2,257 Senior E Commerce Product Manager Remote jobs in Kenya

Senior E-commerce Product Manager - Remote

01000 Makongeni KES180000 Annually WhatJobs remove_red_eye View All

Posted 6 days ago

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Job Description

full-time
Our client, a dynamic leader in the e-commerce industry, is seeking an experienced and visionary Senior E-commerce Product Manager to join our fully remote product development team. This role is pivotal in defining and executing the product strategy for our online platforms, driving innovation, and ensuring an exceptional customer experience. You will be responsible for the entire product lifecycle, from market research and concept ideation to development, launch, and iteration. The ideal candidate will have a deep understanding of e-commerce best practices, a passion for data-driven decision-making, and a proven ability to translate complex business needs into successful product features.

Key Responsibilities:
  • Define and articulate the product vision, strategy, and roadmap for our e-commerce platforms.
  • Conduct market research, competitive analysis, and customer feedback gathering to identify new product opportunities.
  • Translate product strategy into detailed product specifications, user stories, and requirements.
  • Collaborate closely with engineering, design, marketing, and operations teams throughout the product development lifecycle.
  • Prioritize the product backlog and manage development sprints to ensure timely delivery of features.
  • Oversee the launch of new products and features, developing go-to-market plans.
  • Analyze product performance metrics, identify areas for improvement, and drive iterative enhancements.
  • Champion the customer experience, ensuring user-friendly and engaging online shopping journeys.
  • Stay current with e-commerce trends, emerging technologies, and best practices.
  • Communicate product strategy and progress effectively to stakeholders at all levels.

Qualifications:
  • Bachelor's degree in Business, Marketing, Computer Science, or a related field. An MBA or relevant Master's degree is a plus.
  • Minimum of 5-7 years of experience in product management, with a significant focus on e-commerce platforms.
  • Proven track record of successfully launching and managing B2C or B2B e-commerce products.
  • Strong understanding of e-commerce technologies, user experience (UX) design principles, and conversion rate optimization (CRO).
  • Experience with Agile development methodologies.
  • Proficiency in product management tools (e.g., Jira, Confluence, Aha!) and analytics platforms (e.g., Google Analytics, Adobe Analytics).
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Demonstrated ability to lead cross-functional teams and manage multiple priorities in a fast-paced, remote environment.
  • A passion for customer advocacy and creating seamless online experiences.

This is a remote-first opportunity, offering the flexibility to work from anywhere. Join our innovative product team and play a key role in shaping the future of our online offerings, working remotely from **Thika, Kiambu, KE**.
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Senior Product Manager (E-commerce Platforms) - Remote

90100 Gathiruini KES9000000 Annually WhatJobs

Posted 18 days ago

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full-time
Our client, a rapidly growing e-commerce enterprise, is seeking an experienced and visionary Senior Product Manager to lead the development and strategy of their core online platforms. This is a fully remote position, offering a significant opportunity to shape the customer experience and drive business growth from your home office. You will be responsible for defining the product vision, strategy, and roadmap for their e-commerce websites and mobile applications. This includes conducting market research, analyzing customer needs and behaviors, and translating insights into actionable product requirements and features. The ideal candidate will possess a deep understanding of e-commerce best practices, user experience (UX) design principles, and agile product development methodologies. Key responsibilities involve prioritizing product backlogs, working closely with engineering, design, marketing, and operations teams to deliver exceptional features, and monitoring product performance against key metrics (e.g., conversion rates, customer satisfaction, revenue growth). You will champion the voice of the customer and advocate for data-driven decision-making. This role demands strong leadership qualities, strategic thinking, excellent communication skills, and the ability to influence cross-functional stakeholders. As a fully remote employee, you must possess strong organizational skills and the ability to manage multiple projects concurrently. A Bachelor's degree in Business, Marketing, Computer Science, or a related field, with a minimum of 7 years of product management experience, preferably in the e-commerce or digital product space, is required. Experience managing complex digital platforms and a proven track record of successfully launching and iterating on products that drive user engagement and business outcomes are essential. If you are a passionate Product Manager looking for a challenging remote role where you can define the future of online retail, we encourage you to apply.

Responsibilities:
  • Define and drive the product vision, strategy, and roadmap for e-commerce platforms.
  • Conduct market research, competitive analysis, and customer segmentation.
  • Translate customer needs and business requirements into detailed product specifications.
  • Prioritize product backlogs and manage the product development lifecycle.
  • Collaborate with engineering, design, and marketing teams to deliver high-quality products.
  • Monitor product performance, analyze key metrics, and identify areas for improvement.
  • Champion user experience and customer-centric design principles.
  • Manage product launches and go-to-market strategies.
  • Communicate product strategy and progress to stakeholders at all levels.
  • Stay abreast of industry trends and emerging technologies in e-commerce.

Qualifications:
  • Bachelor's degree in Business, Marketing, Computer Science, or related field.
  • Minimum of 7 years of product management experience, with a focus on e-commerce.
  • Proven experience in defining product strategy and roadmaps.
  • Strong understanding of UX/UI principles and customer-centric design.
  • Expertise in agile development methodologies.
  • Excellent analytical, problem-solving, and decision-making skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to influence and collaborate with cross-functional teams.
  • Experience with analytics tools and data-driven product development.
  • Demonstrated success in launching and managing successful digital products.
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Senior Brand Manager - Go-to-Market Strategy

10100 Kithimani KES155000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, a dynamic and innovative consumer goods company, is seeking a highly experienced Senior Brand Manager to lead their Go-to-Market (GTM) strategy initiatives. This crucial role will be responsible for developing and executing comprehensive plans for launching new products and revitalizing existing brands in key markets. You will drive brand growth by understanding consumer insights, market trends, and competitive landscapes to create compelling brand positioning and messaging. Your responsibilities include leading cross-functional teams (marketing, sales, product development, R&D) to ensure seamless execution of GTM plans, from initial concept through to market launch and post-launch analysis. You will be responsible for setting brand objectives, defining target audiences, and developing integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and in-store promotions. Strong analytical skills are required to measure campaign effectiveness, track brand performance metrics, and provide strategic recommendations for optimization. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 7 years of progressive experience in brand management, product marketing, or GTM strategy, preferably within the consumer goods sector. Proven experience in developing and executing successful product launches and integrated marketing campaigns is essential. Excellent leadership, strategic thinking, project management, and communication skills are vital for collaborating effectively with internal teams and external agencies. We are looking for a passionate brand builder with a deep understanding of consumer behavior and a proven ability to drive brand equity and market share. Join us to shape the future of our iconic brands.
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Senior Brand Manager, Remote Market Strategy

80100 Shella KES6000000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a strategic and creative Senior Brand Manager to lead their brand development and marketing initiatives. This is a fully remote position responsible for shaping and executing brand strategies that drive market awareness, customer engagement, and sales growth. The ideal candidate will possess a deep understanding of brand management principles, consumer insights, and integrated marketing communications. You will collaborate closely with remote marketing, sales, product development, and creative teams to ensure brand consistency and a compelling brand experience across all touchpoints. This role requires a visionary leader with excellent analytical, communication, and project management skills.

Responsibilities:
  • Develop and implement comprehensive brand strategies aligned with company objectives and market opportunities.
  • Conduct market research and consumer analysis to identify target audiences, market trends, and competitive landscapes.
  • Define brand positioning, messaging, and identity, ensuring consistency across all marketing channels.
  • Oversee the development and execution of integrated marketing campaigns, including advertising, promotions, digital marketing, and public relations.
  • Manage the brand budget effectively, optimizing spend for maximum ROI.
  • Collaborate with product development teams to ensure new products align with brand strategy.
  • Monitor brand performance, track key metrics (e.g., brand awareness, market share, customer loyalty), and provide regular reports.
  • Work closely with creative teams and external agencies to develop compelling brand assets and content.
  • Stay abreast of industry trends, consumer behavior, and competitive activities to identify new opportunities and challenges.
  • Ensure all marketing communications and materials adhere to brand guidelines and quality standards.
  • Lead and mentor junior marketing team members, fostering a culture of creativity and collaboration.
This is a fully remote position, with brand strategy impacting the market in Malindi, Kilifi, KE . We are looking for a dynamic and results-oriented Brand Manager with a proven track record in building and growing strong brands in a remote work environment. Exceptional strategic thinking, creativity, and cross-functional leadership skills are essential. If you are passionate about brand building and ready to drive impactful marketing strategies from a remote setting, we encourage you to apply.
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Head of Digital Marketing & E-commerce Strategy

20200 Kapsuser KES270000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client, a rapidly expanding online retail enterprise, is seeking a visionary and results-driven Head of Digital Marketing & E-commerce Strategy to lead their digital presence from a fully remote capacity. This senior role is responsible for developing and executing comprehensive digital marketing campaigns and e-commerce strategies to drive customer acquisition, engagement, and revenue growth. You will oversee all aspects of online marketing, including SEO, SEM, social media marketing, content marketing, email marketing, affiliate marketing, and influencer collaborations. A key focus will be on optimizing the e-commerce platform, enhancing user experience, and implementing data-driven strategies to maximize conversion rates and customer lifetime value. The ideal candidate will possess a deep understanding of the digital marketing landscape, e-commerce best practices, and emerging trends. You will lead a talented team of digital marketers and e-commerce specialists, fostering a collaborative and high-performance remote work environment. This position requires strong analytical skills, a proven ability to manage budgets effectively, and a passion for leveraging data to inform strategic decisions. As a remote-first leader, exceptional communication, organizational, and project management skills are essential. You will be instrumental in shaping our client's brand identity and market positioning online. This is a fantastic opportunity to drive significant impact within a dynamic and growing company, with the flexibility of working from anywhere. You will be responsible for setting key performance indicators (KPIs), monitoring campaign performance, and providing regular reports on key metrics to executive leadership. Your strategic insights will guide the company's online growth trajectory, ensuring a seamless and engaging customer journey across all digital touchpoints.

Responsibilities:
  • Develop and implement overarching digital marketing and e-commerce strategies.
  • Lead and manage all online marketing channels including SEO, SEM, social media, content, email, and paid advertising.
  • Optimize the e-commerce platform for user experience, conversion rates, and sales growth.
  • Analyze market trends, customer insights, and competitor activities to identify opportunities.
  • Manage and mentor a remote team of digital marketing and e-commerce professionals.
  • Define, track, and report on key performance indicators (KPIs) for all digital initiatives.
  • Oversee digital marketing budgets and ensure optimal allocation of resources.
  • Develop and execute customer acquisition and retention strategies.
  • Collaborate with product development, sales, and customer service teams.
  • Stay abreast of the latest digital marketing and e-commerce technologies and best practices.
Qualifications:
  • Master's degree in Marketing, Business Administration, or a related field.
  • Minimum of 7 years of experience in digital marketing and e-commerce, with at least 3 years in a leadership role.
  • Proven track record of successfully developing and executing data-driven digital strategies.
  • In-depth knowledge of SEO, SEM, social media marketing, content strategy, and email marketing platforms.
  • Extensive experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Strong leadership, team management, and communication skills for remote collaboration.
  • Excellent analytical, problem-solving, and strategic thinking abilities.
  • Experience managing significant digital marketing budgets.
  • Ability to thrive in a fast-paced, remote work environment.
This fully remote position, contributing to the digital commerce landscape potentially impacting businesses in **Kericho, Kericho, KE**, offers a competitive salary and the opportunity to lead digital transformation.
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Head of Digital Marketing & E-commerce Strategy (Remote)

80100 Nairobi, Nairobi KES350000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is searching for a visionary and results-driven Head of Digital Marketing & E-commerce Strategy to spearhead their online presence and sales initiatives. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across all relevant channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your primary goal will be to drive online brand awareness, customer acquisition, engagement, and ultimately, revenue growth through our e-commerce platforms. You will analyze market trends, customer behavior, and competitor activities to identify new opportunities and optimize existing strategies. Key responsibilities include managing the e-commerce website, overseeing online product merchandising, implementing data-driven marketing strategies, and ensuring a seamless customer journey from discovery to purchase. You will work closely with product development, sales, and customer service teams to align digital efforts with overall business objectives. Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and e-commerce platforms is essential. Experience with CRM systems and marketing automation tools is also highly beneficial. This role requires exceptional leadership qualities, strategic thinking, and a deep understanding of the digital landscape. You must be adept at managing budgets, measuring ROI, and reporting on key performance indicators. The ideal candidate is innovative, possesses strong analytical skills, and is passionate about leveraging digital channels to achieve business success, contributing to brand growth even with the operational focus potentially linked to areas such as Mombasa, Mombasa, KE . We are looking for a dynamic leader who can inspire a remote team and drive transformative growth in the digital space.
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Head of Digital Marketing & E-commerce Strategy (FMCG)

60200 Meru , Eastern KES140000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and strategic Head of Digital Marketing & E-commerce Strategy to spearhead their online presence and sales efforts. This is a critical, fully remote leadership role that will define and execute the digital roadmap for their diverse product portfolio. The successful candidate will be responsible for developing and implementing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media marketing, content marketing, and email marketing, with a strong focus on driving customer acquisition, engagement, and retention.

Furthermore, you will play a pivotal role in shaping and executing the e-commerce strategy, optimizing online sales channels, managing online brand presence, and driving revenue growth through direct-to-consumer (DTC) and third-party e-commerce platforms. You will analyze market trends, consumer behavior, and competitive activities to identify new opportunities and challenges. Key responsibilities include managing digital marketing budgets, measuring and reporting on the performance of all digital marketing campaigns, and continuously optimizing for ROI. The ideal candidate will have a proven track record of success in digital marketing and e-commerce, preferably within the FMCG industry. Strong analytical skills, a data-driven approach, and a deep understanding of consumer behavior are essential. Excellent leadership, communication, and cross-functional collaboration skills are required to work effectively with marketing, sales, product, and IT teams in a remote setting. This is an exciting opportunity to drive significant growth and innovation in a dynamic and competitive market, shaping how consumers interact with our client's brands online.
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Head of E-commerce and Digital Marketing Strategy

00100 Kilimani KES280000 Annually WhatJobs

Posted 4 days ago

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full-time
Our client is seeking a visionary and results-oriented Head of E-commerce and Digital Marketing Strategy to remotely lead their online sales and marketing efforts. This senior leadership role is responsible for developing and executing comprehensive strategies to drive online revenue growth, enhance customer engagement, and build a strong brand presence in the digital space. You will oversee all aspects of the e-commerce platform, including website optimization, conversion rate improvement, customer experience, and the integration of marketing campaigns. This is a fully remote position, requiring a deep understanding of digital marketing trends, e-commerce best practices, and data analytics. Your responsibilities will include managing paid advertising campaigns, SEO/SEM strategies, social media marketing, content marketing, email marketing, and affiliate programs. You will also be responsible for analyzing performance metrics, identifying key insights, and making data-driven recommendations for continuous improvement. The ideal candidate will have a proven track record of success in e-commerce leadership and digital marketing, with extensive experience in developing and implementing successful online growth strategies. Strong analytical, project management, and communication skills are essential. We are looking for an innovative leader who can drive customer acquisition and retention in a competitive online marketplace. This remote role offers an exciting opportunity to shape the digital future of our client's retail operations, with a strategic focus on markets including Ongata Rongai, Kajiado, KE .
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Head of E-commerce & Digital Marketing Strategy - Remote

70100 Garissa, North Eastern KES150000 Monthly WhatJobs

Posted today

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full-time
Our client, a rapidly growing online retail brand, is seeking a visionary and results-driven Head of E-commerce & Digital Marketing Strategy to lead their digital presence from a fully remote position. This senior leadership role is responsible for defining and executing the company's e-commerce strategy, driving online sales, and building a robust digital marketing ecosystem. You will oversee all aspects of the online customer journey, from website optimization and user experience to conversion rate optimization and customer retention.

Your responsibilities will include developing and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing. You will be responsible for setting marketing KPIs, analyzing campaign performance, and optimizing strategies to achieve maximum ROI. This role requires a deep understanding of e-commerce platforms, analytics tools (e.g., Google Analytics, Adobe Analytics), and the competitive online landscape. You will lead a team of digital marketing specialists, fostering a data-driven and innovative culture.

Key qualifications include a proven track record of success in driving significant growth in e-commerce sales and online brand engagement. Exceptional analytical, strategic thinking, and leadership skills are essential. You should be proficient in developing and managing complex digital marketing budgets. A Bachelor's degree in Marketing, Business Administration, or a related field is required, with a Master's degree being a plus. A minimum of 8 years of experience in e-commerce and digital marketing, with at least 4 years in a leadership role, is necessary. This role impacts our online presence across regions like Garissa, Garissa, KE , but operates entirely remotely.
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Remote E-commerce Product Manager

20100 Mwembe KES150000 Annually WhatJobs

Posted 21 days ago

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full-time
Our client, a leading online retail innovator, is seeking an experienced and visionary Remote E-commerce Product Manager to drive the strategy, development, and launch of new online products and features. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for understanding customer needs, defining product roadmaps, and collaborating with cross-functional teams to deliver exceptional online shopping experiences. The ideal candidate possesses a deep understanding of the e-commerce landscape, agile methodologies, and a passion for creating user-centric digital products.

Responsibilities:
  • Define the product vision, strategy, and roadmap for the e-commerce platform, aligning with business goals.
  • Conduct market research, competitor analysis, and customer feedback sessions to identify new product opportunities.
  • Translate product strategy into detailed product requirements, user stories, and prototypes.
  • Prioritize product features and backlog items based on business impact and customer value.
  • Collaborate closely with engineering, design, marketing, and sales teams throughout the product lifecycle.
  • Oversee the development and launch of new products and features, ensuring timely delivery and high quality.
  • Monitor product performance, gather user feedback, and iterate on features to drive continuous improvement.
  • Analyze key metrics (e.g., conversion rates, customer satisfaction, retention) to inform product decisions.
  • Champion the voice of the customer throughout the product development process.
  • Stay abreast of industry trends, emerging technologies, and best practices in e-commerce.
Qualifications:
  • Proven experience in e-commerce product management or a similar role, with a track record of launching successful digital products.
  • Deep understanding of e-commerce platforms, online user experience, and digital marketing strategies.
  • Experience with agile development methodologies (Scrum, Kanban).
  • Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
  • Excellent communication, leadership, and cross-functional collaboration skills.
  • Ability to manage multiple projects simultaneously and thrive in a fast-paced, remote environment.
  • Bachelor's degree in Computer Science, Engineering, Business, or a related field. An MBA or Master's in a relevant field is a plus.
This is an exceptional opportunity to lead product innovation in the e-commerce space. The role, though remote, is crucial for the company's presence and operations in the **Naivasha, Nakuru, KE** area. If you are a strategic thinker with a passion for building world-class digital products and excel in a remote setting, we want to hear from you.
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