1,670 Senior Digital Marketing Strategist Performance Growth Remote jobs in Kenya
Senior Digital Marketing Strategist - Performance & Growth - Remote
Posted 12 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies focused on performance and growth.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc., to achieve target KPIs (CPA, ROAS, LTV).
- Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
- Develop and implement effective email marketing campaigns for lead nurturing and customer retention.
- Analyze campaign data from various sources (Google Analytics, ad platforms, CRM) to identify trends, insights, and opportunities for optimization.
- Conduct A/B testing and multivariate testing to improve campaign performance and user experience.
- Collaborate with content teams to create compelling ad copy, landing pages, and marketing collateral.
- Manage marketing budgets effectively, ensuring optimal allocation of resources across channels.
- Monitor market trends, competitor activities, and emerging digital marketing technologies.
- Generate regular performance reports and present findings and recommendations to stakeholders.
- Work closely with product and sales teams to align marketing efforts with business goals.
- Stay ahead of the curve on digital marketing best practices and platform updates.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Economics, or a related quantitative field.
- Minimum of 5 years of experience in digital marketing, with a strong emphasis on performance marketing and growth hacking.
- Proven track record of successfully managing and scaling paid advertising campaigns across multiple platforms.
- In-depth knowledge of SEO, SEM, social media advertising, email marketing, and analytics tools (e.g., Google Analytics, SEMrush, HubSpot).
- Strong analytical and quantitative skills, with the ability to interpret complex data and translate it into strategic actions.
- Excellent written and verbal communication skills, with the ability to articulate complex strategies clearly.
- Experience with marketing automation platforms and CRM systems.
- Highly organized, detail-oriented, and capable of managing multiple projects simultaneously.
- Ability to thrive in a fast-paced, results-oriented, and fully remote work environment.
- Certification in Google Ads or other relevant digital marketing platforms is a plus.
Remote Digital Marketing Strategist - Performance and Growth
Posted 16 days ago
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Job Description
Responsibilities:
- Develop and execute integrated digital marketing strategies across multiple channels.
- Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads).
- Implement and refine SEO strategies to improve organic search rankings.
- Create and manage engaging content marketing initiatives and social media presence.
- Develop and execute email marketing campaigns for lead nurturing and customer retention.
- Analyze campaign performance using analytics tools and provide actionable insights.
- Conduct market and competitor research to identify growth opportunities.
- Collaborate with internal teams to ensure brand consistency and campaign alignment.
- Report on key marketing metrics and campaign ROI to stakeholders.
- Stay updated on the latest digital marketing trends and technologies.
- Drive lead generation, conversion rates, and overall business growth.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing roles, with a focus on strategy and performance.
- Proven success in managing PPC, SEO, content, and social media campaigns.
- Proficiency in Google Analytics, Google Ads, and marketing automation platforms.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Experience in a remote work setting is highly desirable.
- Creative thinking and ability to develop innovative marketing solutions.
- Ability to work independently and manage multiple projects simultaneously.
- Certifications in Google Ads, Google Analytics, or other marketing platforms are a plus.
Social Media & E-commerce Content Creator
Posted 12 days ago
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Job Description
Responsibilities:
- Develop creative concepts for social media campaigns and e-commerce content.
- Create engaging written, visual, and video content for platforms such as Instagram, Facebook, TikTok, YouTube, and e-commerce product pages.
- Write compelling copy for social media posts, product descriptions, and promotional materials.
- Design graphics and edit short videos using tools like Canva, Adobe Photoshop, and video editing software.
- Manage and schedule content across all relevant social media platforms using scheduling tools.
- Monitor social media trends, audience engagement, and competitor activities to inform content strategy.
- Collaborate with the marketing team to align content with overall brand goals and campaigns.
- Analyze content performance metrics and provide reports on engagement, reach, and conversions.
- Optimize content for e-commerce platforms to improve product visibility and sales.
- Engage with the online community, respond to comments and messages in a timely and on-brand manner.
- Assist in developing user-generated content campaigns.
- Stay up-to-date with the latest social media features, tools, and best practices.
- Ensure all content adheres to brand guidelines and quality standards.
This is a fully remote opportunity, offering the flexibility to work from your preferred location. We are committed to building a strong, collaborative remote culture. You will play a critical role in amplifying our client's brand presence and driving online sales through impactful content. If you have a portfolio showcasing your creativity in social media and e-commerce content creation, excellent copywriting skills, and a passion for digital storytelling, we want to hear from you. Proficiency in content creation software and a solid understanding of social media analytics are essential. This is a fantastic chance to shape the digital narrative for growing brands.
Location: Thika, Kiambu, KE
Social Media Marketing & Content Creator
Posted 16 days ago
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Senior Social Media Content Creator - E-commerce
Posted 13 days ago
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Job Description
Key Responsibilities:
- Develop and execute a comprehensive social media content strategy aligned with e-commerce objectives.
- Create high-quality, original, and engaging content (images, videos, graphics, copy) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
- Plan and manage the social media content calendar, ensuring a consistent and timely posting schedule.
- Monitor social media trends, user-generated content, and competitor activities to identify opportunities.
- Engage with the online community, respond to comments and messages, and foster a positive brand image.
- Analyze social media performance metrics and use insights to optimize content and strategy.
- Collaborate with marketing, design, and e-commerce teams to ensure brand consistency.
- Stay up-to-date with platform updates, best practices, and emerging social media technologies.
- Develop creative concepts for social media advertising campaigns.
- Guide and mentor junior content creators or social media interns.
- Bachelor's degree in Marketing, Communications, Fine Arts, Digital Media, or a related field.
- Minimum of 4 years of experience in social media management and content creation, with a strong focus on e-commerce brands.
- Demonstrable success in growing social media engagement and driving traffic/sales.
- Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, video editing software).
- Excellent copywriting and editing skills with a keen eye for detail.
- Strong understanding of social media analytics and reporting tools.
- Experience with social media management platforms (e.g., Buffer, Hootsuite).
- Creative mindset with the ability to think outside the box.
- Excellent communication and collaboration skills, essential for remote teamwork.
- A portfolio showcasing exceptional social media content and campaign results is required.
Remote Social Media & E-commerce Content Creator
Posted 3 days ago
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Job Description
As a Content Creator, you will be responsible for developing engaging and visually appealing content across various social media platforms (Instagram, Facebook, TikTok, Pinterest) and for our e-commerce website. Your duties will include conceptualizing, scripting, shooting, and editing short-form videos, creating high-quality product photography, and writing compelling captions and product descriptions that resonate with our target audience. You will manage the content calendar, schedule posts, and actively engage with our online community to foster brand loyalty and drive traffic to our online store.
The ideal candidate will have a keen eye for aesthetics, a strong understanding of current social media trends, and proficiency in content creation tools and software. Experience with photo and video editing software (e.g., Adobe Creative Suite, CapCut, Canva) is essential. You should be adept at understanding brand voice and translating it into effective digital content. This role requires a proactive individual with excellent organizational skills, the ability to manage multiple projects simultaneously, and a passion for fashion and e-commerce. A portfolio showcasing your previous work in social media and content creation is required. This position is perfect for a creative self-starter looking to make a significant impact.
Responsibilities:
- Create engaging and shareable content for social media platforms (Instagram, Facebook, TikTok, Pinterest).
- Develop and produce high-quality product photography and videography for e-commerce.
- Write compelling and SEO-friendly product descriptions and social media captions.
- Manage and execute the social media content calendar, scheduling posts effectively.
- Engage with the online community, responding to comments and messages promptly.
- Monitor social media trends and identify opportunities for creative content.
- Collaborate with the marketing team on campaign ideas and content strategy.
- Analyze content performance metrics and provide insights for improvement.
- Maintain brand consistency in all visual and written content.
- Stay up-to-date with emerging social media platforms and digital marketing techniques.
- Proven experience as a Social Media Content Creator, Digital Marketer, or similar role.
- Strong portfolio showcasing social media content, photography, and videography.
- Proficiency in photo and video editing software (e.g., Adobe Photoshop, Lightroom, Premiere Pro, Final Cut Pro).
- Excellent copywriting and communication skills, with an ability to adapt to brand voice.
- Deep understanding of social media platforms, algorithms, and best practices.
- Experience with e-commerce platforms and product merchandising.
- Creative mindset with a strong aesthetic sense.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Knowledge of SEO principles for content optimization.
Remote Social Media & E-commerce Content Strategist
Posted 22 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive social media and e-commerce content strategies.
- Create, curate, and manage published content (images, video, written) across social media platforms and the e-commerce site.
- Plan and execute engaging social media campaigns, promotions, and contests.
- Write compelling copy for social media posts, product descriptions, email newsletters, and blog articles.
- Analyze social media and website traffic data to track performance and identify areas for improvement.
- Optimize content for SEO to increase organic reach and visibility.
- Collaborate with designers to create visually appealing graphics and videos.
- Monitor social media trends, news, and conversations relevant to the brand.
- Engage with followers, respond to comments and messages promptly, and foster community interaction.
- Manage social media advertising campaigns and monitor their effectiveness.
- Develop content calendars and ensure timely posting across all platforms.
- Report on content performance, ROI, and key metrics to stakeholders.
- Stay updated on the latest social media algorithms, platform features, and e-commerce best practices.
- Proven experience as a Social Media Manager, Content Strategist, or similar role, with a focus on e-commerce.
- Demonstrated ability to create engaging and effective written and visual content.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Strong understanding of SEO, content marketing, and digital marketing principles.
- Excellent copywriting, editing, and proofreading skills.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) and video editing software is a plus.
- Ability to analyze data and translate insights into actionable strategies.
- Strong communication and interpersonal skills, with the ability to collaborate effectively remotely.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
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Social Media & Content Marketing Lead
Posted 22 days ago
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Job Description
The Social Media & Content Marketing Lead will be responsible for developing and executing compelling social media and content strategies to build brand awareness, drive engagement, and foster community growth. You will create high-quality, engaging content across various platforms, manage social media channels, and analyze performance metrics to optimize strategies. This role requires a deep understanding of current social media trends and a talent for storytelling.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy aligned with brand objectives.
- Create, curate, and manage engaging content (text, image, video) for all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Manage the social media content calendar, ensuring consistent and timely posting.
- Monitor social media channels for trends, opportunities, and customer feedback.
- Engage with the online community, respond to comments and messages, and foster positive interactions.
- Develop and execute content marketing initiatives, including blog posts, articles, and website copy.
- Analyze social media and content marketing performance using relevant metrics and provide regular reports.
- Collaborate with the marketing team to ensure brand consistency across all digital touchpoints.
- Identify and implement innovative social media and content marketing tactics.
- Stay abreast of the latest social media platforms, tools, and industry best practices.
- Potentially manage relationships with influencers and brand ambassadors.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 4 years of experience in social media management and content marketing.
- Proven ability to develop and execute successful social media campaigns and content strategies.
- Excellent writing, editing, and storytelling skills with a keen eye for detail.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Strong understanding of SEO principles as they apply to content creation.
- Creative thinker with a passion for digital media and community building.
- Ability to work independently and manage multiple projects in a remote setting.
- Experience with graphic design or video editing tools is a plus.
- Must be legally authorized to work in Kenya.
Remote Social Media Marketing Strategist & Content Creator
Posted 13 days ago
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Job Description
Key responsibilities include:
- Developing and implementing comprehensive social media strategies aligned with marketing goals and e-commerce objectives.
- Managing and growing the company's presence on key social media platforms (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn, Pinterest).
- Creating compelling, high-quality, and on-brand content, including graphics, videos, copy, and stories, optimized for each platform.
- Planning and executing social media advertising campaigns, including audience targeting, budget management, and performance optimization.
- Monitoring social media trends, identifying new opportunities, and adapting strategies accordingly.
- Engaging with the online community, responding to comments and messages, and fostering positive relationships with followers.
- Analyzing social media performance metrics (e.g., engagement, reach, conversion rates) and providing regular reports with actionable insights.
- Collaborating with the marketing and sales teams to ensure consistent brand messaging and integrated campaign efforts.
- Staying up-to-date with the latest social media best practices, tools, and platform updates.
- Testing and experimenting with new content formats, platforms, and engagement tactics.
The ideal candidate will have a proven track record in social media marketing and content creation, with a strong portfolio showcasing successful campaigns and engaging content. Excellent copywriting, graphic design, and video editing skills are essential. A deep understanding of social media analytics tools and e-commerce platforms is required. You should be highly creative, possess strong strategic thinking abilities, and be comfortable working independently in a remote setting. Exceptional communication and collaboration skills are key to working effectively with a distributed team. This role offers an exciting opportunity to make a significant impact on our client's digital footprint while working remotely, with a strategic focus on markets relevant to **Mlolongo, Machakos, KE**.
Remote Social Media & Content Marketing Manager
Posted 18 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive social media strategies across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
- Create, curate, and manage engaging and shareable content, including text, images, videos, and infographics.
- Develop and implement content marketing plans to drive brand awareness and lead generation.
- Manage the social media content calendar and posting schedule.
- Monitor social media trends, conversations, and competitor activities.
- Engage with the online community, respond to comments and messages in a timely and on-brand manner.
- Analyze social media and content performance using analytics tools and provide regular reports.
- Collaborate with the marketing, design, and product teams to ensure cohesive messaging.
- Optimize content for SEO and user engagement.
- Stay up-to-date with the latest social media and content marketing best practices and platform updates.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in social media management and content marketing.
- Proven success in developing and executing social media and content strategies that drive engagement and growth.
- Excellent copywriting, editing, and storytelling skills.
- Proficiency with social media management tools (e.g., Buffer, Hootsuite, Sprout Social).
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software is a plus.
- Strong understanding of SEO principles and content optimization.
- Proficiency in using social media analytics and reporting tools.
- Excellent communication, collaboration, and project management skills.
- Ability to work independently and manage multiple projects in a remote setting.