2,342 E Commerce Growth Marketing Manager jobs in Kenya

E-commerce Growth Manager - Digital Marketing Strategy

40100 Garissa, North Eastern KES4500000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing online retailer, is seeking an innovative and results-driven E-commerce Growth Manager to spearhead their digital marketing and sales strategies. This is a fully remote position, offering an exciting opportunity to drive online revenue and customer acquisition from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing, with a strong focus on optimizing the customer journey and maximizing conversion rates. Key duties include analyzing website traffic, user behavior, and sales data to identify growth opportunities, A/B testing various strategies, and managing the e-commerce platform's user experience. The ideal candidate possesses a deep understanding of the e-commerce landscape, digital marketing best practices, and conversion rate optimization (CRO) techniques. Proven experience in developing and implementing successful online marketing strategies that drive measurable results is essential. Strong analytical skills, proficiency in e-commerce platforms and analytics tools (e.g., Google Analytics, Shopify, Klaviyo), and a creative mindset are required. As this is a remote role, you will need to be highly organized, proactive, and adept at communicating and collaborating effectively with cross-functional teams in a virtual setting. This is a fantastic opportunity to take ownership of a critical growth function and make a significant impact on the success of a thriving online business.
Responsibilities:
  • Develop and implement data-driven e-commerce growth strategies.
  • Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
  • Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
  • Conduct A/B testing and conversion rate optimization (CRO) initiatives.
  • Manage the e-commerce platform, ensuring a seamless and engaging user experience.
  • Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
  • Collaborate with content and design teams to create compelling marketing assets.
  • Monitor key performance indicators (KPIs) and report on campaign effectiveness.
  • Stay updated with the latest e-commerce trends and digital marketing best practices.
  • Manage relationships with third-party marketing vendors and agencies.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
  • Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
  • In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
  • Experience with A/B testing and conversion rate optimization techniques.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration skills, comfortable working remotely.
  • Creative mindset with a passion for online retail and customer engagement.
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E-commerce Growth Manager, Social Commerce

80200 Shella KES160000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-driven E-commerce Growth Manager with a specialization in social commerce to join their innovative, fully remote team. This role is pivotal in driving online sales and expanding market reach through strategic utilization of social media platforms and e-commerce channels. You will be responsible for developing and executing strategies to enhance customer acquisition, conversion rates, and customer lifetime value, with a strong emphasis on leveraging social shopping features and influencer collaborations. The ideal candidate will have a deep understanding of e-commerce best practices, social media marketing, and data-driven decision-making.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce growth strategies, focusing on social commerce integration.
  • Manage and optimize all aspects of the online store, including product listings, user experience, and checkout process.
  • Drive customer acquisition through targeted digital marketing campaigns across social media platforms.
  • Develop and execute social media content strategies that drive engagement and sales.
  • Identify and cultivate relationships with relevant social media influencers and brand partners.
  • Analyze e-commerce and social media data to identify trends, measure campaign effectiveness, and uncover growth opportunities.
  • Implement A/B testing and conversion rate optimization (CRO) strategies.
  • Manage promotional campaigns, discounts, and loyalty programs to enhance customer retention.
  • Oversee customer service for online channels, ensuring a high level of customer satisfaction.
  • Stay up-to-date with the latest e-commerce technologies, social media trends, and competitor activities.
  • Collaborate with design and development teams to improve website functionality and user experience.
  • Manage e-commerce platforms and associated tools for optimal performance.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
  • Minimum of 4 years of experience in e-commerce management, with a strong focus on social media and growth strategies.
  • Proven success in driving online sales and customer acquisition through social commerce.
  • Expertise in various social media platforms (Instagram, Facebook, TikTok, etc.) and their e-commerce functionalities.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Strong understanding of SEO, SEM, email marketing, and content marketing principles.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Creative mindset with a passion for digital innovation and customer engagement.
  • Exceptional communication and collaboration skills.
  • Ability to work independently and manage projects effectively in a remote setting.
This exciting remote role offers the chance to significantly impact our client's digital presence, serving customers near Malindi, Kilifi, KE and beyond. Our client is dedicated to fostering a connected and successful remote workforce. If you are a growth hacker with a flair for social commerce, apply now.
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E-commerce Growth Manager - Social Commerce Expert

10100 Nyeri Town KES380000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is a rapidly expanding e-commerce enterprise looking for a dynamic and results-driven E-commerce Growth Manager with a strong focus on social commerce. This is a fully remote position, allowing you to work from the comfort of your home office. You will be responsible for developing and executing strategies to drive online sales, enhance customer engagement, and expand our digital footprint, with a particular emphasis on leveraging social media platforms for direct sales and brand building. Your core mission will be to optimize the online customer journey, from discovery to conversion and retention.

Key responsibilities include managing and optimizing all e-commerce channels, including the company website, marketplaces, and social media storefronts. You will develop and implement social media marketing campaigns that drive traffic and conversions, utilizing platforms such as Instagram, Facebook, TikTok, and others. This involves content creation, community management, influencer collaborations, and paid social advertising. You will analyze website traffic, sales data, and customer behavior to identify trends, opportunities, and areas for improvement, using insights to inform strategic decisions. A/B testing of website elements, marketing campaigns, and promotional offers will be a regular part of your role. You will collaborate with marketing, sales, and product teams to ensure a cohesive brand message and customer experience. The ideal candidate has a deep understanding of e-commerce best practices, SEO, SEM, email marketing, and conversion rate optimization (CRO). Proven experience in managing successful social commerce strategies and building engaged online communities is essential. Excellent analytical, communication, and creative skills are required. You should be passionate about the latest trends in digital marketing and e-commerce, with a keen eye for detail and a data-driven approach to decision-making. This is a fantastic opportunity to shape the online presence of a growing brand and drive significant business growth from a remote setting. The position is intended for individuals located in or around Nyeri, Nyeri, KE , but the role is entirely remote.
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Senior E-commerce Growth Manager - Social Commerce

00100 Abothuguchi West KES190000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is seeking a data-driven and results-oriented Senior E-commerce Growth Manager specializing in Social Commerce to lead their online sales initiatives. This is a fully remote position offering a significant opportunity to drive e-commerce success through innovative social media strategies. You will be responsible for developing and executing comprehensive strategies to increase online sales, customer acquisition, and engagement across various social commerce platforms. Your duties will include managing social media advertising campaigns, optimizing product listings for social platforms, and fostering community engagement. You will analyze sales data, customer behavior, and market trends to identify growth opportunities and refine strategies. Collaborating with marketing, product, and customer service teams to ensure a cohesive customer journey is crucial. The ideal candidate will have a proven track record in e-commerce growth, with deep expertise in social media marketing, influencer collaborations, and paid social advertising. Experience with e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics, social media insights) is essential. Excellent analytical, strategic thinking, and communication skills are required. We are looking for a creative and adaptable leader who can leverage social trends to drive measurable business results. This role offers the flexibility to work from anywhere while making a substantial impact on our client's online presence, with a conceptual focus on Nairobi, Nairobi, KE .
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E-commerce Manager, Digital Marketing & Growth

60200 Nyeri Town KES270000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a strategic and results-driven E-commerce Manager to lead their online sales and digital marketing efforts. This is a fully remote position, offering a dynamic environment to drive online growth. You will be responsible for developing and implementing comprehensive e-commerce strategies, optimizing the online customer journey, and maximizing conversion rates. Key responsibilities include managing the e-commerce platform, overseeing product merchandising, pricing, and promotions. You will also be instrumental in driving traffic and sales through various digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate programs. The ideal candidate possesses a deep understanding of e-commerce best practices, online consumer behavior, and digital marketing analytics. You will analyze sales data, website traffic, and customer feedback to identify opportunities for improvement and innovation. Collaboration with cross-functional teams, including marketing, IT, and customer service, will be essential to ensure a seamless online experience. This remote role requires exceptional leadership, analytical, and project management skills. You must be adept at developing and executing data-driven marketing campaigns that deliver measurable results. The ability to manage budgets effectively, optimize marketing spend, and track ROI is crucial. You will stay abreast of the latest e-commerce trends and technologies, continuously seeking ways to enhance our online presence and customer engagement. This is an exciting opportunity to take ownership of our client's online business, drive significant revenue growth, and shape the future of their digital presence from a remote location. You will also be responsible for managing online customer service inquiries and ensuring a high level of customer satisfaction. Building and nurturing a strong online community around the brand will be a key objective.
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Digital Marketing Manager, E-commerce Growth

10100 Embu, Eastern KES300000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven Digital Marketing Manager to spearhead their e-commerce growth strategy. This is a fully remote position, allowing you to leverage your expertise to drive online sales and brand engagement from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to optimize customer acquisition, retention, and conversion rates. Key responsibilities include strategizing and executing SEO/SEM initiatives, managing paid social media advertising campaigns (Facebook, Instagram, LinkedIn), developing and optimizing email marketing funnels, and overseeing content marketing efforts. You will analyze campaign performance data, identify trends, and provide actionable insights to improve ROI. This role requires a deep understanding of e-commerce best practices, customer journey mapping, and A/B testing methodologies. The ideal candidate will have a proven track record of success in driving measurable growth for online businesses. Excellent analytical skills, proficiency with marketing automation tools, analytics platforms (e.g., Google Analytics), and CRM systems are essential. Strong creative thinking, excellent written and verbal communication skills, and the ability to manage multiple projects in a fast-paced, remote environment are critical. You should be passionate about staying abreast of the latest digital marketing trends and technologies. A Bachelor's degree in Marketing, Business, or a related field is required. Experience in e-commerce, SaaS, or B2C marketing is highly desirable. This is an outstanding opportunity to take ownership of digital marketing initiatives and make a significant impact on a growing business. Embrace the freedom of remote work while contributing to cutting-edge marketing strategies. Your expertise will be key in shaping the online presence and driving revenue for our client.
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E-commerce Growth Manager - Online Retail

80100 Nairobi, Nairobi KES380000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, a rapidly expanding online retailer, is looking for an innovative and results-driven E-commerce Growth Manager to lead their digital commerce strategy. This fully remote position requires a strategic thinker with a deep understanding of online sales channels, social media marketing, and customer acquisition. You will be instrumental in driving online revenue, enhancing customer experience, and expanding market reach.

Key Responsibilities:
  • Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
  • Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
  • Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
  • Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
  • Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
  • Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
  • Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
  • Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
  • Manage the e-commerce budget and track ROI for all digital marketing initiatives.
  • Effectively communicate strategies and results to senior leadership in a remote setting.

Qualifications:
  • Bachelor's degree in Marketing, Business, E-commerce, or a related field.
  • Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
  • Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
  • Strong understanding of customer acquisition and retention strategies in an online environment.
  • Excellent analytical skills with the ability to translate data into actionable insights.
  • Outstanding communication and collaboration skills, especially in a remote work context.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
  • Creative thinker with a passion for e-commerce and digital innovation.
This is a remote-first role, allowing you to work from anywhere. You will be a key contributor to our client's online success, reporting on strategies and performance relevant to their operations around Mombasa, Mombasa, KE .
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Senior Digital Marketing Manager - E-commerce Growth

90123 Gathiruini KES70000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly skilled and results-oriented Senior Digital Marketing Manager to drive e-commerce growth and enhance online brand presence. This is a remote-first position where you will develop and execute innovative digital marketing strategies to acquire new customers, increase engagement, and optimize conversion rates. You will be instrumental in shaping the online customer journey and maximizing return on marketing investment.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive qualified traffic and conversions.
  • Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
  • Oversee content creation and distribution, ensuring brand consistency and engagement across all digital platforms.
  • Develop and execute email marketing campaigns to nurture leads and retain existing customers.
  • Collaborate with design and development teams to improve website user experience and conversion rate optimization (CRO).
  • Stay updated with the latest digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources and ROI.
  • Conduct market research and competitor analysis to identify new opportunities and threats.
  • Lead and mentor a team of digital marketing specialists (if applicable in a remote structure).

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record in e-commerce and online growth.
  • Strong expertise in SEO, SEM, PPC, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
  • Excellent analytical skills with the ability to interpret data and translate it into strategic actions.
  • Creative thinking and problem-solving abilities.
  • Exceptional written and verbal communication skills.
  • Experience with A/B testing and conversion rate optimization techniques.
  • Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
  • Experience with content management systems (CMS) is a plus.

This is a fantastic opportunity to take ownership of digital marketing efforts and significantly impact the success of our client's e-commerce operations. You will have the autonomy to experiment, innovate, and drive measurable results. This role is based remotely, supporting a business with a significant customer base in regions around Mlolongo, Machakos, KE , though your physical presence in that area is not mandated.
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Remote Digital Marketing Manager - E-commerce Growth

50100 Kakamega, Western KES80000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client, a thriving e-commerce business, is seeking a strategic and results-driven Remote Digital Marketing Manager to spearhead their online growth initiatives. This is a fully remote position where you will be responsible for developing and executing comprehensive digital marketing strategies aimed at increasing brand awareness, driving website traffic, and maximizing online sales. You will manage all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate possesses a deep understanding of the e-commerce landscape, a proven track record of successful digital campaigns, and exceptional analytical skills. You must be a creative thinker with a passion for data-driven decision-making and a strong ability to optimize marketing spend for maximum ROI. Working independently from a remote location, you will collaborate with cross-functional teams, including sales, product development, and customer service, to ensure a cohesive and impactful online presence. Your expertise will be crucial in navigating the competitive digital marketplace and driving sustainable growth for our client. Responsibilities include:
  • Developing and implementing data-driven digital marketing strategies to achieve e-commerce growth objectives.
  • Managing and optimizing SEO efforts to improve organic search rankings and traffic.
  • Planning and executing paid advertising campaigns (SEM, social media ads) to drive targeted traffic and conversions.
  • Developing and managing social media marketing strategies to enhance brand engagement and community building.
  • Creating and managing compelling content marketing initiatives, including blog posts, articles, and website copy.
  • Designing and executing email marketing campaigns to nurture leads and drive customer loyalty.
  • Identifying and managing affiliate marketing partnerships.
  • Analyzing marketing campaign performance, tracking KPIs, and generating detailed reports.
  • Optimizing website user experience (UX) and conversion rates (CRO).
  • Conducting market research and competitor analysis to identify new opportunities.
  • Staying up-to-date with the latest digital marketing trends and technologies.
  • Managing the digital marketing budget effectively to maximize ROI.
  • Collaborating with design and development teams to ensure seamless integration of marketing efforts.
Qualifications:
  • Proven experience as a Digital Marketing Manager, preferably in an e-commerce setting.
  • Demonstrated success in developing and executing comprehensive digital marketing strategies.
  • Expert knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in analytics tools (e.g., Google Analytics) and marketing automation platforms.
  • Strong understanding of e-commerce platforms and best practices.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Ability to work independently and manage multiple projects effectively in a remote environment.
  • Exceptional communication and interpersonal skills.
  • A bachelor's degree in Marketing, Business, or a related field is preferred.
  • Experience with A/B testing and conversion rate optimization.
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Remote E-commerce Growth Manager - Performance Marketing

20100 Mwembe KES85000 Annually WhatJobs

Posted 11 days ago

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full-time
Our client is looking for a data-driven and results-oriented Remote E-commerce Growth Manager to lead their online sales and marketing efforts. This fully remote position is ideal for a strategic thinker with a proven track record in driving revenue growth through e-commerce channels and social media platforms. You will be responsible for developing and executing comprehensive strategies to increase website traffic, conversion rates, customer acquisition, and customer lifetime value. The ideal candidate possesses a deep understanding of digital marketing, SEO/SEM, social media marketing, email marketing, and e-commerce analytics platforms.

Key responsibilities include managing and optimizing paid advertising campaigns across platforms like Google Ads, Facebook Ads, and Instagram Ads. You will develop and implement effective SEO strategies to improve organic search rankings and drive relevant traffic. The Growth Manager will also oversee social media strategy, content creation, and community engagement to build brand presence and customer loyalty. Email marketing campaigns, including segmentation, automation, and A/B testing, will be a significant part of your role. Analyzing website performance data, customer behavior, and campaign results using tools like Google Analytics is crucial for identifying areas of improvement and making data-backed decisions. You will collaborate with marketing, sales, and product teams to ensure a cohesive customer experience across all touchpoints. This role requires excellent analytical, communication, and project management skills, along with the ability to work autonomously and thrive in a remote environment. Experience managing marketing budgets effectively and demonstrating a strong ROI is essential. A Bachelor's degree in Marketing, Business, or a related field is required, with at least 5 years of experience in e-commerce marketing, performance marketing, or digital growth roles. Proven experience in social media management and content strategy is also necessary. We are looking for a creative and analytical professional who can drive significant growth for our client's online business.
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