2 Remote Digital Marketing Strategist Hospitality jobs in whatjobs

Remote Digital Marketing Strategist - Hospitality

00100 Mangu KES260000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a prominent player in the hospitality and tourism sector, is seeking a creative and results-oriented Digital Marketing Strategist to join their fully remote team. This role is essential for enhancing online presence, driving bookings, and fostering guest engagement across various digital platforms. You will be responsible for developing and executing comprehensive digital marketing campaigns, leveraging SEO, SEM, social media, content marketing, and email marketing to achieve business objectives.

Key responsibilities include:
  • Developing and implementing data-driven digital marketing strategies tailored to the hospitality and tourism industry.
  • Managing and optimizing paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve booking targets.
  • Overseeing social media strategy, content creation, community management, and engagement initiatives to build brand loyalty and drive traffic.
  • Implementing SEO best practices to improve website rankings and organic visibility for relevant keywords.
  • Developing compelling content strategies, including blog posts, website copy, and promotional materials, to attract and engage target audiences.
  • Managing email marketing campaigns, including segmentation, automation, and performance tracking.
  • Analyzing website traffic, campaign performance, and customer behavior using analytics tools (e.g., Google Analytics) to identify trends and areas for improvement.
  • Collaborating with web development and design teams to ensure a seamless user experience across all digital touchpoints.
  • Staying up-to-date with the latest digital marketing trends, tools, and technologies, particularly within the hospitality sector.
  • Reporting on campaign performance, key metrics, and insights to senior management, providing strategic recommendations for future initiatives.

This is a fully remote opportunity, requiring excellent communication, collaboration, and project management skills. You should be adept at working independently and as part of a virtual team. A proven track record in digital marketing, with specific experience in the hospitality or tourism industry, is highly desirable. Strong analytical skills and a passion for creating innovative marketing solutions are essential. You will have the autonomy to shape our client's online narrative and significantly impact their market reach from your chosen remote location.
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Remote Digital Marketing Strategist - Hospitality

80100 Nairobi, Nairobi KES90000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client, a renowned player in the hospitality and tourism sector, is seeking a creative and analytical Remote Digital Marketing Strategist. This is a fully remote position, offering the flexibility to craft compelling online campaigns from anywhere. You will be responsible for developing and executing innovative digital marketing strategies to enhance brand visibility, drive bookings, and engage with customers across various online platforms. Your expertise will be crucial in reaching a global audience and promoting unique experiences, with a focus on enhancing the online presence of establishments in the **Mombasa, Mombasa, KE** area.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business objectives and target audience.
  • Manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to drive qualified traffic and conversions.
  • Oversee social media marketing efforts, including content creation, community management, and engagement strategies.
  • Develop and execute search engine optimization (SEO) strategies to improve organic search rankings and website traffic.
  • Create and manage email marketing campaigns, nurturing leads and retaining customers.
  • Analyze campaign performance data, identify trends, and provide actionable insights for optimization.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with internal teams (e.g., content creators, web developers) to ensure cohesive campaign execution.
  • Manage the digital marketing budget effectively, ensuring maximum ROI.
  • Develop and maintain the brand's online voice and presence across all digital channels.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Create compelling website content and landing pages that convert visitors into customers.
  • Report on key marketing metrics and campaign performance to stakeholders.
  • Adapt strategies to cater to diverse international markets, including those relevant to **Mombasa, Mombasa, KE**.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • A minimum of 4 years of experience in digital marketing, with a proven track record in strategy development and campaign execution, preferably within the hospitality or tourism industry.
  • Strong understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and draw actionable insights.
  • Outstanding written and verbal communication skills, with a flair for creative storytelling.
  • Demonstrated ability to work independently and manage multiple projects simultaneously in a remote setting.
  • Experience with website content management systems (CMS) is a plus.
  • Passion for the hospitality and tourism industry.
  • Familiarity with marketing challenges and opportunities in **Mombasa, Mombasa, KE** and similar coastal destinations.
This is an exciting opportunity to shape the digital presence of leading hospitality brands from a remote location. If you are a creative strategist with a passion for driving results in the travel and tourism sector, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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