1,696 Remote Digital Marketing Strategist Hospitality jobs in Kenya
Remote Digital Marketing Strategist - Tourism Sector
Posted 23 days ago
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Job Description
Our client, a premier hospitality and tourism group, is looking for an innovative and results-oriented Remote Digital Marketing Strategist. This position is fully remote, offering a unique opportunity to shape the online presence of leading travel brands from anywhere in Kenya. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels to drive bookings, enhance brand awareness, and engage target audiences. Your duties will include managing social media, optimizing search engine rankings (SEO), running paid advertising campaigns (PPC), creating compelling content, and analyzing marketing performance. The ideal candidate has a deep understanding of the tourism industry and a proven ability to leverage digital tools to achieve business objectives.
Location: This role supports a vibrant hospitality presence in Nairobi, Nairobi, KE , operating entirely remotely.
Key Responsibilities:
Qualifications:
Location: This role supports a vibrant hospitality presence in Nairobi, Nairobi, KE , operating entirely remotely.
Key Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business goals.
- Manage and optimize social media presence across relevant platforms (e.g., Facebook, Instagram, Twitter, TikTok).
- Execute SEO strategies to improve organic search rankings and website traffic.
- Plan, implement, and manage paid advertising campaigns (Google Ads, social media ads).
- Create engaging and high-quality content (blog posts, website copy, visuals) for digital channels.
- Analyze website traffic, campaign performance, and customer engagement using analytics tools (e.g., Google Analytics).
- Identify target audiences and tailor marketing messages for maximum impact.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with sales, product development, and other teams to ensure cohesive marketing efforts.
- Manage digital marketing budgets and report on ROI.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 5 years of experience in digital marketing, with a significant focus on strategy development and execution.
- Proven experience in SEO, SEM/PPC, social media marketing, content marketing, and email marketing.
- Hands-on experience with marketing automation tools and CRM systems.
- Proficiency in Google Analytics, Google Ads, and social media management platforms.
- Excellent analytical skills and the ability to interpret data to drive marketing decisions.
- Creative mindset with strong writing and content creation skills.
- Exceptional communication and project management skills.
- Ability to work independently, manage time effectively, and collaborate with a remote team.
- Experience within the hospitality or tourism sector is highly desirable.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Strategist - Hospitality
Posted 17 days ago
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Job Description
Our client, a prominent player in the hospitality and tourism sector, is seeking a creative and results-oriented Digital Marketing Strategist to join their fully remote team. This role is essential for enhancing online presence, driving bookings, and fostering guest engagement across various digital platforms. You will be responsible for developing and executing comprehensive digital marketing campaigns, leveraging SEO, SEM, social media, content marketing, and email marketing to achieve business objectives.
Key responsibilities include:
This is a fully remote opportunity, requiring excellent communication, collaboration, and project management skills. You should be adept at working independently and as part of a virtual team. A proven track record in digital marketing, with specific experience in the hospitality or tourism industry, is highly desirable. Strong analytical skills and a passion for creating innovative marketing solutions are essential. You will have the autonomy to shape our client's online narrative and significantly impact their market reach from your chosen remote location.
Key responsibilities include:
- Developing and implementing data-driven digital marketing strategies tailored to the hospitality and tourism industry.
- Managing and optimizing paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve booking targets.
- Overseeing social media strategy, content creation, community management, and engagement initiatives to build brand loyalty and drive traffic.
- Implementing SEO best practices to improve website rankings and organic visibility for relevant keywords.
- Developing compelling content strategies, including blog posts, website copy, and promotional materials, to attract and engage target audiences.
- Managing email marketing campaigns, including segmentation, automation, and performance tracking.
- Analyzing website traffic, campaign performance, and customer behavior using analytics tools (e.g., Google Analytics) to identify trends and areas for improvement.
- Collaborating with web development and design teams to ensure a seamless user experience across all digital touchpoints.
- Staying up-to-date with the latest digital marketing trends, tools, and technologies, particularly within the hospitality sector.
- Reporting on campaign performance, key metrics, and insights to senior management, providing strategic recommendations for future initiatives.
This is a fully remote opportunity, requiring excellent communication, collaboration, and project management skills. You should be adept at working independently and as part of a virtual team. A proven track record in digital marketing, with specific experience in the hospitality or tourism industry, is highly desirable. Strong analytical skills and a passion for creating innovative marketing solutions are essential. You will have the autonomy to shape our client's online narrative and significantly impact their market reach from your chosen remote location.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Strategist - Luxury Hospitality
Posted 15 days ago
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Job Description
Our client, a prestigious group of luxury hotels and resorts, is seeking an innovative and results-driven Remote Digital Marketing Strategist to lead their online presence. This fully remote role requires a deep understanding of the hospitality sector and a passion for creating compelling digital campaigns that drive bookings and enhance brand reputation. You will be responsible for developing and executing comprehensive digital marketing strategies across various platforms to attract and engage discerning travelers.
Key Responsibilities:
Key Responsibilities:
- Develop and implement integrated digital marketing strategies, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing, tailored to the luxury hospitality market.
- Manage and optimize the company's online advertising campaigns across platforms like Google Ads, Meta Ads, and industry-specific travel sites, ensuring maximum ROI.
- Create engaging and high-quality content for social media, blogs, email newsletters, and website landing pages that reflects the brand's luxury positioning.
- Conduct keyword research and implement SEO best practices to improve organic search rankings and drive relevant traffic to hotel websites.
- Analyze website traffic, campaign performance, and customer behavior data using tools like Google Analytics to identify trends and optimize strategies.
- Manage social media communities, engage with followers, and respond to inquiries and reviews in a timely and professional manner.
- Collaborate with internal teams (e.g., sales, reservations, PR) and external agencies to ensure cohesive brand messaging and campaign execution.
- Stay abreast of the latest digital marketing trends, technologies, and best practices within the hospitality industry.
- Develop and manage the digital marketing budget, allocating resources effectively across different channels and campaigns.
- Prepare regular performance reports, providing insights and recommendations for continuous improvement.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on the hospitality or luxury travel industry.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results (e.g., bookings, leads, engagement).
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, email marketing, and analytics tools (e.g., Google Analytics, SEMrush).
- Excellent content creation and copywriting skills, with a strong aesthetic sense suitable for luxury brands.
- Experience with social media management tools and advertising platforms.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Excellent communication, collaboration, and project management skills, essential for remote work.
- Creative thinker with a passion for innovation and a keen eye for detail.
- Understanding of the luxury consumer and the nuances of marketing to this demographic.
This advertiser has chosen not to accept applicants from your region.
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Social Media & E-commerce Content Creator
Posted 13 days ago
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Job Description
Our client is seeking a highly creative and talented Social Media & E-commerce Content Creator to join their vibrant, fully remote marketing team. This role is ideal for an individual passionate about crafting engaging digital content that drives brand awareness and sales conversions across various social media platforms and e-commerce channels. You will be responsible for developing innovative content strategies, producing high-quality visual and written content, and managing content calendars to ensure consistent brand messaging and engagement. The ideal candidate will have a strong understanding of current social media trends, e-commerce platforms, and digital content best practices. You should be adept at using content creation tools and have a keen eye for aesthetics and brand consistency.
Responsibilities:
This is a fully remote opportunity, offering the flexibility to work from your preferred location. We are committed to building a strong, collaborative remote culture. You will play a critical role in amplifying our client's brand presence and driving online sales through impactful content. If you have a portfolio showcasing your creativity in social media and e-commerce content creation, excellent copywriting skills, and a passion for digital storytelling, we want to hear from you. Proficiency in content creation software and a solid understanding of social media analytics are essential. This is a fantastic chance to shape the digital narrative for growing brands.
Location: Thika, Kiambu, KE
Responsibilities:
- Develop creative concepts for social media campaigns and e-commerce content.
- Create engaging written, visual, and video content for platforms such as Instagram, Facebook, TikTok, YouTube, and e-commerce product pages.
- Write compelling copy for social media posts, product descriptions, and promotional materials.
- Design graphics and edit short videos using tools like Canva, Adobe Photoshop, and video editing software.
- Manage and schedule content across all relevant social media platforms using scheduling tools.
- Monitor social media trends, audience engagement, and competitor activities to inform content strategy.
- Collaborate with the marketing team to align content with overall brand goals and campaigns.
- Analyze content performance metrics and provide reports on engagement, reach, and conversions.
- Optimize content for e-commerce platforms to improve product visibility and sales.
- Engage with the online community, respond to comments and messages in a timely and on-brand manner.
- Assist in developing user-generated content campaigns.
- Stay up-to-date with the latest social media features, tools, and best practices.
- Ensure all content adheres to brand guidelines and quality standards.
This is a fully remote opportunity, offering the flexibility to work from your preferred location. We are committed to building a strong, collaborative remote culture. You will play a critical role in amplifying our client's brand presence and driving online sales through impactful content. If you have a portfolio showcasing your creativity in social media and e-commerce content creation, excellent copywriting skills, and a passion for digital storytelling, we want to hear from you. Proficiency in content creation software and a solid understanding of social media analytics are essential. This is a fantastic chance to shape the digital narrative for growing brands.
Location: Thika, Kiambu, KE
This advertiser has chosen not to accept applicants from your region.
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Social Media Marketing & Content Creator
Posted 17 days ago
Job Viewed
Job Description
Our client is seeking a creative and dynamic Social Media Marketing & Content Creator to join their fully remote team. This position is ideal for an individual passionate about digital storytelling and community building. You will be responsible for developing engaging content, managing social media platforms, and driving brand awareness and engagement across various channels. Key responsibilities include conceptualizing and creating high-quality content (graphics, videos, written posts), scheduling and publishing posts across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok), monitoring social media trends and competitor activities, and interacting with the online community to foster engagement and build relationships. You will also analyze social media performance metrics and provide regular reports with insights and recommendations for improvement. The ability to work independently, manage multiple social media accounts, and adhere to brand guidelines is essential. This is a remote-first role, requiring excellent communication and organizational skills. A Bachelor's degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience, is preferred. Proven experience in social media management and content creation, with a strong portfolio showcasing successful campaigns and creative output, is required. Proficiency with social media management tools (e.g., Hootsuite, Buffer) and graphic design/video editing software (e.g., Canva, Adobe Creative Suite) is a significant advantage. If you are a creative thinker with a passion for social media and a knack for engaging audiences, and you thrive in a remote work environment, this opportunity near Embu, Kenya , is perfect for you.
This advertiser has chosen not to accept applicants from your region.
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Senior Social Media Content Creator - E-commerce
Posted 14 days ago
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Job Description
Our client is seeking a highly creative and strategic Senior Social Media Content Creator with a passion for e-commerce to elevate their brand presence online. This is a fully remote position, allowing you to channel your creativity from anywhere. You will be responsible for developing engaging and compelling content strategies across various social media platforms to drive brand awareness, customer engagement, and ultimately, sales for their e-commerce operations. The ideal candidate will possess a strong portfolio showcasing innovative social media campaigns, excellent storytelling abilities, and a deep understanding of social media trends, analytics, and the e-commerce landscape.
Key Responsibilities:
Key Responsibilities:
- Develop and execute a comprehensive social media content strategy aligned with e-commerce objectives.
- Create high-quality, original, and engaging content (images, videos, graphics, copy) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
- Plan and manage the social media content calendar, ensuring a consistent and timely posting schedule.
- Monitor social media trends, user-generated content, and competitor activities to identify opportunities.
- Engage with the online community, respond to comments and messages, and foster a positive brand image.
- Analyze social media performance metrics and use insights to optimize content and strategy.
- Collaborate with marketing, design, and e-commerce teams to ensure brand consistency.
- Stay up-to-date with platform updates, best practices, and emerging social media technologies.
- Develop creative concepts for social media advertising campaigns.
- Guide and mentor junior content creators or social media interns.
- Bachelor's degree in Marketing, Communications, Fine Arts, Digital Media, or a related field.
- Minimum of 4 years of experience in social media management and content creation, with a strong focus on e-commerce brands.
- Demonstrable success in growing social media engagement and driving traffic/sales.
- Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, video editing software).
- Excellent copywriting and editing skills with a keen eye for detail.
- Strong understanding of social media analytics and reporting tools.
- Experience with social media management platforms (e.g., Buffer, Hootsuite).
- Creative mindset with the ability to think outside the box.
- Excellent communication and collaboration skills, essential for remote teamwork.
- A portfolio showcasing exceptional social media content and campaign results is required.
This advertiser has chosen not to accept applicants from your region.
5
Senior Social Media & E-commerce Content Creator
Posted today
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Job Description
Our client is looking for a creative and highly skilled Senior Social Media & E-commerce Content Creator to join their innovative and fully remote marketing team. This role is crucial for developing engaging visual and written content that drives brand awareness, customer engagement, and ultimately, sales across both social media platforms and their e-commerce channels. The ideal candidate is a storyteller with a keen eye for aesthetics and a deep understanding of digital trends.
Key Responsibilities:
- Content Strategy & Creation: Develop and execute a content strategy that aligns with brand guidelines and marketing objectives for social media and e-commerce platforms. Create compelling written, visual, and video content.
- Social Media Content: Design, write, and produce daily content for platforms such as Instagram, Facebook, TikTok, Twitter, and LinkedIn, focusing on engagement and follower growth.
- E-commerce Content: Create engaging product descriptions, lifestyle imagery, and video assets for product pages to enhance the online shopping experience and boost conversion rates.
- Visual Design: Produce high-quality graphics, infographics, and short videos using design software (e.g., Adobe Creative Suite, Canva) that are optimized for various digital channels.
- Photography & Videography: Execute product and lifestyle photoshoots and video productions, either remotely or coordinating with local resources as needed. Ensure high-quality output.
- Trend Monitoring: Stay up-to-date with the latest social media trends, visual aesthetics, and e-commerce best practices to ensure content remains fresh, relevant, and effective.
- Performance Analysis: Monitor content performance using analytics tools, report on key metrics, and use insights to refine content strategies.
- Brand Voice: Maintain and evolve the brand's voice and visual identity across all digital touchpoints.
- Campaign Support: Collaborate with the marketing team to develop creative assets for specific campaigns and promotions.
Qualifications:
- Proven experience as a Content Creator, Social Media Manager, or similar role, with a strong portfolio showcasing creative work.
- Expertise in graphic design and video editing software (e.g., Adobe Photoshop, Illustrator, Premiere Pro, After Effects, Canva).
- Excellent writing, editing, and storytelling skills with a strong command of grammar and brand messaging.
- Deep understanding of major social media platforms and their content formats.
- Experience creating content for e-commerce websites and understanding conversion-driven copywriting.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- A proactive , creative, and detail-oriented approach.
- Bachelor's degree in Design, Marketing, Communications, or a related field is preferred.
This is a fantastic opportunity for a creative professional to drive impactful content strategies in a fully remote and collaborative environment. If you are passionate about visual storytelling and digital engagement, apply now.
Key Responsibilities:
- Content Strategy & Creation: Develop and execute a content strategy that aligns with brand guidelines and marketing objectives for social media and e-commerce platforms. Create compelling written, visual, and video content.
- Social Media Content: Design, write, and produce daily content for platforms such as Instagram, Facebook, TikTok, Twitter, and LinkedIn, focusing on engagement and follower growth.
- E-commerce Content: Create engaging product descriptions, lifestyle imagery, and video assets for product pages to enhance the online shopping experience and boost conversion rates.
- Visual Design: Produce high-quality graphics, infographics, and short videos using design software (e.g., Adobe Creative Suite, Canva) that are optimized for various digital channels.
- Photography & Videography: Execute product and lifestyle photoshoots and video productions, either remotely or coordinating with local resources as needed. Ensure high-quality output.
- Trend Monitoring: Stay up-to-date with the latest social media trends, visual aesthetics, and e-commerce best practices to ensure content remains fresh, relevant, and effective.
- Performance Analysis: Monitor content performance using analytics tools, report on key metrics, and use insights to refine content strategies.
- Brand Voice: Maintain and evolve the brand's voice and visual identity across all digital touchpoints.
- Campaign Support: Collaborate with the marketing team to develop creative assets for specific campaigns and promotions.
Qualifications:
- Proven experience as a Content Creator, Social Media Manager, or similar role, with a strong portfolio showcasing creative work.
- Expertise in graphic design and video editing software (e.g., Adobe Photoshop, Illustrator, Premiere Pro, After Effects, Canva).
- Excellent writing, editing, and storytelling skills with a strong command of grammar and brand messaging.
- Deep understanding of major social media platforms and their content formats.
- Experience creating content for e-commerce websites and understanding conversion-driven copywriting.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- A proactive , creative, and detail-oriented approach.
- Bachelor's degree in Design, Marketing, Communications, or a related field is preferred.
This is a fantastic opportunity for a creative professional to drive impactful content strategies in a fully remote and collaborative environment. If you are passionate about visual storytelling and digital engagement, apply now.
This advertiser has chosen not to accept applicants from your region.
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6
Remote Social Media & E-commerce Content Creator
Posted 4 days ago
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Job Description
Our client, a dynamic online fashion brand, is seeking a creative and skilled Remote Social Media & E-commerce Content Creator to elevate their brand presence and drive online sales. This role is fully remote, allowing you to channel your creativity from anywhere.
As a Content Creator, you will be responsible for developing engaging and visually appealing content across various social media platforms (Instagram, Facebook, TikTok, Pinterest) and for our e-commerce website. Your duties will include conceptualizing, scripting, shooting, and editing short-form videos, creating high-quality product photography, and writing compelling captions and product descriptions that resonate with our target audience. You will manage the content calendar, schedule posts, and actively engage with our online community to foster brand loyalty and drive traffic to our online store.
The ideal candidate will have a keen eye for aesthetics, a strong understanding of current social media trends, and proficiency in content creation tools and software. Experience with photo and video editing software (e.g., Adobe Creative Suite, CapCut, Canva) is essential. You should be adept at understanding brand voice and translating it into effective digital content. This role requires a proactive individual with excellent organizational skills, the ability to manage multiple projects simultaneously, and a passion for fashion and e-commerce. A portfolio showcasing your previous work in social media and content creation is required. This position is perfect for a creative self-starter looking to make a significant impact.
Responsibilities:
As a Content Creator, you will be responsible for developing engaging and visually appealing content across various social media platforms (Instagram, Facebook, TikTok, Pinterest) and for our e-commerce website. Your duties will include conceptualizing, scripting, shooting, and editing short-form videos, creating high-quality product photography, and writing compelling captions and product descriptions that resonate with our target audience. You will manage the content calendar, schedule posts, and actively engage with our online community to foster brand loyalty and drive traffic to our online store.
The ideal candidate will have a keen eye for aesthetics, a strong understanding of current social media trends, and proficiency in content creation tools and software. Experience with photo and video editing software (e.g., Adobe Creative Suite, CapCut, Canva) is essential. You should be adept at understanding brand voice and translating it into effective digital content. This role requires a proactive individual with excellent organizational skills, the ability to manage multiple projects simultaneously, and a passion for fashion and e-commerce. A portfolio showcasing your previous work in social media and content creation is required. This position is perfect for a creative self-starter looking to make a significant impact.
Responsibilities:
- Create engaging and shareable content for social media platforms (Instagram, Facebook, TikTok, Pinterest).
- Develop and produce high-quality product photography and videography for e-commerce.
- Write compelling and SEO-friendly product descriptions and social media captions.
- Manage and execute the social media content calendar, scheduling posts effectively.
- Engage with the online community, responding to comments and messages promptly.
- Monitor social media trends and identify opportunities for creative content.
- Collaborate with the marketing team on campaign ideas and content strategy.
- Analyze content performance metrics and provide insights for improvement.
- Maintain brand consistency in all visual and written content.
- Stay up-to-date with emerging social media platforms and digital marketing techniques.
- Proven experience as a Social Media Content Creator, Digital Marketer, or similar role.
- Strong portfolio showcasing social media content, photography, and videography.
- Proficiency in photo and video editing software (e.g., Adobe Photoshop, Lightroom, Premiere Pro, Final Cut Pro).
- Excellent copywriting and communication skills, with an ability to adapt to brand voice.
- Deep understanding of social media platforms, algorithms, and best practices.
- Experience with e-commerce platforms and product merchandising.
- Creative mindset with a strong aesthetic sense.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Knowledge of SEO principles for content optimization.
This advertiser has chosen not to accept applicants from your region.
7
Remote Social Media & E-commerce Content Strategist
Posted 23 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Remote Social Media & E-commerce Content Strategist to elevate their online presence and drive engagement. This fully remote role empowers you to craft compelling content strategies from anywhere. You will be responsible for developing and executing integrated social media and e-commerce content plans that align with marketing objectives and enhance brand visibility. This includes creating engaging written, visual, and video content for platforms like Instagram, Facebook, TikTok, and our online store. Your role will involve analyzing content performance, identifying audience preferences, and optimizing strategies for maximum reach and conversion. Collaboration with the marketing, sales, and design teams is crucial for ensuring a cohesive brand message. The ideal candidate will have a deep understanding of social media trends, e-commerce best practices, and content marketing principles. Excellent copywriting skills, a strong visual aesthetic, and proficiency in content creation tools are essential. This position is vital for boosting brand presence and sales within the **Nyeri, Nyeri, KE** market, all while working remotely.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive social media and e-commerce content strategies.
- Create, curate, and manage published content (images, video, written) across social media platforms and the e-commerce site.
- Plan and execute engaging social media campaigns, promotions, and contests.
- Write compelling copy for social media posts, product descriptions, email newsletters, and blog articles.
- Analyze social media and website traffic data to track performance and identify areas for improvement.
- Optimize content for SEO to increase organic reach and visibility.
- Collaborate with designers to create visually appealing graphics and videos.
- Monitor social media trends, news, and conversations relevant to the brand.
- Engage with followers, respond to comments and messages promptly, and foster community interaction.
- Manage social media advertising campaigns and monitor their effectiveness.
- Develop content calendars and ensure timely posting across all platforms.
- Report on content performance, ROI, and key metrics to stakeholders.
- Stay updated on the latest social media algorithms, platform features, and e-commerce best practices.
- Proven experience as a Social Media Manager, Content Strategist, or similar role, with a focus on e-commerce.
- Demonstrated ability to create engaging and effective written and visual content.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Strong understanding of SEO, content marketing, and digital marketing principles.
- Excellent copywriting, editing, and proofreading skills.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) and video editing software is a plus.
- Ability to analyze data and translate insights into actionable strategies.
- Strong communication and interpersonal skills, with the ability to collaborate effectively remotely.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
This advertiser has chosen not to accept applicants from your region.
8
Social Media & Content Marketing Lead
Posted 23 days ago
Job Viewed
Job Description
Our client, a fast-paced and innovative tech startup, is seeking a creative and strategic Social Media & Content Marketing Lead to join their fully remote team. This position offers the unique opportunity to shape brand voice and engage audiences from anywhere.
The Social Media & Content Marketing Lead will be responsible for developing and executing compelling social media and content strategies to build brand awareness, drive engagement, and foster community growth. You will create high-quality, engaging content across various platforms, manage social media channels, and analyze performance metrics to optimize strategies. This role requires a deep understanding of current social media trends and a talent for storytelling.
Key Responsibilities:
Qualifications:
The Social Media & Content Marketing Lead will be responsible for developing and executing compelling social media and content strategies to build brand awareness, drive engagement, and foster community growth. You will create high-quality, engaging content across various platforms, manage social media channels, and analyze performance metrics to optimize strategies. This role requires a deep understanding of current social media trends and a talent for storytelling.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy aligned with brand objectives.
- Create, curate, and manage engaging content (text, image, video) for all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Manage the social media content calendar, ensuring consistent and timely posting.
- Monitor social media channels for trends, opportunities, and customer feedback.
- Engage with the online community, respond to comments and messages, and foster positive interactions.
- Develop and execute content marketing initiatives, including blog posts, articles, and website copy.
- Analyze social media and content marketing performance using relevant metrics and provide regular reports.
- Collaborate with the marketing team to ensure brand consistency across all digital touchpoints.
- Identify and implement innovative social media and content marketing tactics.
- Stay abreast of the latest social media platforms, tools, and industry best practices.
- Potentially manage relationships with influencers and brand ambassadors.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 4 years of experience in social media management and content marketing.
- Proven ability to develop and execute successful social media campaigns and content strategies.
- Excellent writing, editing, and storytelling skills with a keen eye for detail.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Strong understanding of SEO principles as they apply to content creation.
- Creative thinker with a passion for digital media and community building.
- Ability to work independently and manage multiple projects in a remote setting.
- Experience with graphic design or video editing tools is a plus.
- Must be legally authorized to work in Kenya.
This advertiser has chosen not to accept applicants from your region.
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