910 Marketing Communication Specialist jobs in Kenya
Director of Digital Marketing Strategy
01000 Makongeni
KES3000000 Annually
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Posted 1 day ago
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Job Description
Our client is looking for a highly strategic and innovative Director of Digital Marketing Strategy to spearhead their online marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive lead generation, and increase customer acquisition across various online channels. You will oversee the planning and management of SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising campaigns. Key responsibilities include conducting market research and competitive analysis, defining target audiences, setting campaign objectives and KPIs, and allocating marketing budgets effectively. You will analyze campaign performance data, provide insights, and optimize strategies for maximum ROI. The role requires a deep understanding of the digital marketing landscape, analytics tools (e.g., Google Analytics, Adobe Analytics), marketing automation platforms, and CRM systems. A Bachelor's degree in Marketing, Business Administration, Communications, or a related field is required; an MBA or relevant Master's degree is a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 4 years in a strategic leadership role, is mandatory. Proven success in developing and executing data-driven digital marketing campaigns that achieve measurable business results is essential. Excellent analytical, strategic thinking, leadership, and communication skills are critical. This is an exceptional opportunity for a visionary marketer to shape the digital presence of our client, working remotely and influencing their market position in **Thika, Kiambu, KE**.
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0
Head of Digital Marketing Strategy
80200 Shella
KES280000 Annually
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Posted 2 days ago
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Job Description
Our client is actively seeking an innovative and results-driven Head of Digital Marketing Strategy to spearhead their online presence and customer engagement initiatives. This is a fully remote position, offering the flexibility to work from anywhere while contributing to a globally recognized brand. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven track record of developing and executing successful data-driven strategies. You will be responsible for defining the company's digital marketing roadmap, overseeing all online marketing channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing. Your role will involve setting key performance indicators (KPIs), analyzing campaign performance, and optimizing strategies to maximize ROI and achieve business objectives. This position requires a strategic thinker with strong analytical skills, excellent communication abilities, and a passion for staying ahead of digital trends. You will manage a remote team of marketing specialists, fostering a collaborative and high-performing environment. Key responsibilities include:
- Developing and implementing comprehensive digital marketing strategies to enhance brand awareness and drive customer acquisition.
- Managing and optimizing all digital advertising campaigns across various platforms.
- Leading SEO initiatives to improve organic search rankings and website traffic.
- Overseeing social media strategy and content creation to build community and engagement.
- Implementing and analyzing email marketing campaigns for lead nurturing and customer retention.
- Managing content marketing efforts, including blog posts, articles, and whitepapers.
- Monitoring and reporting on key digital marketing metrics and performance trends.
- Collaborating with product development, sales, and customer service teams to ensure cohesive brand messaging.
- Identifying and evaluating new digital marketing opportunities and technologies.
- Managing the digital marketing budget effectively.
This advertiser has chosen not to accept applicants from your region.
1
Head of Digital Marketing Strategy
20117 Mwembe
KES9000000 Annually
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Posted 4 days ago
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Job Description
Our client is seeking a strategic and data-driven Head of Digital Marketing to lead their global marketing efforts. This is a fully remote leadership position, offering the chance to shape the digital presence and customer acquisition strategies for a rapidly growing company. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. Your primary goal will be to drive brand awareness, generate high-quality leads, and increase customer engagement and conversion rates. The ideal candidate will have a proven track record of success in developing and managing successful digital marketing strategies, with a deep understanding of analytics and performance measurement. You will lead a team of digital marketing specialists, providing guidance, mentorship, and strategic direction. Responsibilities include market research, competitive analysis, budget management, and the continuous optimization of marketing campaigns based on data-driven insights. Experience with marketing automation platforms, CRM systems, and advanced analytics tools (e.g., Google Analytics, Adobe Analytics) is essential. You should possess strong leadership qualities, excellent communication skills, and the ability to think creatively while maintaining a results-oriented approach. This role requires a comprehensive understanding of the entire digital marketing landscape and the ability to adapt strategies to evolving market trends and consumer behaviors. We are looking for an innovative thinker who can inspire and motivate a remote team to achieve ambitious marketing objectives. This opportunity is based in **Naivasha, Nakuru, KE**, but operates on a fully remote basis, enabling global team collaboration and flexibility. Your strategic vision will be key to our client's continued success in the digital space.
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2
Digital Marketing Strategist
20200 Kapsuser
KES160000 Annually
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Posted today
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Job Description
Our client is searching for a visionary Digital Marketing Strategist to drive their online presence and customer engagement initiatives. This role is fully remote, offering you the flexibility to manage your work from anywhere. As a Digital Marketing Strategist, you will be responsible for developing and implementing innovative digital marketing campaigns across multiple channels. This includes search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, email marketing, and pay-per-click (PPC) advertising. You will conduct thorough market research and competitive analysis to identify target audiences, define key performance indicators (KPIs), and optimize campaigns for maximum return on investment (ROI). Your expertise will be crucial in analyzing campaign performance data, generating actionable insights, and making data-driven recommendations for continuous improvement. You will work closely with creative teams, web developers, and sales departments to ensure cohesive brand messaging and effective campaign execution. The ideal candidate will possess a deep understanding of the digital marketing ecosystem, including the latest trends and best practices. Strong analytical skills, proficiency in digital marketing analytics tools (e.g., Google Analytics, SEMrush), and excellent creative thinking are essential. This role offers an exciting opportunity to shape brand narratives, reach new audiences, and contribute significantly to business growth. This is a remote position, requiring a high degree of self-motivation and the ability to collaborate effectively in a virtual environment. While the role is remote, there is a strategic focus on marketing efforts for the **Kericho, Kericho, KE**, region and surrounding markets. A Bachelor's degree in Marketing, Business Administration, Communications, or a related field is required, along with a minimum of 6 years of experience in digital marketing strategy and execution. Proven experience in developing and managing successful multi-channel digital campaigns is a must.
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3
Digital Marketing Strategist
00200 Ngong
KES80000 Annually
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Posted today
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Job Description
Our client, a dynamic and rapidly expanding e-commerce business, is seeking an innovative Digital Marketing Strategist to spearhead their online presence and customer acquisition efforts. This is a fully remote position, offering the flexibility to work from anywhere while driving significant growth for the company. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Your primary goal will be to enhance brand awareness, drive website traffic, generate qualified leads, and optimize conversion rates. The ideal candidate will have a proven track record of success in developing and executing data-driven marketing strategies. You will possess a deep understanding of digital marketing tools and platforms, such as Google Analytics, Google Ads, social media advertising suites, and marketing automation software. Strong analytical skills are required to monitor campaign performance, identify trends, and make data-informed adjustments to maximize ROI. You should be adept at A/B testing, audience segmentation, and developing compelling creative content. This role demands creativity, strategic thinking, and a proactive approach to staying ahead of industry trends. Collaboration with internal teams, including sales and product development, will be essential to ensure marketing efforts are aligned with business objectives. This is an exciting opportunity for a results-oriented marketer to make a significant impact and grow within a supportive and innovative environment. Success in this role relies on your ability to manage your workload effectively and communicate clearly in a remote setting.
This advertiser has chosen not to accept applicants from your region.
4
Digital Marketing Strategist
10300 Tuwan
KES180000 Annually
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Posted today
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Job Description
Our client is seeking a creative and analytical Digital Marketing Strategist to drive their online presence and marketing initiatives. This role offers a hybrid work arrangement, combining remote flexibility with in-office collaboration. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate possesses a deep understanding of digital marketing trends, proficiency with marketing analytics tools, and a proven ability to generate leads and increase brand awareness. You will work closely with the marketing team to translate business objectives into successful digital strategies.
Responsibilities:
Responsibilities:
- Develop and execute integrated digital marketing strategies to achieve business goals.
- Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive website traffic.
- Create and manage engaging content for social media platforms and other digital channels.
- Develop and implement email marketing campaigns to nurture leads and engage customers.
- Analyze website traffic and user behavior using tools like Google Analytics.
- Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Collaborate with design and content teams to create compelling marketing materials.
- Manage the digital marketing budget and allocate resources effectively.
- Identify new opportunities for digital growth and customer acquisition.
- Conduct competitor analysis and market research.
- Optimize landing pages and user funnels for conversion.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing, with a focus on strategy and execution.
- Proven experience with SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to work effectively in a hybrid environment, collaborating both remotely and in the office.
- Creative thinking and a passion for digital innovation.
- Experience with A/B testing and conversion rate optimization.
- Strong project management skills.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Strategist
80200 Shella
KES120000 Annually
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Posted today
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Job Description
Our client is looking for a creative and analytical Digital Marketing Strategist to join their dynamic team in a fully remote capacity. This role is perfect for an individual passionate about leveraging digital channels to drive brand awareness, customer engagement, and lead generation. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various platforms, including social media, search engines, email, and display advertising. Your expertise will be crucial in identifying target audiences, crafting compelling messaging, and optimizing campaigns for maximum ROI.
Key responsibilities include conducting market research, competitor analysis, and identifying emerging digital trends. You will define campaign objectives, KPIs, and track performance metrics rigorously using analytics tools. The strategist will manage the digital marketing budget effectively, ensuring optimal allocation of resources. This role requires a deep understanding of SEO, SEM, content marketing, social media marketing, and email marketing best practices. You will also be involved in A/B testing, landing page optimization, and conversion rate optimization (CRO) strategies. The ability to translate data into actionable insights and present findings clearly to stakeholders is paramount.
This is a remote-first position, demanding strong self-management skills, excellent communication, and the ability to collaborate effectively with virtual teams. You will work closely with content creators, designers, and sales teams to ensure cohesive brand messaging and campaign execution. We are seeking a candidate with a proven track record of developing and executing successful digital marketing strategies that deliver tangible business results. A Bachelor's degree in Marketing, Communications, or a related field, coupled with at least 5 years of experience in digital marketing, is required. Experience with marketing automation platforms and CRM systems is a significant advantage. If you are a forward-thinking marketer eager to make an impact in a remote setting, we want to hear from you. The ideal candidate will be innovative, data-driven, and possess a strong creative flair.
Key responsibilities include conducting market research, competitor analysis, and identifying emerging digital trends. You will define campaign objectives, KPIs, and track performance metrics rigorously using analytics tools. The strategist will manage the digital marketing budget effectively, ensuring optimal allocation of resources. This role requires a deep understanding of SEO, SEM, content marketing, social media marketing, and email marketing best practices. You will also be involved in A/B testing, landing page optimization, and conversion rate optimization (CRO) strategies. The ability to translate data into actionable insights and present findings clearly to stakeholders is paramount.
This is a remote-first position, demanding strong self-management skills, excellent communication, and the ability to collaborate effectively with virtual teams. You will work closely with content creators, designers, and sales teams to ensure cohesive brand messaging and campaign execution. We are seeking a candidate with a proven track record of developing and executing successful digital marketing strategies that deliver tangible business results. A Bachelor's degree in Marketing, Communications, or a related field, coupled with at least 5 years of experience in digital marketing, is required. Experience with marketing automation platforms and CRM systems is a significant advantage. If you are a forward-thinking marketer eager to make an impact in a remote setting, we want to hear from you. The ideal candidate will be innovative, data-driven, and possess a strong creative flair.
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Digital Marketing Specialist
10102 Nyeri Town
KES130000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist to enhance their online presence and drive customer engagement. This is a fully remote position, allowing you to contribute your expertise from anywhere within **Nyeri, Nyeri, KE**, or beyond. You will be responsible for developing, implementing, and managing digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your goal will be to increase brand awareness, generate leads, and drive website traffic and conversions. The ideal candidate will have a strong understanding of digital marketing principles, proficiency in analytics tools (e.g., Google Analytics), and experience with marketing automation platforms. You should be adept at creating engaging content, optimizing campaigns for performance, and interpreting data to derive actionable insights. We are looking for someone with a passion for digital trends, a knack for creative problem-solving, and the ability to work independently and collaboratively in a remote setting. Experience with A/B testing, conversion rate optimization (CRO), and performance marketing is highly valued. You will work closely with the marketing team to align digital efforts with overall business objectives. If you are a skilled digital marketer looking to make a significant impact in a flexible, remote role, we encourage you to apply.
Responsibilities:
Responsibilities:
- Develop and execute digital marketing strategies across various channels (SEO, SEM, Social Media, Email).
- Create and manage engaging content for websites, social media, and marketing campaigns.
- Optimize campaigns for lead generation, customer acquisition, and brand awareness.
- Monitor and analyze website traffic and campaign performance using tools like Google Analytics.
- Implement SEO best practices to improve search engine rankings.
- Manage social media accounts, including content creation and community engagement.
- Conduct A/B testing and implement strategies for conversion rate optimization.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Collaborate with internal teams to ensure cohesive marketing efforts.
- Report on campaign performance and provide actionable insights.
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing.
- Proven experience in SEO, SEM, social media marketing, and email marketing.
- Proficiency with Google Analytics and other web analytics tools.
- Experience with marketing automation platforms (e.g., HubSpot, Mailchimp).
- Strong content creation and copywriting skills.
- Excellent analytical and problem-solving abilities.
- Ability to work independently and manage multiple projects in a remote environment.
- Familiarity with CMS platforms (e.g., WordPress) is a plus.
This advertiser has chosen not to accept applicants from your region.
7
Digital Marketing Manager
80200 Shella
KES130000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking a strategic and creative Digital Marketing Manager to lead their online presence. This role involves developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive lead generation, and increase customer engagement. You will oversee all aspects of digital marketing, including SEO/SEM, email marketing, social media marketing, content marketing, and display advertising campaigns. The ideal candidate will have a deep understanding of current digital marketing trends, tools, and best practices, with a proven track record of success in managing and optimizing online campaigns.
Responsibilities include managing the digital marketing budget, analyzing campaign performance data using tools like Google Analytics, and providing regular reports on key metrics. You will collaborate with cross-functional teams, including content creators, web developers, and sales, to ensure cohesive brand messaging and effective campaign execution. This role requires strong analytical skills, creative thinking, and the ability to translate business objectives into actionable digital marketing plans. Experience with marketing automation platforms and CRM systems is essential. As this is a hybrid role, you will be expected to work some days from our **Malindi, Kilifi, KE** office and the remainder remotely. Excellent communication, leadership, and project management skills are vital for success. A Bachelor's degree in Marketing, Communications, Business, or a related field, coupled with at least 5 years of progressive experience in digital marketing, is required. Certifications in Google Ads, Google Analytics, or HubSpot are highly desirable. We are looking for a proactive and results-oriented individual who can drive significant growth through innovative digital marketing initiatives.
Responsibilities include managing the digital marketing budget, analyzing campaign performance data using tools like Google Analytics, and providing regular reports on key metrics. You will collaborate with cross-functional teams, including content creators, web developers, and sales, to ensure cohesive brand messaging and effective campaign execution. This role requires strong analytical skills, creative thinking, and the ability to translate business objectives into actionable digital marketing plans. Experience with marketing automation platforms and CRM systems is essential. As this is a hybrid role, you will be expected to work some days from our **Malindi, Kilifi, KE** office and the remainder remotely. Excellent communication, leadership, and project management skills are vital for success. A Bachelor's degree in Marketing, Communications, Business, or a related field, coupled with at least 5 years of progressive experience in digital marketing, is required. Certifications in Google Ads, Google Analytics, or HubSpot are highly desirable. We are looking for a proactive and results-oriented individual who can drive significant growth through innovative digital marketing initiatives.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Manager
00200 Ongata Rongai, Rift Valley
KES180000 Annually
WhatJobs
Posted today
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Job Description
Our client is looking for a seasoned and results-driven Digital Marketing Manager to lead their online presence and growth initiatives. This is a fully remote position, allowing you to work from any location while making a significant impact. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and increase engagement across all digital channels. The role involves managing paid advertising campaigns (PPC, social media ads), optimizing SEO/SEM efforts, developing compelling content marketing strategies, and overseeing social media engagement. You will also be tasked with analyzing campaign performance, identifying trends, and providing actionable insights to improve ROI. Collaboration with cross-functional teams, including sales, product development, and customer service, is essential to ensure a cohesive brand message and customer experience. The ideal candidate is a strategic thinker with a deep understanding of the digital marketing landscape, including the latest tools and best practices. You must possess strong analytical skills, creativity, and the ability to manage multiple projects in a fast-paced, remote environment. Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business objectives.
- Manage and optimize paid search (PPC) and paid social media advertising campaigns.
- Oversee SEO strategy to improve organic search rankings and drive website traffic.
- Create and execute content marketing plans, including blog posts, articles, infographics, and videos.
- Manage social media presence across various platforms, fostering community engagement and brand loyalty.
- Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
- Generate regular reports on key marketing metrics and provide insights for continuous improvement.
- Collaborate with designers and copywriters to create engaging marketing collateral.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Manage marketing automation platforms and email marketing campaigns.
- Conduct A/B testing on various marketing elements to optimize performance.
- Assist in developing and managing the digital marketing budget.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in digital marketing, with a proven track record of success.
- Expertise in SEO, SEM, PPC, social media marketing, and content marketing.
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, Meta Ads Manager, SEMrush).
- Strong analytical and data interpretation skills.
- Excellent written and verbal communication skills.
- Ability to work independently, manage time effectively, and thrive in a remote setting.
- Creative thinking and problem-solving abilities.
- Experience with marketing automation and CRM platforms is a plus.
This advertiser has chosen not to accept applicants from your region.
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