139 Business Growth jobs in Kenya
Senior E-commerce Manager - Growth & Strategy
Posted today
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Responsibilities:
- Develop and implement overarching e-commerce strategies to drive online sales and revenue.
- Optimize the e-commerce website for user experience, conversion rates, and SEO.
- Plan and execute digital marketing campaigns across various channels (SEM, social media, email, affiliate marketing).
- Analyze website traffic, sales data, and customer behavior to identify trends and opportunities.
- Manage social media presence, content strategy, and community engagement.
- Oversee product merchandising, pricing, and promotional activities online.
- Manage online advertising budgets and track campaign performance (ROI).
- Collaborate with marketing, sales, and product teams to ensure a cohesive brand experience.
- Stay current with e-commerce trends, technologies, and best practices.
- Proven experience in e-commerce management and online sales growth.
- Deep understanding of e-commerce platforms, digital marketing channels, and analytics tools.
- Demonstrated success in developing and executing successful online marketing campaigns.
- Strong analytical and data interpretation skills with a focus on driving actionable insights.
- Excellent understanding of SEO, SEM, social media marketing, and content strategy.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and Google Analytics.
- Ability to lead and collaborate effectively in a remote team environment.
- Bachelor's degree in Marketing, Business, or a related field.
- Experience with social commerce and cross-border e-commerce is a plus.
Head of E-commerce Growth Strategy
Posted 2 days ago
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Key responsibilities include developing and implementing data-driven strategies for customer acquisition, retention, and lifetime value. This involves leveraging analytics tools to monitor key performance indicators (KPIs), identify trends, and uncover opportunities for improvement. You will lead A/B testing initiatives, optimize landing pages, and refine the checkout process to maximize conversion rates. Furthermore, you will oversee the management of social media commerce integration, influencer marketing campaigns, and other digital channels to expand our reach and engagement. Experience with various e-commerce platforms (e.g., Shopify, Magento), CRM systems, and marketing automation tools is essential. You will also be tasked with developing and managing the e-commerce budget, ensuring a strong return on investment for all marketing and operational expenditures. This role demands exceptional leadership, strategic thinking, and analytical skills, along with a passion for digital innovation. As a remote-first position, you will have the flexibility to work from anywhere, collaborating effectively with global teams through advanced communication technologies. We encourage proactive communication and a results-oriented mindset in our dispersed workforce.
Location: Kisumu, Kisumu, KE . While the role is remote, team collaboration will occur through virtual channels.
Remote FMCG Brand Manager - Market Expansion Lead
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive brand strategies and marketing plans aligned with company objectives for market expansion.
- Conduct in-depth market research and consumer analysis to identify growth opportunities and competitive threats.
- Manage the product lifecycle, from concept to launch, ensuring successful market penetration.
- Oversee the creation and execution of integrated marketing campaigns across various channels (digital, traditional, ATL/BTL).
- Manage marketing budgets, ensuring optimal allocation of resources for maximum ROI.
- Collaborate with sales, R&D, and supply chain teams to ensure brand consistency and product availability.
- Monitor brand performance, market share, and competitive activities, providing regular reports and insights.
- Develop and nurture strong relationships with external agencies, media partners, and stakeholders.
- Drive innovation in product development and brand communication.
- Ensure all marketing activities adhere to brand guidelines and legal requirements.
- Identify and explore new market opportunities for brand expansion.
- Mentor junior marketing team members and foster a collaborative environment.
- Bachelor's degree in Marketing, Business Administration, or a related discipline; MBA preferred.
- Minimum of 6 years of progressive experience in brand management within the FMCG industry.
- Demonstrated success in developing and launching new products and brands.
- Strong understanding of market dynamics, consumer behavior, and marketing analytics.
- Proven experience in developing and executing integrated marketing campaigns.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in digital marketing platforms and analytics tools.
- Ability to work independently, manage multiple projects, and thrive in a remote work environment.
- Experience in international market expansion is highly advantageous.
Remote HR Business Partner - Strategic Workforce Planning
Posted 4 days ago
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Management Consultant - Strategy & Growth (Remote)
Posted 3 days ago
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Responsibilities:
- Conduct comprehensive market research and competitive analysis to identify growth opportunities.
- Develop strategic plans, business models, and go-to-market strategies for clients.
- Advise C-suite executives on strategic direction, market entry, and expansion initiatives.
- Analyze financial performance and market trends to provide data-driven recommendations.
- Facilitate strategic planning workshops and facilitate decision-making processes.
- Develop and present detailed reports and presentations outlining strategic recommendations and implementation roadmaps.
- Collaborate with client teams to ensure effective implementation of strategic initiatives.
- Identify and assess potential risks and challenges associated with strategic decisions.
- Stay abreast of industry trends, emerging markets, and innovative business strategies.
- Contribute to the development of proprietary consulting frameworks and methodologies.
- MBA or Master's degree in Business, Finance, Economics, or a related field.
- Minimum of 6 years of experience in management consulting, strategy, or corporate development.
- Demonstrated experience in developing and executing growth strategies for diverse industries.
- Exceptional analytical, quantitative, and problem-solving skills.
- Strong understanding of financial modeling, market analysis, and strategic frameworks.
- Excellent communication, presentation, and interpersonal skills, with the ability to influence senior stakeholders.
- Proficiency in data analysis tools and presentation software.
- Ability to work independently, manage multiple projects, and deliver high-quality results in a remote setting.
- Proven ability to manage client relationships and build trust.
- Strong business acumen and strategic thinking capabilities.
E-commerce Growth Hacker - Digital Strategy Lead
Posted 4 days ago
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Senior E-commerce Growth Manager - Digital Strategy
Posted 4 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive e-commerce growth strategies.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliates.
- Drive customer acquisition, conversion rates, and customer lifetime value.
- Analyze e-commerce data and website performance metrics to identify growth opportunities.
- Implement A/B testing and CRO strategies to enhance user experience and conversion rates.
- Oversee content creation and management for the e-commerce platform.
- Collaborate with cross-functional teams (product, marketing, IT) to align strategies.
- Manage the e-commerce budget and track ROI of marketing initiatives.
- Stay updated on the latest e-commerce trends, technologies, and best practices.
- Report on key performance indicators (KPIs) and provide strategic recommendations.
Qualifications:
- Bachelor's or Master's degree in Marketing, Business, E-commerce, or a related field.
- Minimum of 5 years of experience in e-commerce management and digital marketing.
- Proven track record of driving significant growth in online sales and customer acquisition.
- Expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Proficiency in web analytics tools (e.g., Google Analytics) and A/B testing tools.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong leadership and project management abilities.
- Exceptional communication and interpersonal skills.
- Ability to work independently and thrive in a fully remote environment.
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Remote E-commerce Growth Marketing Manager - Digital Strategy
Posted 1 day ago
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Key Responsibilities:
- Develop and implement data-driven growth marketing strategies to drive e-commerce sales and customer acquisition.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve target ROI.
- Oversee Search Engine Optimization (SEO) and Search Engine Marketing (SEM) efforts to improve organic search visibility and drive traffic.
- Develop and execute email marketing campaigns, including segmentation, automation, and personalization.
- Create and manage engaging content marketing strategies across various platforms.
- Utilize social media marketing to build brand awareness, engage with customers, and drive traffic to the e-commerce store.
- Analyze website traffic, user behavior, and conversion funnels using tools like Google Analytics to identify opportunities for improvement.
- Conduct A/B testing on landing pages, ad creatives, and email campaigns to optimize performance.
- Collaborate with product, design, and development teams to ensure a seamless customer experience.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Manage the e-commerce marketing budget effectively.
- Report on key marketing metrics and campaign performance to senior management through virtual presentations.
- Identify and explore new growth channels and opportunities.
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
- Minimum of 6 years of experience in e-commerce marketing, digital strategy, and growth hacking.
- Proven success in developing and executing multi-channel digital marketing campaigns.
- Strong expertise in SEO, SEM, PPC advertising, social media marketing, and email marketing.
- Proficiency in e-commerce platforms and analytics tools (e.g., Google Analytics, CRM systems).
- Excellent analytical, data interpretation, and problem-solving skills.
- Creative mindset with a strong understanding of consumer behavior and online trends.
- Exceptional communication, project management, and organizational skills.
- Ability to work independently and collaboratively in a remote, fast-paced environment.
- Experience in marketing to diverse customer segments within Kenya, with knowledge of the **Nairobi, Nairobi, KE** market.
- Experience with A/B testing and conversion rate optimization (CRO) techniques.
VP of Retail Operations & Strategy, E-commerce Growth
Posted 2 days ago
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Senior Business Development Manager - Remote Sales Strategy
Posted 3 days ago
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Responsibilities:
- Identify and pursue new business opportunities in target markets.
- Develop and execute strategic sales plans to achieve revenue targets.
- Build and maintain strong, long-lasting customer relationships.
- Conduct market research to identify emerging trends and client needs.
- Prepare and deliver persuasive sales presentations and proposals.
- Negotiate complex contracts and close agreements to maximize profits.
- Collaborate with marketing and product teams to refine sales strategies.
- Manage sales pipeline and forecast accurately.
- Provide market feedback to the product development team.
- Represent the company at virtual industry events.
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Minimum of 7 years of proven experience in sales and business development, with a focus on B2B.
- Demonstrated success in meeting or exceeding sales quotas.
- Excellent communication, presentation, and negotiation skills.
- Strong understanding of sales methodologies and CRM software.
- Ability to work independently and manage a remote sales territory effectively.
- Strategic thinking and problem-solving capabilities.
- Proven ability to build rapport and trust with clients.