Digital Marketing Strategist - Performance & Growth
Posted 11 days ago
Job Viewed
Job Description
Our client is seeking a highly skilled and data-driven Digital Marketing Strategist to spearhead their online growth initiatives. This is a fully remote position, offering the opportunity to craft and execute innovative digital marketing campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising, with a strong emphasis on performance tracking and ROI. The ideal candidate will possess a deep understanding of digital marketing analytics, tools, and emerging trends. You should be adept at analyzing campaign performance, identifying key insights, and making data-backed recommendations for optimization. Your expertise will be crucial in driving website traffic, lead generation, customer acquisition, and customer retention. Key responsibilities include managing advertising budgets, creating compelling campaign narratives, and working closely with creative and development teams to ensure seamless execution. You will be tasked with developing target audience personas, crafting effective messaging, and continuously testing and refining campaigns to maximize effectiveness. The successful applicant will be a strategic thinker with a proven ability to translate business objectives into measurable digital marketing outcomes. Strong communication and collaboration skills are essential, as you will work with various internal stakeholders to align marketing efforts with broader business goals. This is an exciting opportunity for a passionate digital marketer to shape and lead impactful campaigns in a fully remote setting and drive significant business growth.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing strategies to drive customer acquisition and engagement.
- Manage and optimize SEO, SEM, social media marketing, email marketing, and content marketing efforts.
- Oversee paid advertising campaigns across various platforms (e.g., Google Ads, social media ads).
- Analyze campaign performance data, generate reports, and provide actionable insights for optimization.
- Conduct market research and competitor analysis to identify new opportunities.
- Develop target audience personas and tailor marketing messages accordingly.
- Collaborate with creative and development teams to ensure effective campaign execution.
- Manage digital marketing budgets and ensure a strong return on investment (ROI).
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Continuously test and refine strategies to improve campaign effectiveness and conversion rates.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in digital marketing strategy and execution.
- Proven track record of success in driving measurable results through digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in Google Analytics, Google Ads, social media advertising platforms, and marketing automation tools.
- Strong analytical and data interpretation skills.
- Excellent communication, collaboration, and project management skills.
- Ability to work independently and manage multiple projects effectively in a remote environment.
- Creative thinking and problem-solving abilities.
- Experience in A/B testing and conversion rate optimization is highly desirable.
This advertiser has chosen not to accept applicants from your region.
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Lead Digital Marketing Strategist, Performance Campaigns
Posted 5 days ago
Job Viewed
Job Description
Our client is a dynamic and rapidly growing digital agency seeking a highly skilled and results-oriented Lead Digital Marketing Strategist to spearhead performance-driven marketing campaigns. This is a fully remote leadership role, perfect for a strategic thinker with a deep understanding of various digital channels and a proven ability to deliver measurable ROI. You will be responsible for developing, executing, and optimizing comprehensive digital marketing strategies across paid search, social media advertising, display, affiliate marketing, and email campaigns. The ideal candidate will possess a strong analytical mindset, exceptional campaign management skills, and a passion for staying ahead of the curve in the ever-evolving digital landscape. You will lead a team of digital marketing specialists in a collaborative remote environment, guiding them to achieve client objectives.
Responsibilities:
Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with client business objectives.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, etc.
- Oversee SEO strategy, including keyword research, on-page optimization, and content strategy.
- Develop and execute effective email marketing campaigns, including segmentation, automation, and A/B testing.
- Manage affiliate marketing programs and explore new partnership opportunities.
- Conduct in-depth performance analysis, using data to identify trends, insights, and opportunities for optimization.
- Create detailed performance reports for clients, clearly articulating campaign results and strategic recommendations.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with creative and content teams to ensure cohesive campaign messaging and assets.
- Lead and mentor a team of digital marketing professionals in a remote setting.
- Manage client relationships, serving as a trusted advisor for their digital marketing efforts.
- Allocate and manage marketing budgets effectively to maximize ROI.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong emphasis on performance marketing and campaign management.
- Proven track record of developing and executing successful paid search, social media, and display advertising campaigns.
- In-depth knowledge of SEO best practices and tools.
- Experience with email marketing platforms and marketing automation tools.
- Strong analytical skills with proficiency in Google Analytics, data visualization tools, and spreadsheet software.
- Excellent understanding of marketing funnels and customer journey mapping.
- Strong leadership and team management capabilities.
- Exceptional communication and presentation skills, with the ability to clearly articulate complex strategies.
- Ability to work independently and thrive in a fast-paced, remote work environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Relevant certifications (e.g., Google Ads, Google Analytics) are a plus.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 6 days ago
Job Viewed
Job Description
Our client is seeking a highly motivated and results-oriented Senior Digital Marketing Strategist to join their dynamic, fully remote team. This is a critical role focused on driving measurable growth and optimizing performance across all digital marketing channels. You will be responsible for developing, implementing, and managing innovative marketing campaigns that align with business objectives and target audience engagement. This position offers the flexibility of a remote-first work environment, empowering you to contribute effectively from anywhere. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven track record of success in performance marketing, SEO, SEM, social media advertising, email marketing, and content strategy. You will be tasked with analyzing campaign performance data, identifying trends, and translating insights into actionable recommendations to enhance ROI. Collaboration will be key, as you'll work closely with cross-functional teams, including sales, product, and creative, to ensure cohesive messaging and campaign execution. Key responsibilities include defining KPIs, setting campaign budgets, managing A/B testing initiatives, and staying abreast of the latest digital marketing trends and technologies. You will also be instrumental in fostering a data-driven marketing culture within the organization. This role requires strong analytical skills, strategic thinking, and excellent communication abilities, as you will present findings and strategies to stakeholders. A passion for digital innovation and a commitment to achieving outstanding results are essential. The **Mombasa, Mombasa, KE** region is where the company has a strong presence, and while this role is remote, it benefits from proximity to that market understanding. Your expertise will shape our client's online presence and contribute directly to their market leadership.
This advertiser has chosen not to accept applicants from your region.
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Remote Senior Digital Marketing Strategist, Arts & Culture
Posted 15 days ago
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Job Description
Our client, a vibrant organization dedicated to promoting arts and culture, is seeking a creative and data-driven Remote Senior Digital Marketing Strategist to elevate their online presence and engagement. This role is entirely remote, offering the flexibility to work from any location. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple platforms to reach target audiences, drive ticket sales, promote exhibitions, and foster community involvement. Your expertise will span SEO, SEM, social media marketing, content marketing, email marketing, and digital advertising. You will analyze campaign performance, identify trends, and optimize strategies to maximize ROI and achieve organizational goals. Collaboration with internal teams, including content creators, event planners, and graphic designers, will be essential. The ideal candidate possesses a deep understanding of the arts and culture landscape, coupled with extensive experience in digital marketing analytics and campaign management. We are looking for an innovative thinker with a passion for the arts and a proven ability to translate marketing insights into actionable plans in a remote setting. Excellent communication and project management skills are vital for success.
Responsibilities:
Responsibilities:
- Develop and implement innovative digital marketing strategies to promote arts events, exhibitions, and programs.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive engagement and conversions.
- Oversee social media strategy, content calendar, and community management across various platforms.
- Develop and execute SEO strategies to improve organic search visibility.
- Create and manage email marketing campaigns to nurture leads and engage audiences.
- Analyze website traffic, campaign performance data, and market trends to identify opportunities and inform strategy.
- Collaborate with content creators and designers to produce engaging digital assets.
- Manage digital marketing budgets effectively and track ROI across all channels.
- Stay updated on the latest digital marketing trends, tools, and best practices in the arts sector.
- Provide regular reports on digital marketing performance and insights to stakeholders.
- Bachelor's degree in Marketing, Communications, Arts Administration, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on strategy development and execution.
- Proven experience in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
- Strong analytical skills and the ability to interpret data to drive marketing decisions.
- Excellent written and verbal communication skills.
- Creative thinking and a passion for arts and culture.
- Demonstrated ability to manage projects and work independently in a remote environment.
- Experience in the arts and entertainment industry is a strong advantage.
- Ability to work collaboratively with diverse teams.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance Marketing
Posted 21 days ago
Job Viewed
Job Description
Our client, a progressive digital marketing agency, is seeking a highly analytical and results-driven Senior Digital Marketing Strategist with a specialization in performance marketing to join their fully remote team. This role is pivotal in developing and executing data-driven marketing campaigns that deliver measurable results and maximize ROI for clients. You will be responsible for managing all aspects of paid media, including SEM, social media advertising, and display advertising, across various platforms. The ideal candidate will possess a deep understanding of digital marketing principles, analytics, and campaign optimization techniques. Responsibilities include developing comprehensive digital marketing strategies, managing campaign budgets, conducting A/B testing, analyzing performance data, and providing actionable insights and recommendations. You will work closely with clients to understand their objectives and translate them into successful marketing campaigns. As this is a remote-first position, exceptional self-management, strong communication skills, and the ability to collaborate effectively with a dispersed team using virtual tools are essential. You will be expected to stay ahead of industry trends and algorithm changes to ensure campaign effectiveness. While the original request cited **Mombasa, Mombasa, KE** as a reference point, this position is fully remote, offering flexibility in your work location. You will be responsible for identifying new growth opportunities, optimizing existing campaigns, and reporting on campaign performance to clients. A Bachelor's degree in Marketing, Business, or a related field, along with a minimum of 5 years of hands-on experience in digital marketing, with a strong focus on paid acquisition channels, is required. Proficiency in Google Ads, Facebook Ads Manager, analytics platforms (e.g., Google Analytics), and various marketing automation tools is a must. Certifications in Google Ads and Analytics are highly desirable. This is an excellent opportunity to lead impactful campaigns and drive significant growth for clients in a flexible, remote work environment.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Remote Creative Campaigns
Posted 4 days ago
Job Viewed
Job Description
Our client, a leading innovator in digital engagement, is seeking a visionary Senior Digital Marketing Strategist to join their fully remote creative team. This position is crucial for developing and executing cutting-edge online marketing campaigns that captivate audiences and drive significant business growth. You will be responsible for crafting compelling digital narratives across multiple platforms, leveraging SEO, SEM, social media marketing, content marketing, and email marketing to achieve overarching campaign objectives. The ideal candidate will possess a strong analytical mindset, with the ability to interpret complex data, identify market trends, and optimize campaign performance in real-time. You will work closely with cross-functional teams, including design, content creation, and web development, to ensure a cohesive and impactful brand presence. This role demands exceptional creativity, strategic thinking, and a deep understanding of the ever-evolving digital landscape. Your expertise will be vital in managing campaign budgets, defining key performance indicators (KPIs), and reporting on campaign success to senior stakeholders. We are looking for a proactive individual who can independently manage projects, inspire creative output, and consistently deliver measurable results. This is a remote-first position, enabling you to collaborate with a talented global team. While the role is fully remote, your contributions will be instrumental in shaping the brand's digital footprint, particularly in engaging audiences connected to regions like Malindi, Kilifi, KE . You will be tasked with developing innovative strategies for customer acquisition, engagement, and retention. This includes exploring new digital channels and technologies to stay ahead of the competition. The successful candidate will demonstrate a proven track record of successful digital marketing campaigns and a passion for storytelling through digital media. Strong communication and collaboration skills are essential for working effectively in a distributed team environment. Your role will involve defining target audiences, developing persuasive messaging, and ensuring consistent brand voice across all digital touchpoints. You will also play a key role in A/B testing and conversion rate optimization to maximize campaign ROI. This is an exciting opportunity to lead high-impact digital initiatives and contribute to the success of a forward-thinking company.
This advertiser has chosen not to accept applicants from your region.
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Remote Social Media Marketing Strategist & Content Creator
Posted 11 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Remote Social Media Marketing Strategist and Content Creator to elevate their online presence across various platforms. This is a fully remote position, allowing you to leverage your expertise in digital marketing and content creation from anywhere. You will be responsible for developing and executing innovative social media strategies that enhance brand awareness, engage target audiences, drive traffic, and ultimately boost e-commerce sales. Your role will encompass everything from strategic planning and campaign management to content ideation, production, and performance analysis.
Key responsibilities include:
The ideal candidate will have a proven track record in social media marketing and content creation, with a strong portfolio showcasing successful campaigns and engaging content. Excellent copywriting, graphic design, and video editing skills are essential. A deep understanding of social media analytics tools and e-commerce platforms is required. You should be highly creative, possess strong strategic thinking abilities, and be comfortable working independently in a remote setting. Exceptional communication and collaboration skills are key to working effectively with a distributed team. This role offers an exciting opportunity to make a significant impact on our client's digital footprint while working remotely, with a strategic focus on markets relevant to **Mlolongo, Machakos, KE**.
Key responsibilities include:
- Developing and implementing comprehensive social media strategies aligned with marketing goals and e-commerce objectives.
- Managing and growing the company's presence on key social media platforms (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn, Pinterest).
- Creating compelling, high-quality, and on-brand content, including graphics, videos, copy, and stories, optimized for each platform.
- Planning and executing social media advertising campaigns, including audience targeting, budget management, and performance optimization.
- Monitoring social media trends, identifying new opportunities, and adapting strategies accordingly.
- Engaging with the online community, responding to comments and messages, and fostering positive relationships with followers.
- Analyzing social media performance metrics (e.g., engagement, reach, conversion rates) and providing regular reports with actionable insights.
- Collaborating with the marketing and sales teams to ensure consistent brand messaging and integrated campaign efforts.
- Staying up-to-date with the latest social media best practices, tools, and platform updates.
- Testing and experimenting with new content formats, platforms, and engagement tactics.
The ideal candidate will have a proven track record in social media marketing and content creation, with a strong portfolio showcasing successful campaigns and engaging content. Excellent copywriting, graphic design, and video editing skills are essential. A deep understanding of social media analytics tools and e-commerce platforms is required. You should be highly creative, possess strong strategic thinking abilities, and be comfortable working independently in a remote setting. Exceptional communication and collaboration skills are key to working effectively with a distributed team. This role offers an exciting opportunity to make a significant impact on our client's digital footprint while working remotely, with a strategic focus on markets relevant to **Mlolongo, Machakos, KE**.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Content & SEO
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a highly creative and analytical Senior Digital Marketing Strategist specializing in Content and SEO to join their dynamic, fully remote marketing team. This role is pivotal in developing and executing comprehensive digital strategies that enhance online visibility, drive qualified traffic, and foster engagement across various platforms. You will be responsible for crafting compelling content strategies, optimizing website content for search engines, and managing all aspects of SEO, including keyword research, on-page and off-page optimization, and technical SEO audits. Your duties will involve analyzing website performance data, identifying trends, and translating insights into actionable strategies to improve search rankings and user experience. You will also play a key role in developing and managing paid search campaigns (SEM) and social media marketing initiatives. Collaboration with graphic designers, copywriters, web developers, and other marketing team members is essential to ensure cohesive campaign execution. This position requires a deep understanding of digital marketing principles, SEO best practices, content marketing, and current industry trends. Strong analytical skills, proficiency in SEO tools (e.g., SEMrush, Ahrefs, Google Analytics), and excellent written and verbal communication skills are paramount. You will be tasked with measuring and reporting on campaign performance, demonstrating ROI, and adapting strategies based on data and market dynamics. This is an exceptional opportunity to shape the digital presence of our client, driving brand awareness and lead generation from a flexible remote setting, with the work impacting campaigns relevant to **Mombasa, Mombasa, KE**.
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7
E-commerce and Social Media Marketing Strategist
Posted 10 days ago
Job Viewed
Job Description
Our client, a rapidly expanding e-commerce enterprise, is looking for an innovative and data-driven E-commerce and Social Media Marketing Strategist to spearhead their online presence and customer engagement initiatives. This is a fully remote position, requiring you to develop and execute comprehensive digital marketing strategies that drive online sales and brand awareness. You will be responsible for managing all aspects of the company's e-commerce platforms, including website optimization, product merchandising, and conversion rate optimization (CRO). Furthermore, you will craft and implement compelling social media campaigns across various platforms, leveraging analytics to track performance, identify trends, and adapt strategies for maximum impact. Your role will involve content creation, community management, influencer outreach, and paid advertising (PPC/social ads). We are seeking a candidate with a deep understanding of the digital marketing landscape, particularly in e-commerce and social media. You should possess excellent analytical skills to interpret data, a creative mindset for generating engaging content, and strong project management abilities. Experience with e-commerce platforms (e.g., Shopify, WooCommerce), social media management tools, SEO/SEM, and email marketing is essential. The ideal candidate will be a self-starter, a creative problem-solver, and a collaborative team player who thrives in a remote, fast-paced environment. Your ability to stay abreast of the latest digital marketing trends and technologies will be critical to the success of our client's online ventures. This role offers a unique opportunity to significantly impact online sales and brand perception through expert digital strategy and execution. You will be the driving force behind our client's digital footprint, shaping how customers interact with their brand online.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute integrated e-commerce and social media marketing strategies.
- Manage and optimize the company's e-commerce website for user experience and conversion.
- Create engaging content for social media platforms and manage online communities.
- Plan and execute paid advertising campaigns on social media and search engines.
- Analyze website traffic and social media performance metrics to identify insights and opportunities.
- Collaborate with the design and development teams to enhance the online customer journey.
- Manage email marketing campaigns and lead nurturing efforts.
- Stay up-to-date with industry trends, best practices, and emerging technologies.
- Monitor competitor activities and market trends.
- Report on campaign performance and ROI to management.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3-5 years of proven experience in e-commerce marketing and social media management.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Expertise in social media marketing tools and analytics (e.g., Hootsuite, Sprout Social, Facebook Ads Manager).
- Strong understanding of SEO, SEM, and content marketing principles.
- Excellent copywriting, editing, and communication skills.
- Experience with graphic design tools and video editing is a plus.
- Ability to analyze data and translate insights into actionable strategies.
- Demonstrated ability to manage multiple projects and meet deadlines.
- A passion for digital marketing and a creative, results-oriented approach.
This advertiser has chosen not to accept applicants from your region.
8
E-commerce & Social Media Marketing Manager
Posted 12 days ago
Job Viewed
Job Description
Our client, a rapidly growing online retail brand, is seeking an innovative and results-driven E-commerce & Social Media Marketing Manager to join their vibrant team. This role is pivotal in driving online sales, enhancing brand presence, and engaging with our customer base across various digital platforms. You will be responsible for developing and executing comprehensive e-commerce strategies, managing social media campaigns, and leveraging digital marketing channels to maximize reach and conversion. The ideal candidate possesses a strong understanding of e-commerce platforms, social media marketing trends, content creation, and data analytics. This position offers a hybrid work arrangement, blending remote flexibility with in-office collaboration to foster creativity and teamwork.
Key Responsibilities:
Qualifications:
This role operates on a hybrid model, requiring both remote work and occasional in-office presence. Our client values a balanced and collaborative work culture. This position supports marketing efforts for our online presence in relation to Mombasa, Mombasa, KE .
Key Responsibilities:
- Develop and implement effective e-commerce strategies to drive sales and customer acquisition.
- Manage and optimize the company's online store, ensuring a seamless user experience.
- Create and execute engaging social media marketing campaigns across platforms like Instagram, Facebook, TikTok, and Twitter.
- Develop compelling content (graphics, videos, copy) that aligns with brand voice and marketing objectives.
- Manage social media advertising budgets and campaigns to achieve target ROI.
- Analyze website traffic, sales data, and social media metrics to identify trends and optimize performance.
- Collaborate with product development and customer service teams to ensure a cohesive brand experience.
- Stay up-to-date with the latest e-commerce and social media marketing trends, tools, and best practices.
- Manage influencer marketing collaborations and partnerships.
- Monitor online reviews and customer feedback, responding promptly and professionally.
- Conduct A/B testing on website elements and marketing campaigns to improve conversion rates.
- Report on key performance indicators (KPIs) to senior management regularly.
- Ensure brand consistency across all digital touchpoints.
- Identify and explore new growth opportunities in the e-commerce and social media space.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of progressive experience in e-commerce and social media marketing.
- Proven track record of success in driving online sales and engagement through digital channels.
- In-depth knowledge of e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
- Expertise in managing social media platforms, content creation, and paid social advertising.
- Strong understanding of SEO, SEM, and email marketing principles.
- Excellent copywriting, editing, and communication skills.
- Proficiency in graphic design and video editing tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Strong analytical and problem-solving abilities.
- Ability to work effectively in a hybrid work environment, balancing remote and in-office responsibilities.
- Creative mindset and a passion for digital marketing and consumer engagement.
This role operates on a hybrid model, requiring both remote work and occasional in-office presence. Our client values a balanced and collaborative work culture. This position supports marketing efforts for our online presence in relation to Mombasa, Mombasa, KE .
This advertiser has chosen not to accept applicants from your region.
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