2,342 E Commerce Growth Marketing Manager jobs in Kenya
E-commerce Growth Manager - Digital Marketing Strategy
Posted 13 days ago
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Job Description
Responsibilities:
- Develop and implement data-driven e-commerce growth strategies.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
- Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
- Conduct A/B testing and conversion rate optimization (CRO) initiatives.
- Manage the e-commerce platform, ensuring a seamless and engaging user experience.
- Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
- Collaborate with content and design teams to create compelling marketing assets.
- Monitor key performance indicators (KPIs) and report on campaign effectiveness.
- Stay updated with the latest e-commerce trends and digital marketing best practices.
- Manage relationships with third-party marketing vendors and agencies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
- Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
- In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
- Experience with A/B testing and conversion rate optimization techniques.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills, comfortable working remotely.
- Creative mindset with a passion for online retail and customer engagement.
E-commerce Growth Manager, Social Commerce
Posted 19 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive e-commerce growth strategies, focusing on social commerce integration.
- Manage and optimize all aspects of the online store, including product listings, user experience, and checkout process.
- Drive customer acquisition through targeted digital marketing campaigns across social media platforms.
- Develop and execute social media content strategies that drive engagement and sales.
- Identify and cultivate relationships with relevant social media influencers and brand partners.
- Analyze e-commerce and social media data to identify trends, measure campaign effectiveness, and uncover growth opportunities.
- Implement A/B testing and conversion rate optimization (CRO) strategies.
- Manage promotional campaigns, discounts, and loyalty programs to enhance customer retention.
- Oversee customer service for online channels, ensuring a high level of customer satisfaction.
- Stay up-to-date with the latest e-commerce technologies, social media trends, and competitor activities.
- Collaborate with design and development teams to improve website functionality and user experience.
- Manage e-commerce platforms and associated tools for optimal performance.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
- Minimum of 4 years of experience in e-commerce management, with a strong focus on social media and growth strategies.
- Proven success in driving online sales and customer acquisition through social commerce.
- Expertise in various social media platforms (Instagram, Facebook, TikTok, etc.) and their e-commerce functionalities.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
- Strong understanding of SEO, SEM, email marketing, and content marketing principles.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Creative mindset with a passion for digital innovation and customer engagement.
- Exceptional communication and collaboration skills.
- Ability to work independently and manage projects effectively in a remote setting.
E-commerce Growth Manager - Social Commerce Expert
Posted 13 days ago
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Job Description
Key responsibilities include managing and optimizing all e-commerce channels, including the company website, marketplaces, and social media storefronts. You will develop and implement social media marketing campaigns that drive traffic and conversions, utilizing platforms such as Instagram, Facebook, TikTok, and others. This involves content creation, community management, influencer collaborations, and paid social advertising. You will analyze website traffic, sales data, and customer behavior to identify trends, opportunities, and areas for improvement, using insights to inform strategic decisions. A/B testing of website elements, marketing campaigns, and promotional offers will be a regular part of your role. You will collaborate with marketing, sales, and product teams to ensure a cohesive brand message and customer experience. The ideal candidate has a deep understanding of e-commerce best practices, SEO, SEM, email marketing, and conversion rate optimization (CRO). Proven experience in managing successful social commerce strategies and building engaged online communities is essential. Excellent analytical, communication, and creative skills are required. You should be passionate about the latest trends in digital marketing and e-commerce, with a keen eye for detail and a data-driven approach to decision-making. This is a fantastic opportunity to shape the online presence of a growing brand and drive significant business growth from a remote setting. The position is intended for individuals located in or around Nyeri, Nyeri, KE , but the role is entirely remote.
Senior E-commerce Growth Manager - Social Commerce
Posted 8 days ago
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E-commerce Manager, Digital Marketing & Growth
Posted 2 days ago
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Digital Marketing Manager, E-commerce Growth
Posted 23 days ago
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Job Description
E-commerce Growth Manager - Online Retail
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
- Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
- Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
- Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
- Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
- Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
- Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
- Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
- Manage the e-commerce budget and track ROI for all digital marketing initiatives.
- Effectively communicate strategies and results to senior leadership in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Business, E-commerce, or a related field.
- Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
- Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
- Strong understanding of customer acquisition and retention strategies in an online environment.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Outstanding communication and collaboration skills, especially in a remote work context.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
- Creative thinker with a passion for e-commerce and digital innovation.
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Senior Digital Marketing Manager - E-commerce Growth
Posted 21 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive qualified traffic and conversions.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
- Oversee content creation and distribution, ensuring brand consistency and engagement across all digital platforms.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Collaborate with design and development teams to improve website user experience and conversion rate optimization (CRO).
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources and ROI.
- Conduct market research and competitor analysis to identify new opportunities and threats.
- Lead and mentor a team of digital marketing specialists (if applicable in a remote structure).
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record in e-commerce and online growth.
- Strong expertise in SEO, SEM, PPC, social media marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Excellent analytical skills with the ability to interpret data and translate it into strategic actions.
- Creative thinking and problem-solving abilities.
- Exceptional written and verbal communication skills.
- Experience with A/B testing and conversion rate optimization techniques.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience with content management systems (CMS) is a plus.
This is a fantastic opportunity to take ownership of digital marketing efforts and significantly impact the success of our client's e-commerce operations. You will have the autonomy to experiment, innovate, and drive measurable results. This role is based remotely, supporting a business with a significant customer base in regions around Mlolongo, Machakos, KE , though your physical presence in that area is not mandated.
Remote Digital Marketing Manager - E-commerce Growth
Posted 23 days ago
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Job Description
- Developing and implementing data-driven digital marketing strategies to achieve e-commerce growth objectives.
- Managing and optimizing SEO efforts to improve organic search rankings and traffic.
- Planning and executing paid advertising campaigns (SEM, social media ads) to drive targeted traffic and conversions.
- Developing and managing social media marketing strategies to enhance brand engagement and community building.
- Creating and managing compelling content marketing initiatives, including blog posts, articles, and website copy.
- Designing and executing email marketing campaigns to nurture leads and drive customer loyalty.
- Identifying and managing affiliate marketing partnerships.
- Analyzing marketing campaign performance, tracking KPIs, and generating detailed reports.
- Optimizing website user experience (UX) and conversion rates (CRO).
- Conducting market research and competitor analysis to identify new opportunities.
- Staying up-to-date with the latest digital marketing trends and technologies.
- Managing the digital marketing budget effectively to maximize ROI.
- Collaborating with design and development teams to ensure seamless integration of marketing efforts.
- Proven experience as a Digital Marketing Manager, preferably in an e-commerce setting.
- Demonstrated success in developing and executing comprehensive digital marketing strategies.
- Expert knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Strong understanding of e-commerce platforms and best practices.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Ability to work independently and manage multiple projects effectively in a remote environment.
- Exceptional communication and interpersonal skills.
- A bachelor's degree in Marketing, Business, or a related field is preferred.
- Experience with A/B testing and conversion rate optimization.
Remote E-commerce Growth Manager - Performance Marketing
Posted 11 days ago
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Job Description
Key responsibilities include managing and optimizing paid advertising campaigns across platforms like Google Ads, Facebook Ads, and Instagram Ads. You will develop and implement effective SEO strategies to improve organic search rankings and drive relevant traffic. The Growth Manager will also oversee social media strategy, content creation, and community engagement to build brand presence and customer loyalty. Email marketing campaigns, including segmentation, automation, and A/B testing, will be a significant part of your role. Analyzing website performance data, customer behavior, and campaign results using tools like Google Analytics is crucial for identifying areas of improvement and making data-backed decisions. You will collaborate with marketing, sales, and product teams to ensure a cohesive customer experience across all touchpoints. This role requires excellent analytical, communication, and project management skills, along with the ability to work autonomously and thrive in a remote environment. Experience managing marketing budgets effectively and demonstrating a strong ROI is essential. A Bachelor's degree in Marketing, Business, or a related field is required, with at least 5 years of experience in e-commerce marketing, performance marketing, or digital growth roles. Proven experience in social media management and content strategy is also necessary. We are looking for a creative and analytical professional who can drive significant growth for our client's online business.