E-commerce Growth Manager - Online Retail

80100 Nairobi, Nairobi KES380000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, a rapidly expanding online retailer, is looking for an innovative and results-driven E-commerce Growth Manager to lead their digital commerce strategy. This fully remote position requires a strategic thinker with a deep understanding of online sales channels, social media marketing, and customer acquisition. You will be instrumental in driving online revenue, enhancing customer experience, and expanding market reach.

Key Responsibilities:
  • Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
  • Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
  • Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
  • Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
  • Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
  • Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
  • Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
  • Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
  • Manage the e-commerce budget and track ROI for all digital marketing initiatives.
  • Effectively communicate strategies and results to senior leadership in a remote setting.

Qualifications:
  • Bachelor's degree in Marketing, Business, E-commerce, or a related field.
  • Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
  • Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
  • Strong understanding of customer acquisition and retention strategies in an online environment.
  • Excellent analytical skills with the ability to translate data into actionable insights.
  • Outstanding communication and collaboration skills, especially in a remote work context.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
  • Creative thinker with a passion for e-commerce and digital innovation.
This is a remote-first role, allowing you to work from anywhere. You will be a key contributor to our client's online success, reporting on strategies and performance relevant to their operations around Mombasa, Mombasa, KE .
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E-commerce Growth Manager

80100 Nairobi, Nairobi KES380000 Annually WhatJobs remove_red_eye View All

Posted 22 days ago

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Job Description

full-time
Our client, a prominent player in the online retail space, is looking for a results-driven E-commerce Growth Manager to oversee and enhance their online presence and sales channels. This is a fully remote position, allowing you to contribute from any location. You will be instrumental in developing and executing strategies that drive online traffic, conversion rates, and customer engagement.

The successful candidate will possess a deep understanding of e-commerce platforms, digital marketing, social media strategy, and customer analytics. You will be responsible for managing the entire online customer journey, from initial touchpoint to post-purchase engagement. This role demands creativity, analytical prowess, and a proactive approach to identifying new growth opportunities.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce growth strategies.
  • Manage and optimize the company's e-commerce website and online store presence.
  • Drive traffic through SEO, SEM, social media marketing, and email campaigns.
  • Analyze website performance using analytics tools (e.g., Google Analytics) and identify areas for improvement.
  • Develop and execute social media marketing campaigns to increase brand awareness and engagement.
  • Manage online advertising budgets and campaigns across various platforms.
  • Optimize product listings and descriptions for search engines and user experience.
  • Monitor competitor activities and market trends to identify new opportunities.
  • Collaborate with marketing, sales, and product development teams to ensure a cohesive brand message.
  • Manage customer reviews and feedback to improve products and services.
  • Develop and implement strategies to increase average order value and customer lifetime value.
  • Stay updated on the latest e-commerce and social media trends and technologies.
  • Oversee the management of the online sales funnel and conversion rates.
  • Report on key performance indicators (KPIs) and provide actionable insights to senior management.

Qualifications:
  • Bachelor's degree in Marketing, Business, Digital Media, or a related field.
  • Minimum of 5 years of experience in e-commerce management, digital marketing, and social media strategy.
  • Proven experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CMS.
  • Strong knowledge of SEO, SEM, content marketing, and social media advertising.
  • Proficiency in Google Analytics and other web analytics tools.
  • Excellent analytical and problem-solving skills.
  • Creative mindset with a focus on user experience and conversion optimization.
  • Strong communication and interpersonal skills.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Experience in retail or consumer goods is a plus.
  • Demonstrated success in driving online sales growth.

This is an exciting opportunity to shape the online future of a leading brand. This role is based in the vicinity of Mombasa, Mombasa, KE , but is a fully remote position.
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Senior E-commerce Manager, Growth & Strategy (Remote)

80100 Nairobi, Nairobi KES480000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client is seeking a results-driven Senior E-commerce Manager to spearhead their online growth and strategic initiatives. This is a fully remote position, enabling you to shape online strategy from anywhere in Kenya, with a significant impact on their presence in **Mombasa, Mombasa, KE**. You will be responsible for developing and executing comprehensive e-commerce strategies to drive sales, enhance customer acquisition and retention, and optimize the online customer journey. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing channels (SEO, SEM, social media marketing, email marketing), analytics, and conversion rate optimization (CRO). You will manage the online store, product catalog, merchandising, and promotional activities to maximize revenue and profitability. Experience in analyzing market trends, competitor activities, and customer behavior to identify new opportunities is crucial. This role requires strong leadership, analytical, and strategic thinking skills, coupled with excellent project management capabilities. You will collaborate closely with marketing, sales, and IT teams to ensure seamless integration and execution of e-commerce strategies. This remote-first role demands exceptional self-motivation, communication skills, and the ability to manage complex projects autonomously. A Bachelor's degree in Marketing, Business, E-commerce, or a related field is required. Proven success in managing and growing e-commerce businesses is essential.

Key Responsibilities:
  • Develop and implement a data-driven e-commerce strategy.
  • Manage and optimize the online store, including product listings and merchandising.
  • Drive traffic and conversions through various digital marketing channels.
  • Analyze e-commerce performance metrics and identify areas for improvement.
  • Develop and execute online promotional campaigns and sales initiatives.
  • Enhance the customer experience and drive customer loyalty.
  • Collaborate with cross-functional teams to ensure alignment and execution.
  • Stay abreast of e-commerce trends, technologies, and best practices.
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Senior E-commerce Growth Manager

80100 Nairobi, Nairobi KES4000000 Annually WhatJobs remove_red_eye View All

Posted 22 days ago

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Job Description

full-time
Our client is seeking a results-driven Senior E-commerce Growth Manager to spearhead their online sales strategies, operating entirely remotely. This role is responsible for driving significant growth across all e-commerce channels, optimizing customer acquisition, conversion rates, and customer lifetime value. You will develop and execute comprehensive digital marketing campaigns, manage online merchandising, and leverage data analytics to identify growth opportunities. The ideal candidate possesses extensive experience in e-commerce strategy, digital marketing, SEO/SEM, social media advertising, and conversion rate optimization (CRO). You are a data-oriented leader with a passion for understanding consumer behavior and a proven ability to deliver measurable results in a fast-paced, remote environment.

Responsibilities:
  • Develop and implement data-driven e-commerce growth strategies to achieve revenue targets.
  • Oversee all aspects of the online store, including website management, product merchandising, and user experience optimization.
  • Manage and optimize digital marketing campaigns across various channels, including SEO, SEM, email marketing, and affiliate marketing.
  • Plan and execute paid social media advertising campaigns to drive traffic and conversions.
  • Analyze website performance using analytics tools (e.g., Google Analytics) to identify trends, opportunities, and areas for improvement.
  • Implement and A/B test strategies for conversion rate optimization (CRO).
  • Manage customer segmentation and personalization initiatives to enhance the customer journey.
  • Collaborate with marketing, product, and design teams to ensure brand consistency and campaign effectiveness.
  • Stay current with e-commerce trends, new technologies, and competitor strategies.
  • Manage the e-commerce budget effectively and track ROI for all marketing initiatives.
  • Develop and maintain relationships with key e-commerce platform providers and technology partners.
  • Report on key e-commerce metrics and provide actionable insights to senior leadership.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field. Master's degree is a plus.
  • Minimum of 5-7 years of progressive experience in e-commerce management and digital marketing.
  • Proven track record of driving significant e-commerce growth and exceeding revenue targets.
  • Expertise in SEO, SEM, PPC advertising, email marketing, and social media marketing.
  • Strong understanding of website analytics tools (e.g., Google Analytics) and A/B testing platforms.
  • Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and related tools.
  • Proficiency in conversion rate optimization (CRO) techniques.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong leadership and project management abilities.
  • Exceptional communication and collaboration skills, suited for a remote team.
  • Creative mindset with a strong attention to detail.
This is a 100% remote role, offering the flexibility to work from anywhere and shape the future of our client's online presence.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce Growth Manager - Remote

80100 Nairobi, Nairobi KES280000 Annually WhatJobs remove_red_eye View All

Posted 5 days ago

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Job Description

full-time
Our client is seeking a strategic and data-driven Senior E-commerce Growth Manager to spearhead their online expansion efforts. This is a fully remote position, offering the unique advantage of working from your preferred location while driving significant online sales and brand presence. You will be responsible for developing and executing comprehensive strategies to acquire new customers, enhance user experience, and maximize conversion rates across all digital channels, with a strong emphasis on social media integration. The ideal candidate possesses a deep understanding of e-commerce platforms, digital marketing, social media trends, and customer analytics. You will collaborate closely with marketing, product, and tech teams to identify growth opportunities and implement innovative campaigns.

Responsibilities:
  • Develop and implement data-driven strategies to drive traffic, conversion rates, and customer lifetime value for the e-commerce platform.
  • Manage and optimize all aspects of the e-commerce funnel, from acquisition to retention.
  • Oversee social media marketing campaigns, including content strategy, community engagement, and paid social advertising, to drive e-commerce sales.
  • Conduct thorough market research and competitive analysis to identify new growth opportunities.
  • Analyze website performance, user behavior, and sales data to derive actionable insights.
  • Collaborate with the marketing team to create compelling promotional campaigns and content.
  • Manage A/B testing initiatives to optimize website elements, messaging, and user journeys.
  • Work closely with product and tech teams to ensure a seamless and engaging online customer experience.
  • Track, report, and present key performance indicators (KPIs) to senior management.
  • Stay abreast of emerging trends in e-commerce, digital marketing, and social media.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
  • Minimum of 5 years of experience in e-commerce management and digital marketing, with a proven track record of driving growth.
  • Extensive experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics, Adobe Analytics).
  • In-depth knowledge of social media marketing strategies, platforms (e.g., Instagram, Facebook, TikTok), and advertising.
  • Strong understanding of SEO, SEM, email marketing, and affiliate marketing.
  • Proven ability to interpret complex data and translate it into actionable strategies.
  • Excellent analytical, problem-solving, and project management skills.
  • Exceptional communication and interpersonal skills, essential for a remote role.
  • Demonstrated ability to work independently and lead initiatives in a remote setting.
  • Creative mindset with a focus on customer experience and engagement.
This is a fantastic opportunity to shape the online future of our client in a fully remote capacity. The role, conceptually linked to **Mombasa, Mombasa, KE**, is executed entirely remotely.
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Remote E-commerce Growth Manager - D2C Specialist

80100 Nairobi, Nairobi KES200000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client is seeking a results-oriented and data-driven Remote E-commerce Growth Manager with a strong focus on Direct-to-Consumer (D2C) strategies. This is a fully remote position, offering an exciting opportunity to shape and expand our client's online presence and sales. You will be responsible for developing and executing comprehensive e-commerce strategies aimed at driving traffic, increasing conversion rates, optimizing the customer journey, and maximizing revenue. Your expertise in digital marketing channels, including SEO, SEM, social media advertising, email marketing, and affiliate programs, will be crucial. You will manage the day-to-day operations of the e-commerce platform, analyze sales data, and identify key growth opportunities. This role requires a deep understanding of the e-commerce landscape, a passion for online customer experience, and the ability to work autonomously.

Key responsibilities include:
  • Developing and implementing innovative e-commerce growth strategies to drive sales and customer acquisition.
  • Managing and optimizing all aspects of the D2C e-commerce platform, including website user experience, product merchandising, and checkout process.
  • Planning and executing digital marketing campaigns across various channels (SEO, SEM, social media, email, influencer marketing).
  • Analyzing e-commerce performance metrics, sales data, and customer behavior to identify trends and areas for improvement.
  • Developing and managing promotional campaigns, discounts, and loyalty programs to enhance customer retention.
  • Collaborating with marketing, product, and customer service teams to ensure a seamless customer experience.
  • Monitoring industry trends and competitor activities to stay ahead of the curve.
  • Managing the e-commerce budget and forecasting sales performance.
  • Overseeing content creation for product listings, landing pages, and marketing materials.
  • Utilizing A/B testing and other analytical methods to optimize website performance and conversion rates.
  • Reporting on key performance indicators (KPIs) to senior management.
  • Ensuring the website is up-to-date with the latest products, pricing, and promotional information.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of experience in e-commerce management, specifically in a D2C environment. Proven success in driving significant e-commerce growth through data-informed strategies is essential. Strong knowledge of e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing best practices is required. Excellent analytical, problem-solving, and strategic thinking skills are crucial. You must be highly organized, detail-oriented, and capable of managing multiple priorities in a remote setting. Effective communication and collaboration skills are necessary for working with a distributed team. This role is based in Mombasa, Mombasa, KE , but the work is performed remotely.
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Remote E-commerce Growth Manager - Social Media Focus

80102 Nairobi, Nairobi KES280000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is looking for a dynamic and experienced E-commerce Growth Manager with a strong specialization in social media strategies to join their fully remote marketing team. This role will be responsible for driving online sales, enhancing brand presence, and customer acquisition through innovative social media campaigns and e-commerce optimization. You will develop and execute comprehensive digital marketing strategies, focusing on leveraging social media platforms (e.g., Instagram, Facebook, TikTok) to increase traffic, engagement, and conversion rates. The ideal candidate will possess a proven track record in e-commerce growth, with deep expertise in social media marketing, content creation, paid social advertising, influencer marketing, and community management. You will analyze e-commerce performance data, identify key growth opportunities, and implement data-driven initiatives to optimize the customer journey and maximize ROI. Responsibilities include managing social media calendars, overseeing content production, running targeted advertising campaigns, and monitoring social media trends and competitor activities. Strong analytical skills, a creative mindset, and the ability to adapt to the ever-changing digital landscape are essential. This is an exciting opportunity to make a significant impact on a growing e-commerce business, driving sales and brand loyalty through strategic social media initiatives, all from the convenience of a remote work setup.
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Senior Digital Marketing Manager - E-commerce Growth

80100 Nairobi, Nairobi KES100000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing e-commerce enterprise, is seeking an experienced Senior Digital Marketing Manager to spearhead their online growth strategies. This is a fully remote position, allowing you to drive impactful campaigns from anywhere. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing initiatives across various channels to enhance brand visibility, customer acquisition, and revenue growth. The ideal candidate possesses a deep understanding of the digital landscape, a data-driven approach, and a proven ability to achieve measurable results.

Key Responsibilities:
  • Develop and execute integrated digital marketing strategies, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve target KPIs.
  • Oversee website content and user experience to improve conversion rates and customer engagement.
  • Conduct market research and competitor analysis to identify opportunities and stay ahead of industry trends.
  • Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for optimization.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
  • Collaborate with cross-functional teams, including product, sales, and design, to ensure brand consistency and campaign alignment.
  • Build and nurture online communities and social media presence.
  • Stay up-to-date with the latest digital marketing tools, technologies, and best practices.
  • Lead and mentor junior marketing team members (if applicable).
  • Develop and execute email marketing campaigns to nurture leads and retain customers.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5-7 years of progressive experience in digital marketing, with a strong focus on e-commerce.
  • Proven track record of developing and executing successful digital marketing strategies that drive significant growth.
  • In-depth knowledge of SEO/SEM best practices, Google Analytics, Google Ads, social media advertising platforms, and email marketing tools.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Excellent analytical skills and the ability to interpret complex data into actionable insights.
  • Strong project management and organizational skills.
  • Exceptional written and verbal communication skills.
  • Proficiency in content management systems (CMS) and CRM platforms.
  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
  • Experience in managing marketing budgets.
This is an exciting opportunity for a strategic and results-oriented digital marketer to lead impactful initiatives for a thriving e-commerce business, working remotely. The role is designated to support our commercial presence in **Mombasa, Mombasa, KE**.
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Head of Digital Marketing & E-commerce Strategy (Remote)

80100 Nairobi, Nairobi KES350000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is searching for a visionary and results-driven Head of Digital Marketing & E-commerce Strategy to spearhead their online presence and sales initiatives. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across all relevant channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your primary goal will be to drive online brand awareness, customer acquisition, engagement, and ultimately, revenue growth through our e-commerce platforms. You will analyze market trends, customer behavior, and competitor activities to identify new opportunities and optimize existing strategies. Key responsibilities include managing the e-commerce website, overseeing online product merchandising, implementing data-driven marketing strategies, and ensuring a seamless customer journey from discovery to purchase. You will work closely with product development, sales, and customer service teams to align digital efforts with overall business objectives. Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and e-commerce platforms is essential. Experience with CRM systems and marketing automation tools is also highly beneficial. This role requires exceptional leadership qualities, strategic thinking, and a deep understanding of the digital landscape. You must be adept at managing budgets, measuring ROI, and reporting on key performance indicators. The ideal candidate is innovative, possesses strong analytical skills, and is passionate about leveraging digital channels to achieve business success, contributing to brand growth even with the operational focus potentially linked to areas such as Mombasa, Mombasa, KE . We are looking for a dynamic leader who can inspire a remote team and drive transformative growth in the digital space.
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Head of E-commerce Strategy & Growth

80100 Nairobi, Nairobi KES140000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Are you a visionary leader passionate about the intersection of e-commerce and social media? We are looking for a Head of E-commerce Strategy & Growth to spearhead our online retail operations in a dynamic, fully remote role. This is a strategic position responsible for developing and executing comprehensive e-commerce strategies that drive revenue, enhance customer engagement, and expand market share. You will oversee all aspects of our online store, including website management, product merchandising, conversion rate optimization, and customer journey mapping. A significant focus will be placed on leveraging social media platforms to drive traffic, build brand awareness, and facilitate direct-to-consumer sales. Your responsibilities will include managing online advertising campaigns, influencer marketing initiatives, and social media content strategy. You will analyze sales data, customer behavior, and market trends to identify growth opportunities and inform strategic decisions. This role requires a deep understanding of e-commerce platforms, digital marketing tools, SEO/SEM best practices, and social media analytics. You will collaborate closely with marketing, product, and customer service teams to ensure a cohesive brand experience across all digital touchpoints. Leadership and team management skills are essential, as you will be guiding a remote team of e-commerce specialists. The ideal candidate is a data-driven decision-maker with a creative flair, exceptional communication skills, and a proven ability to thrive in a fast-paced, results-oriented, remote environment. This is a prime opportunity to shape the future of our online presence and drive significant growth, all while enjoying the flexibility and autonomy of a fully remote position. We foster a collaborative and innovative remote-first culture, empowering our team members to excel.
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