2,360 Digital Marketing Strategy Director jobs in Kenya

Digital Marketing Strategy Manager

60100 Embu, Eastern KES110000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client is looking for a strategic and results-driven Digital Marketing Strategy Manager to spearhead their online presence and campaigns. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement across multiple online channels. Key duties include planning and managing SEO/SEM campaigns, social media marketing, content marketing, email marketing, and paid advertising initiatives. You will analyze market trends, identify target audiences, and optimize campaigns for maximum ROI. The ideal candidate will have a proven track record of success in digital marketing, with extensive experience in campaign management, data analysis, and performance tracking. Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush) and marketing automation platforms is essential. Excellent communication, creativity, and a strong understanding of consumer behavior in the digital space are required. You must be a self-starter, capable of working autonomously and managing multiple projects simultaneously in a remote setting. This role requires a strategic thinker who can translate business objectives into actionable digital marketing plans and continuously adapt strategies based on performance data and evolving digital landscapes. Our client values a data-driven approach and a passion for exploring new digital marketing opportunities. The **location** associated with this role, though it is entirely remote, is Embu, Embu, KE .
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Remote Digital Marketing Strategy Manager

00200 Ongata Rongai, Rift Valley KES155000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client is looking for a results-driven and creative Remote Digital Marketing Strategy Manager to lead their online brand presence and growth initiatives. This is a fully remote position, enabling you to craft impactful marketing strategies from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role involves setting clear marketing objectives, defining target audiences, and allocating budgets effectively to achieve maximum ROI. You will continuously analyze campaign performance data, identify trends, and optimize strategies to improve engagement, lead generation, and conversion rates. Collaboration with content creators, web developers, and sales teams is crucial to ensure cohesive messaging and integrated campaign execution. You will also stay abreast of the latest digital marketing trends, tools, and technologies, and advise on their potential application for our client's business. A Bachelor's or Master's degree in Marketing, Communications, Business, or a related field is required. Proven experience in developing and executing successful digital marketing strategies for diverse industries is essential. Expertise in SEO, SEM, social media advertising, email marketing platforms (e.g., Mailchimp, HubSpot), and analytics tools (e.g., Google Analytics) is mandatory. Excellent analytical, strategic thinking, and communication skills are crucial for effective remote leadership and stakeholder management. You must be highly organized, proactive, and capable of working independently to manage multiple projects and deliver outstanding results in a dynamic remote environment. Join our client's dynamic marketing team and drive their digital success. The specific job location associated with this role, if you were based in an office, would be Ongata Rongai, Kajiado, KE .
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Digital Marketing Strategy Manager - Remote

50102 Bungoma, Western KES130000 Annually WhatJobs

Posted 8 days ago

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full-time
Our client is looking for a results-driven and innovative Digital Marketing Strategy Manager to join their fully remote marketing team. This key role involves developing, implementing, and optimizing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. You will be responsible for defining the overall digital marketing strategy, managing various channels including SEO, SEM, social media, email marketing, and content marketing, and analyzing campaign performance to ensure maximum ROI. The ideal candidate will possess a deep understanding of the digital marketing landscape, proficiency in marketing analytics tools, and a proven track record of successful campaign execution. Responsibilities include market research, competitor analysis, identifying target audiences, developing compelling marketing messages, and managing digital advertising budgets. You will collaborate closely with content creators, designers, and sales teams to ensure cohesive brand messaging and effective campaign delivery. As this is a fully remote position, exceptional communication, organizational skills, and the ability to work autonomously are essential. You must be adept at managing multiple projects simultaneously and delivering high-quality results in a virtual environment. We are seeking a strategic thinker with a data-driven approach who can stay ahead of digital marketing trends and leverage new technologies. Your expertise will be crucial in enhancing our client's online presence and achieving their business objectives. This role offers a unique opportunity to lead impactful digital marketing initiatives from anywhere, with your strategies influencing customer engagement and market reach for areas relevant to Bungoma, Bungoma, KE and extending to a global audience. Contribute to a dynamic marketing team and drive measurable success through innovative digital strategies.
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E-commerce Growth Manager - Digital Marketing Strategy

40100 Garissa, North Eastern KES4500000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing online retailer, is seeking an innovative and results-driven E-commerce Growth Manager to spearhead their digital marketing and sales strategies. This is a fully remote position, offering an exciting opportunity to drive online revenue and customer acquisition from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing, with a strong focus on optimizing the customer journey and maximizing conversion rates. Key duties include analyzing website traffic, user behavior, and sales data to identify growth opportunities, A/B testing various strategies, and managing the e-commerce platform's user experience. The ideal candidate possesses a deep understanding of the e-commerce landscape, digital marketing best practices, and conversion rate optimization (CRO) techniques. Proven experience in developing and implementing successful online marketing strategies that drive measurable results is essential. Strong analytical skills, proficiency in e-commerce platforms and analytics tools (e.g., Google Analytics, Shopify, Klaviyo), and a creative mindset are required. As this is a remote role, you will need to be highly organized, proactive, and adept at communicating and collaborating effectively with cross-functional teams in a virtual setting. This is a fantastic opportunity to take ownership of a critical growth function and make a significant impact on the success of a thriving online business.
Responsibilities:
  • Develop and implement data-driven e-commerce growth strategies.
  • Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
  • Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
  • Conduct A/B testing and conversion rate optimization (CRO) initiatives.
  • Manage the e-commerce platform, ensuring a seamless and engaging user experience.
  • Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
  • Collaborate with content and design teams to create compelling marketing assets.
  • Monitor key performance indicators (KPIs) and report on campaign effectiveness.
  • Stay updated with the latest e-commerce trends and digital marketing best practices.
  • Manage relationships with third-party marketing vendors and agencies.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
  • Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
  • In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
  • Experience with A/B testing and conversion rate optimization techniques.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration skills, comfortable working remotely.
  • Creative mindset with a passion for online retail and customer engagement.
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Digital Marketing Strategy Director

40100 Kisumu KES80000 Annually WhatJobs remove_red_eye View All

Posted 4 days ago

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full-time
Our client is seeking a strategic and innovative Digital Marketing Strategy Director to lead their online presence and drive growth. This is a fully remote position, allowing you to craft impactful digital campaigns from anywhere, with a strategic focus on the market aroundKisumu, Kisumu, KE . You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will have a deep understanding of digital marketing trends, analytics, and best practices, with a proven track record of achieving measurable results. Responsibilities include defining target audiences, setting campaign objectives, managing budgets, analyzing performance data, and optimizing strategies for maximum ROI. You will lead and mentor a team of digital marketing specialists, fostering a collaborative and results-driven environment. Excellent communication, leadership, and project management skills are essential. Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics) is required. We are looking for a creative thinker with strong analytical skills who can translate business goals into effective digital marketing initiatives. The ability to work independently, manage multiple campaigns simultaneously, and adapt to the ever-changing digital landscape in a remote setting is crucial. Your strategic vision will be instrumental in enhancing brand awareness, driving lead generation, and increasing customer engagement.
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Senior Digital Marketing Manager - Campaign Strategy

20100 Mwembe KES160000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is searching for an experienced and results-oriented Senior Digital Marketing Manager to lead their comprehensive marketing campaigns. This is a fully remote role, offering the flexibility to work from home and contribute to a globally distributed team. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven ability to develop, execute, and optimize integrated campaigns that drive brand awareness, lead generation, and customer engagement. You will be responsible for setting strategic direction, managing budgets, analyzing performance, and collaborating effectively with various stakeholders.

Responsibilities:
  • Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Plan, execute, and manage integrated online marketing campaigns from conception to completion.
  • Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
  • Analyze campaign data to identify trends, insights, and areas for optimization.
  • Manage and allocate digital marketing budgets effectively to maximize ROI.
  • Oversee content creation and distribution to ensure brand consistency and audience engagement.
  • Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Provide regular reports on campaign performance and strategic recommendations to senior leadership.
  • Mentor and guide junior marketing team members.
  • Utilize marketing automation tools for campaign execution and lead nurturing.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
  • Proven success in developing and executing high-impact digital marketing campaigns.
  • Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
  • Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data.
  • Excellent written and verbal communication skills, essential for remote collaboration.
  • Demonstrated leadership abilities and experience managing teams or projects.
  • Ability to work independently and manage multiple projects in a fast-paced, remote environment.
This fully remote position allows you to make a substantial impact on our client's marketing efforts, working from anywhere while contributing to their success within the **Naivasha, Nakuru, KE** market. Join a team that values innovation and data-driven results.
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Remote Digital Marketing Manager - Campaign Strategy

40100 Tuwan KES200000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client is seeking a results-oriented and creative Remote Digital Marketing Manager to lead the development and execution of comprehensive digital marketing campaigns. This fully remote role requires a strategic thinker with a deep understanding of the digital landscape and a proven ability to drive online growth. You will be responsible for defining digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Your key responsibilities will include managing campaign budgets, setting key performance indicators (KPIs), monitoring campaign performance, and providing actionable insights for optimization. You will collaborate closely with content creators, web developers, and sales teams to ensure cohesive brand messaging and effective lead generation. The ideal candidate will have a strong analytical mindset, experience with marketing automation platforms, and proficiency in data analysis tools (e.g., Google Analytics). We are looking for someone who can stay ahead of digital marketing trends, identify new opportunities, and implement innovative strategies to reach target audiences. This remote position requires excellent communication and project management skills to effectively coordinate with a distributed team and stakeholders. A Bachelor's degree in Marketing, Business, or a related field is required, along with a minimum of 5 years of experience in digital marketing, with at least 2 years in a management or strategic role. Experience in B2B or B2C marketing is essential. Proven success in developing and managing successful digital marketing campaigns is a must. This is an exceptional opportunity to make a significant impact on our client's online presence and drive business growth from a remote location.
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E-commerce Digital Marketing Manager - Remote Growth Strategies

00100 Abothuguchi West KES160000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client is seeking an accomplished and results-oriented E-commerce Digital Marketing Manager to spearhead their online growth initiatives. This is a fully remote position, offering the flexibility to manage campaigns and strategies from anywhere. You will be responsible for developing and executing comprehensive digital marketing plans across various channels to drive traffic, conversions, and customer engagement for their e-commerce platforms. This role requires a deep understanding of SEO, SEM, social media marketing, content strategy, email marketing, and performance analytics. You will analyze market trends, identify new opportunities, and optimize campaigns for maximum ROI. The ideal candidate is data-driven, innovative, and possesses exceptional strategic thinking and execution skills.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies to achieve e-commerce sales and growth objectives.
  • Manage and optimize all paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI.
  • Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
  • Develop and execute engaging social media marketing campaigns to build brand awareness and community.
  • Create and manage content marketing strategies, including blog posts, website copy, and promotional materials.
  • Design and implement effective email marketing campaigns to nurture leads and drive customer retention.
  • Monitor, analyze, and report on key performance indicators (KPIs) across all digital channels.
  • Conduct market research and competitor analysis to identify emerging trends and opportunities.
  • Collaborate with e-commerce, product, and creative teams to ensure cohesive brand messaging and customer experience.
  • Stay up-to-date with the latest digital marketing best practices, tools, and technologies.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
  • Proven track record of developing and executing successful online marketing campaigns.
  • In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
  • Proficiency with analytics tools such as Google Analytics, SEMrush, and similar platforms.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
  • Strong analytical and problem-solving skills, with a data-driven approach.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
  • Experience in managing and leading remote teams is a plus.
This is a critical role within our client's organization, offering the chance to make a significant impact on their online presence and revenue growth. Join a forward-thinking company that embraces innovation and values strategic digital expertise.
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Digital Marketing Manager - Remote Strategy

10100 Nyeri Town KES160000 Annually WhatJobs

Posted 7 days ago

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full-time
Our client is seeking an innovative and strategic Digital Marketing Manager to lead their remote marketing efforts. This is a fully remote role where you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive lead generation, and increase customer acquisition. Your duties will encompass search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, email marketing, and social media strategy. You will manage marketing budgets, analyze campaign performance using tools like Google Analytics, and report on key performance indicators (KPIs). The ideal candidate possesses a deep understanding of the digital marketing landscape, with a proven track record of success in managing multi-channel campaigns. Strong analytical skills, excellent written and verbal communication, and proficiency in marketing automation platforms are essential. You should be adept at leveraging data to inform strategic decisions and optimize campaign ROI. This role requires a creative thinker with strong leadership qualities, capable of inspiring a remote team and collaborating effectively with cross-functional departments. We are looking for a results-oriented professional who can drive significant growth and contribute to Our client's overall business objectives. This is an exceptional opportunity to take ownership of digital marketing initiatives and make a substantial impact in a fully remote setting. Your expertise will be critical in shaping Our client's online presence and achieving marketing success. The designated location for administrative purposes remains Nyeri, Nyeri, KE .
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Senior Digital Marketing Manager - Content Strategy

70100 Mangu KES110000 Annually WhatJobs remove_red_eye View All

Posted 22 days ago

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full-time
Our client, a dynamic media and communications agency, is seeking a creative and strategic Senior Digital Marketing Manager with expertise in content strategy to lead their clients' online presence. This is a fully remote position, offering an exciting opportunity to shape compelling digital narratives from anywhere. You will be responsible for developing and executing integrated digital marketing campaigns, with a strong focus on creating engaging and effective content across various platforms. The ideal candidate is a data-driven marketer with a proven track record in digital content creation, SEO, social media, and campaign management.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies and content plans for a portfolio of clients.
  • Oversee the creation of high-quality, engaging content, including blog posts, website copy, social media updates, email newsletters, and video scripts.
  • Drive organic growth through SEO best practices, keyword research, and on-page/off-page optimization.
  • Manage and grow social media presence across relevant platforms, fostering community engagement and brand awareness.
  • Plan and execute paid digital advertising campaigns (PPC, social media ads), optimizing for ROI.
  • Analyze campaign performance using analytics tools (Google Analytics, social media insights, etc.) and provide regular reports with actionable insights.
  • Collaborate with graphic designers, web developers, and other team members to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage client relationships, ensuring clear communication and successful campaign delivery.
  • Identify new content opportunities and digital marketing channels to enhance client strategies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on content strategy and creation.
  • Proven ability to develop and execute successful digital marketing campaigns across multiple channels.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
  • Proficiency with digital marketing analytics tools (e.g., Google Analytics).
  • Excellent writing, editing, and proofreading skills, with a strong portfolio of published work.
  • Experience managing multiple clients or projects simultaneously in a remote setting.
  • Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Creative thinker with a passion for storytelling and digital innovation.
  • Familiarity with graphic design principles and video production is a plus.
This role offers a competitive salary, the chance to work with diverse clients, and the flexibility of a remote setup.
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