2,129 Social Media Strategy jobs in Kenya

Head of Social Media Strategy

00201 Njiru Village KES170000 Annually WhatJobs

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full-time
Our client is looking for a visionary and results-driven Head of Social Media Strategy to lead their online presence and engagement efforts. This position is fully remote, offering the flexibility to shape our social media narrative from anywhere. You will be responsible for developing and executing a comprehensive social media strategy that aligns with our overall marketing objectives, enhances brand visibility, and fosters a strong community. Key responsibilities include creating engaging content calendars, managing social media platforms (including Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.), and analyzing performance metrics to optimize strategy. You will oversee social media advertising campaigns, manage influencer collaborations, and stay ahead of emerging social media trends and technologies. A deep understanding of audience segmentation, platform best practices, and community management is essential. You will work closely with the marketing, communications, and creative teams to ensure consistent brand voice and messaging across all channels. Strong analytical skills are required to track KPIs, report on campaign success, and provide actionable insights for continuous improvement. Exceptional writing, editing, and visual communication skills are paramount. You must be adept at identifying trends, crafting compelling narratives, and building authentic connections with our audience. A Bachelor's degree in Marketing, Communications, Public Relations, or a related field is required, along with a minimum of 6 years of experience in social media management and strategy, with at least 2 years in a leadership role. Proven success in growing social media followings and engagement is essential. If you are a creative and strategic social media expert passionate about building impactful online communities, we invite you to join our team and drive our digital communication forward.
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Digital Marketing Specialist, Social Media Strategy

40100 Moiben KES70000 month WhatJobs

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contractor
Our client is seeking a creative and results-driven Digital Marketing Specialist to focus on social media strategy and execution. This role offers a hybrid work arrangement, blending remote flexibility with in-office collaboration. You will be responsible for developing and implementing comprehensive social media campaigns across various platforms to enhance brand awareness, drive engagement, and generate leads. The specialist will manage content creation, schedule posts, monitor social media trends, and analyze campaign performance to optimize strategies. Key responsibilities will include:
  • Developing and executing social media marketing strategies aligned with business goals.
  • Creating engaging and high-quality content (text, images, video) for platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Managing the social media calendar and ensuring consistent posting schedules.
  • Monitoring social media channels for industry trends, customer feedback, and competitor activities.
  • Engaging with the online community, responding to comments and messages in a timely and professional manner.
  • Running targeted social media advertising campaigns to reach specific audiences.
  • Analyzing social media performance metrics and generating reports with actionable insights.
  • Collaborating with the marketing team on integrated campaigns and content creation.
  • Staying updated on the latest social media best practices and emerging platforms.
  • Identifying opportunities for influencer collaborations and community building.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with a proven track record in social media marketing. Strong understanding of social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite) is required. Excellent written and verbal communication skills, creativity, and a keen eye for detail are essential. Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing is a plus. This role requires a proactive individual who can work both independently and collaboratively in a hybrid setting, contributing to innovative digital marketing initiatives.
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Remote Digital Marketing Manager - Social Media Strategy

40401 Kisumu KES100000 month WhatJobs

Posted 4 days ago

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full-time
Our client, a dynamic and growing e-commerce business, is seeking a creative and strategic Remote Digital Marketing Manager to lead their social media initiatives. This is an exciting opportunity to develop and execute innovative social media strategies that enhance brand visibility, engagement, and customer acquisition, all within a fully remote framework. You will be responsible for managing all social media channels, creating compelling content, running targeted advertising campaigns, and analyzing performance metrics to optimize results. The ideal candidate is a social media savvy professional with a proven track record of driving engagement and ROI through data-driven strategies. Exceptional communication and content creation skills are paramount for success in this role.

Responsibilities:
  • Develop and implement comprehensive social media strategies aligned with marketing goals.
  • Manage and grow social media presence across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Create, curate, and schedule engaging and high-quality content, including text, images, and videos.
  • Plan, execute, and optimize paid social media advertising campaigns.
  • Monitor social media trends, competitor activities, and audience sentiment.
  • Engage with the online community, respond to comments and messages, and foster brand loyalty.
  • Analyze social media performance data and provide regular reports with actionable insights.
  • Collaborate with content creators, designers, and other marketing team members.
  • Identify and engage with influencers and brand advocates.
  • Stay up-to-date with the latest social media best practices and emerging technologies.

Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing with a strong focus on social media strategy and management.
  • Proven success in growing social media engagement and ROI for brands.
  • Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Excellent content creation skills, including copywriting and basic graphic design/video editing.
  • Experience with paid social media advertising platforms (Facebook Ads Manager, etc.).
  • Strong analytical and data interpretation skills.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and manage multiple projects in a fully remote environment.

This role is fully remote , offering the flexibility to work from anywhere. If you are a driven Digital Marketing Manager with a passion for social media and a knack for creating impactful online experiences, we invite you to apply and lead our client’s social media evolution.
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E-commerce Marketing Manager, Social Media Strategy

10100 Nyeri Town KES750000 Annually WhatJobs

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Job Description

full-time
Our client, a rapidly growing e-commerce business, is seeking an innovative and data-driven E-commerce Marketing Manager specializing in social media strategy. This is a fully remote position, allowing you to drive online engagement and sales from any location. The E-commerce Marketing Manager will be responsible for developing and executing comprehensive digital marketing campaigns across various social media platforms to drive traffic, engagement, and conversions. Key responsibilities include creating compelling content, managing social media advertising budgets, analyzing campaign performance, and identifying new growth opportunities. You will also be responsible for staying up-to-date with the latest social media trends and best practices, and optimizing strategies for maximum ROI. The ideal candidate will possess a strong understanding of e-commerce platforms, social media analytics tools, and digital marketing principles. Excellent creative, analytical, and communication skills are essential. Experience with SEO, SEM, and email marketing is also beneficial. We are looking for a highly motivated individual who can build a strong online presence for our brand and contribute significantly to our e-commerce success, with strategic oversight for market reach in areas including Nyeri, Nyeri, KE .
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E-commerce Marketing Manager, Social Media Strategy

40100 Moiben KES550000 Annually WhatJobs

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full-time
Our client is seeking an innovative and results-oriented E-commerce Marketing Manager to spearhead their social media strategy and online presence. This role is offered on a fully remote basis, allowing you to manage campaigns and engage with customers from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies across various social media platforms to drive brand awareness, customer engagement, and online sales. This includes creating compelling content, managing social media advertising campaigns, and analyzing performance metrics to optimize strategies.

Key responsibilities involve staying ahead of social media trends, identifying new opportunities for growth, and building a strong online community around the brand. You will manage the e-commerce content calendar, ensuring a consistent and engaging flow of information, promotions, and product highlights. Collaboration with the sales, product development, and customer service teams will be essential to ensure a unified brand message and customer experience. Performance tracking using analytics tools (e.g., Google Analytics, social media insights) and reporting on key metrics such as ROI, conversion rates, and engagement levels will be a core part of your role. You will also be responsible for managing the e-commerce website's content and user experience, ensuring it is optimized for conversions and customer satisfaction. This position demands a creative mindset, strong analytical skills, and a deep understanding of digital marketing principles and tools. Excellent communication and project management skills are necessary to coordinate campaigns effectively. Our client is looking for a candidate who can demonstrate a proven ability to grow an online business through strategic digital marketing and social media engagement. The remote nature of this role requires exceptional self-discipline and the ability to work autonomously while collaborating effectively with a distributed team.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 4 years of experience in e-commerce marketing, with a strong focus on social media management and digital strategy.
  • Proven track record of developing and executing successful social media campaigns that drive sales and engagement.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
  • Strong understanding of SEO, SEM, content marketing, and email marketing principles.
  • Excellent copywriting, content creation, and visual merchandising skills.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
  • Ability to work independently and manage multiple projects in a remote setting.
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Senior E-commerce Manager, Social Media Strategy

00100 Mumbuni KES350000 Annually WhatJobs

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full-time
Our client, a rapidly growing online retailer based in **Machakos, Machakos, KE**, is seeking a highly experienced and dynamic Senior E-commerce Manager to lead their social media strategy. This is a critical role responsible for driving online sales, enhancing brand presence, and fostering community engagement across all social media platforms. You will be instrumental in developing and executing innovative marketing campaigns that resonate with our target audience and translate into tangible business growth. The ideal candidate will possess a deep understanding of the e-commerce landscape, exceptional analytical skills, and a proven track record of managing successful social media initiatives.

Key responsibilities include:
  • Developing and implementing a comprehensive e-commerce and social media strategy aligned with business objectives.
  • Managing the day-to-day operations of the company's social media channels, including content creation, scheduling, and community management.
  • Analyzing social media performance metrics and providing regular reports with actionable insights to optimize campaigns.
  • Collaborating with the marketing, sales, and product development teams to ensure a cohesive brand message and customer experience.
  • Identifying emerging trends and technologies in e-commerce and social media to maintain a competitive edge.
  • Managing the social media advertising budget and optimizing ad spend for maximum ROI.
  • Building and nurturing relationships with influencers and brand advocates.
  • Overseeing the customer service interaction on social media platforms to ensure prompt and effective resolution of queries.
  • Staying abreast of platform algorithm changes and best practices to maximize reach and engagement.
  • Leading and mentoring a small team of social media specialists.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
  • Minimum of 5-7 years of experience in e-commerce management and social media marketing, with a strong emphasis on strategy development and execution.
  • Proven experience in managing and growing social media accounts for brands, with demonstrable success in driving engagement and sales.
  • Excellent understanding of social media analytics tools (e.g., Google Analytics, Facebook Insights, Hootsuite) and ability to translate data into strategic recommendations.
  • Proficiency in content management systems (CMS) and e-commerce platforms.
  • Strong creative thinking and problem-solving skills.
  • Exceptional written and verbal communication skills.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Experience with paid social media advertising campaigns is essential.
This is an exciting opportunity to make a significant impact on a growing business. If you are a results-oriented professional with a passion for e-commerce and social media, we encourage you to apply.
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E-commerce Growth Specialist, Social Media Strategy

90102 Mumbuni KES70000 month WhatJobs

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full-time
Our client is looking for a creative and data-driven E-commerce Growth Specialist to spearhead our social media marketing efforts. This is a fully remote position, offering the opportunity to work from anywhere and shape our online brand presence. You will be responsible for developing and executing comprehensive social media strategies across various platforms to drive traffic, engagement, and sales for our e-commerce operations. Your key responsibilities will include content creation and curation, community management, influencer outreach, paid social media advertising campaign management, and performance analysis. You will leverage social media analytics tools to track key metrics, identify trends, and optimize campaigns for maximum ROI. The ideal candidate will have a proven track record in e-commerce marketing, with a strong understanding of consumer behavior on social platforms. You should be adept at crafting compelling content, managing online communities, and staying ahead of the latest social media trends and algorithm changes. Experience with social media management tools, e-commerce platforms (like Shopify, WooCommerce), and analytics suites (Google Analytics, platform-specific insights) is essential. We are seeking an individual who is passionate about e-commerce, possesses excellent communication skills, and thrives in a fast-paced, remote work environment. If you are ready to elevate our brand and drive significant growth through innovative social media strategies, this role is for you. Join our team and contribute to our success from the comfort of your home.
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E-commerce Marketing Manager - Social Media Strategy

50100 Kakamega, Western KES550000 Annually WhatJobs

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full-time
Our client is seeking a creative and data-driven E-commerce Marketing Manager with a strong focus on Social Media Strategy to join their fully remote team. This role is crucial for driving online sales, enhancing brand visibility, and building a thriving online community. You will be responsible for developing and executing comprehensive digital marketing campaigns across various social media platforms, optimizing e-commerce performance, and analyzing key metrics to achieve business objectives. This position offers the flexibility of remote work, enabling you to leverage your expertise from anywhere.

Key Responsibilities:
  • Developing and implementing innovative social media strategies to drive traffic, engagement, and conversions for the e-commerce platform.
  • Managing and growing the company's presence across key social media channels (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn).
  • Creating compelling and engaging content, including graphics, videos, and copy, tailored for each platform.
  • Planning and executing paid social media advertising campaigns, including budget management and performance optimization.
  • Monitoring social media trends, competitor activities, and customer feedback to identify opportunities.
  • Analyzing campaign performance using analytics tools (e.g., Google Analytics, platform insights) and reporting on key metrics (ROI, CPA, engagement rates).
  • Collaborating with the e-commerce team to ensure consistent brand messaging and customer experience.
  • Developing and implementing influencer marketing strategies.
  • Managing online community interactions and responding to customer inquiries promptly and professionally.
  • Staying up-to-date with the latest digital marketing tools, platforms, and best practices.

Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
  • Minimum of 5 years of experience in e-commerce marketing, with a strong emphasis on social media management and strategy.
  • Proven track record of successfully growing social media followings and driving e-commerce sales through social channels.
  • Expertise in social media advertising platforms and analytics tools.
  • Excellent content creation skills (writing, basic graphic design, video editing).
  • Strong understanding of SEO, SEM, and other digital marketing disciplines.
  • Creative thinking and a passion for innovation in digital marketing.
  • Excellent communication, collaboration, and project management skills.
  • Ability to work independently and manage multiple projects in a fast-paced, remote environment.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
This role is based remotely and supports operations for the Kakamega, Kakamega, KE market.
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E-commerce Marketing Specialist, Social Media Management

01001 Makongeni KES150000 Annually WhatJobs

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full-time
Our client is looking for a creative and results-driven E-commerce Marketing Specialist with a strong focus on social media management to join their fully remote marketing team. This position offers an excellent opportunity to drive online sales and brand engagement through strategic social media campaigns.

You will be responsible for developing and implementing comprehensive social media strategies across various platforms (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn) to increase brand awareness, drive traffic to our e-commerce website, and boost conversions. The ideal candidate will have a deep understanding of e-commerce trends, digital marketing best practices, and the nuances of different social media channels. Experience with social media management tools, content creation, and paid social advertising is essential.

Key responsibilities include creating engaging and relevant content (graphics, videos, written posts), managing the social media content calendar, monitoring social media channels for customer inquiries and feedback, and responding promptly. You will also be responsible for running paid social media advertising campaigns, optimizing ad spend, and analyzing campaign performance to maximize ROI. Building and nurturing online communities, identifying influencers, and collaborating with them for promotional activities are also key aspects of this role.

This position requires strong copywriting and visual content creation skills, along with excellent analytical abilities to track social media metrics and report on campaign effectiveness. You must be highly organized, proactive, and capable of working independently in a remote environment. A passion for e-commerce, digital marketing, and staying up-to-date with the latest social media trends is crucial. This is a fantastic opportunity to shape the online presence of a growing e-commerce business.

Responsibilities:
  • Develop and execute social media marketing strategies for e-commerce growth.
  • Create engaging and high-quality content (visuals, videos, copy) for social platforms.
  • Manage the social media content calendar and scheduling.
  • Monitor social media channels, engage with the community, and respond to inquiries.
  • Plan, implement, and optimize paid social media advertising campaigns.
  • Analyze social media performance metrics and generate regular reports.
  • Identify and collaborate with influencers to promote products and brand.
  • Stay current with social media trends and platform updates.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 4 years of experience in social media marketing, with a focus on e-commerce.
  • Proven experience managing social media platforms and running paid social campaigns.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Experience with content creation tools (e.g., Canva, Adobe Creative Suite) is a plus.
  • Strong understanding of SEO, SEM, and other digital marketing principles.
  • Excellent copywriting, communication, and analytical skills.
  • Ability to work independently and effectively in a remote setting.
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Digital Marketing Specialist - Content Strategy

20200 Kapsuser KES600000 Annually WhatJobs

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full-time
Our client is seeking a creative and strategic Digital Marketing Specialist to lead their content strategy efforts. This role focuses on developing engaging content across various digital platforms to enhance brand awareness, drive traffic, and generate leads. While this role offers a hybrid work model, allowing for flexibility between remote and in-office collaboration, it requires a proactive individual who can manage campaigns effectively from conception to execution. You will be responsible for crafting compelling narratives that resonate with our target audience.

Responsibilities:
  • Develop and implement a comprehensive digital content strategy aligned with marketing goals.
  • Create, edit, and publish high-quality content, including blog posts, social media updates, website copy, email newsletters, and video scripts.
  • Manage the editorial calendar and ensure consistent brand messaging across all channels.
  • Optimize content for search engines (SEO) to improve organic visibility and drive website traffic.
  • Analyze content performance using web analytics tools and provide insights for optimization.
  • Collaborate with design teams to create visually appealing content assets.
  • Stay updated on digital marketing trends, emerging platforms, and best practices in content creation.
  • Engage with the online community and respond to comments and inquiries.
  • Manage social media accounts and develop engagement strategies.
  • Assist in the planning and execution of digital marketing campaigns, including paid advertising.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a strong focus on content creation and strategy.
  • Excellent writing, editing, and proofreading skills with a keen eye for detail.
  • Proven experience with SEO best practices and keyword research.
  • Familiarity with content management systems (CMS) such as WordPress.
  • Experience with social media marketing platforms and analytics tools.
  • Proficiency in using web analytics tools (e.g., Google Analytics).
  • Creative mindset with the ability to generate innovative content ideas.
  • Strong organizational and time-management skills.
  • Excellent communication and collaboration skills.

This hybrid role offers a dynamic work environment where you can blend remote flexibility with in-person collaboration. Join our client's marketing team and contribute your expertise to their brand narrative and online presence, impacting their reach in markets like Kericho, Kericho, KE .
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