Senior Digital Marketing Strategist - Content & SEO

80100 Nairobi, Nairobi KES3700000 Annually WhatJobs remove_red_eye View All

Posted 5 days ago

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full-time
Our client is seeking a highly creative and analytical Senior Digital Marketing Strategist specializing in Content and SEO to join their dynamic, fully remote marketing team. This role is pivotal in developing and executing comprehensive digital strategies that enhance online visibility, drive qualified traffic, and foster engagement across various platforms. You will be responsible for crafting compelling content strategies, optimizing website content for search engines, and managing all aspects of SEO, including keyword research, on-page and off-page optimization, and technical SEO audits. Your duties will involve analyzing website performance data, identifying trends, and translating insights into actionable strategies to improve search rankings and user experience. You will also play a key role in developing and managing paid search campaigns (SEM) and social media marketing initiatives. Collaboration with graphic designers, copywriters, web developers, and other marketing team members is essential to ensure cohesive campaign execution. This position requires a deep understanding of digital marketing principles, SEO best practices, content marketing, and current industry trends. Strong analytical skills, proficiency in SEO tools (e.g., SEMrush, Ahrefs, Google Analytics), and excellent written and verbal communication skills are paramount. You will be tasked with measuring and reporting on campaign performance, demonstrating ROI, and adapting strategies based on data and market dynamics. This is an exceptional opportunity to shape the digital presence of our client, driving brand awareness and lead generation from a flexible remote setting, with the work impacting campaigns relevant to **Mombasa, Mombasa, KE**.
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Senior Digital Marketing Strategist - Remote Creative Campaigns

80201 Nairobi, Nairobi KES140000 Annually WhatJobs

Posted 8 days ago

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full-time
Our client, a leading innovator in digital engagement, is seeking a visionary Senior Digital Marketing Strategist to join their fully remote creative team. This position is crucial for developing and executing cutting-edge online marketing campaigns that captivate audiences and drive significant business growth. You will be responsible for crafting compelling digital narratives across multiple platforms, leveraging SEO, SEM, social media marketing, content marketing, and email marketing to achieve overarching campaign objectives. The ideal candidate will possess a strong analytical mindset, with the ability to interpret complex data, identify market trends, and optimize campaign performance in real-time. You will work closely with cross-functional teams, including design, content creation, and web development, to ensure a cohesive and impactful brand presence. This role demands exceptional creativity, strategic thinking, and a deep understanding of the ever-evolving digital landscape. Your expertise will be vital in managing campaign budgets, defining key performance indicators (KPIs), and reporting on campaign success to senior stakeholders. We are looking for a proactive individual who can independently manage projects, inspire creative output, and consistently deliver measurable results. This is a remote-first position, enabling you to collaborate with a talented global team. While the role is fully remote, your contributions will be instrumental in shaping the brand's digital footprint, particularly in engaging audiences connected to regions like Malindi, Kilifi, KE . You will be tasked with developing innovative strategies for customer acquisition, engagement, and retention. This includes exploring new digital channels and technologies to stay ahead of the competition. The successful candidate will demonstrate a proven track record of successful digital marketing campaigns and a passion for storytelling through digital media. Strong communication and collaboration skills are essential for working effectively in a distributed team environment. Your role will involve defining target audiences, developing persuasive messaging, and ensuring consistent brand voice across all digital touchpoints. You will also play a key role in A/B testing and conversion rate optimization to maximize campaign ROI. This is an exciting opportunity to lead high-impact digital initiatives and contribute to the success of a forward-thinking company.
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Remote Social Media Marketing Strategist & Content Creator

90100 Bahati, Nairobi KES280000 Annually WhatJobs

Posted 15 days ago

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full-time
Our client is seeking a creative and results-driven Remote Social Media Marketing Strategist and Content Creator to elevate their online presence across various platforms. This is a fully remote position, allowing you to leverage your expertise in digital marketing and content creation from anywhere. You will be responsible for developing and executing innovative social media strategies that enhance brand awareness, engage target audiences, drive traffic, and ultimately boost e-commerce sales. Your role will encompass everything from strategic planning and campaign management to content ideation, production, and performance analysis.

Key responsibilities include:
  • Developing and implementing comprehensive social media strategies aligned with marketing goals and e-commerce objectives.
  • Managing and growing the company's presence on key social media platforms (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn, Pinterest).
  • Creating compelling, high-quality, and on-brand content, including graphics, videos, copy, and stories, optimized for each platform.
  • Planning and executing social media advertising campaigns, including audience targeting, budget management, and performance optimization.
  • Monitoring social media trends, identifying new opportunities, and adapting strategies accordingly.
  • Engaging with the online community, responding to comments and messages, and fostering positive relationships with followers.
  • Analyzing social media performance metrics (e.g., engagement, reach, conversion rates) and providing regular reports with actionable insights.
  • Collaborating with the marketing and sales teams to ensure consistent brand messaging and integrated campaign efforts.
  • Staying up-to-date with the latest social media best practices, tools, and platform updates.
  • Testing and experimenting with new content formats, platforms, and engagement tactics.

The ideal candidate will have a proven track record in social media marketing and content creation, with a strong portfolio showcasing successful campaigns and engaging content. Excellent copywriting, graphic design, and video editing skills are essential. A deep understanding of social media analytics tools and e-commerce platforms is required. You should be highly creative, possess strong strategic thinking abilities, and be comfortable working independently in a remote setting. Exceptional communication and collaboration skills are key to working effectively with a distributed team. This role offers an exciting opportunity to make a significant impact on our client's digital footprint while working remotely, with a strategic focus on markets relevant to **Mlolongo, Machakos, KE**.
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E-commerce & Social Media Marketing Strategist

80100 Nairobi, Nairobi KES3000000 Annually WhatJobs

Posted today

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full-time
Our client is seeking a dynamic and results-oriented E-commerce & Social Media Marketing Strategist to drive online sales and brand engagement. This role will involve developing and executing comprehensive strategies across e-commerce platforms and social media channels to maximize reach, conversion, and customer loyalty. The ideal candidate will have a proven track record in digital marketing, a deep understanding of consumer behavior online, and expertise in leveraging social media for business growth.

Responsibilities:
  • Develop and implement integrated e-commerce and social media marketing strategies to achieve sales and engagement goals.
  • Manage and optimize product listings on e-commerce platforms (e.g., Shopify, Jumia, Amazon).
  • Create compelling and engaging content for social media platforms (Facebook, Instagram, TikTok, Twitter, etc.).
  • Plan, execute, and analyze paid social media advertising campaigns to drive traffic and conversions.
  • Monitor social media trends, identify opportunities for engagement, and manage online community interactions.
  • Analyze website traffic, conversion rates, and customer behavior using analytics tools (e.g., Google Analytics).
  • Develop and execute email marketing campaigns to nurture leads and drive repeat purchases.
  • Collaborate with design and content teams to create visually appealing marketing assets.
  • Stay up-to-date with the latest e-commerce and social media marketing tools, trends, and best practices.
  • Report on key performance indicators (KPIs) and provide insights for strategic adjustments.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • 3+ years of experience in e-commerce marketing and social media management.
  • Proven success in developing and executing paid social media campaigns.
  • Proficiency with major social media platforms and their advertising tools.
  • Experience with e-commerce platforms and management tools.
  • Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills.
  • Creative thinking and a keen eye for detail.
  • Ability to work independently and manage multiple projects simultaneously.
  • Familiarity with SEO best practices is a plus.
This is an exciting opportunity for a digital marketing expert to shape the online presence and sales performance of a growing brand. The role is fully remote, allowing for flexibility and work-life balance.
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E-commerce and Social Media Marketing Strategist

90123 Bahati, Nairobi KES180000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client, a rapidly expanding e-commerce enterprise, is looking for an innovative and data-driven E-commerce and Social Media Marketing Strategist to spearhead their online presence and customer engagement initiatives. This is a fully remote position, requiring you to develop and execute comprehensive digital marketing strategies that drive online sales and brand awareness. You will be responsible for managing all aspects of the company's e-commerce platforms, including website optimization, product merchandising, and conversion rate optimization (CRO). Furthermore, you will craft and implement compelling social media campaigns across various platforms, leveraging analytics to track performance, identify trends, and adapt strategies for maximum impact. Your role will involve content creation, community management, influencer outreach, and paid advertising (PPC/social ads). We are seeking a candidate with a deep understanding of the digital marketing landscape, particularly in e-commerce and social media. You should possess excellent analytical skills to interpret data, a creative mindset for generating engaging content, and strong project management abilities. Experience with e-commerce platforms (e.g., Shopify, WooCommerce), social media management tools, SEO/SEM, and email marketing is essential. The ideal candidate will be a self-starter, a creative problem-solver, and a collaborative team player who thrives in a remote, fast-paced environment. Your ability to stay abreast of the latest digital marketing trends and technologies will be critical to the success of our client's online ventures. This role offers a unique opportunity to significantly impact online sales and brand perception through expert digital strategy and execution. You will be the driving force behind our client's digital footprint, shaping how customers interact with their brand online.

Responsibilities:
  • Develop and execute integrated e-commerce and social media marketing strategies.
  • Manage and optimize the company's e-commerce website for user experience and conversion.
  • Create engaging content for social media platforms and manage online communities.
  • Plan and execute paid advertising campaigns on social media and search engines.
  • Analyze website traffic and social media performance metrics to identify insights and opportunities.
  • Collaborate with the design and development teams to enhance the online customer journey.
  • Manage email marketing campaigns and lead nurturing efforts.
  • Stay up-to-date with industry trends, best practices, and emerging technologies.
  • Monitor competitor activities and market trends.
  • Report on campaign performance and ROI to management.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 3-5 years of proven experience in e-commerce marketing and social media management.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Expertise in social media marketing tools and analytics (e.g., Hootsuite, Sprout Social, Facebook Ads Manager).
  • Strong understanding of SEO, SEM, and content marketing principles.
  • Excellent copywriting, editing, and communication skills.
  • Experience with graphic design tools and video editing is a plus.
  • Ability to analyze data and translate insights into actionable strategies.
  • Demonstrated ability to manage multiple projects and meet deadlines.
  • A passion for digital marketing and a creative, results-oriented approach.
This is a remote role that supports the vibrant online presence for businesses in Mlolongo, Machakos, KE and beyond.
This advertiser has chosen not to accept applicants from your region.

E-commerce & Social Media Marketing Manager

80102 Nairobi, Nairobi KES190000 Annually WhatJobs remove_red_eye View All

Posted 16 days ago

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Job Description

full-time
Our client, a rapidly growing online retail brand, is seeking an innovative and results-driven E-commerce & Social Media Marketing Manager to join their vibrant team. This role is pivotal in driving online sales, enhancing brand presence, and engaging with our customer base across various digital platforms. You will be responsible for developing and executing comprehensive e-commerce strategies, managing social media campaigns, and leveraging digital marketing channels to maximize reach and conversion. The ideal candidate possesses a strong understanding of e-commerce platforms, social media marketing trends, content creation, and data analytics. This position offers a hybrid work arrangement, blending remote flexibility with in-office collaboration to foster creativity and teamwork.

Key Responsibilities:
  • Develop and implement effective e-commerce strategies to drive sales and customer acquisition.
  • Manage and optimize the company's online store, ensuring a seamless user experience.
  • Create and execute engaging social media marketing campaigns across platforms like Instagram, Facebook, TikTok, and Twitter.
  • Develop compelling content (graphics, videos, copy) that aligns with brand voice and marketing objectives.
  • Manage social media advertising budgets and campaigns to achieve target ROI.
  • Analyze website traffic, sales data, and social media metrics to identify trends and optimize performance.
  • Collaborate with product development and customer service teams to ensure a cohesive brand experience.
  • Stay up-to-date with the latest e-commerce and social media marketing trends, tools, and best practices.
  • Manage influencer marketing collaborations and partnerships.
  • Monitor online reviews and customer feedback, responding promptly and professionally.
  • Conduct A/B testing on website elements and marketing campaigns to improve conversion rates.
  • Report on key performance indicators (KPIs) to senior management regularly.
  • Ensure brand consistency across all digital touchpoints.
  • Identify and explore new growth opportunities in the e-commerce and social media space.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5 years of progressive experience in e-commerce and social media marketing.
  • Proven track record of success in driving online sales and engagement through digital channels.
  • In-depth knowledge of e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Expertise in managing social media platforms, content creation, and paid social advertising.
  • Strong understanding of SEO, SEM, and email marketing principles.
  • Excellent copywriting, editing, and communication skills.
  • Proficiency in graphic design and video editing tools (e.g., Canva, Adobe Creative Suite) is a plus.
  • Strong analytical and problem-solving abilities.
  • Ability to work effectively in a hybrid work environment, balancing remote and in-office responsibilities.
  • Creative mindset and a passion for digital marketing and consumer engagement.

This role operates on a hybrid model, requiring both remote work and occasional in-office presence. Our client values a balanced and collaborative work culture. This position supports marketing efforts for our online presence in relation to Mombasa, Mombasa, KE .
This advertiser has chosen not to accept applicants from your region.

E-commerce and Social Media Marketing Manager

80100 Nairobi, Nairobi KES90000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client is looking for an innovative and results-driven E-commerce and Social Media Marketing Manager to lead their online presence, working entirely remotely. This role is perfect for a creative individual who thrives in a digital environment and has a proven track record of driving sales and brand engagement through online channels. You will be responsible for developing and executing comprehensive e-commerce strategies, managing social media platforms, and optimizing online advertising campaigns to achieve ambitious growth targets. Key responsibilities include overseeing the end-to-end customer journey on e-commerce platforms, from website user experience to order fulfillment and post-purchase engagement. You will craft compelling content strategies for various social media channels, monitor social media trends, and engage with online communities to build brand loyalty. Furthermore, you will manage paid social media advertising budgets, conduct A/B testing to improve campaign performance, and analyze key metrics to provide actionable insights. Collaboration with internal teams, including design, content creation, and customer support, will be crucial to ensure a cohesive brand message and seamless customer experience. The ideal candidate will have extensive experience with e-commerce platforms (e.g., Shopify, WooCommerce), social media management tools (e.g., Hootsuite, Buffer), and analytics platforms (e.g., Google Analytics, Facebook Ads Manager). This fully remote position demands excellent analytical skills, a strong understanding of SEO/SEM principles, and the ability to work autonomously while meeting tight deadlines. You will be expected to stay abreast of the latest digital marketing trends and technologies to keep our client at the forefront of online innovation. This is a fantastic opportunity to take ownership of a brand's digital footprint and drive significant business growth from **Mombasa, Mombasa, KE**, and any other remote location.
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Senior E-commerce & Social Media Marketing Manager

80100 Nairobi, Nairobi KES420000 Annually WhatJobs remove_red_eye View All

Posted 8 days ago

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Job Description

full-time
Our client is seeking an experienced and results-oriented Senior E-commerce & Social Media Marketing Manager to lead their online sales and brand presence. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for developing and executing comprehensive strategies to drive online sales, enhance customer engagement, and build a strong brand community across e-commerce platforms and social media channels. This role requires a deep understanding of digital marketing, e-commerce operations, and social media trends.

Responsibilities:
  • Develop and implement data-driven e-commerce and social media marketing strategies to achieve sales targets and brand objectives.
  • Manage and optimize online store performance, including website usability, product listings, conversion rates, and customer journey.
  • Oversee all aspects of social media marketing, including content creation, community management, paid social campaigns, and influencer collaborations.
  • Develop and execute targeted digital advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram Ads) to drive traffic and conversions.
  • Manage email marketing campaigns, including list segmentation, automated workflows, and promotional content to nurture leads and retain customers.
  • Analyze website traffic, sales data, social media engagement, and campaign performance using tools like Google Analytics, social media analytics platforms, and e-commerce backend reports.
  • Prepare regular performance reports, highlighting key metrics, insights, and actionable recommendations for optimization.
  • Stay current with the latest trends in e-commerce, social media marketing, and digital advertising.
  • Collaborate with creative teams, product developers, and customer service to ensure a cohesive brand experience across all touchpoints.
  • Manage the e-commerce and social media marketing budget, ensuring efficient allocation of resources and maximum ROI.
  • Identify and evaluate new opportunities for growth in online sales and social media engagement.
  • Lead and mentor a remote team of marketing specialists.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
  • Minimum of 6 years of experience in e-commerce and social media marketing, with a proven track record of driving online sales and engagement.
  • Extensive knowledge of e-commerce platforms (e.g., Shopify, WooCommerce, Magento) and best practices.
  • In-depth understanding of social media marketing strategies, content creation, and advertising across major platforms (Facebook, Instagram, Twitter, TikTok, LinkedIn).
  • Proficiency in SEO, SEM, email marketing, and conversion rate optimization (CRO).
  • Strong analytical skills and experience with web analytics tools (e.g., Google Analytics) and e-commerce reporting tools.
  • Excellent written and verbal communication skills, with strong copywriting and content development abilities.
  • Proven ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced remote environment.
  • Experience with A/B testing and data-driven decision-making.
  • Creative thinking and a passion for digital innovation.
  • Experience in managing paid social media campaigns and Google Ads.
This role offers a significant opportunity to shape the online presence and drive sales for our client, providing autonomy and impact from a remote work setting.
This advertiser has chosen not to accept applicants from your region.

E-commerce & Social Media Marketing Manager - Remote

80100 Nairobi, Nairobi KES320000 Annually WhatJobs remove_red_eye View All

Posted 10 days ago

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full-time
Our client is seeking a creative and results-oriented E-commerce & Social Media Marketing Manager to lead their online presence. This fully remote position requires a strategic thinker with a passion for driving online sales and brand engagement across digital platforms. You will be responsible for developing and executing comprehensive e-commerce strategies, managing social media channels, and optimizing online advertising campaigns to maximize reach and conversion rates. The ideal candidate will have a deep understanding of e-commerce platforms, SEO/SEM, content marketing, and social media analytics. Your responsibilities will include managing the day-to-day operations of the company's online store, analyzing website traffic and sales data, and identifying opportunities for growth and improvement. You will also be tasked with creating compelling social media content, managing community engagement, and staying ahead of emerging trends in the digital marketing landscape. Experience in running paid social media campaigns and influencer marketing initiatives is essential. Collaboration with design and content teams to ensure brand consistency across all digital touchpoints will be crucial. The successful candidate will possess excellent written and verbal communication skills, strong analytical abilities, and a proven track record of achieving measurable results in e-commerce and social media marketing. This role demands excellent organizational skills, the ability to manage multiple projects simultaneously, and the capacity to work independently in a remote setting. You will be instrumental in enhancing our client's online visibility and driving revenue growth through innovative digital marketing strategies.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in e-commerce management and social media marketing.
  • Proven experience with e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, Facebook Ads Manager).
  • Strong understanding of SEO, SEM, content marketing, and email marketing.
  • Excellent content creation and copywriting skills, with a keen eye for visual aesthetics.
  • Demonstrated ability to develop and execute successful social media strategies and campaigns.
  • Proficiency in social media management and analytics tools.
  • Strong analytical skills and the ability to interpret data to drive marketing decisions.
  • Excellent communication, collaboration, and project management skills.
  • Must be self-motivated, detail-oriented, and thrive in a remote work environment.
This is a fantastic opportunity for a digital marketing expert to shape our client's online success. This role is based in Mombasa, Mombasa, KE and is fully remote.
This advertiser has chosen not to accept applicants from your region.

Remote E-commerce & Social Media Marketing Manager

80200 Nairobi, Nairobi KES110000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Remote E-commerce & Social Media Marketing Manager to elevate their online presence and drive sales through digital channels. This role is pivotal in crafting and executing comprehensive strategies across e-commerce platforms and social media networks. You will be responsible for managing all aspects of online marketing campaigns, from content creation and community engagement to paid advertising and performance analysis. The ideal candidate possesses a strong understanding of SEO, SEM, content marketing, and the nuances of various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok). You will leverage analytics tools to track campaign performance, identify trends, and optimize strategies for maximum ROI. This position requires excellent copywriting and visual content creation skills, as well as the ability to develop engaging narratives that resonate with our client's target audience. You will also be responsible for managing the e-commerce website's user experience, ensuring smooth navigation, product presentation, and a seamless checkout process. Collaboration with design, product, and sales teams will be essential to ensure brand consistency and achieve business objectives. This is a fantastic opportunity for a digital marketing expert to take ownership of online growth initiatives and make a significant impact on our client's e-commerce success, supporting their efforts relevant to the **Malindi, Kilifi, KE** region, all from a fully remote environment.
Responsibilities:
  • Develop and implement integrated e-commerce and social media marketing strategies.
  • Manage and optimize social media profiles, content calendars, and posting schedules.
  • Create engaging and high-quality content (text, images, videos) for various platforms.
  • Plan, execute, and analyze paid social media and search engine marketing campaigns.
  • Monitor social media trends, conversations, and customer feedback.
  • Manage and improve the e-commerce website's user experience and conversion rates.
  • Analyze website traffic, sales data, and campaign performance using analytics tools.
  • Identify opportunities to increase online sales, brand awareness, and customer engagement.
  • Collaborate with design and product teams to ensure cohesive branding and messaging.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in e-commerce and social media marketing.
  • Proven track record of managing successful online marketing campaigns and growing social media followings.
  • Expertise in SEO, SEM, content marketing, and email marketing.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics).
  • Strong understanding of e-commerce platforms (e.g., Shopify, WooCommerce).
  • Excellent copywriting, editing, and visual content creation skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Strong analytical skills and data-driven decision-making capabilities.
This advertiser has chosen not to accept applicants from your region.

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