1,455 Digital Marketing And Content Strategist jobs in Kenya
Senior SEO and Content Strategist - Remote
Posted 21 days ago
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Key Responsibilities:
- Develop and implement advanced SEO strategies, including keyword research, on-page optimization, technical SEO, and link building.
- Conduct in-depth website audits to identify areas for improvement in SEO and user experience.
- Create and manage a content calendar that aligns with SEO goals and audience needs.
- Write and edit high-quality, SEO-optimized content, including blog posts, articles, website copy, and landing pages.
- Monitor and analyze website traffic and search engine rankings using tools such as Google Analytics, SEMrush, and Ahrefs.
- Provide actionable insights and recommendations to improve organic search performance.
- Collaborate with design and development teams to ensure websites are technically sound and optimized for search engines.
- Stay abreast of the latest SEO trends, algorithm updates, and best practices.
- Manage the content creation process, including working with freelance writers and editors.
- Develop strategies to increase backlinks and domain authority.
- Track and report on key SEO and content marketing metrics to stakeholders.
- Identify opportunities for content expansion and optimization across various platforms.
The ideal candidate will have a Bachelor's degree in Marketing, Communications, English, or a related field, with a minimum of 5 years of experience in SEO and content strategy. Proven success in driving organic growth and improving search engine rankings is essential. Deep understanding of search engine algorithms and ranking factors is required. Proficiency with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs, Moz) and analytics platforms (e.g., Google Analytics) is mandatory. Excellent writing, editing, and communication skills are crucial. The ability to think strategically, analyze data, and translate insights into actionable plans is key. Experience with content management systems (CMS) such as WordPress is beneficial. You should be highly organized, detail-oriented, and adept at managing multiple projects simultaneously in a remote work environment. A proactive approach to problem-solving and a passion for digital marketing excellence are highly valued. This is a significant opportunity to lead strategic initiatives in a dynamic and growing company.
Senior Digital Marketing Strategist, Content & SEO
Posted 23 days ago
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Remote Digital Marketing Strategist - Content & SEO
Posted 20 days ago
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Digital Marketing and Content Strategist
Posted 6 days ago
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Digital Marketing Content Strategist
Posted 21 days ago
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Remote Digital Marketing Strategist & Content Creator
Posted 16 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing, tailored for clients targeting markets near **Ruiru, Kiambu**.
- Create high-quality, engaging, and platform-specific content, including website copy, blog posts, social media updates, video scripts, and infographics.
- Manage and grow social media presence for clients, fostering community engagement and brand loyalty.
- Conduct in-depth keyword research and implement SEO best practices to improve organic search rankings.
- Design and execute paid advertising campaigns (PPC) on platforms like Google Ads and social media, optimizing for ROI.
- Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate effectively with remote design, web development, and client management teams.
- Manage content calendars and ensure timely delivery of all marketing assets.
- Develop and execute email marketing campaigns, including list segmentation and A/B testing.
- Monitor competitor activities and market trends to identify new opportunities.
- Understand target audience demographics and psychographics to craft resonant messaging.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 4 years of experience in digital marketing, with a proven track record of successful campaigns.
- Strong expertise in SEO, SEM, social media marketing, content creation, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, HubSpot, Mailchimp, SEMrush, and various social media management platforms.
- Excellent written and verbal communication skills, with a knack for storytelling and persuasive copywriting.
- Creative thinking and problem-solving abilities, with a strong aesthetic sense.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a remote environment.
- Experience with video editing and graphic design tools (e.g., Adobe Creative Suite, Canva) is a significant plus.
- Demonstrated ability to analyze data and translate insights into strategic actions.
- A proactive and self-motivated individual with a passion for digital innovation.
- Understanding of the Kenyan market and consumer behavior is advantageous.
Lead Digital Marketing Strategist, Creative Campaigns
Posted 22 days ago
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Lead Digital Marketing Strategist - Content & Engagement
Posted 23 days ago
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Senior Digital Marketing & Content Strategist
Posted today
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The ideal candidate will possess a deep understanding of the digital marketing landscape, coupled with exceptional content creation and storytelling abilities. You must be adept at leveraging various digital channels, including social media, SEO, SEM, email marketing, and content marketing, to achieve marketing objectives. Experience in developing compelling content strategies, managing online communities, and analyzing campaign performance is essential. Strong analytical skills to interpret data and optimize campaigns for maximum ROI are paramount. This is a fantastic opportunity for a creative thinker who can translate artistic vision into successful digital outreach and engagement.
Key Responsibilities:
- Develop and execute a comprehensive digital marketing strategy across all relevant online platforms.
- Create and manage engaging, high-quality content for websites, social media, blogs, and email newsletters.
- Oversee social media presence, community management, and audience engagement initiatives.
- Plan and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
- Implement SEO best practices to improve organic search rankings and website visibility.
- Analyze website traffic and campaign performance metrics, providing regular reports and actionable insights.
- Identify trends and opportunities in the digital marketing space to inform strategy.
- Collaborate with creative teams and artists to develop compelling marketing materials.
- Manage the digital marketing budget effectively.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong focus on content strategy and campaign management.
- Proven track record of developing and executing successful digital marketing campaigns that drive engagement and ROI.
- Expertise in SEO, SEM, social media marketing, email marketing, and content management systems.
- Proficiency in analytics tools (e.g., Google Analytics) and social media management platforms.
- Excellent writing, editing, and storytelling skills.
- Strong understanding of current digital marketing trends and best practices.
- Creative thinking and problem-solving abilities.
- Ability to work independently and collaboratively in a remote environment.
Senior Digital Marketing Strategist & Content Lead
Posted 23 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Oversee the creation, curation, and distribution of high-quality, engaging content tailored to target audiences.
- Manage and optimize digital advertising campaigns to achieve client objectives and ROI.
- Conduct market research, competitor analysis, and audience segmentation to inform strategy.
- Monitor and analyze website traffic, campaign performance, and other key metrics, providing regular reports and actionable insights.
- Lead and mentor a remote team of digital marketers and content creators.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with PR and communications teams to ensure integrated campaign execution.
- Manage client relationships, providing strategic guidance and reporting on campaign progress.
- Identify opportunities for innovation and growth within digital marketing services.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and content leadership.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Demonstrated experience in developing and managing successful digital campaigns across various platforms.
- Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and advertising platforms.
- Excellent written and verbal communication skills, with strong storytelling and copywriting abilities.
- Experience in leading and managing remote teams.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable strategies.
- Familiarity with PR principles and integrated marketing communications is a plus.
- Ability to work effectively in a fast-paced, client-focused remote environment.