2,414 E Commerce Specialist Social Media Manager jobs in Kenya

Head of Digital Marketing & Social Media Strategy

20100 Kapsuser KES280000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is seeking a visionary and experienced Head of Digital Marketing & Social Media Strategy to lead their comprehensive online presence, operating in a fully remote capacity. This senior leadership role is responsible for defining, executing, and managing the company's digital marketing and social media strategies to drive brand awareness, engagement, lead generation, and customer acquisition. The ideal candidate will be a data-driven expert with a proven ability to craft innovative campaigns across multiple digital channels. This is a remote-first position, empowering you to lead from anywhere. You will oversee all aspects of digital marketing, including SEO, SEM, content marketing, email marketing, social media management, and paid advertising, ensuring a cohesive and impactful digital footprint. Responsibilities include: Developing and executing a comprehensive digital marketing and social media strategy aligned with business objectives; Managing and optimizing all digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and content marketing; Overseeing the creation and distribution of engaging content across all digital platforms; Managing the company's social media presence, fostering community engagement and brand advocacy; Analyzing digital marketing performance data, identifying key insights, and making data-driven recommendations for optimization; Leading and mentoring a remote digital marketing team; Developing and managing the digital marketing budget; Staying abreast of the latest digital marketing trends, technologies, and best practices; Collaborating with cross-functional teams to ensure integrated marketing campaigns; Driving continuous improvement in campaign performance and ROI. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree or relevant certifications are a plus. Minimum of 8 years of experience in digital marketing and social media management, with at least 3 years in a leadership role. Proven success in developing and executing high-impact digital marketing strategies and campaigns. Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. Strong analytical skills and proficiency with digital marketing analytics tools (e.g., Google Analytics, social media analytics platforms). Excellent leadership, communication, and project management skills. Ability to manage multiple projects and teams in a remote setting. Creative thinking and a passion for digital innovation. Experience in the e-commerce or technology sector is an advantage. This is an exceptional opportunity for a digital marketing leader to significantly influence a company's online growth and visibility, benefiting from a fully remote work environment.
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Senior Digital Marketing Manager - Social Media Strategy

00200 Ongata Rongai, Rift Valley KES120000 Monthly WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven Senior Digital Marketing Manager to spearhead our social media strategy and execution. In this hybrid role, you will be responsible for developing and implementing comprehensive social media campaigns that drive brand awareness, engagement, and conversion across various platforms. You will lead a team of social media specialists, manage content calendars, oversee paid social advertising, and analyze performance metrics to optimize strategies. The ideal candidate possesses a deep understanding of current social media trends, platform algorithms, audience segmentation, and has a proven ability to craft compelling narratives that resonate with our target demographics. Experience in e-commerce and its synergistic relationship with social media is crucial.

Responsibilities:
  • Develop and execute innovative social media strategies aligned with business objectives.
  • Manage and grow our presence across key social media platforms (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn).
  • Create, curate, and schedule engaging content, including text, image, and video formats.
  • Oversee and optimize paid social media advertising campaigns, including budget management and performance tracking.
  • Conduct audience research and segmentation to tailor content and targeting.
  • Monitor social media trends, competitor activities, and emerging platforms.
  • Analyze social media performance data, generate reports, and provide actionable insights for improvement.
  • Manage and mentor a team of social media coordinators and content creators.
  • Collaborate with cross-functional teams, including marketing, sales, and product development.
  • Foster community engagement and manage online reputation.
  • Identify and cultivate influencer marketing opportunities.
  • Stay up-to-date with the latest social media best practices, tools, and technologies.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on social media management.
  • Proven success in developing and executing impactful social media strategies for e-commerce brands.
  • Expertise in social media analytics tools (e.g., Google Analytics, platform-specific insights).
  • Proficiency in social media management platforms (e.g., Hootsuite, Sprout Social).
  • Strong understanding of SEO, SEM, and content marketing principles.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Experience managing paid social media campaigns and optimizing ad spend.
  • Leadership and team management experience is a plus.
  • Creative thinking and a passion for storytelling.
  • Ability to work effectively in a hybrid environment, balancing remote and in-office collaboration.
This hybrid position is based in Ongata Rongai, Kajiado, KE , offering a blend of remote flexibility and in-office collaboration. We are looking for a strategic thinker who can elevate our brand's digital footprint.
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E-commerce Growth Manager - Social Media Strategy

30200 Bungoma, Western KES4800000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven E-commerce Growth Manager to lead their social media strategy and drive online sales. This role is crucial for expanding the company's digital footprint, engaging with target audiences, and converting social media engagement into tangible revenue. As a fully remote position, you will have the flexibility to manage your work effectively from any location, contributing to a globally connected team.

Responsibilities:
  • Develop and execute a comprehensive social media strategy aligned with e-commerce objectives, focusing on platforms such as Instagram, Facebook, TikTok, Pinterest, and Twitter.
  • Create compelling and engaging content calendars, including graphics, videos, and written copy, optimized for each platform and target demographic.
  • Manage paid social media advertising campaigns, including budget allocation, audience targeting, ad creative development, and performance monitoring.
  • Analyze social media metrics and e-commerce sales data to identify trends, measure ROI, and optimize campaign performance.
  • Foster community engagement by responding to comments, messages, and inquiries in a timely and brand-consistent manner.
  • Identify and collaborate with relevant influencers and brand advocates to expand reach and credibility.
  • Stay up-to-date with the latest social media trends, platform updates, and best practices in e-commerce marketing.
  • Conduct competitor analysis to identify opportunities and threats in the social media landscape.
  • Collaborate with the broader marketing team to ensure a cohesive brand message across all digital channels.
  • Report on key performance indicators (KPIs) to senior management, providing insights and recommendations for future strategies.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven experience (5+ years) in e-commerce marketing with a strong emphasis on social media strategy and management.
  • Demonstrated success in developing and executing paid social media campaigns that drive conversions and ROI.
  • Expertise in various social media platforms, analytics tools (e.g., Google Analytics, Meta Business Suite), and social media management software.
  • Excellent copywriting, content creation, and visual storytelling skills.
  • Strong analytical abilities and experience in interpreting complex data to inform marketing decisions.
  • Creative mindset with the ability to generate innovative campaign ideas.
  • Exceptional communication and interpersonal skills, with the ability to work independently and collaborate effectively in a remote setting.
This is an exciting opportunity to make a significant impact on our client's online presence and sales growth from your home office, contributing to their success in the Bungoma, Bungoma, KE market.
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Head of E-commerce & Social Media Strategy

90100 Chapchap, Rift Valley KES3800000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is seeking an visionary and experienced Head of E-commerce & Social Media Strategy to lead their digital commerce and online presence from a fully remote capacity. This executive role is responsible for defining and executing comprehensive strategies that drive online sales, enhance brand visibility, and foster strong customer engagement across all e-commerce platforms and social media channels. The ideal candidate will have a deep understanding of e-commerce best practices, digital marketing, social media trends, and customer relationship management. You will oversee the entire online customer journey, from initial brand discovery to post-purchase engagement. Responsibilities include developing and managing the e-commerce roadmap, optimizing website conversion rates, planning and executing social media campaigns, managing online advertising budgets, and analyzing key performance indicators (KPIs) to inform strategy. You will also lead and mentor a remote team of e-commerce and social media professionals. A proven track record of successfully growing online revenue and social media followings is essential. This is a remote-first position, requiring excellent leadership, strategic thinking, and communication skills to collaborate effectively with internal teams and external partners. You will stay ahead of emerging trends in e-commerce and social media marketing to ensure our client remains competitive. Experience with various e-commerce platforms (e.g., Shopify, Magento) and social media management tools is required. If you are a strategic leader passionate about digital commerce and social media, and excel in a fully remote work environment, we encourage you to apply. This role is advertised for candidates located in or around Machakos, Machakos, KE , offering the full benefits of remote work.
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Senior Digital Marketing Specialist - Social Media Strategy

80100 Nairobi, Nairobi KES2000000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Join our innovative and fully remote team as a Senior Digital Marketing Specialist, focusing on Social Media Strategy. This role is crucial in developing, implementing, and managing comprehensive social media strategies to enhance brand awareness, drive engagement, and generate leads across various platforms. You will be responsible for creating compelling content, managing social media calendars, and analyzing campaign performance to optimize results. The ideal candidate will have a deep understanding of current social media trends, algorithms, and best practices for platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube. Your responsibilities will include managing paid social media advertising campaigns, monitoring social media channels for industry trends and competitive activity, and engaging with our online community. You will collaborate closely with the content creation team to ensure brand consistency and messaging alignment. Furthermore, you will be tasked with tracking, analyzing, and reporting on key social media metrics (e.g., reach, engagement, conversion rates) and using data insights to refine strategies. This position requires exceptional creativity, analytical skills, and the ability to work independently and collaboratively in a remote setting. You will be a thought leader in social media marketing, staying abreast of emerging technologies and platforms. Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics) is essential. You will also be involved in developing influencer marketing strategies and managing relationships with key influencers. This is a fantastic opportunity for a passionate digital marketer to contribute to our growth and shape our online presence in a remote-first culture. The successful candidate will possess strong written and verbal communication skills, a keen eye for detail, and a proven ability to drive measurable results.
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Head of Social Media Strategy

00200 Abothuguchi West KES550000 Annually WhatJobs remove_red_eye View All

Posted 9 days ago

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Job Description

full-time
Our client is seeking a creative and strategic leader to serve as the Head of Social Media Strategy. This is a fully remote position where you will be responsible for developing and executing innovative social media campaigns that drive brand awareness, engagement, and growth across all relevant platforms. You will define the overall social media vision and roadmap, aligning it with the company's marketing objectives and brand identity. Your responsibilities include managing the social media content calendar, overseeing the creation of compelling and high-quality content (text, image, video), and ensuring brand consistency across all channels. You will conduct in-depth analysis of social media trends, audience behavior, and competitor activities to identify opportunities and optimize campaign performance. Developing and implementing strategies to increase follower count, engagement rates, and website traffic from social channels will be a primary focus. You will manage social media advertising campaigns, including budget allocation, targeting, and performance monitoring. Building and nurturing relationships with influencers and brand advocates is also part of the role. You will work closely with the marketing, communications, and product teams to ensure integrated campaign execution. Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, native platform insights) is essential. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 7 years of experience in social media marketing, content strategy, and digital campaign management. Proven success in developing and executing large-scale social media strategies with measurable results is required. Exceptional creativity, writing skills, and a keen eye for visual aesthetics are mandatory. Strong analytical and reporting skills are needed to track KPIs and demonstrate ROI. This remote role requires excellent leadership, communication, and collaboration abilities, to steer our digital presence from wherever you are, impacting our brand engagement associated with Nairobi, Nairobi, KE .
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Head of E-commerce & Social Media Strategy (Remote)

20200 Mwembe KES160000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is looking for a visionary and results-driven Head of E-commerce & Social Media Strategy to lead their online presence from a fully remote capacity. This executive-level position requires a strategic thinker with extensive experience in driving online sales, managing e-commerce platforms, and leveraging social media channels to build brand awareness and customer engagement. You will be responsible for developing and executing comprehensive strategies that align with our client's business objectives. This includes optimizing the e-commerce website for user experience and conversion, managing product listings, overseeing online marketing campaigns, and analyzing sales data to identify trends and opportunities. On the social media front, you will shape the content strategy across all relevant platforms, manage community engagement, run targeted advertising campaigns, and monitor social media performance metrics. The ideal candidate will possess a deep understanding of current e-commerce best practices, SEO principles, digital marketing trends, and the evolving social media landscape. You must be adept at managing budgets, leading cross-functional teams (even remotely), and reporting on key performance indicators to senior leadership. This role demands creativity, analytical prowess, and exceptional communication skills. Experience with various e-commerce platforms (e.g., Shopify, Magento) and social media management tools is essential. You will play a crucial role in shaping our client's digital future, ensuring a seamless and engaging customer journey from discovery through purchase. The ability to work autonomously, manage multiple projects simultaneously, and adapt to a fast-paced remote work environment is critical for success in this role. This is an unparalleled opportunity to make a significant impact on a growing online business.
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Digital Marketing Specialist - Social Media Strategy

80204 Shella KES60000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is searching for a creative and results-driven Digital Marketing Specialist to spearhead their social media strategy and execution. This role requires a deep understanding of the digital landscape, a passion for content creation, and a knack for engaging online communities. You will be responsible for developing and implementing comprehensive social media campaigns across various platforms, aiming to increase brand awareness, drive website traffic, and generate leads. This position offers a hybrid work model, blending the flexibility of remote work with the collaborative benefits of in-office engagement.

Key Responsibilities:
  • Develop and execute innovative social media marketing strategies aligned with business goals.
  • Create engaging, high-quality content (text, image, video) for platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Manage social media calendars, ensuring consistent and timely posting across all channels.
  • Monitor social media trends, user engagement, and competitor activity to identify opportunities and threats.
  • Respond to comments and customer queries in a timely and professional manner, fostering positive community interaction.
  • Analyze social media performance metrics and generate detailed reports on campaign effectiveness.
  • Collaborate with the content creation team to develop compelling visual assets and written copy.
  • Implement paid social media advertising campaigns, optimizing budgets and targeting for maximum ROI.
  • Stay abreast of the latest social media best practices, tools, and emerging platforms.
  • Identify and engage with influencers and brand advocates to expand reach and credibility.
  • Contribute to broader digital marketing initiatives, including email marketing and SEO.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Proven experience (3+ years) in managing social media platforms for brands or organizations.
  • Demonstrated success in developing and executing social media campaigns that drive engagement and conversions.
  • Excellent copywriting, editing, and visual storytelling skills.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Strong understanding of social media analytics and reporting.
  • Experience with paid social media advertising platforms (e.g., Facebook Ads Manager).
  • Creative thinking and a passion for digital innovation.
  • Ability to work both independently and collaboratively in a dynamic team environment.
  • Excellent communication and interpersonal skills.
This hybrid role is based in Malindi, Kilifi, KE and requires occasional in-office presence for team meetings and collaborative sessions. The ideal candidate is a digital native, adept at navigating the ever-evolving social media landscape and driven by data-backed insights.
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Senior E-commerce & Social Media Strategy Lead - Remote

00202 Mwembe KES360000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is seeking an experienced Senior E-commerce & Social Media Strategy Lead to drive their online sales and brand presence through a fully remote capacity. This is a critical role responsible for developing and implementing innovative strategies that boost online revenue, enhance customer engagement across social platforms, and optimize the overall digital customer journey. The ideal candidate will possess a deep understanding of e-commerce best practices, digital marketing, social media trends, and data analytics. You will be instrumental in shaping the online brand experience, driving traffic to online stores, and converting engagement into sales.

Key responsibilities include developing and managing comprehensive e-commerce strategies, overseeing social media marketing campaigns, optimizing website user experience for conversions, and analyzing performance metrics to identify growth opportunities. You will also be responsible for managing social media content calendars, engaging with online communities, running targeted advertising campaigns, and staying ahead of emerging digital marketing technologies. This is a completely remote position, requiring exceptional self-management skills, proactive communication, and the ability to collaborate effectively with remote design, marketing, and development teams. We are looking for a results-oriented individual with a proven track record of success in driving e-commerce growth and building strong online communities. Your expertise in A/B testing, SEO/SEM, and content marketing will be vital. A passion for digital innovation and a commitment to delivering exceptional online customer experiences are essential.

Responsibilities:
  • Develop and execute comprehensive e-commerce and social media strategies.
  • Manage and optimize online product listings and website user experience.
  • Create and manage engaging content for social media platforms.
  • Plan and execute paid social media advertising campaigns.
  • Analyze e-commerce and social media performance metrics, providing actionable insights.
  • Drive traffic to online stores and optimize conversion rates.
  • Engage with online communities and manage customer interactions.
  • Collaborate with cross-functional teams to ensure brand consistency and marketing alignment.
  • Stay updated on the latest trends and best practices in e-commerce and social media marketing.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 7 years of experience in e-commerce management and social media marketing, with a proven track record of success.
  • In-depth knowledge of e-commerce platforms (e.g., Shopify, WooCommerce) and social media management tools.
  • Proficiency in digital marketing analytics tools (e.g., Google Analytics, Facebook Ads Manager).
  • Strong understanding of SEO, SEM, content marketing, and conversion rate optimization (CRO).
  • Excellent written and verbal communication skills.
  • Demonstrated ability to work independently and as part of a remote team.
  • Creative mindset with strong analytical and problem-solving skills.
  • Experience managing substantial marketing budgets and achieving ROI targets is required.
This role is fully remote, allowing the successful candidate to contribute their expertise and drive digital growth from anywhere. We are looking for a strategic leader passionate about e-commerce and social media.
This advertiser has chosen not to accept applicants from your region.

Head of Social Media Strategy & Content

00200 Ngong KES220000 Annually WhatJobs

Posted 21 days ago

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full-time
Our client is a rapidly growing lifestyle brand seeking a visionary and results-driven Head of Social Media Strategy & Content to lead their digital presence. This is a fully remote, senior-level position responsible for developing and executing innovative social media strategies across all relevant platforms to enhance brand awareness, engagement, and drive conversions. You will be at the forefront of shaping our client's online narrative and connecting with their audience in meaningful ways. The role requires a creative thinker with a deep understanding of social media trends, content creation, and community management. While the team operates remotely, there's an opportunity to influence strategy impacting regions like **Ruiru, Kiambu, KE**. You will be responsible for building and managing a high-performing remote team.

Key Responsibilities:
  • Develop and implement comprehensive, data-driven social media strategies aligned with overall marketing and business objectives.
  • Oversee the creation and curation of engaging, high-quality content (text, image, video) for all social media channels (e.g., Instagram, Facebook, Twitter, TikTok, LinkedIn).
  • Manage the social media content calendar, ensuring timely and consistent posting across platforms.
  • Lead community management efforts, fostering positive engagement, responding to inquiries, and managing online reputation.
  • Analyze social media performance metrics, providing regular reports on key indicators and insights to optimize strategies.
  • Identify emerging social media trends, tools, and best practices, recommending innovative approaches.
  • Collaborate with cross-functional teams (marketing, product, design) to ensure brand consistency and integrated campaigns.
  • Manage the social media budget and allocate resources effectively.
  • Develop and execute influencer marketing campaigns.
  • Stay informed about social media landscape changes and competitive activity, particularly relating to brands targeting audiences in **Ruiru, Kiambu, KE**.
  • Lead and mentor a team of social media specialists and content creators.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Master's preferred.
  • Minimum of 7 years of progressive experience in social media marketing and content strategy, with at least 3 years in a leadership role.
  • Proven track record of developing and executing successful social media campaigns that drive measurable results.
  • Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Strong understanding of SEO, SEM, and digital marketing principles.
  • Excellent creative writing, editing, and visual storytelling skills.
  • Demonstrated experience in community management and crisis communication.
  • Strong analytical skills and ability to interpret data to drive insights and actions.
  • Exceptional leadership, project management, and communication skills.
  • Ability to thrive in a fast-paced, fully remote work environment.
  • Knowledge of the Kenyan digital marketing landscape and consumer behavior relevant to **Ruiru, Kiambu, KE** is an asset.
This is a fantastic opportunity for a seasoned social media professional to take ownership of a brand's digital voice and make a significant impact in a dynamic, remote setting.
This advertiser has chosen not to accept applicants from your region.

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