1,595 Digital Marketing And E Commerce Specialist jobs in Kenya

Digital Marketing & E-commerce Specialist

20100 Mwembe KES95000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-driven Digital Marketing & E-commerce Specialist to manage and optimize their online presence, operating entirely remotely. This role is crucial for driving online sales, enhancing brand visibility, and engaging with our target audience across various social media platforms and e-commerce channels. The ideal candidate will have a proven track record in developing and executing successful digital marketing campaigns, managing online stores, and analyzing performance metrics to inform strategy.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive online sales.
  • Manage and optimize e-commerce platforms, including product listings, pricing, and inventory.
  • Create engaging and compelling content for social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
  • Plan and execute paid advertising campaigns across Google Ads, social media, and other relevant channels.
  • Monitor social media channels, respond to comments and messages, and foster community engagement.
  • Analyze website traffic, sales data, and campaign performance using tools like Google Analytics.
  • Identify trends and insights to optimize marketing campaigns and improve user experience.
  • Manage email marketing campaigns, including list segmentation and campaign automation.
  • Collaborate with design and content teams to create marketing materials.
  • Stay up-to-date with the latest digital marketing trends and best practices.

Qualifications:
  • Proven experience in digital marketing, social media management, and e-commerce.
  • In-depth knowledge of SEO, SEM, social media marketing, and content marketing.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
  • Proficiency in Google Analytics and other digital marketing analytics tools.
  • Excellent copywriting and content creation skills.
  • Strong understanding of social media advertising and management tools.
  • Ability to analyze data and translate insights into actionable strategies.
  • Strong project management and organizational skills.
  • Excellent communication and collaboration skills, with experience working remotely.
  • A bachelor's degree in Marketing, Business, or a related field is preferred.
This is a remote-first position supporting initiatives for the Naivasha, Nakuru, KE region. We seek a proactive individual with a passion for digital innovation.
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Remote Digital Marketing & E-commerce Specialist

20110 Dundori KES220000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, an innovative e-commerce startup specializing in artisanal crafts, is seeking a highly motivated and results-oriented Digital Marketing & E-commerce Specialist to manage their online presence. This fully remote role is responsible for developing and executing comprehensive digital marketing strategies to drive website traffic, increase online sales, and enhance brand awareness. You will manage all aspects of the e-commerce platform, including website optimization, content creation, social media marketing, email campaigns, and paid advertising. The ideal candidate is a creative storyteller with a deep understanding of online consumer behavior, a passion for e-commerce, and the ability to leverage data analytics to drive continuous improvement.

Responsibilities:
  • Develop and implement data-driven digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize the company's e-commerce website to improve user experience, conversion rates, and overall performance.
  • Create engaging and persuasive content for website, social media platforms, email newsletters, and advertising campaigns.
  • Oversee social media strategy, including content calendar planning, community management, and social advertising.
  • Plan and execute targeted email marketing campaigns to nurture leads and drive customer loyalty.
  • Manage paid advertising campaigns (e.g., Google Ads, Facebook Ads), monitoring performance and optimizing for ROI.
  • Analyze website traffic, sales data, and marketing campaign performance using tools like Google Analytics.
  • Identify emerging trends and opportunities in the digital marketing and e-commerce landscape.
  • Collaborate with product development and sales teams to ensure cohesive brand messaging and promotional activities.
  • Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
  • Manage the online customer service experience and feedback loop.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing and e-commerce roles, with a proven track record of driving online sales and growth.
  • Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing principles.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, Mailchimp, Hootsuite).
  • Excellent copywriting and content creation skills.
  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
  • Strong analytical skills and ability to interpret data to inform marketing strategies.
  • Excellent communication and collaboration skills, comfortable working in a remote team environment.
  • Creative mindset with a strong understanding of consumer behavior.
  • This is a fully remote role, supporting a company with a global customer base, but with operational connections to markets like Naivasha, Nakuru, KE .
This advertiser has chosen not to accept applicants from your region.

Digital Marketing & E-commerce Specialist - Remote

01002 Ngong KES95000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a creative, analytical, and results-driven Digital Marketing & E-commerce Specialist to lead their online sales and brand presence. This is a fully remote role, offering the opportunity to shape and execute cutting-edge digital strategies. You will be responsible for driving online traffic, optimizing the e-commerce platform, managing social media engagement, and implementing targeted marketing campaigns to increase sales and brand awareness. The ideal candidate possesses a deep understanding of digital marketing channels, e-commerce best practices, and data analytics.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize the company's e-commerce website to enhance user experience and conversion rates.
  • Create engaging and compelling content for social media platforms, driving audience interaction and brand loyalty.
  • Plan, execute, and monitor paid advertising campaigns (e.g., Google Ads, Facebook Ads) to achieve marketing objectives and ROI targets.
  • Analyze website traffic, sales data, and campaign performance using analytics tools (e.g., Google Analytics) to identify trends and insights.
  • Develop and execute email marketing campaigns to nurture leads and drive repeat purchases.
  • Manage online marketplaces and ensure product listings are optimized for visibility and sales.
  • Stay up-to-date with the latest digital marketing trends, tools, and technologies.
  • Collaborate with internal teams (e.g., sales, product development) to align marketing efforts with business goals.
  • Prepare regular reports on marketing performance and insights for stakeholders.

Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
  • Proven experience (4+ years) in digital marketing and e-commerce management.
  • Demonstrated success in managing SEO/SEM campaigns, social media marketing, and email marketing.
  • Expertise in e-commerce platforms (e.g., Shopify, WooCommerce) and online sales funnels.
  • Proficiency with digital analytics tools (Google Analytics, social media analytics).
  • Strong understanding of content creation, copywriting, and graphic design principles.
  • Excellent analytical, problem-solving, and project management skills.
  • Ability to work independently, manage time effectively, and meet deadlines in a remote environment.
  • Creative mindset with a passion for digital innovation.
  • Experience with A/B testing and conversion rate optimization (CRO).
This position is a fully remote opportunity, connecting you with our client's operations in Ruiru, Kiambu, KE . If you are a digital native with a proven track record of driving online growth, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing & E-commerce Specialist

40300 Gathiruini KES100000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a dynamic and growing online retail business, is seeking an experienced Senior Digital Marketing & E-commerce Specialist to join their fully remote team. This pivotal role will focus on driving online sales, enhancing customer acquisition, and optimizing the overall e-commerce strategy. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, managing the e-commerce platform, and leveraging data analytics to achieve business objectives. The ideal candidate is a strategic marketer with a proven ability to drive revenue growth in a virtual setting.

Responsibilities:
  • Develop and implement data-driven digital marketing strategies to increase online traffic, engagement, and conversion rates.
  • Manage and optimize all digital advertising campaigns, including PPC, social media advertising, and display advertising.
  • Oversee Search Engine Optimization (SEO) initiatives to improve organic search rankings and visibility.
  • Create and curate compelling content for website, social media, email marketing, and other digital channels.
  • Manage the company's e-commerce platform, ensuring a seamless and engaging customer experience.
  • Analyze website traffic, sales data, and campaign performance using tools like Google Analytics to identify trends and opportunities.
  • Develop and execute email marketing campaigns to nurture leads and retain existing customers.
  • Collaborate with the product team to ensure product listings are optimized and appealing.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Conduct market research and competitor analysis to identify new marketing opportunities.
  • Manage the digital marketing budget and track ROI for all campaigns.
  • Contribute to strategic planning for the e-commerce business.
  • Work effectively in a remote team environment, communicating proactively and collaborating with cross-functional colleagues.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing and e-commerce, with a strong focus on revenue generation.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, email marketing software).
  • Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing principles.
  • Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Exceptional written and verbal communication skills, suitable for remote collaboration.
  • Demonstrated ability to work independently, manage multiple priorities, and meet deadlines in a remote setting.
  • Creative thinking and problem-solving abilities.
  • Experience with A/B testing and conversion rate optimization (CRO).
This is a fully remote position offering a fantastic opportunity to drive online growth and shape the digital presence of a successful e-commerce brand. Join our client and make a significant impact.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing and E-commerce Specialist

80304 Shella KES80000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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Job Description

full-time
Our client is seeking a creative and results-oriented Digital Marketing and E-commerce Specialist to join their team in a fully remote capacity. This role is instrumental in driving online sales, enhancing brand visibility, and managing the company's e-commerce platform. The ideal candidate will have a strong understanding of digital marketing strategies, SEO, SEM, social media marketing, content creation, and e-commerce best practices. You will be responsible for developing and executing integrated digital marketing campaigns to attract and engage target audiences, convert leads, and drive online revenue. This position requires excellent analytical skills to track campaign performance, identify trends, and optimize strategies for maximum ROI. Responsibilities include managing the e-commerce website, ensuring a seamless user experience, and overseeing product listings and inventory. You will also be involved in email marketing, affiliate marketing, and partnership development. The successful candidate must be highly self-motivated, organized, and adept at working independently in a remote setting. Strong communication skills are essential for collaborating with internal teams and external partners. Your ability to stay abreast of the latest digital marketing trends and technologies will be crucial for success. This is an exciting opportunity to shape and grow our client's online presence and e-commerce business from anywhere.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing and e-commerce.
  • Proven success in developing and executing digital marketing campaigns across various channels (SEO, SEM, social media, email).
  • Strong understanding of e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
  • Experience with content creation, copywriting, and graphic design principles.
  • Excellent analytical and problem-solving skills, with a focus on data-driven decision-making.
  • Strong written and verbal communication skills for remote collaboration.
  • Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
  • Self-starter with the ability to work independently and thrive in a remote environment.
  • Knowledge of current digital marketing trends and best practices.
This advertiser has chosen not to accept applicants from your region.

Senior SEO Specialist - E-commerce Growth

80101 Nairobi, Nairobi KES160000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client, a leading player in the competitive e-commerce landscape, is seeking a highly analytical and results-driven Senior SEO Specialist to spearhead their online growth initiatives. This is a fully remote position, offering the flexibility to work from anywhere and contribute to a dynamic digital marketing team. The Senior SEO Specialist will be responsible for developing and implementing advanced Search Engine Optimization strategies to significantly enhance organic search visibility, drive qualified traffic, and increase conversion rates across our client's extensive product catalog. This role requires a deep understanding of SEO best practices, algorithm updates, and the ability to translate data into actionable growth strategies.

Key Responsibilities:
  • Develop and execute comprehensive SEO strategies to improve search engine rankings and drive organic traffic for a diverse range of e-commerce products.
  • Conduct in-depth keyword research, competitor analysis, and market trend analysis to identify new SEO opportunities.
  • Optimize website content, meta descriptions, title tags, and site architecture for improved search engine performance.
  • Implement and manage technical SEO initiatives, including site speed optimization, mobile-friendliness, structured data markup, and crawlability.
  • Oversee the creation and execution of link-building strategies to enhance domain authority and backlink profile.
  • Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
  • Generate regular reports on SEO performance, providing insights and recommendations for continuous improvement to stakeholders.
  • Stay up-to-date with the latest search engine algorithm updates and industry best practices, adapting strategies accordingly.
  • Collaborate with content creators, web developers, and marketing teams to ensure SEO is integrated into all aspects of digital strategy.
  • Identify and mitigate any potential SEO risks or penalties.
  • Provide guidance and training on SEO best practices to internal teams.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
  • Minimum of 5 years of proven experience in SEO, with a strong focus on e-commerce environments.
  • Demonstrated success in improving organic search rankings, traffic, and conversions through strategic SEO implementation.
  • Expertise in keyword research tools, SEO analytics platforms (Google Analytics, Google Search Console), and competitive analysis tools (SEMrush, Ahrefs).
  • Strong understanding of technical SEO, on-page optimization, and off-page strategies.
  • Excellent analytical and problem-solving skills, with the ability to interpret complex data and provide actionable insights.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and manage multiple projects effectively in a remote setting.
  • Proactive and self-motivated with a passion for digital marketing and search engine optimization.
  • Experience with A/B testing and conversion rate optimization (CRO) is a plus.
This is a fantastic opportunity for a skilled SEO professional to drive significant growth for a leading e-commerce business, working remotely and shaping the company's online presence.
This advertiser has chosen not to accept applicants from your region.

E-commerce Digital Marketing Specialist

30100 Tuwan KES95000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client, a rapidly growing online retailer, is seeking a creative and results-oriented E-commerce Digital Marketing Specialist to join their fully remote team. This role is pivotal in driving online sales, enhancing brand visibility, and engaging with customers across various digital channels. You will be responsible for developing and executing comprehensive digital marketing campaigns, including SEO, SEM, social media marketing, email marketing, and content creation. The ideal candidate will possess a deep understanding of e-commerce best practices, digital analytics, and a proven track record of successful online marketing initiatives. You will collaborate closely with the e-commerce manager, design team, and customer service representatives to ensure a cohesive and effective online presence. This position offers the flexibility of a remote-first work environment, allowing you to contribute your marketing expertise from anywhere within Kenya.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies to drive e-commerce sales and customer acquisition.
  • Manage and optimize Search Engine Optimization (SEO) efforts to improve organic search rankings.
  • Plan and execute Paid Search (SEM) campaigns across platforms like Google Ads and Bing Ads.
  • Develop engaging content for social media platforms (Facebook, Instagram, TikTok, etc.) to increase brand awareness and engagement.
  • Create and manage email marketing campaigns to nurture leads and promote products.
  • Analyze website traffic and marketing campaign performance using tools like Google Analytics.
  • Identify key performance indicators (KPIs) and report on campaign effectiveness.
  • Collaborate with the design team to create visually appealing marketing assets.
  • Stay updated with the latest digital marketing trends and e-commerce technologies.
  • Conduct market research and competitor analysis to identify opportunities.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a focus on e-commerce.
  • Proficiency in SEO, SEM, social media marketing, and email marketing platforms.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
  • Strong understanding of Google Analytics and other web analytics tools.
  • Excellent copywriting and content creation skills.
  • Creative thinking and problem-solving abilities.
  • Effective communication and collaboration skills for remote teamwork.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Passion for e-commerce and digital trends.

This fully remote opportunity, supporting business in Eldoret, Uasin Gishu, KE , offers an exciting chance to shape the online presence of a growing e-commerce brand.
This advertiser has chosen not to accept applicants from your region.
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E-commerce and Digital Marketing Specialist

20100 Naivasha, Rift Valley KES60000 Annually WhatJobs remove_red_eye View All

Posted 10 days ago

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Job Description

full-time
Our client is seeking a creative and results-oriented E-commerce and Digital Marketing Specialist to join their dynamic, fully remote team. This role is pivotal in driving online sales, enhancing brand visibility, and managing all aspects of their digital presence. The ideal candidate will possess a strong understanding of e-commerce platforms, digital marketing strategies, SEO, SEM, social media marketing, and content creation. You will be responsible for developing and executing online marketing campaigns, analyzing website traffic and conversion rates, and optimizing the customer journey. This is a remote-first position, requiring exceptional self-discipline, strong communication skills, and the ability to work autonomously in a virtual environment. We are looking for a proactive individual who can manage multiple projects, track key performance indicators (KPIs), and adapt strategies based on data insights. Responsibilities include managing product listings, running targeted advertising campaigns on platforms like Google Ads and social media, and creating engaging content for various digital channels. Experience with email marketing automation, A/B testing, and customer relationship management (CRM) systems is highly beneficial. Your contributions will be essential in growing online revenue and building a strong, engaged online community. This role offers a fantastic opportunity to shape a brand's digital footprint from anywhere, contributing to strategic marketing initiatives and experiencing significant professional development in the ever-evolving e-commerce landscape. A passion for digital trends and a data-driven approach are key to success in this role.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce and digital marketing strategies.
  • Manage and optimize the company's online store, including product listings and merchandising.
  • Plan and execute digital advertising campaigns across various platforms (Google Ads, social media).
  • Conduct keyword research and implement SEO best practices to improve search engine rankings.
  • Create and curate engaging content for social media, blogs, and email marketing.
  • Analyze website traffic, user behavior, and conversion rates using analytics tools.
  • Monitor and report on key performance indicators (KPIs) for digital marketing campaigns.
  • Manage email marketing campaigns and automation workflows.
  • Conduct A/B testing to optimize website performance and marketing effectiveness.
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Collaborate with design and content teams to ensure brand consistency.
  • Manage online customer service inquiries and feedback.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Specialist

81202 Kakamega, Western KES260000 Annually WhatJobs remove_red_eye View All

Posted 11 days ago

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Job Description

full-time
Our client is seeking a dynamic and data-driven Senior E-commerce and Digital Marketing Specialist to lead their fully remote online sales and marketing efforts. In this key role, you will be responsible for developing and executing strategies to drive online sales, enhance customer engagement, and expand brand presence across various digital channels. The ideal candidate will have a proven track record in e-commerce platform management, digital advertising, SEO/SEM, social media marketing, and conversion rate optimization. You will leverage your expertise to analyze performance metrics, identify growth opportunities, and implement innovative campaigns.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce strategies to drive sales and revenue growth.
  • Manage and optimize online product listings, ensuring accuracy, compelling descriptions, and high-quality imagery.
  • Plan and execute digital marketing campaigns across various channels, including social media, email marketing, SEO, and paid advertising (PPC/SEM).
  • Monitor and analyze website traffic, conversion rates, and sales performance using tools like Google Analytics.
  • Identify opportunities for website improvements to enhance user experience and conversion rates.
  • Manage social media accounts, creating engaging content and fostering community interaction.
  • Develop and implement effective email marketing campaigns to nurture leads and retain customers.
  • Conduct keyword research and implement SEO strategies to improve organic search rankings.
  • Manage online advertising budgets and optimize campaigns for maximum ROI.
  • Stay up-to-date with the latest e-commerce trends, digital marketing tools, and best practices.
  • Collaborate with content creators and designers to produce engaging marketing materials.
  • Provide regular reports on digital marketing performance and sales metrics.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 5 years of experience in e-commerce and digital marketing.
  • Proven experience with major e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Expertise in SEO/SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and other digital marketing tools.
  • Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects and deadlines effectively in a remote setting.
  • Creative mindset with a passion for online growth and customer engagement.
  • Experience with A/B testing and conversion rate optimization techniques.
This is an exciting opportunity to drive online success and shape digital strategies for our client from your home office. The role is situated in **Kakamega, Kakamega, KE**, but is a fully remote position.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce Digital Marketing Specialist

10100 Nyeri Town KES330000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing e-commerce business, is seeking a Senior E-commerce Digital Marketing Specialist to lead their online marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere and drive significant impact. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive website traffic, and maximize online sales. Your core duties will include managing and optimizing paid advertising campaigns (Google Ads, social media ads), implementing SEO best practices, and developing engaging content for various digital channels. You will also oversee email marketing campaigns, social media engagement, and influencer collaborations to build a strong online community and customer loyalty. Analyzing marketing data, tracking key performance indicators (KPIs), and generating regular reports on campaign performance are crucial aspects of this role. You will leverage insights from data to identify trends, opportunities, and areas for improvement. The ideal candidate will have a proven track record in e-commerce digital marketing, with extensive experience in SEO, SEM, social media marketing, and content creation. Strong analytical skills, proficiency in marketing analytics tools (e.g., Google Analytics), and a creative mindset are essential. Excellent communication and project management skills are required to effectively collaborate with internal teams and external partners in a remote setting. You must be a self-starter, highly organized, and adept at managing multiple campaigns simultaneously. Join our fully remote team and play a pivotal role in shaping our client's online presence and achieving ambitious growth targets.
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