1,516 Senior Digital Marketing Communications Strategist jobs in Kenya
Senior Digital Marketing & Communications Strategist
Posted 21 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies to achieve business objectives.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
- Create engaging and relevant content for various platforms to drive audience interaction and brand awareness.
- Oversee social media management, including content scheduling, community engagement, and performance monitoring.
- Analyze website traffic and user behavior using analytics tools to identify opportunities for improvement.
- Develop and manage paid advertising campaigns across platforms like Google Ads and social media.
- Track, measure, and report on the performance of all digital marketing campaigns, providing insights and recommendations.
- Collaborate with cross-functional teams to ensure brand consistency and integrated marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage relationships with external agencies and vendors as needed.
- Develop and manage the digital marketing budget.
- Contribute to the overall marketing strategy and brand positioning.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 7 years of progressive experience in digital marketing and communications.
- Proven expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
- Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics).
- Experience managing paid advertising campaigns and optimizing for ROI.
- Excellent written and verbal communication skills, with a talent for creative content creation.
- Demonstrated ability to develop and execute successful digital marketing strategies.
- Strong project management and organizational skills.
- Ability to work independently and collaborate effectively in a remote team environment.
- Experience with marketing automation platforms and CRM systems is a plus.
Remote Digital Marketing & Communications Strategist
Posted 6 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing and communications strategies to enhance brand awareness and engagement.
- Manage and grow the company's social media presence across various platforms.
- Create engaging and high-quality content, including blog posts, articles, social media updates, and website copy.
- Implement SEO/SEM strategies to improve online visibility and drive traffic.
- Manage online advertising campaigns, including budget allocation and performance optimization.
- Monitor and analyze digital marketing campaign performance, providing regular reports and insights.
- Develop and execute public relations strategies for online media outlets.
- Collaborate with internal teams to ensure brand consistency across all digital channels.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Build and maintain relationships with online influencers and media contacts.
Qualifications:
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
- Minimum of 6 years of experience in digital marketing, content creation, and communications, with a strong focus on remote work.
- Proven experience in developing and executing successful digital marketing campaigns across various channels (social media, email, SEO/SEM, paid ads).
- Excellent writing, editing, and proofreading skills.
- Strong understanding of SEO/SEM principles and tools (e.g., Google Analytics, SEMrush).
- Experience with social media management tools and strategies.
- Creative mindset with the ability to generate innovative campaign ideas.
- Strong analytical skills to interpret data and drive data-informed decisions.
- Excellent communication and interpersonal skills for effective remote collaboration.
- Experience in public relations and media outreach is a significant advantage.
Lead Digital Marketing & Communications Strategist (Remote)
Posted 15 days ago
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Job Description
Senior Digital Marketing & Communications Strategist - Remote
Posted 23 days ago
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Job Description
Remote Digital Marketing and Communications Strategist
Posted 14 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing and communication strategies aligned with business objectives.
- Manage and grow the company's presence across key social media platforms, creating engaging content and fostering community interaction.
- Oversee the creation and distribution of high-quality content, including blog posts, articles, white papers, videos, and infographics.
- Design and implement effective email marketing campaigns, from list segmentation to performance analysis.
- Plan, execute, and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
- Monitor and analyze digital marketing performance using analytics tools (e.g., Google Analytics, social media insights) and provide regular reports with actionable recommendations.
- Conduct market research and competitor analysis to identify opportunities and stay ahead of industry trends.
- Manage the company's online reputation and respond to customer inquiries and feedback across digital channels.
- Collaborate with internal teams (e.g., sales, product development) to ensure consistent brand messaging and integrated campaign execution.
- Develop and manage the digital marketing budget effectively.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications:
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
- Minimum of 5 years of progressive experience in digital marketing, social media management, and communications strategy.
- Proven success in developing and executing successful digital marketing campaigns that drive measurable results.
- In-depth knowledge of various digital marketing channels, including SEO/SEM, social media marketing, content marketing, email marketing, and paid advertising.
- Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, Mailchimp, social media management tools).
- Excellent copywriting, editing, and content creation skills.
- Strong understanding of brand building and public relations principles.
- Exceptional analytical and problem-solving skills, with a data-driven approach to decision-making.
- Strong project management and organizational skills, with the ability to manage multiple projects and deadlines effectively.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively in a remote team environment.
- Experience with graphic design tools is a plus.
This role is critical for shaping our client's digital footprint and ensuring effective communication with their global audience. If you are a strategic and innovative marketer passionate about creating impactful online experiences, we encourage you to apply.
Senior Digital Marketing and Communications Strategist
Posted 23 days ago
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Job Description
Key Responsibilities:
- Develop and implement innovative digital marketing and communication strategies aligned with business objectives.
- Manage and grow the company's social media presence across various platforms (e.g., Facebook, Twitter, LinkedIn, Instagram).
- Create compelling and engaging content, including blog posts, website copy, press releases, and marketing collateral.
- Oversee public relations activities, including media outreach, press release distribution, and crisis communication.
- Plan and execute digital advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
- Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools.
- Identify key performance indicators (KPIs) and provide regular reports on marketing and PR effectiveness.
- Collaborate with internal teams (e.g., sales, product development) to ensure brand consistency and integrated campaign messaging.
- Build and maintain relationships with journalists, bloggers, influencers, and other key stakeholders.
- Stay up-to-date with the latest trends and best practices in digital marketing, PR, and social media.
Qualifications:
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
- Minimum of 6 years of experience in digital marketing and communications, with a strong emphasis on strategy development and execution.
- Proven success in managing social media platforms and developing engaging content.
- Demonstrated experience in public relations, media relations, and crisis communications.
- Proficiency in SEO/SEM, marketing automation tools, and analytics platforms (e.g., Google Analytics).
- Excellent writing, editing, and verbal communication skills.
- Strong project management and organizational abilities.
- Ability to work independently and collaboratively in a remote setting.
- Experience in the (mention a relevant industry, e.g., tech, consumer goods) sector is a plus.
Senior Digital Marketing Strategist - Social Media & Content
Posted 20 days ago
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Job Description
- Developing and executing comprehensive digital marketing strategies focused on social media and content.
- Creating engaging and shareable content (text, image, video) tailored for different social media platforms.
- Managing and growing the organization's social media presence across platforms like Instagram, Facebook, Twitter, TikTok, etc.
- Building and nurturing online communities around the organization's artists and events.
- Developing and implementing content calendars aligned with marketing objectives and event schedules.
- Monitoring social media trends and audience sentiment to inform strategy and engagement.
- Collaborating with artists, production teams, and event organizers to gather content and ensure brand consistency.
- Analyzing digital campaign performance and providing reports on key metrics (engagement, reach, conversions).
- Staying up-to-date with the latest trends in digital marketing, social media, and the arts & entertainment industry.
A Bachelor's degree in Marketing, Communications, Digital Media, or a related field is required. A strong portfolio showcasing successful social media and content marketing campaigns, particularly within the arts or entertainment sector, is essential. A minimum of 6 years of experience in digital marketing, with a significant focus on social media strategy and content creation, is mandatory. Proficiency with social media management tools (e.g., Hootsuite, Buffer), content creation software, and analytics platforms is a must. Excellent communication, copywriting, and storytelling skills are critical for this remote role. A genuine passion for the arts and entertainment is highly valued.
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Digital Marketing Strategist - Social Media & E-commerce
Posted 23 days ago
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Job Description
Responsibilities:
- Develop and implement innovative digital marketing strategies across social media and e-commerce platforms.
- Manage and grow the company's social media presence (e.g., Facebook, Instagram, Twitter, LinkedIn), creating engaging content and fostering community interaction.
- Optimize e-commerce product listings, website content, and user experience to improve conversion rates.
- Plan, execute, and analyze paid social media advertising campaigns (e.g., Facebook Ads, Instagram Ads) and search engine marketing (SEM) campaigns.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Develop and manage content calendars for social media and blog posts.
- Monitor website analytics and social media performance metrics, providing regular reports and insights.
- Collaborate with design and content teams to create compelling marketing materials.
- Identify and engage with influencers and brand advocates.
- Manage email marketing campaigns, including segmentation, automation, and performance tracking.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Contribute to the overall brand strategy and voice across all digital channels.
- This role demands a blend of creative flair and analytical rigor. You should be adept at understanding customer behavior online and translating insights into actionable strategies. Excellent communication and collaboration skills are essential for working effectively in a hybrid team environment.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on social media and e-commerce.
- Proven experience in developing and executing successful social media campaigns and e-commerce strategies.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics), and e-commerce platforms (e.g., Shopify, WooCommerce).
- Experience with paid social advertising and SEM.
- Excellent content creation, copywriting, and editing skills.
- Strong analytical skills and the ability to interpret data to drive decisions.
- Knowledge of SEO best practices.
- Familiarity with CRM systems is a plus.
- Ability to work independently and as part of a team in a hybrid work model.
- Strong organizational and project management skills.
Remote Digital Marketing Strategist - Hospitality
Posted 17 days ago
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Job Description
Key responsibilities include:
- Developing and implementing data-driven digital marketing strategies tailored to the hospitality and tourism industry.
- Managing and optimizing paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve booking targets.
- Overseeing social media strategy, content creation, community management, and engagement initiatives to build brand loyalty and drive traffic.
- Implementing SEO best practices to improve website rankings and organic visibility for relevant keywords.
- Developing compelling content strategies, including blog posts, website copy, and promotional materials, to attract and engage target audiences.
- Managing email marketing campaigns, including segmentation, automation, and performance tracking.
- Analyzing website traffic, campaign performance, and customer behavior using analytics tools (e.g., Google Analytics) to identify trends and areas for improvement.
- Collaborating with web development and design teams to ensure a seamless user experience across all digital touchpoints.
- Staying up-to-date with the latest digital marketing trends, tools, and technologies, particularly within the hospitality sector.
- Reporting on campaign performance, key metrics, and insights to senior management, providing strategic recommendations for future initiatives.
This is a fully remote opportunity, requiring excellent communication, collaboration, and project management skills. You should be adept at working independently and as part of a virtual team. A proven track record in digital marketing, with specific experience in the hospitality or tourism industry, is highly desirable. Strong analytical skills and a passion for creating innovative marketing solutions are essential. You will have the autonomy to shape our client's online narrative and significantly impact their market reach from your chosen remote location.
Digital Marketing and Social Media Strategist
Posted 3 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing and social media strategies.
- Create engaging and high-quality content (text, image, video) for social media platforms.
- Manage and grow social media communities across platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
- Plan, execute, and optimize paid social media advertising campaigns.
- Monitor social media trends, tools, and applications and apply that knowledge.
- Analyze campaign performance using analytics tools and provide actionable insights.
- Manage social media content calendars and posting schedules.
- Engage with followers, respond to comments, and foster community interaction.
- Collaborate with marketing and design teams to ensure brand consistency.
- Stay updated on industry best practices and emerging digital marketing technologies.