2,491 Brand Managers jobs in Kenya

• Developing and implementing integrated marketing plans and brand strategies that align with company objectives.
• Conducting market research and analyzing consumer behavior, market trends, and competitor activities to identify growth opportunities.
• Managing brand budgets, ensuring optimal allocation of resources for maximum ROI.
• Overseeing the development of creative assets, advertising campaigns, and promotional activities across various channels.
• Collaborating with the sales team to ensure effective product launches and retail execution.
• Monitoring brand performance metrics and providing regular reports on key KPIs such as market share, brand awareness, and profitability.
• Identifying and managing relationships with external agencies, including advertising, PR, and digital marketing firms.
• Driving product innovation and line extensions based on consumer needs and market opportunities.
• Ensuring consistent brand representation and adherence to brand guidelines across all touchpoints.
• Staying abreast of emerging trends in marketing, digital media, and consumer engagement.

• Develop and implement global brand strategies aligned with company objectives and market insights.
• Oversee the creation and execution of integrated marketing campaigns across various channels (digital, social media, traditional advertising, PR).
• Manage the brand's positioning, messaging, and visual identity to ensure consistency and impact.
• Conduct market research and competitive analysis to identify trends, opportunities, and threats.
• Analyze brand performance metrics and provide actionable recommendations for improvement.
• Collaborate with product development teams to inform new product launches and packaging strategies.
• Manage relationships with advertising agencies, media partners, and other external vendors.
• Develop and manage the brand's marketing budget effectively.
• Lead cross-functional teams in executing brand initiatives, fostering collaboration within the remote setup.
• Ensure strong brand equity and drive consumer engagement.
• Monitor consumer feedback and market sentiment to adapt strategies accordingly.
• Stay abreast of the latest marketing technologies and consumer trends.
• Present brand plans, performance updates, and strategic recommendations to senior leadership.
• Champion the brand internally and externally.
• Develop and maintain comprehensive brand guidelines.
• Explore new avenues for brand partnerships and collaborations.

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
• 7+ years of experience in brand management, preferably within the FMCG industry.
• Proven track record of developing and executing successful global brand strategies and campaigns.
• Strong understanding of market research, consumer insights, and data analysis.
• Expertise in digital marketing, social media, and content strategy.
• Excellent communication, presentation, and interpersonal skills.
• Demonstrated ability to lead and influence cross-functional teams in a remote environment.
• Strategic thinking and creative problem-solving abilities.
• Experience managing marketing budgets.
• Proficiency with marketing analytics tools.

• Develop and execute long-term brand strategies for key product categories.
• Identify and capitalize on new market opportunities and consumer trends.
• Lead the innovation pipeline, from ideation through to product launch.
• Conduct market analysis, consumer research, and competitive assessments.
• Develop and manage integrated marketing plans and campaigns.
• Oversee brand P&L, including forecasting and budget management.
• Collaborate with cross-functional teams to ensure successful product development and commercialization.
• Analyze sales performance and market share data, making data-driven recommendations.
• Ensure consistent brand positioning and messaging across all channels.

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 7 years of experience in brand management within the FMCG sector.
• Proven track record of successfully launching and growing consumer brands.
• Strong understanding of consumer insights, market research, and strategic planning.
• Excellent analytical, financial acumen, and project management skills.
• Exceptional communication, presentation, and interpersonal skills.
• Ability to lead and influence cross-functional teams in a remote setting.
• Proficiency in market analysis tools and CRM systems.

Company Description

Jujaya Media is a dynamic firm specializing in Media, Public Relations, and Communication. We provide innovative solutions that elevate brands by reaching broader audiences and driving increased market share. Our hands-on approach ensures personalized strategies informed by our expertise in people skills, marketing, and exceptional service delivery. With a deep understanding of the diverse African market, we tailor media outreach across multiple platforms to create authentic and impactful campaigns.

Role Description

This is a part-time hybrid role for a Direct Sales Executive located in Nairobi County, Kenya, with some work from home acceptable. The Direct Sales Executive will be responsible for identifying and engaging potential clients, closing sales deals, and maintaining customer relationships. This role involves regular communication with clients, understanding their needs, providing tailored solutions, and achieving sales targets. The executive will also manage customer service inquiries and ensure customer satisfaction.

Qualifications

• Strong Communication and Customer Service skills
• Expertise in Sales and closing deals
• Basic understanding of Finance and Insurance
• Proven ability to work independently and flexibly in a hybrid environment
• Exceptional interpersonal skills and ability to build relationships
• Previous experience in media, public relations, or related fields is a plus
• Bachelor's degree in Business, Marketing, or related field preferred

• Develop and implement overarching brand strategies to drive market share and revenue growth.
• Lead the innovation pipeline, from concept generation to commercialization, for new FMCG products.
• Conduct in-depth market research, consumer insights analysis, and competitive intelligence gathering.
• Develop and execute integrated marketing and communication plans across various channels.
• Manage brand budgets and P&L responsibilities for assigned product categories.
• Collaborate with sales teams to ensure effective in-market execution and distribution.
• Partner with product development and R&D to guide product innovation and improvements.
• Monitor brand performance metrics and provide actionable recommendations for optimization.
• Manage relationships with advertising agencies, research firms, and other external partners.
• Champion brand vision and ensure consistent brand messaging across all touchpoints.
• Stay current with FMCG industry trends, consumer behavior, and digital marketing advancements.
• A Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• A minimum of 8 years of progressive experience in brand management within the FMCG sector.
• Demonstrated success in launching and managing successful FMCG brands.
• Proven experience in consumer insights, market research, and data analysis.
• Strong understanding of innovation processes and product development cycles.
• Excellent strategic thinking, analytical, and problem-solving skills.
• Superior communication, presentation, and interpersonal skills for remote collaboration.
• Experience managing cross-functional teams and external agencies.

• Develop and execute comprehensive sports marketing strategies to increase brand awareness and market share.
• Manage all aspects of sports-related marketing campaigns, from concept to execution and analysis.
• Identify and secure strategic partnerships with athletes, sports teams, leagues, and events.
• Oversee the creation of compelling marketing content across various platforms, including digital, social media, and traditional media.
• Manage the sports marketing budget, ensuring optimal allocation of resources and ROI.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Build and maintain strong relationships with media, influencers, and key stakeholders in the sports industry.
• Measure and report on the effectiveness of marketing initiatives, adjusting strategies as needed.
• Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance environment.

• Bachelor's degree in Marketing, Business Administration, Sports Management, or a related field.
• 5+ years of experience in sports marketing or a related field, with a strong understanding of the sports industry.
• Proven experience in developing and managing successful marketing campaigns.
• Expertise in digital marketing, social media marketing, and content creation.
• Excellent understanding of brand management and market analysis.
• Strong leadership, communication, negotiation, and interpersonal skills.
• Demonstrated ability to manage budgets and measure marketing ROI.
• A passion for sports and a deep understanding of sports culture.

Position Title:
Solar Sales Manager Retail
OR
Solar Sales Manager C&I (2 Positions)

Department:
Sales

Reports To:
Chief Executive Officer

Main Purpose of the Role

As the Sales manager managing
EITHER
Retail (trade) Business
OR
C&I Projects, you will be responsible for driving the company's commercial strategy with a strong focus on sales, marketing, and business development. You will ensure that revenue targets are consistently met through Commercial & Industrial (C&I), Residential,
OR
Trade segments. This role involves building and maintaining strong client relationships, expanding market presence, and optimizing profitability while ensuring compliance with industry standards.

Key Roles and Responsibilities

• Sales & Marketing Strategy:
  Develop and implement comprehensive sales and marketing strategies aligned with company objectives and market trends to deliver revenue growth.
• Market Intelligence:
  Conduct market analysis to identify opportunities, trends, risks, and competitor activities. Use insights to refine sales and marketing approaches.
• Business Development:
  Lead initiatives to expand the customer base, penetrate new markets, and establish strategic partnerships that drive growth.
• Client Relationship Management:
  Serve as the key contact for major clients, including corporates, industries, institutions, and residential customers, providing tailored solar energy solutions.
• Product & Brand Management:
  Oversee product positioning, branding, and messaging to ensure alignment with customer needs and market dynamics.
• Team Leadership:
  Lead, mentor, and motivate the commercial team to achieve sales targets, while fostering a high-performance and collaborative culture.
• Solution Positioning:
  Collaborate with technical and product teams to create compelling value propositions that differentiate the company in the market.
• Partnership Development:
  Identify and build alliances with stakeholders such as financial institutions, government agencies, and distributors to enhance market penetration.
• Budget & Resource Management:
  Develop and manage commercial budgets to maximize ROI while ensuring prudent resource allocation.
• Contract Negotiation:
  Lead contract negotiations ensuring favorable terms, risk mitigation, and customer satisfaction throughout the project lifecycle.
• Performance Monitoring:
  Establish and track KPIs to monitor sales performance, identify gaps, and implement corrective measures.
• Risk & Compliance Management:
  Ensure adherence to legal, regulatory, and contractual obligations while managing commercial risks.
• Continuous Improvement:
  Stay updated on solar industry trends, market shifts, and emerging technologies to continuously improve the company's competitive edge.
• Reporting:
  Prepare accurate weekly and monthly commercial performance reports for management decision-making.

Knowledge, Skills & Abilities

• Bachelor's degree in Business Administration, Marketing, Renewable Energy, or a related field (Master's will be an added advantage).
• At least 5 years' proven experience in sales and marketing, with at least two (2) in leadership roles, preferably in renewable energy/solar.
• Demonstrated success in achieving multi-million sales targets and driving revenue growth.
• Strong leadership and team management skills with the ability to inspire, coach, and hold teams accountable.
• Excellent communication, negotiation, and interpersonal skills with executive-level stakeholders.
• Strategic thinker with analytical ability to translate market insights into actionable strategies.
• Solid understanding of solar industry market trends, technologies, financing models, and regulatory environment.
• Proficiency in data analysis, forecasting, and use of CRM/ERP systems to drive commercial performance.
• Ability to thrive in a fast-paced, dynamic business environment with shifting priorities.