759 Market Trends jobs in Kenya

Senior Real Estate Investment Analyst - Market Trends

80200 Shella KES145000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client is seeking a highly analytical and results-oriented Senior Real Estate Investment Analyst to join their fully remote investment team. This critical role involves deep dives into real estate market trends, property valuations, and investment opportunity assessments. You will be responsible for conducting comprehensive market research, analyzing economic indicators, demographic shifts, and regulatory changes that impact real estate markets. Your primary focus will be identifying and evaluating potential investment properties and portfolios across various sectors, including residential, commercial, and industrial. This includes developing detailed financial models, performing discounted cash flow analysis, sensitivity analysis, and risk assessments to support investment decisions. You will prepare detailed investment reports and presentations for senior management and investment committees, clearly articulating findings and recommendations. Strong proficiency in financial modeling software, statistical analysis tools, and real estate market data platforms is essential. Excellent written and verbal communication skills are vital for presenting complex information clearly and persuasively in a remote setting. You will also track the performance of existing investments and provide recommendations for asset management strategies. The ability to work independently, manage multiple projects, and meet tight deadlines in a remote environment is crucial. While the operational hub is in Malindi, Kilifi, KE , this is a completely remote role. We are looking for a sharp, proactive individual with a proven track record in real estate investment analysis and a passion for uncovering lucrative opportunities in the market.
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Remote Senior Real Estate Analyst - Market Trends

20110 Mwembe KES90000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client, a prominent real estate investment firm, is seeking a highly analytical and astute Senior Real Estate Analyst to join their fully remote team. This position is critical for providing in-depth market insights and data-driven recommendations to support strategic investment decisions and property portfolio management. You will be responsible for conducting comprehensive research on market trends, property values, economic indicators, and demographic shifts that impact the real estate sector. Your analysis will help identify lucrative investment opportunities and assess potential risks. Key responsibilities include gathering and interpreting complex real estate data, preparing detailed market reports and financial models, and forecasting future market performance. You will also monitor the competitive landscape, track regulatory changes, and evaluate the feasibility of development projects. The ideal candidate will possess a strong understanding of real estate finance, valuation methodologies, and statistical analysis. Excellent proficiency in data analysis tools, such as Excel, and familiarity with real estate databases and software are essential. Strong written and verbal communication skills are required to present findings clearly and concisely to stakeholders, including senior management and investment committees. This is a demanding role for an individual who is detail-oriented, possesses strong quantitative skills, and has a proven ability to generate actionable insights from complex datasets in a remote setting. If you are passionate about real estate and possess the analytical prowess to navigate evolving market dynamics, this remote opportunity offers a significant platform to contribute to high-level investment strategies.
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Remote FMCG Product Innovation Manager - Market Trends & Development

40100 Moiben KES80000 Annually WhatJobs

Posted 8 days ago

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full-time
Our client is seeking a creative and strategic Remote FMCG Product Innovation Manager to drive the development of new and exciting products within the fast-moving consumer goods sector. This role is critical for identifying market opportunities, understanding consumer needs, and translating these insights into innovative product concepts that capture market share and build brand loyalty. You will be responsible for leading the entire product innovation pipeline, from initial ideation and market research to concept development, product testing, and launch strategy. Your responsibilities will include monitoring consumer trends, analyzing competitor activities, collaborating with R&D, marketing, and sales teams, and managing cross-functional project teams. The ideal candidate possesses a strong understanding of the FMCG landscape, exceptional market insight, and a proven ability to develop and launch successful new products. You must be adept at synthesizing complex information, driving consensus among stakeholders, and managing multiple projects concurrently in a fast-paced, remote environment. A passion for consumer products, strong business acumen, and outstanding communication skills are essential.

Key Responsibilities:
  • Identify emerging market trends, consumer needs, and competitive opportunities within the FMCG sector.
  • Lead the ideation process for new product development, fostering creativity and innovation.
  • Conduct thorough market research, including consumer surveys, focus groups, and competitive analysis.
  • Develop compelling product concepts and business cases for new product initiatives.
  • Collaborate closely with R&D and technical teams to translate concepts into viable product formulations and packaging.
  • Oversee product testing, including sensory evaluation, consumer acceptance testing, and pilot production runs.
  • Develop and execute go-to-market strategies in collaboration with marketing and sales teams.
  • Manage the product launch process, ensuring timely and successful introduction to the market.
  • Monitor post-launch performance and gather market feedback for future product enhancements.
  • Champion innovation across the organization, staying ahead of industry developments.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Food Science, or a related field; MBA is a plus.
  • Proven experience (5+ years) in product development and innovation within the FMCG industry.
  • Strong understanding of consumer behavior, market dynamics, and product lifecycle management.
  • Demonstrated success in launching new products and achieving market growth.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong project management abilities with experience managing cross-functional teams.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to thrive in a fast-paced, remote work environment and manage multiple priorities.
  • Creative mindset with a passion for consumer products.
  • Familiarity with market research methodologies and tools.
This fully remote position offers a significant opportunity to shape the future of consumer products, providing flexibility and strategic impact from anywhere. The product focus is related to brands often found in the **Kitale, Trans-Nzoia, KE** region, but the role is entirely remote.
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Head of Digital Marketing Strategy

10100 Nyeri Town KES6000000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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full-time
Our client, a rapidly expanding e-commerce platform, is seeking a visionary and results-driven Head of Digital Marketing Strategy to spearhead their online presence and customer acquisition efforts. This is a fully remote position, offering the flexibility to shape impactful marketing campaigns from anywhere in Kenya. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple channels to drive brand awareness, engagement, and conversions. This role requires a deep understanding of the digital marketing landscape, data analytics, and a proven ability to lead and inspire a remote team.

Key Responsibilities:
  • Develop and implement a holistic digital marketing strategy aligned with overall business objectives.
  • Oversee and optimize all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
  • Define key performance indicators (KPIs) for all digital marketing campaigns and track performance against these metrics.
  • Utilize data analytics tools to monitor campaign effectiveness, identify trends, and derive actionable insights.
  • Manage the digital marketing budget, ensuring efficient allocation of resources to maximize ROI.
  • Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performance remote work culture.
  • Conduct market research and competitor analysis to identify new opportunities and stay ahead of industry trends.
  • Develop and execute innovative customer acquisition and retention strategies.
  • Collaborate with product, sales, and creative teams to ensure brand consistency and effective campaign messaging.
  • Stay abreast of the latest digital marketing technologies, platforms, and best practices.
  • Manage relationships with external agencies and vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
  • A minimum of 8 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
  • Proven success in developing and executing successful digital marketing strategies across various channels.
  • Deep understanding of SEO, SEM, social media platforms, email marketing automation, and content management systems.
  • Proficiency in using analytics tools such as Google Analytics, Adobe Analytics, and other relevant platforms.
  • Strong understanding of customer segmentation, A/B testing, and conversion rate optimization (CRO).
  • Excellent leadership, communication, and interpersonal skills, with the ability to manage and motivate a remote team.
  • Strategic thinker with strong analytical and problem-solving abilities.
  • Experience in e-commerce marketing is highly desirable.
  • Ability to adapt quickly to a fast-paced and evolving digital environment.
This is an exciting opportunity for a seasoned digital marketing leader to drive significant growth for a dynamic company. The **location** is a fully remote position, allowing you to contribute from anywhere within Kenya.
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Digital Marketing Strategy Director

40100 Kisumu KES80000 Annually WhatJobs remove_red_eye View All

Posted 4 days ago

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full-time
Our client is seeking a strategic and innovative Digital Marketing Strategy Director to lead their online presence and drive growth. This is a fully remote position, allowing you to craft impactful digital campaigns from anywhere, with a strategic focus on the market aroundKisumu, Kisumu, KE . You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will have a deep understanding of digital marketing trends, analytics, and best practices, with a proven track record of achieving measurable results. Responsibilities include defining target audiences, setting campaign objectives, managing budgets, analyzing performance data, and optimizing strategies for maximum ROI. You will lead and mentor a team of digital marketing specialists, fostering a collaborative and results-driven environment. Excellent communication, leadership, and project management skills are essential. Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics) is required. We are looking for a creative thinker with strong analytical skills who can translate business goals into effective digital marketing initiatives. The ability to work independently, manage multiple campaigns simultaneously, and adapt to the ever-changing digital landscape in a remote setting is crucial. Your strategic vision will be instrumental in enhancing brand awareness, driving lead generation, and increasing customer engagement.
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Director of Digital Marketing Strategy

80200 Shella KES125000 Annually WhatJobs remove_red_eye View All

Posted 19 days ago

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full-time
Our client is seeking a visionary and data-driven Director of Digital Marketing Strategy to spearhead their online presence. This is a fully remote position, allowing you to shape our digital footprint from anywhere. You will be responsible for developing and executing comprehensive digital marketing plans to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess extensive experience in SEO, SEM, content marketing, social media marketing, email marketing, and marketing automation. You will lead a talented team of digital marketers, providing strategic direction and fostering a culture of innovation and accountability. Responsibilities include setting key performance indicators (KPIs), analyzing campaign performance, and optimizing strategies based on data insights. Strong analytical, communication, and leadership skills are essential. You will collaborate closely with product, sales, and creative teams to ensure cohesive marketing efforts. This role is perfect for a seasoned digital marketing expert looking to make a substantial impact in a dynamic, remote-first organization. You will be at the forefront of identifying new digital marketing opportunities and emerging trends, translating them into actionable strategies. The ability to manage budgets effectively and deliver measurable ROI is critical. You will oversee the development of engaging content and innovative campaigns that resonate with target audiences. This position demands a proactive, results-oriented individual who can thrive in an autonomous work environment. Driving customer engagement and loyalty through sophisticated digital strategies will be a core focus. The successful candidate will be instrumental in elevating our brand's digital reach and influence.
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Digital Marketing Strategy Lead

00100 Abothuguchi West KES360000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client, a dynamic e-commerce innovator, is looking for a creative and data-driven Digital Marketing Strategy Lead to join their fully remote marketing department. This position is crucial for developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital landscape, a proven track record of successful campaign management, and exceptional analytical skills. This fully remote role allows you to strategize and implement impactful campaigns from anywhere.

Key Responsibilities:
  • Develop and implement innovative digital marketing strategies aligned with business objectives and target audience insights.
  • Manage and optimize all digital advertising campaigns across various platforms (Google Ads, social media ads, etc.) to maximize ROI.
  • Oversee the creation and distribution of engaging content across multiple channels, including blogs, social media, and email newsletters.
  • Drive organic traffic growth through advanced SEO strategies and keyword research.
  • Manage social media presence, fostering community engagement and brand advocacy.
  • Analyze campaign performance data, generate regular reports, and provide actionable insights for continuous improvement.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with cross-functional teams (e.g., sales, product development) to ensure cohesive brand messaging.
  • Manage the digital marketing budget effectively, allocating resources to achieve optimal results.
  • Experiment with new digital marketing channels and tactics to identify growth opportunities.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of progressive experience in digital marketing, with a strong emphasis on strategy development and campaign execution.
  • Proven success in managing and optimizing paid search (SEM/PPC) and social media advertising campaigns.
  • Expertise in SEO, content marketing, email marketing, and marketing automation platforms.
  • Strong analytical skills with proficiency in Google Analytics, data studio, and other reporting tools.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to lead and manage remote teams or projects.
  • Creative thinking and problem-solving abilities.
  • Experience in the **Nairobi, Kenya** market or similar e-commerce environments is a plus, though the role is fully remote.
  • Ability to adapt quickly to a fast-paced, evolving digital landscape.
This is an exciting opportunity to shape the digital presence of a growing company and drive measurable results, enjoying the freedom and flexibility of a fully remote position.
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Digital Marketing Strategy Manager

60100 Embu, Eastern KES110000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client is looking for a strategic and results-driven Digital Marketing Strategy Manager to spearhead their online presence and campaigns. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement across multiple online channels. Key duties include planning and managing SEO/SEM campaigns, social media marketing, content marketing, email marketing, and paid advertising initiatives. You will analyze market trends, identify target audiences, and optimize campaigns for maximum ROI. The ideal candidate will have a proven track record of success in digital marketing, with extensive experience in campaign management, data analysis, and performance tracking. Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush) and marketing automation platforms is essential. Excellent communication, creativity, and a strong understanding of consumer behavior in the digital space are required. You must be a self-starter, capable of working autonomously and managing multiple projects simultaneously in a remote setting. This role requires a strategic thinker who can translate business objectives into actionable digital marketing plans and continuously adapt strategies based on performance data and evolving digital landscapes. Our client values a data-driven approach and a passion for exploring new digital marketing opportunities. The **location** associated with this role, though it is entirely remote, is Embu, Embu, KE .
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Advanced Apprenticeship in Digital Marketing Strategy

01001 Makongeni KES40000 Monthly WhatJobs

Posted 5 days ago

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intern
Our client is seeking a highly motivated and eager individual to join their team as an Advanced Apprentice in Digital Marketing Strategy. This is a unique opportunity to gain hands-on experience in a dynamic, remote-first environment, contributing to cutting-edge digital campaigns. You will be involved in developing and implementing comprehensive marketing strategies across various online platforms, including social media, search engines, email, and content marketing. Your responsibilities will include conducting market research to identify new trends and opportunities, analyzing campaign performance data to optimize strategies, and collaborating with cross-functional teams to ensure brand consistency and message effectiveness. We are looking for candidates who possess a strong analytical mindset, excellent communication skills, and a passion for all things digital. While formal experience is not a prerequisite, a demonstrable interest in digital marketing through personal projects or relevant coursework will be highly advantageous. You will receive comprehensive training and mentorship from industry experts, enabling you to grow your skills and build a successful career in this field. The role requires you to be proactive, resourceful, and capable of managing multiple tasks efficiently in a virtual setting. This apprenticeship is based in the thriving region of **Thika, Kiambu, KE**, but will be conducted entirely remotely, offering flexibility and work-life balance. If you are ready to embark on a challenging yet rewarding journey and make a tangible impact, we encourage you to apply. We value creativity, innovation, and a collaborative spirit. This is an excellent stepping stone for aspiring digital marketers looking to hone their craft and gain invaluable industry exposure. Success in this role will pave the way for potential long-term employment opportunities within our client's organization. The ideal candidate will be a quick learner, adaptable to new technologies and methodologies, and possess a keen eye for detail. We are committed to fostering a supportive and inclusive remote work culture where every team member can thrive and contribute their best.
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Remote Digital Marketing Strategy Manager

00200 Ongata Rongai, Rift Valley KES155000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client is looking for a results-driven and creative Remote Digital Marketing Strategy Manager to lead their online brand presence and growth initiatives. This is a fully remote position, enabling you to craft impactful marketing strategies from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role involves setting clear marketing objectives, defining target audiences, and allocating budgets effectively to achieve maximum ROI. You will continuously analyze campaign performance data, identify trends, and optimize strategies to improve engagement, lead generation, and conversion rates. Collaboration with content creators, web developers, and sales teams is crucial to ensure cohesive messaging and integrated campaign execution. You will also stay abreast of the latest digital marketing trends, tools, and technologies, and advise on their potential application for our client's business. A Bachelor's or Master's degree in Marketing, Communications, Business, or a related field is required. Proven experience in developing and executing successful digital marketing strategies for diverse industries is essential. Expertise in SEO, SEM, social media advertising, email marketing platforms (e.g., Mailchimp, HubSpot), and analytics tools (e.g., Google Analytics) is mandatory. Excellent analytical, strategic thinking, and communication skills are crucial for effective remote leadership and stakeholder management. You must be highly organized, proactive, and capable of working independently to manage multiple projects and deliver outstanding results in a dynamic remote environment. Join our client's dynamic marketing team and drive their digital success. The specific job location associated with this role, if you were based in an office, would be Ongata Rongai, Kajiado, KE .
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