2,360 Digital Marketing Strategy Director jobs in Kenya
Digital Marketing Strategy Manager
Posted 22 days ago
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Remote Digital Marketing Strategy Manager
Posted 22 days ago
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Digital Marketing Strategy Manager - Remote
Posted 8 days ago
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E-commerce Growth Manager - Digital Marketing Strategy
Posted 12 days ago
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Responsibilities:
- Develop and implement data-driven e-commerce growth strategies.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
- Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
- Conduct A/B testing and conversion rate optimization (CRO) initiatives.
- Manage the e-commerce platform, ensuring a seamless and engaging user experience.
- Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
- Collaborate with content and design teams to create compelling marketing assets.
- Monitor key performance indicators (KPIs) and report on campaign effectiveness.
- Stay updated with the latest e-commerce trends and digital marketing best practices.
- Manage relationships with third-party marketing vendors and agencies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
- Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
- In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
- Experience with A/B testing and conversion rate optimization techniques.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills, comfortable working remotely.
- Creative mindset with a passion for online retail and customer engagement.
Digital Marketing Strategy Director
Posted 4 days ago
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Senior Digital Marketing Manager - Campaign Strategy
Posted 4 days ago
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Responsibilities:
- Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Plan, execute, and manage integrated online marketing campaigns from conception to completion.
- Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
- Analyze campaign data to identify trends, insights, and areas for optimization.
- Manage and allocate digital marketing budgets effectively to maximize ROI.
- Oversee content creation and distribution to ensure brand consistency and audience engagement.
- Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Provide regular reports on campaign performance and strategic recommendations to senior leadership.
- Mentor and guide junior marketing team members.
- Utilize marketing automation tools for campaign execution and lead nurturing.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
- Proven success in developing and executing high-impact digital marketing campaigns.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
- Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical and problem-solving skills, with the ability to interpret complex data.
- Excellent written and verbal communication skills, essential for remote collaboration.
- Demonstrated leadership abilities and experience managing teams or projects.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.
Remote Digital Marketing Manager - Campaign Strategy
Posted 22 days ago
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E-commerce Digital Marketing Manager - Remote Growth Strategies
Posted 22 days ago
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Key Responsibilities:
- Develop and implement data-driven digital marketing strategies to achieve e-commerce sales and growth objectives.
- Manage and optimize all paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI.
- Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
- Develop and execute engaging social media marketing campaigns to build brand awareness and community.
- Create and manage content marketing strategies, including blog posts, website copy, and promotional materials.
- Design and implement effective email marketing campaigns to nurture leads and drive customer retention.
- Monitor, analyze, and report on key performance indicators (KPIs) across all digital channels.
- Conduct market research and competitor analysis to identify emerging trends and opportunities.
- Collaborate with e-commerce, product, and creative teams to ensure cohesive brand messaging and customer experience.
- Stay up-to-date with the latest digital marketing best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of developing and executing successful online marketing campaigns.
- In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
- Proficiency with analytics tools such as Google Analytics, SEMrush, and similar platforms.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
- Strong analytical and problem-solving skills, with a data-driven approach.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience in managing and leading remote teams is a plus.
Digital Marketing Manager - Remote Strategy
Posted 7 days ago
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Senior Digital Marketing Manager - Content Strategy
Posted 22 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies and content plans for a portfolio of clients.
- Oversee the creation of high-quality, engaging content, including blog posts, website copy, social media updates, email newsletters, and video scripts.
- Drive organic growth through SEO best practices, keyword research, and on-page/off-page optimization.
- Manage and grow social media presence across relevant platforms, fostering community engagement and brand awareness.
- Plan and execute paid digital advertising campaigns (PPC, social media ads), optimizing for ROI.
- Analyze campaign performance using analytics tools (Google Analytics, social media insights, etc.) and provide regular reports with actionable insights.
- Collaborate with graphic designers, web developers, and other team members to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage client relationships, ensuring clear communication and successful campaign delivery.
- Identify new content opportunities and digital marketing channels to enhance client strategies.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on content strategy and creation.
- Proven ability to develop and execute successful digital marketing campaigns across multiple channels.
- Expertise in SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
- Proficiency with digital marketing analytics tools (e.g., Google Analytics).
- Excellent writing, editing, and proofreading skills, with a strong portfolio of published work.
- Experience managing multiple clients or projects simultaneously in a remote setting.
- Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
- Creative thinker with a passion for storytelling and digital innovation.
- Familiarity with graphic design principles and video production is a plus.