686 Digital Marketing Manager Remote jobs in Nairobi
Digital Marketing Manager (Remote)
Posted 22 days ago
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies to achieve business goals.
- Manage and optimize SEO, SEM, social media marketing, email marketing, and content marketing campaigns.
- Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics.
- Identify target audiences and craft engaging marketing messages.
- Manage the digital marketing budget and track ROI for all campaigns.
- Oversee the creation of compelling digital content, including website copy, blog posts, social media updates, and email newsletters.
- Collaborate with cross-functional teams to ensure brand consistency and marketing alignment.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Conduct A/B testing and other experiments to optimize campaign performance.
- Report on marketing performance and provide insights for future strategies.
Senior Digital Marketing Manager - Remote
Posted 18 days ago
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising.
- Manage and optimize digital advertising campaigns (PPC, social ads) to maximize reach, engagement, and conversions within budget.
- Oversee SEO strategies to improve search engine rankings and drive organic traffic.
- Develop and manage email marketing campaigns, including list segmentation, content creation, and performance analysis.
- Collaborate with content creators to develop compelling marketing materials that resonate with target audiences.
- Analyze marketing data and campaign performance metrics to identify trends, insights, and opportunities for optimization.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Conduct market research and competitor analysis to inform strategy development.
- Manage relationships with external agencies and vendors as needed.
- Lead and mentor a team of digital marketing specialists.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with a strong track record of successful campaign management.
- Proven expertise in SEO, SEM, PPC advertising, social media marketing, email marketing, and content marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
- Strong analytical, strategic thinking, and problem-solving skills.
- Excellent communication, leadership, and project management abilities.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
- Creative mindset with a data-driven approach to decision-making.
E-commerce Digital Marketing Manager, Remote
Posted 23 days ago
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Senior Digital Marketing Manager - Remote Campaigns
Posted 14 days ago
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies to achieve business goals.
- Manage all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
- Oversee the creation and optimization of engaging marketing content.
- Conduct market research and competitor analysis to identify opportunities.
- Analyze campaign performance data and provide actionable insights for improvement.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Lead and mentor the digital marketing team, fostering a collaborative remote environment.
- Collaborate with sales and product teams to align marketing efforts with business objectives.
- Stay updated with the latest digital marketing trends and technologies.
- Manage relationships with external agencies and vendors.
- Ensure brand consistency across all digital marketing initiatives.
- Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
- Minimum of 6 years of experience in digital marketing, with at least 2 years in a management role.
- Proven success in developing and executing data-driven digital marketing campaigns.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
- Strong leadership, project management, and communication skills.
- Ability to manage multiple projects and teams in a remote setting.
- Creative thinking and problem-solving abilities.
Lead Digital Marketing Campaign Manager (Remote)
Posted 19 days ago
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Job Description
Remote Digital Marketing Manager
Posted 19 days ago
Job Viewed
Job Description
Responsibilities:
- Develop, implement, and manage comprehensive digital marketing strategies across all online channels, including SEO, SEM, social media, email marketing, and content marketing.
- Oversee the creation and execution of engaging marketing campaigns to drive website traffic, generate leads, and increase conversions.
- Manage and optimize paid advertising campaigns (PPC) on platforms like Google Ads and social media channels, ensuring maximum ROI.
- Analyze website traffic and campaign performance using tools like Google Analytics, providing actionable insights and data-driven recommendations for improvement.
- Develop and maintain a detailed content marketing calendar, overseeing the creation of blog posts, articles, social media updates, and other marketing collateral.
- Manage the company's social media presence, fostering community engagement and building brand loyalty.
- Collaborate with internal teams (sales, product development) and external agencies to ensure brand consistency and campaign alignment.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Conduct market research and competitor analysis to identify opportunities and threats.
- Manage the digital marketing budget effectively, allocating resources for optimal impact.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree is a plus.
- Minimum of 5-7 years of progressive experience in digital marketing, with a proven track record of success.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Hands-on experience with Google Ads, Facebook Ads Manager, and other digital advertising platforms.
- Strong proficiency in Google Analytics and other web analytics tools.
- Excellent analytical and problem-solving skills, with the ability to interpret complex data.
- Exceptional written and verbal communication skills, crucial for remote collaboration.
- Strong project management and organizational skills, essential for managing multiple priorities remotely.
- Creative mindset with a passion for storytelling and brand building.
- Ability to work independently and thrive in a fast-paced, remote environment.
This is a 100% remote position. Candidates must have a reliable internet connection and a dedicated workspace. While the company's operational base is in Mombasa, Mombasa, KE , all work is conducted remotely. Our client offers a competitive salary, comprehensive benefits, and significant opportunities for professional growth and development within the digital marketing field.
Remote Digital Marketing Manager - Consumer Brands
Posted 25 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with brand objectives and target audience.
- Manage and grow social media presence across key platforms, creating engaging content calendars and fostering community interaction.
- Oversee the creation and execution of content marketing initiatives, including blog posts, articles, videos, and infographics.
- Drive organic search visibility through SEO best practices and manage paid search campaigns (SEM) to maximize ROI.
- Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing for optimal engagement.
- Plan, execute, and optimize digital advertising campaigns across various channels (e.g., Google Ads, social media ads).
- Analyze campaign performance data, website traffic, and customer behavior, providing regular reports and actionable insights to optimize strategies.
- Collaborate with internal creative teams and external agencies to ensure brand consistency and high-quality campaign execution.
- Stay ahead of digital marketing trends, emerging technologies, and competitor activities to identify new opportunities.
- Manage digital marketing budgets effectively to achieve desired outcomes.
- Lead and mentor a remote team of digital marketing specialists.
- Ensure all digital marketing activities adhere to brand guidelines and ethical standards.
- Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 7 years of progressive experience in digital marketing, with a significant focus on brand management in the consumer goods or FMCG sector.
- Proven success in developing and executing integrated digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising.
- Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
- Strong understanding of consumer behavior and digital trends.
- Excellent leadership, communication, and project management skills.
- Ability to think strategically and creatively, with a data-driven approach to decision-making.
- Demonstrated ability to work effectively and manage a remote team.
- Experience with e-commerce platforms is advantageous.
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Senior Remote Digital Marketing Manager
Posted 1 day ago
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Job Description
Key Responsibilities:
- Develop and implement integrated digital marketing strategies across various channels including social media, email, search engines, and content platforms.
- Manage and optimize the company's social media presence, creating engaging content and fostering community interaction.
- Plan and execute SEO and SEM campaigns to improve search engine rankings and drive organic traffic.
- Develop and manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Oversee content marketing initiatives, working with writers and designers to produce valuable and relevant content.
- Manage paid advertising campaigns (PPC, social media ads), including budget allocation, targeting, and performance analysis.
- Analyze website traffic, campaign performance, and audience engagement metrics using tools like Google Analytics.
- Provide regular reports on digital marketing performance, insights, and recommendations for improvement.
- Stay current with digital marketing best practices, emerging technologies, and industry trends.
- Collaborate with PR and communications teams to ensure consistent brand messaging.
- Manage and mentor junior digital marketing specialists.
- Identify and evaluate new digital marketing opportunities and channels.
- Oversee the development and maintenance of marketing databases and CRM systems.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 6 years of progressive experience in digital marketing, with a focus on strategy development and execution.
- Proven experience in managing multiple digital marketing channels (SEO, SEM, Social Media, Email, Content).
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong understanding of SEO/SEM principles and best practices.
- Excellent content creation and copywriting skills.
- Demonstrated ability to analyze data, derive insights, and make data-driven decisions.
- Exceptional communication, presentation, and interpersonal skills.
- Proven leadership abilities and experience managing teams or projects.
- Ability to work independently, manage time effectively, and thrive in a remote work environment.
- Experience in the media, entertainment, or publishing industry is highly desirable.
- Familiarity with CRM platforms is a plus.
Remote Digital Marketing Campaign Manager
Posted 18 days ago
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Senior Digital Marketing Strategist - Remote Campaign Management
Posted 11 days ago
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Job Description
Key Responsibilities:
- Develop and execute data-driven digital marketing strategies across multiple channels to meet business objectives.
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve organic and paid search visibility.
- Develop and implement engaging social media strategies to build brand presence and drive audience interaction.
- Plan and execute email marketing campaigns, including segmentation, automation, and performance analysis.
- Create and manage content marketing initiatives, ensuring alignment with SEO best practices and target audience needs.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
- Continuously monitor and evaluate digital marketing trends, emerging technologies, and competitor activities.
- Collaborate with the creative team to develop compelling ad copy, landing pages, and other marketing assets.
- Manage digital advertising budgets and optimize spend for maximum ROI.
- Identify new opportunities for digital marketing growth and innovation.
- Work closely with the sales and product teams to ensure marketing efforts support overall business goals.
- Conduct A/B testing on various campaign elements to improve performance.
- Mentor junior marketing team members and contribute to a culture of continuous learning.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development and campaign management.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Proficiency with digital marketing platforms (e.g., Google Ads, Facebook Ads Manager, Mailchimp) and analytics tools (e.g., Google Analytics).
- Strong analytical and quantitative skills, with the ability to translate data into actionable insights.
- Excellent written and verbal communication skills, with strong copywriting and editing abilities.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
- Experience with marketing automation tools and CRM systems is a plus.
- Creative thinking and problem-solving skills.
- Ability to work independently and collaboratively in a fully remote team environment.
- Certifications in Google Ads, Google Analytics, or other relevant digital marketing areas are highly desirable.