2,271 Senior E Commerce Strategy Manager jobs in Kenya
Job Description
Our client, a rapidly expanding online retail enterprise, is seeking an experienced and innovative E-commerce Strategy Manager to join their entirely remote team. This role is pivotal in driving online sales growth, enhancing customer experience, and optimizing digital marketing efforts across all e-commerce platforms. You will be responsible for developing and executing comprehensive e-commerce strategies, including market analysis, competitor benchmarking, and identifying new growth opportunities. Your expertise will be crucial in managing product merchandising, promotional campaigns, and website user experience to maximize conversion rates and customer engagement. The ideal candidate will have a proven track record in e-commerce management, with a deep understanding of online retail trends, digital marketing, and data analytics.
Key responsibilities include analyzing website traffic and sales data to derive actionable insights, managing the e-commerce P&L, and collaborating with marketing, sales, and IT teams to ensure seamless execution of strategies. You will also be responsible for overseeing A/B testing initiatives, optimizing customer journeys, and staying abreast of emerging e-commerce technologies and platforms. This remote position demands excellent leadership, strategic thinking, and communication skills, enabling effective collaboration with distributed teams. Proficiency in e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing tools is essential. This is an outstanding opportunity for a results-driven professional to shape the future of a thriving online business and make a significant impact on its success, all within a flexible remote work environment. We are looking for a visionary leader who can drive innovation and achieve ambitious e-commerce objectives. Your strategic input will be key to the continued success and expansion of our client's online presence.
This position is fully remote. While location is not a constraint, an awareness of consumer markets in areas like Bungoma, Bungoma, KE may offer useful perspectives.
Key responsibilities include analyzing website traffic and sales data to derive actionable insights, managing the e-commerce P&L, and collaborating with marketing, sales, and IT teams to ensure seamless execution of strategies. You will also be responsible for overseeing A/B testing initiatives, optimizing customer journeys, and staying abreast of emerging e-commerce technologies and platforms. This remote position demands excellent leadership, strategic thinking, and communication skills, enabling effective collaboration with distributed teams. Proficiency in e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing tools is essential. This is an outstanding opportunity for a results-driven professional to shape the future of a thriving online business and make a significant impact on its success, all within a flexible remote work environment. We are looking for a visionary leader who can drive innovation and achieve ambitious e-commerce objectives. Your strategic input will be key to the continued success and expansion of our client's online presence.
This position is fully remote. While location is not a constraint, an awareness of consumer markets in areas like Bungoma, Bungoma, KE may offer useful perspectives.
This advertiser has chosen not to accept applicants from your region.
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Remote E-commerce Strategy Manager
Posted 19 days ago
Job Viewed
Job Description
Our client, a dynamic and rapidly growing e-commerce enterprise, is seeking an experienced E-commerce Strategy Manager to drive our online sales and digital presence. This is a critical, fully remote role that will involve developing and executing comprehensive strategies to optimize customer acquisition, conversion rates, and lifetime value across all digital channels. You will be responsible for analyzing market trends, competitor activities, and customer behavior to identify new growth opportunities and implement data-driven marketing campaigns. This includes managing SEO, SEM, social media marketing, email marketing, and affiliate programs. You will also oversee the website's user experience, ensuring a seamless and engaging customer journey from discovery to post-purchase. Collaboration with internal teams, including marketing, product development, and customer service, will be essential to ensure alignment and consistent brand messaging. The ideal candidate will have a strong understanding of e-commerce best practices, digital analytics tools (e.g., Google Analytics, Adobe Analytics), and CRM systems. Proven experience in developing and managing successful online marketing campaigns with a demonstrable ROI is a must. Excellent analytical, strategic thinking, and problem-solving skills are required, along with the ability to translate complex data into actionable insights. As a remote-first role, you must be highly self-motivated, organized, and possess excellent written and verbal communication skills to effectively collaborate with a distributed team. You will be instrumental in shaping our online brand and driving revenue growth. A Bachelor's degree in Marketing, Business, or a related field is required, with a Master's degree being a plus. A minimum of 5 years of progressive experience in e-commerce marketing and strategy is essential. Experience with A/B testing and conversion rate optimization techniques is highly valued. If you are a results-oriented digital strategist passionate about building impactful online experiences, we encourage you to apply. This role offers the flexibility of remote work combined with the opportunity to make a significant impact on our business.
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Senior E-commerce Strategy Manager
Posted 19 days ago
Job Viewed
Job Description
Our client is looking for a visionary and results-oriented Senior E-commerce Strategy Manager to lead their online retail initiatives. This is a fully remote position, requiring a strategic thinker with a proven track record in developing and executing successful e-commerce strategies. You will be responsible for driving online sales growth, enhancing customer acquisition and retention, and optimizing the overall digital customer journey. The ideal candidate will possess a deep understanding of digital marketing, e-commerce platforms, analytics, and consumer behavior within the retail landscape.
Key Responsibilities:
Key Responsibilities:
- Develop and implement a comprehensive e-commerce strategy aligned with overall business objectives.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities and threats.
- Oversee the performance of the e-commerce platform, focusing on user experience, conversion rates, and average order value.
- Manage and optimize digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and affiliate programs.
- Drive customer acquisition and retention strategies, including loyalty programs and personalized marketing efforts.
- Collaborate with merchandising, marketing, and IT teams to ensure seamless integration and execution of e-commerce initiatives.
- Monitor, analyze, and report on key e-commerce metrics, providing actionable insights and recommendations for improvement.
- Manage the e-commerce budget effectively, ensuring optimal ROI on marketing spend.
- Stay abreast of the latest e-commerce technologies, trends, and best practices.
- Lead and mentor a remote team of e-commerce specialists.
This advertiser has chosen not to accept applicants from your region.
2
E-commerce Business Development Manager
Posted 4 days ago
Job Viewed
Job Description
Our client is seeking a dynamic and strategic E-commerce Business Development Manager to drive growth and expand market reach for their online retail presence. This fully remote position offers the unique opportunity to shape and execute strategies that enhance sales, customer acquisition, and partnership opportunities across digital platforms. You will be responsible for identifying new business opportunities, forging strategic alliances with online marketplaces and technology providers, and developing innovative growth initiatives. The role requires a deep understanding of e-commerce trends, digital marketing channels, and consumer behavior across various online segments. You will work closely with marketing, sales, and product teams to align business development efforts with overall company objectives. Key responsibilities include market analysis to identify growth areas, evaluating and negotiating partnership agreements, developing and implementing go-to-market strategies for new initiatives, and managing relationships with key online stakeholders. The ideal candidate possesses a proven track record in business development, sales, or marketing within the e-commerce or retail sectors. Strong analytical, negotiation, and strategic planning skills are essential. You should be adept at identifying and capitalizing on emerging market trends and opportunities. Excellent communication, presentation, and interpersonal skills are crucial for building and maintaining strong business relationships in this remote environment. This position requires a Bachelor's degree in Business Administration, Marketing, or a related field; an MBA is a plus. A minimum of 6 years of experience in business development or a related role, with a significant focus on e-commerce or online retail, is mandatory. Experience in managing partnerships with online marketplaces, digital advertising platforms, or affiliate networks is highly valued. If you are a results-driven professional eager to make a substantial impact on online business growth, we invite you to apply. This role is based in **Mombasa, Mombasa, KE**.
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3
Senior E-commerce Strategy & Operations Lead
Posted 19 days ago
Job Viewed
Job Description
Our client, a rapidly expanding retail group, is seeking a highly motivated and experienced Senior E-commerce Strategy & Operations Lead to drive their online business forward. This is a fully remote position, offering the flexibility to work from anywhere while shaping the digital retail experience. You will be responsible for developing and executing comprehensive e-commerce strategies, optimizing online sales channels, and ensuring seamless operational execution from customer engagement to fulfillment.
Key Responsibilities:
Key Responsibilities:
- Develop and implement a strategic roadmap for the e-commerce platform, aligning with overall business objectives.
- Oversee all aspects of the e-commerce website and digital marketplaces, including user experience, content management, and product merchandising.
- Drive online sales growth through effective digital marketing strategies, SEO, SEM, and social media engagement.
- Manage the e-commerce technology stack, including the e-commerce platform, CRM, analytics tools, and payment gateways.
- Optimize the online customer journey, from acquisition and conversion to retention and loyalty.
- Collaborate with marketing, sales, and operations teams to ensure a consistent and positive brand experience.
- Manage online inventory, order processing, shipping, and returns to ensure efficiency and customer satisfaction.
- Analyze e-commerce performance data, identify trends, and provide actionable insights for improvement.
- Stay abreast of e-commerce best practices, emerging technologies, and competitor activities.
- Manage budgets and P&Ls related to the e-commerce function.
- Lead and mentor a remote team of e-commerce specialists.
- Bachelor's degree in Business Administration, Marketing, E-commerce, or a related field. An MBA is a plus.
- Minimum of 7 years of experience in e-commerce strategy, management, and operations, preferably within the retail sector.
- Proven track record of driving significant online sales growth and improving key e-commerce metrics.
- In-depth knowledge of e-commerce platforms (e.g., Shopify Plus, Magento, Salesforce Commerce Cloud), CMS, and analytics tools (e.g., Google Analytics).
- Strong understanding of digital marketing channels, SEO/SEM, social media marketing, and email marketing.
- Experience with online merchandising, A/B testing, and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and project management skills.
- Exceptional communication, leadership, and stakeholder management abilities.
- Must have experience working effectively in a fully remote team environment.
- Familiarity with international e-commerce trends and best practices.
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4
Senior Brand Manager - Go-to-Market Strategy
Posted 4 days ago
Job Viewed
Job Description
Our client, a dynamic and innovative consumer goods company, is seeking a highly experienced Senior Brand Manager to lead their Go-to-Market (GTM) strategy initiatives. This crucial role will be responsible for developing and executing comprehensive plans for launching new products and revitalizing existing brands in key markets. You will drive brand growth by understanding consumer insights, market trends, and competitive landscapes to create compelling brand positioning and messaging. Your responsibilities include leading cross-functional teams (marketing, sales, product development, R&D) to ensure seamless execution of GTM plans, from initial concept through to market launch and post-launch analysis. You will be responsible for setting brand objectives, defining target audiences, and developing integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and in-store promotions. Strong analytical skills are required to measure campaign effectiveness, track brand performance metrics, and provide strategic recommendations for optimization. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 7 years of progressive experience in brand management, product marketing, or GTM strategy, preferably within the consumer goods sector. Proven experience in developing and executing successful product launches and integrated marketing campaigns is essential. Excellent leadership, strategic thinking, project management, and communication skills are vital for collaborating effectively with internal teams and external agencies. We are looking for a passionate brand builder with a deep understanding of consumer behavior and a proven ability to drive brand equity and market share. Join us to shape the future of our iconic brands.
This advertiser has chosen not to accept applicants from your region.
5
E-commerce Business Development Manager - Remote
Posted 10 days ago
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Job Description
Our client, a rapidly expanding online retailer, is seeking a highly motivated and strategic E-commerce Business Development Manager to join their fully remote team. This pivotal role will focus on identifying new growth opportunities, developing strategic partnerships, and expanding the company's online presence and market share. The Business Development Manager will be responsible for market research, competitive analysis, lead generation, and negotiating partnerships with complementary businesses, influencers, and platforms. The ideal candidate will possess a strong understanding of the e-commerce landscape, exceptional sales and negotiation skills, and a proven ability to drive revenue growth in a remote setting.
Responsibilities:
Qualifications:
This is an exciting opportunity for a proactive and results-driven professional to significantly contribute to the growth and strategic direction of an innovative online company. If you are passionate about business growth, thrive on building relationships, and excel in a fully remote environment, we encourage you to apply.
Responsibilities:
- Identify and pursue new business opportunities within the e-commerce sector.
- Develop and execute strategies to expand the company's online market reach and customer base.
- Forge strategic partnerships with relevant businesses, platforms, and influencers.
- Conduct thorough market research and competitive analysis to identify trends and opportunities.
- Generate leads and manage the sales pipeline for potential business development initiatives.
- Negotiate and finalize partnership agreements and commercial terms.
- Collaborate with marketing and product teams to develop go-to-market strategies for new initiatives.
- Monitor and analyze the performance of business development initiatives and partnerships.
- Build and maintain strong relationships with key external stakeholders.
- Prepare business proposals and presentations for potential partners and stakeholders.
- Stay abreast of the latest trends and innovations in e-commerce and digital business development.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, Economics, or a related field. An MBA or equivalent is highly desirable.
- Minimum of 7 years of experience in business development, sales, or strategy within the e-commerce or digital industry.
- Proven track record of identifying and closing successful business partnerships and revenue-generating opportunities.
- Deep understanding of the e-commerce ecosystem, online marketplaces, and digital marketing strategies.
- Exceptional negotiation, communication, and presentation skills.
- Strong analytical and strategic thinking abilities.
- Ability to work independently, self-motivate, and manage a remote workload effectively.
- Proficiency in CRM software and sales management tools.
- Experience in developing and executing business plans.
- A strong network within the e-commerce or digital space is a significant advantage.
This is an exciting opportunity for a proactive and results-driven professional to significantly contribute to the growth and strategic direction of an innovative online company. If you are passionate about business growth, thrive on building relationships, and excel in a fully remote environment, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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6
Senior Business Analyst, Market Entry Strategy
Posted 5 days ago
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Job Description
Our client, a prestigious international management consultancy, is seeking a highly analytical and strategic Senior Business Analyst to focus on market entry strategies. This is a fully remote position, enabling you to contribute to global client projects from the comfort of your home office. You will be instrumental in researching, analyzing, and developing robust strategies for businesses looking to expand into new markets. While the role is fully remote, residing within or near Mombasa, Mombasa, KE may offer logistical advantages for occasional team synchronization, though not mandatory.
Responsibilities:
Responsibilities:
- Conduct comprehensive market research and competitive analysis to identify opportunities and threats for market expansion.
- Analyze economic, political, and social factors impacting market entry feasibility and success.
- Develop detailed market entry strategies, including go-to-market plans, entry modes, and strategic partnerships.
- Assess regulatory environments and compliance requirements in target markets.
- Quantify market potential, revenue forecasts, and financial projections for proposed market entries.
- Collaborate with clients and internal teams to refine strategies and ensure alignment with business objectives.
- Prepare and deliver compelling presentations and reports to senior client stakeholders, clearly articulating findings and recommendations.
- Utilize advanced analytical tools and methodologies to support strategic decision-making.
- Mentor junior analysts and contribute to the firm's knowledge base on emerging markets.
- Master's degree in Business Administration, Economics, International Relations, or a related quantitative field.
- Minimum of 6 years of experience in business analysis, market research, or strategic consulting, with a specific focus on international market entry.
- Proven ability to conduct in-depth market analysis and develop actionable strategies.
- Strong understanding of economic principles, geopolitical landscapes, and international business practices.
- Excellent analytical, quantitative, and problem-solving skills.
- Exceptional written and verbal communication skills, with the ability to present complex information clearly and persuasively.
- Proficiency in data analysis tools and presentation software.
- Ability to work independently and manage projects effectively in a remote setting.
- Demonstrated ability to navigate ambiguity and provide strategic recommendations in complex environments.
This advertiser has chosen not to accept applicants from your region.
7
E-commerce Growth Manager - Digital Marketing Strategy
Posted 9 days ago
Job Viewed
Job Description
Our client, a dynamic and fast-growing online retailer, is seeking an innovative and results-driven E-commerce Growth Manager to spearhead their digital marketing and sales strategies. This is a fully remote position, offering an exciting opportunity to drive online revenue and customer acquisition from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing, with a strong focus on optimizing the customer journey and maximizing conversion rates. Key duties include analyzing website traffic, user behavior, and sales data to identify growth opportunities, A/B testing various strategies, and managing the e-commerce platform's user experience. The ideal candidate possesses a deep understanding of the e-commerce landscape, digital marketing best practices, and conversion rate optimization (CRO) techniques. Proven experience in developing and implementing successful online marketing strategies that drive measurable results is essential. Strong analytical skills, proficiency in e-commerce platforms and analytics tools (e.g., Google Analytics, Shopify, Klaviyo), and a creative mindset are required. As this is a remote role, you will need to be highly organized, proactive, and adept at communicating and collaborating effectively with cross-functional teams in a virtual setting. This is a fantastic opportunity to take ownership of a critical growth function and make a significant impact on the success of a thriving online business.
Responsibilities:
Responsibilities:
- Develop and implement data-driven e-commerce growth strategies.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
- Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
- Conduct A/B testing and conversion rate optimization (CRO) initiatives.
- Manage the e-commerce platform, ensuring a seamless and engaging user experience.
- Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
- Collaborate with content and design teams to create compelling marketing assets.
- Monitor key performance indicators (KPIs) and report on campaign effectiveness.
- Stay updated with the latest e-commerce trends and digital marketing best practices.
- Manage relationships with third-party marketing vendors and agencies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
- Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
- In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
- Experience with A/B testing and conversion rate optimization techniques.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills, comfortable working remotely.
- Creative mindset with a passion for online retail and customer engagement.
This advertiser has chosen not to accept applicants from your region.
8
Senior Brand Manager, Remote Market Strategy
Posted 19 days ago
Job Viewed
Job Description
Our client is seeking a strategic and creative Senior Brand Manager to lead their brand development and marketing initiatives. This is a fully remote position responsible for shaping and executing brand strategies that drive market awareness, customer engagement, and sales growth. The ideal candidate will possess a deep understanding of brand management principles, consumer insights, and integrated marketing communications. You will collaborate closely with remote marketing, sales, product development, and creative teams to ensure brand consistency and a compelling brand experience across all touchpoints. This role requires a visionary leader with excellent analytical, communication, and project management skills.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive brand strategies aligned with company objectives and market opportunities.
- Conduct market research and consumer analysis to identify target audiences, market trends, and competitive landscapes.
- Define brand positioning, messaging, and identity, ensuring consistency across all marketing channels.
- Oversee the development and execution of integrated marketing campaigns, including advertising, promotions, digital marketing, and public relations.
- Manage the brand budget effectively, optimizing spend for maximum ROI.
- Collaborate with product development teams to ensure new products align with brand strategy.
- Monitor brand performance, track key metrics (e.g., brand awareness, market share, customer loyalty), and provide regular reports.
- Work closely with creative teams and external agencies to develop compelling brand assets and content.
- Stay abreast of industry trends, consumer behavior, and competitive activities to identify new opportunities and challenges.
- Ensure all marketing communications and materials adhere to brand guidelines and quality standards.
- Lead and mentor junior marketing team members, fostering a culture of creativity and collaboration.
This advertiser has chosen not to accept applicants from your region.
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