135 Senior Content Strategist Digital Media jobs in Nairobi
Senior Content Strategist - Digital Media
Posted 20 days ago
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Job Description
Our client, a rapidly growing digital media house, is seeking a creative and analytical Senior Content Strategist to lead their content initiatives. This is a fully remote position, allowing you to shape compelling narratives and audience engagement strategies from anywhere. You will be responsible for developing and executing data-driven content plans across various platforms, ensuring alignment with brand objectives and audience interests. Your expertise will drive content creation, optimization, and distribution to achieve key performance indicators.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive content strategies that align with brand goals and target audience needs.
- Conduct audience research, market analysis, and competitor benchmarking to identify content opportunities.
- Oversee the editorial calendar, ensuring timely and high-quality content production across multiple channels (e.g., website, social media, blogs, video).
- Define content themes, formats, and messaging to maximize engagement and conversion.
- Collaborate with content creators, designers, and marketing teams to ensure cohesive brand storytelling.
- Analyze content performance metrics (e.g., traffic, engagement, conversions) and use insights to optimize strategies.
- Develop SEO strategies and keyword research to improve content visibility and organic search rankings.
- Manage content workflows, from ideation and creation to review, publication, and promotion.
- Stay up-to-date with the latest trends in digital media, content marketing, and audience behavior.
- Mentor junior content team members and foster a collaborative, results-oriented remote environment.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in content strategy, content marketing, or digital marketing.
- Proven ability to develop and execute successful content strategies that drive engagement and achieve business objectives.
- Strong understanding of SEO best practices, content management systems (CMS), and analytics tools (e.g., Google Analytics).
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Experience with social media marketing and platform-specific content best practices.
- Proficiency in project management and content workflow tools.
- Demonstrated ability to work independently and manage multiple projects effectively in a remote setting.
- Creative mindset with a data-driven approach to decision-making.
- Experience in the media or publishing industry is a plus.
This advertiser has chosen not to accept applicants from your region.
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Senior Content Strategist - Digital Media Campaigns
Posted 7 days ago
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Job Description
Our client, a leading digital media agency, is seeking a highly creative and strategically minded Senior Content Strategist to develop and execute compelling content marketing campaigns. This is a fully remote role where you will be responsible for defining content strategies that align with client objectives, target audiences, and brand messaging. You will oversee the creation, distribution, and optimization of content across various digital platforms, ensuring maximum engagement and impact. The ideal candidate possesses a deep understanding of content marketing principles, SEO best practices, social media engagement, and performance analytics. You should have a proven track record of developing successful content strategies for diverse brands and industries. Excellent writing, editing, and communication skills are essential, as is the ability to manage multiple projects and collaborate effectively with creative teams, clients, and stakeholders. As a remote-first position, you will utilize advanced collaboration tools to connect with a distributed team and clients worldwide. We foster an environment of innovation, creativity, and results-driven work. If you are a passionate storyteller with a strategic mindset and thrive in a dynamic, remote work setting, we encourage you to apply. This role supports our agency's broad reach, including clients in the vicinity of Mombasa, Mombasa, KE , but the position is fully remote.
Responsibilities:
Responsibilities:
- Develop comprehensive content strategies that align with client goals and target audiences.
- Conduct audience research, keyword analysis, and competitive content audits.
- Plan and manage content calendars across multiple platforms (blogs, social media, email, websites, etc.).
- Oversee the creation of high-quality, engaging, and SEO-optimized content.
- Collaborate with writers, designers, videographers, and other creative professionals.
- Analyze content performance using analytics tools and provide actionable insights for optimization.
- Stay abreast of the latest trends in digital marketing, content creation, and SEO.
- Develop and manage client relationships, presenting strategies and performance reports.
- Mentor junior content creators and strategists.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 5 years of experience in content strategy, content marketing, or digital marketing.
- Proven ability to develop and execute successful content strategies for brands.
- Strong understanding of SEO, SEM, social media marketing, and email marketing.
- Excellent writing, editing, and storytelling skills.
- Experience with content management systems (CMS) and analytics platforms (e.g., Google Analytics).
- Strong project management and organizational skills.
- Ability to work independently and as part of a remote team.
- Excellent client-facing and communication skills.
This advertiser has chosen not to accept applicants from your region.
1
Remote Senior Content Strategist - Digital Media
Posted 16 days ago
Job Viewed
Job Description
Our client, a dynamic digital media house, is seeking a creative and experienced Senior Content Strategist to lead their content initiatives. This fully remote role requires a strategic thinker with a passion for storytelling and a deep understanding of digital content creation, SEO, and audience engagement. You will be responsible for developing and executing content strategies across various platforms, managing content calendars, and ensuring all content aligns with brand messaging and marketing objectives. The ideal candidate will have a proven ability to create compelling narratives, optimize content for search engines, and lead remote teams to success.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement comprehensive content strategies that align with business goals and target audience needs.
- Conduct audience research, keyword analysis, and competitive landscape reviews to inform content development.
- Create and manage editorial calendars for various platforms, including blogs, social media, websites, and email campaigns.
- Oversee the creation of high-quality, engaging, and SEO-optimized content, including articles, whitepapers, case studies, videos, and infographics.
- Collaborate with designers, videographers, and other creative professionals to produce multimedia content.
- Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and provide actionable insights for improvement.
- Ensure brand consistency and voice across all content channels.
- Stay up-to-date with industry trends, SEO best practices, and emerging content formats.
- Manage relationships with freelance writers, editors, and other content contributors.
- Develop and implement content distribution and promotion plans.
- Optimize existing content for improved search engine rankings and user experience.
- Lead and mentor junior content creators and strategists in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 5 years of experience in content strategy, content marketing, or digital marketing.
- Proven success in developing and executing effective content strategies that drive engagement and conversions.
- Strong understanding of SEO principles, keyword research, and content optimization techniques.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Experience with content management systems (CMS) and marketing automation platforms.
- Proficiency in analytics tools (e.g., Google Analytics) to measure content performance.
- Strong project management skills and the ability to manage multiple projects simultaneously.
- Excellent communication and collaboration skills, comfortable leading a remote team.
- Creative thinker with a passion for storytelling and audience engagement.
- Experience in the digital media or publishing industry is a plus.
- Familiarity with social media marketing and community management.
This advertiser has chosen not to accept applicants from your region.
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Lead Digital Content Strategist - Media & Communications
Posted 12 days ago
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Job Description
Our client is seeking a highly creative and analytical Lead Digital Content Strategist to shape and execute their online content vision. This is a pivotal, fully remote role where you will lead the development of engaging and impactful digital content across various platforms, driving brand awareness and audience engagement. The ideal candidate possesses a deep understanding of digital marketing, content creation, SEO, and social media trends.
Responsibilities:
Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with marketing objectives and brand guidelines.
- Oversee the creation, curation, and distribution of high-quality, engaging content across websites, social media, blogs, email newsletters, and other digital channels.
- Conduct audience research and analysis to understand user needs and preferences, informing content development.
- Optimize content for search engines (SEO) to increase organic visibility and traffic.
- Manage content calendars, ensuring timely publication and consistency across all platforms.
- Collaborate with design, marketing, and product teams to ensure cohesive brand messaging and user experience.
- Analyze content performance metrics (e.g., engagement rates, traffic, conversions) and provide actionable insights for improvement.
- Stay ahead of digital marketing trends, emerging platforms, and best practices in content strategy.
- Manage and mentor a team of content creators, editors, and social media specialists (if applicable).
- Develop A/B testing strategies for content to optimize engagement and conversion rates.
- Oversee the production of multimedia content, including video, infographics, and interactive elements.
- Ensure all content adheres to brand standards, legal requirements, and ethical guidelines.
- Manage content budgets and vendor relationships.
- Develop and maintain style guides and editorial standards for all digital content.
- Report on content performance to senior leadership, highlighting key achievements and strategic recommendations.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field. Master's degree is a plus.
- Minimum of 6 years of experience in digital content strategy, content marketing, or a similar role, with demonstrable success in leading content initiatives.
- Proven expertise in SEO, SEM, social media marketing, and email marketing.
- Strong understanding of content management systems (CMS) and analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Excellent writing, editing, and storytelling skills, with a keen eye for detail and brand voice.
- Experience managing creative teams and projects, preferably in a remote setting.
- Ability to analyze data, identify trends, and translate insights into effective content strategies.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Proficiency in content creation tools and multimedia production is advantageous.
- A passion for digital media, storytelling, and staying current with industry innovations.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Content Strategist - Media
Posted 6 days ago
Job Viewed
Job Description
Our client, a dynamic and influential media organization, is seeking a highly strategic and creative Senior Digital Content Strategist to lead the development and execution of their online content initiatives. This fully remote role is pivotal in shaping our digital presence, engaging target audiences, and driving key business objectives through compelling content. You will be responsible for overseeing the content lifecycle, from ideation and creation to distribution and performance analysis, ensuring a cohesive and impactful digital narrative across all platforms.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital content strategies aligned with organizational goals and target audience needs.
- Oversee the creation, curation, and optimization of engaging content across various digital channels, including websites, social media, blogs, and video platforms.
- Define content themes, editorial calendars, and publishing schedules to ensure a consistent and timely flow of high-quality content.
- Conduct audience research, market analysis, and competitor monitoring to identify content opportunities and trends.
- Analyze content performance using analytics tools (e.g., Google Analytics, social media insights) and derive actionable insights for strategy refinement.
- Collaborate closely with editorial teams, marketing, SEO specialists, and designers to ensure content is well-produced, optimized, and effectively promoted.
- Manage relationships with external content creators, agencies, and freelancers as needed.
- Stay abreast of the latest developments in digital media, content marketing, SEO, and social media trends.
- Develop and implement content governance policies and best practices.
- Lead and mentor junior content creators and strategists.
- Champion a data-driven approach to content creation and optimization.
- Ensure all content adheres to brand guidelines, editorial standards, and legal requirements.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 7 years of experience in digital content strategy, content marketing, or editorial management within the media industry.
- Proven track record of developing and executing successful digital content strategies that drive audience engagement and achieve business results.
- Strong understanding of SEO best practices, content optimization, and performance analytics.
- Expertise in various digital content formats and distribution channels.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Experience managing editorial calendars and content production workflows.
- Proficiency with content management systems (CMS) and digital analytics platforms.
- Ability to lead cross-functional teams and collaborate effectively in a remote environment.
- Strategic thinker with a creative mindset and a passion for storytelling.
This advertiser has chosen not to accept applicants from your region.
4
Senior Digital Content Strategist - Entertainment
Posted 16 days ago
Job Viewed
Job Description
Our client, a leading innovator in the Arts & Entertainment space, is seeking a strategic and creative Senior Digital Content Strategist to join their fully remote team. This pivotal role involves developing and executing comprehensive digital content strategies that enhance audience engagement, drive brand awareness, and achieve business objectives. You will be responsible for analyzing market trends, identifying target audience needs, and conceptualizing compelling content initiatives across various digital platforms, including social media, websites, blogs, and video channels. Your expertise will guide the creation of content calendars, define content formats, and ensure a consistent brand voice and narrative. This is a remote-first position requiring excellent communication, analytical, and collaboration skills to work effectively with internal creative, marketing, and product teams. The ideal candidate possesses a deep understanding of digital marketing, SEO, content management systems (CMS), and analytics tools. You should have a proven ability to translate complex ideas into engaging and impactful content strategies. Experience in the entertainment or media industry is highly desirable. You will play a key role in shaping our client's online presence and connecting with audiences in meaningful ways. If you are a data-driven storyteller with a passion for entertainment and a knack for crafting winning digital strategies, this opportunity is for you. This role is crucial for enhancing our client's digital footprint, with a focus on engagement strategies relevant to the Mombasa, Mombasa, KE market, but performed remotely.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital content strategies.
- Analyze market trends, audience insights, and competitor content.
- Define content goals, key performance indicators (KPIs), and measurement frameworks.
- Create and manage content calendars across multiple platforms.
- Oversee the creation of engaging and high-quality digital content (written, visual, video).
- Ensure content alignment with brand voice, messaging, and objectives.
- Optimize content for search engines (SEO) and user experience.
- Collaborate with creative, marketing, and product teams to execute content plans.
- Analyze content performance using analytics tools and provide actionable insights.
- Stay updated on digital media trends and emerging technologies.
- Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field.
- Minimum of 6 years of experience in digital content strategy, content marketing, or digital marketing roles, preferably within the entertainment or media industry.
- Proven success in developing and executing data-driven content strategies that achieve measurable results.
- Strong understanding of SEO, social media marketing, content management systems (CMS), and web analytics tools (e.g., Google Analytics).
- Excellent writing, editing, and communication skills.
- Experience with content creation and production workflows.
- Strategic thinker with strong analytical and problem-solving abilities.
- Ability to work independently, manage multiple projects, and thrive in a remote team environment.
This advertiser has chosen not to accept applicants from your region.
5
Remote Content Strategist - Media & PR
Posted 13 days ago
Job Viewed
Job Description
Our client, a dynamic and forward-thinking media and public relations agency, is seeking a creative and strategic Remote Content Strategist to lead the development and execution of compelling content initiatives. This role is integral to shaping narratives, enhancing brand visibility, and driving engagement across multiple platforms for a diverse clientele. As a fully remote position, this opportunity allows you to collaborate with a talented team and clients from anywhere, leveraging cutting-edge digital tools and communication strategies. You will be responsible for conceptualizing and overseeing the creation of high-impact content, ensuring it aligns with client objectives and resonates with target audiences. The ability to work autonomously, manage multiple projects, and maintain a high standard of quality in a virtual environment is paramount.
Responsibilities include developing comprehensive content strategies aligned with PR and marketing goals, including content audits, gap analysis, and audience segmentation. You will be instrumental in defining content themes, key messages, and editorial calendars across various channels such as blogs, social media, websites, press releases, and multimedia formats. The specialist will manage content creation workflows, collaborating closely with writers, designers, videographers, and other creative professionals, ensuring deadlines are met and quality standards are upheld. You will also oversee content distribution and promotion strategies, optimizing for reach and engagement. Monitoring content performance using analytics tools, analyzing key metrics, and providing actionable insights to refine future strategies will be a core function. Staying abreast of industry trends, emerging platforms, and best practices in content marketing and PR will be essential. You will also be responsible for advising clients on content best practices and demonstrating the value of strategic content initiatives. This role requires a keen understanding of storytelling, audience engagement, and brand voice across different media.
The ideal candidate will possess a Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field. A minimum of 6 years of experience in content strategy, content marketing, or PR with a strong focus on digital content creation and management is required. Demonstrated success in developing and implementing successful content strategies for diverse clients or brands is essential. Excellent writing, editing, and proofreading skills are mandatory. Proficiency in content management systems (CMS) and analytics platforms (e.g., Google Analytics) is required. Strong project management skills and the ability to manage multiple projects simultaneously in a remote setting are crucial. Exceptional communication and interpersonal skills are necessary for effective virtual collaboration. Creative thinking, a passion for storytelling, and a deep understanding of the media landscape are highly valued. This role offers an exceptional opportunity for a seasoned content professional to make a significant impact while enjoying the flexibility of a fully remote work arrangement.
Responsibilities include developing comprehensive content strategies aligned with PR and marketing goals, including content audits, gap analysis, and audience segmentation. You will be instrumental in defining content themes, key messages, and editorial calendars across various channels such as blogs, social media, websites, press releases, and multimedia formats. The specialist will manage content creation workflows, collaborating closely with writers, designers, videographers, and other creative professionals, ensuring deadlines are met and quality standards are upheld. You will also oversee content distribution and promotion strategies, optimizing for reach and engagement. Monitoring content performance using analytics tools, analyzing key metrics, and providing actionable insights to refine future strategies will be a core function. Staying abreast of industry trends, emerging platforms, and best practices in content marketing and PR will be essential. You will also be responsible for advising clients on content best practices and demonstrating the value of strategic content initiatives. This role requires a keen understanding of storytelling, audience engagement, and brand voice across different media.
The ideal candidate will possess a Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field. A minimum of 6 years of experience in content strategy, content marketing, or PR with a strong focus on digital content creation and management is required. Demonstrated success in developing and implementing successful content strategies for diverse clients or brands is essential. Excellent writing, editing, and proofreading skills are mandatory. Proficiency in content management systems (CMS) and analytics platforms (e.g., Google Analytics) is required. Strong project management skills and the ability to manage multiple projects simultaneously in a remote setting are crucial. Exceptional communication and interpersonal skills are necessary for effective virtual collaboration. Creative thinking, a passion for storytelling, and a deep understanding of the media landscape are highly valued. This role offers an exceptional opportunity for a seasoned content professional to make a significant impact while enjoying the flexibility of a fully remote work arrangement.
This advertiser has chosen not to accept applicants from your region.
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6
Senior Content Strategist (Media & PR)
Posted 18 days ago
Job Viewed
Job Description
Our client is looking for a creative and strategic Senior Content Strategist to lead their media and public relations efforts. This is a fully remote position, offering the opportunity to shape compelling narratives and drive impactful communication campaigns from anywhere. You will be responsible for developing and executing comprehensive content strategies across various platforms, including digital, social media, and traditional media. Your role will involve overseeing content creation, managing editorial calendars, and ensuring brand consistency and messaging alignment. The ideal candidate will possess exceptional writing, editing, and storytelling skills, with a deep understanding of media landscapes and PR best practices. While this role is remote, the company's media presence and public relations focus are strongly associated with key hubs like Mombasa, Mombasa, KE . Key responsibilities include:
- Developing and implementing integrated content strategies to achieve PR and marketing objectives.
- Overseeing the creation of high-quality content, including press releases, articles, blog posts, social media updates, and website copy.
- Managing editorial calendars and ensuring timely publication of content.
- Conducting audience research and competitive analysis to inform content development.
- Collaborating with media outlets and journalists to secure positive coverage.
- Monitoring media mentions and brand sentiment, responding appropriately.
- Developing and maintaining brand voice and messaging guidelines.
- Analyzing content performance metrics and optimizing strategies accordingly.
- Advising on communication strategies for crisis management.
- Building and nurturing relationships with key influencers and stakeholders.
- Staying abreast of industry trends and emerging communication technologies.
- Guiding junior content creators and PR specialists.
This advertiser has chosen not to accept applicants from your region.
7
Remote Senior Content Strategist (Media & PR)
Posted 15 days ago
Job Viewed
Job Description
Our client, a dynamic media and public relations agency, is seeking a highly creative and strategic Senior Content Strategist for a fully remote position. You will be at the forefront of developing and executing comprehensive content strategies that enhance brand visibility, engage target audiences, and achieve client objectives. This role requires a deep understanding of content marketing principles, digital storytelling, and the media landscape. The ideal candidate possesses a strong portfolio of successful content campaigns, exceptional writing and editing skills, and a proven ability to develop compelling narratives across various platforms, including social media, blogs, websites, and press releases. You will lead content creation initiatives, oversee editorial calendars, and analyze content performance metrics to optimize strategies. Proficiency in SEO best practices and an understanding of public relations techniques are essential. Excellent communication, collaboration, and project management skills are crucial for success in this remote role. Responsibilities include conducting audience research, developing content themes and messaging, managing freelance writers and content creators, ensuring brand consistency across all communications, and reporting on content effectiveness. You will also advise clients on content best practices and emerging trends. If you are a visionary content leader with a passion for crafting impactful messages and thrive in a fully remote, client-facing environment, we encourage you to apply. Join our client's innovative team and shape compelling brand stories. This position is nominally based in Mombasa, Mombasa, KE but is performed entirely remotely.
This advertiser has chosen not to accept applicants from your region.
8
Senior Digital Marketing Strategist - Content & SEO
Posted 3 days ago
Job Viewed
Job Description
Our client is seeking a highly creative and analytical Senior Digital Marketing Strategist specializing in Content and SEO to join their dynamic, fully remote marketing team. This role is pivotal in developing and executing comprehensive digital strategies that enhance online visibility, drive qualified traffic, and foster engagement across various platforms. You will be responsible for crafting compelling content strategies, optimizing website content for search engines, and managing all aspects of SEO, including keyword research, on-page and off-page optimization, and technical SEO audits. Your duties will involve analyzing website performance data, identifying trends, and translating insights into actionable strategies to improve search rankings and user experience. You will also play a key role in developing and managing paid search campaigns (SEM) and social media marketing initiatives. Collaboration with graphic designers, copywriters, web developers, and other marketing team members is essential to ensure cohesive campaign execution. This position requires a deep understanding of digital marketing principles, SEO best practices, content marketing, and current industry trends. Strong analytical skills, proficiency in SEO tools (e.g., SEMrush, Ahrefs, Google Analytics), and excellent written and verbal communication skills are paramount. You will be tasked with measuring and reporting on campaign performance, demonstrating ROI, and adapting strategies based on data and market dynamics. This is an exceptional opportunity to shape the digital presence of our client, driving brand awareness and lead generation from a flexible remote setting, with the work impacting campaigns relevant to **Mombasa, Mombasa, KE**.
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