208 Senior E Commerce Merchandising Manager jobs in Nairobi
E-commerce Store Manager
Posted 8 days ago
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E-commerce Merchandising Manager
Posted 23 days ago
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Responsibilities:
- Develop and execute comprehensive e-commerce merchandising strategies to drive sales, conversion rates, and customer engagement.
- Manage the online product catalog, ensuring accurate product information, compelling descriptions, and high-quality imagery.
- Optimize product placement, categorization, and navigation on the website to enhance user experience and searchability.
- Plan and implement promotional campaigns, sales events, and personalized customer offers in collaboration with marketing teams.
- Analyze website traffic, sales data, and customer behavior using analytics tools (e.g., Google Analytics, Adobe Analytics) to identify trends and opportunities.
- Conduct A/B testing on various merchandising elements, such as product layouts, calls-to-action, and promotional banners.
- Collaborate with the buying and inventory teams to ensure optimal stock levels and timely product launches.
- Stay current with e-commerce trends, competitor activities, and emerging technologies to maintain a competitive edge.
- Manage relationships with third-party platform providers and ensure seamless integration.
- Provide regular performance reports and insights to senior management on key merchandising metrics.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
- Minimum of 4 years of experience in e-commerce merchandising, digital marketing, or a similar role, with a proven track record in a remote environment.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, BigCommerce) and related technologies.
- Proficiency in web analytics tools and data interpretation.
- Excellent understanding of SEO principles and their application to product listings.
- Creative mindset with a keen eye for visual merchandising and user experience design.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable strategies.
- Exceptional communication, collaboration, and project management skills.
- Ability to work independently, manage priorities, and deliver results in a fast-paced, remote setting.
- A passion for online retail and a customer-centric approach within the retail industry .
Remote E-commerce Merchandising Manager
Posted 1 day ago
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Responsibilities:
- Develop and execute comprehensive e-commerce merchandising strategies to drive sales and profitability.
- Manage product catalog, including categorization, product information, and visual assets.
- Optimize product pages for search engines (SEO) and user experience (UX).
- Analyze sales data, customer behavior, and market trends to identify merchandising opportunities.
- Plan and execute online promotions, campaigns, and seasonal merchandising initiatives.
- Implement and manage product recommendations and personalization strategies.
- Collaborate with marketing teams to align merchandising efforts with digital marketing campaigns.
- Work with the product development team to ensure product assortments meet market demand.
- Monitor and report on key e-commerce merchandising KPIs (e.g., conversion rate, AOV, site traffic).
- Stay current with e-commerce trends, competitor activities, and emerging technologies.
- Bachelor's degree in Marketing, Business, Fashion Merchandising, or a related field.
- Minimum of 5 years of experience in e-commerce merchandising or a related online retail role.
- Proven experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Strong understanding of SEO, SEM, and digital marketing principles.
- Excellent analytical skills with the ability to interpret data and generate actionable insights.
- Experience with A/B testing and conversion rate optimization (CRO).
- Strong visual merchandising and content strategy skills.
- Excellent communication and collaboration skills, with the ability to work effectively in a remote team.
- Creative mindset and a passion for online retail.
Senior E-commerce Merchandising Manager
Posted 22 days ago
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Key Responsibilities:
- Develop and execute comprehensive e-commerce merchandising strategies to drive online sales and profitability.
- Manage and optimize product assortments for all relevant product categories, ensuring alignment with brand strategy and customer demand.
- Analyze sales data, website traffic, conversion rates, and customer behavior to identify trends and opportunities for improvement.
- Plan and implement online promotional campaigns, including daily deals, seasonal sales, and new product launches.
- Oversee the visual merchandising of the e-commerce website, ensuring high-quality product imagery, compelling descriptions, and intuitive navigation.
- Collaborate with marketing, UX/UI, and content teams to create engaging and effective online shopping experiences.
- Conduct competitive analysis to identify market trends and opportunities within the e-commerce landscape.
- Manage product information, pricing, and inventory accuracy on the e-commerce platform.
- Develop and maintain detailed performance reports, providing insights and recommendations to senior management.
- Stay abreast of emerging e-commerce technologies and best practices in online merchandising.
- Optimize product categorization, filtering, and search functionality to improve discoverability.
- Manage vendor relationships and collaborate on product launches and promotions.
- Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field. MBA is a plus.
- Minimum of 5 years of experience in e-commerce merchandising, online retail, or category management.
- Proven track record of driving sales growth and improving conversion rates in an online environment.
- Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics) and e-commerce platforms (e.g., Shopify, Magento).
- Expertise in visual merchandising principles for digital platforms.
- Excellent understanding of online marketing strategies and customer journey mapping.
- Strong project management and organizational skills.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced remote setting.
- Experience with A/B testing and conversion rate optimization techniques is highly desirable.
E-commerce Merchandising Manager - Global Fashion
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop and execute a comprehensive e-commerce merchandising strategy aligned with brand objectives and sales targets.
- Manage the online product catalog, ensuring accurate and compelling product information, imagery, and pricing.
- Analyze sales data, website traffic, and customer behavior to identify trends, opportunities, and areas for improvement.
- Optimize product placement, navigation, and search functionality to maximize conversion rates and average order value.
- Plan and execute promotional campaigns, including markdowns, bundles, and seasonal offers, in collaboration with marketing and buying teams.
- Monitor competitor activities and market trends to ensure a competitive online offering.
- Collaborate with the UX/UI design team to enhance the overall website user experience and visual appeal.
- Manage the online product lifecycle from initial launch through to end-of-life.
- Provide regular reports on merchandising performance, insights, and recommendations to senior management.
- Work closely with the content team to ensure all product descriptions and associated marketing copy are engaging and SEO-friendly.
- Actively participate in cross-functional team meetings, contributing to overall e-commerce strategy and execution.
- Champion best practices in online visual merchandising and customer journey optimization.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Fashion Merchandising, or a related field.
- Minimum of 5 years of experience in e-commerce merchandising, with a proven track record in the fashion industry.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud) and analytics tools (e.g., Google Analytics).
- Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Proven ability to develop and implement successful merchandising strategies.
- Strong understanding of SEO principles and their application in e-commerce.
- Exceptional communication, collaboration, and stakeholder management skills, particularly within a remote setting.
- Creative eye for visual merchandising and digital content presentation.
- Experience managing product information management (PIM) systems is a plus.
- Demonstrated ability to work independently and manage multiple priorities in a fast-paced, remote environment.
E-commerce Store Manager - Luxury Goods
Posted 14 days ago
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Senior E-commerce Merchandising Manager - Remote
Posted 23 days ago
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Remote Senior E-commerce Merchandising Manager
Posted 23 days ago
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Senior E-commerce Manager (Retail)
Posted 7 days ago
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Key Responsibilities:
- Develop and execute the overall e-commerce strategy to achieve revenue and growth targets.
- Manage the day-to-day operations of the e-commerce platform, including website content, product merchandising, and order fulfillment integration.
- Oversee digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, and affiliate programs.
- Analyze website performance, customer behavior, and sales data to identify trends and opportunities for improvement.
- Implement A/B testing and conversion rate optimization (CRO) strategies to enhance user experience and drive sales.
- Manage the e-commerce budget, allocating resources effectively to maximize ROI.
- Collaborate with cross-functional teams (marketing, IT, operations, customer service) to ensure a cohesive online strategy.
- Stay up-to-date with the latest e-commerce trends, technologies, and best practices.
- Manage relationships with third-party vendors and technology partners.
- Ensure a seamless and delightful customer experience from browsing to post-purchase.
- Bachelor's degree in Marketing, Business, E-commerce, or a related field; Master's degree preferred.
- Minimum of 6 years of experience in e-commerce management, with a strong focus on online retail.
- Proven track record of successfully managing and growing e-commerce businesses.
- In-depth knowledge of major e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and associated tools.
- Strong understanding of digital marketing channels, analytics, and performance metrics.
- Excellent analytical and problem-solving skills, with a data-driven approach.
- Exceptional leadership, communication, and project management abilities.
- Experience in managing budgets and optimizing ROI.
- Ability to thrive in a fast-paced, remote work environment and manage diverse teams.
- A passion for retail and creating outstanding online customer experiences.
E-commerce Growth Manager - Online Retail
Posted 7 days ago
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Key Responsibilities:
- Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
- Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
- Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
- Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
- Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
- Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
- Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
- Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
- Manage the e-commerce budget and track ROI for all digital marketing initiatives.
- Effectively communicate strategies and results to senior leadership in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Business, E-commerce, or a related field.
- Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
- Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
- Strong understanding of customer acquisition and retention strategies in an online environment.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Outstanding communication and collaboration skills, especially in a remote work context.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
- Creative thinker with a passion for e-commerce and digital innovation.