices to improve search engine rankings.
- Create and curate engaging content for social media, blogs, and email marketing.
- Analyze website traffic, user behavior, and conversion rates using analytics tools.
- Monitor and report on key performance indicators (KPIs) for digital marketing campaigns.
- Manage email marketing campaigns and automation workflows.
- Conduct A/B testing to optimize website performance and marketing effectiveness.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Collaborate with design and content teams to ensure brand consistency.
- Manage online customer service inquiries and feedback.
Senior E-commerce and Digital Marketing Specialist
Posted 11 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive e-commerce strategies to drive sales and revenue growth.
- Manage and optimize online product listings, ensuring accuracy, compelling descriptions, and high-quality imagery.
- Plan and execute digital marketing campaigns across various channels, including social media, email marketing, SEO, and paid advertising (PPC/SEM).
- Monitor and analyze website traffic, conversion rates, and sales performance using tools like Google Analytics.
- Identify opportunities for website improvements to enhance user experience and conversion rates.
- Manage social media accounts, creating engaging content and fostering community interaction.
- Develop and implement effective email marketing campaigns to nurture leads and retain customers.
- Conduct keyword research and implement SEO strategies to improve organic search rankings.
- Manage online advertising budgets and optimize campaigns for maximum ROI.
- Stay up-to-date with the latest e-commerce trends, digital marketing tools, and best practices.
- Collaborate with content creators and designers to produce engaging marketing materials.
- Provide regular reports on digital marketing performance and sales metrics.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in e-commerce and digital marketing.
- Proven experience with major e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Expertise in SEO/SEM, social media marketing, content marketing, and email marketing.
- Proficiency in Google Analytics, Google Ads, and other digital marketing tools.
- Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and deadlines effectively in a remote setting.
- Creative mindset with a passion for online growth and customer engagement.
- Experience with A/B testing and conversion rate optimization techniques.
Senior E-commerce Digital Marketing Specialist
Posted 21 days ago
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