214 Brand Awareness jobs in Kenya

Digital Marketing Manager, Brand Awareness

30300 Moiben KES140000 Annually WhatJobs

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full-time
Our client is seeking an experienced and visionary Digital Marketing Manager to spearhead brand awareness campaigns and enhance our online presence. This role is critical in shaping our brand's narrative and connecting with our target audience across all digital channels. As a fully remote position, you will have the opportunity to develop and execute innovative strategies that drive engagement, reach, and recognition for our brand. You will be responsible for managing all aspects of digital marketing, including SEO, SEM, social media marketing, content creation, email marketing, and influencer collaborations. The primary goal is to build a strong, recognizable brand that resonates with consumers and drives long-term loyalty.

Key Responsibilities include:
  • Developing and implementing comprehensive digital marketing strategies focused on brand awareness and engagement.
  • Managing and optimizing SEO efforts to improve search engine rankings and organic traffic.
  • Overseeing paid advertising campaigns (PPC, social media ads) to maximize reach and ROI.
  • Developing and executing engaging content marketing strategies, including blog posts, articles, videos, and infographics.
  • Managing social media platforms, creating compelling content, and fostering community interaction.
  • Designing and implementing email marketing campaigns to nurture leads and build customer relationships.
  • Collaborating with external agencies and influencers to expand brand reach.
  • Analyzing digital marketing campaign performance using tools such as Google Analytics, SEMrush, and social media analytics.
  • Providing regular reports on key metrics and insights to senior management.
  • Staying abreast of the latest digital marketing trends and technologies.
  • Managing the digital marketing budget effectively.
  • Ensuring brand consistency across all digital touchpoints.

The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field. A Master's degree or relevant certifications are a plus. A minimum of 5-7 years of experience in digital marketing, with a proven track record of successful brand awareness campaigns, is required. Expertise in SEO, SEM, content strategy, social media marketing, and email marketing is essential. Strong analytical skills and the ability to translate data into actionable insights are crucial. Excellent written and verbal communication skills, along with strong project management capabilities, are necessary for this role. The ability to work independently, manage multiple projects simultaneously, and thrive in a dynamic remote work environment is critical. This is an exciting opportunity for a creative and data-driven marketer to build and elevate a brand's presence in the digital landscape. Your strategic vision will be instrumental in connecting with our audience and establishing a lasting brand identity.
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Senior Digital Marketing Strategist, Brand Awareness

50100 Kakamega, Western KES350000 Annually WhatJobs

Posted 21 days ago

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full-time
Our client, a forward-thinking organization, is seeking a highly strategic and innovative Senior Digital Marketing Strategist to spearhead their brand awareness initiatives. This is a fully remote position, allowing you to leverage your expertise from the comfort of your home office. You will be responsible for conceptualizing, developing, and executing comprehensive digital marketing strategies that enhance brand visibility, engagement, and recognition across various online channels. Your role will encompass a wide range of activities, including managing paid media campaigns (PPC, display, social advertising), optimizing SEO strategies for increased organic reach, developing compelling content marketing initiatives, leading social media engagement efforts, and exploring emerging digital platforms. You will conduct in-depth market research, analyze consumer behavior, and monitor competitor activities to identify strategic opportunities and optimize campaign performance. The ideal candidate possesses a strong command of digital marketing principles, a data-driven approach, and a proven ability to translate business objectives into effective marketing actions. You will collaborate closely with internal creative, content, and PR teams to ensure brand consistency and a unified message across all touchpoints. This role demands exceptional analytical skills, proficiency in marketing analytics tools, and the ability to translate complex data into clear, actionable insights. You will be expected to stay at the forefront of digital marketing trends, technologies, and best practices, continually experimenting with new approaches to maximize campaign effectiveness and ROI. As a remote team member, you will need excellent communication and collaboration skills, ensuring seamless interaction with colleagues and stakeholders across different locations. This is an exceptional opportunity to shape the brand narrative and drive significant growth for our client in the digital space. You will have the autonomy to innovate and the responsibility to deliver measurable results. The role requires a proactive mindset, a passion for creativity, and a commitment to achieving excellence in brand building.
Key Responsibilities:
  • Design and implement integrated digital marketing strategies focused on enhancing brand awareness and recognition.
  • Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Develop and execute SEO strategies to improve organic search rankings and website traffic.
  • Create and oversee the implementation of engaging content marketing plans.
  • Lead social media strategy and community management to foster brand advocacy.
  • Analyze campaign performance using tools such as Google Analytics, social media analytics, and ad platform dashboards.
  • Identify target audiences, develop buyer personas, and tailor marketing messages accordingly.
  • Stay abreast of the latest digital marketing trends, tools, and technologies.
  • Collaborate with creative teams to develop compelling marketing assets.
  • Prepare regular reports on campaign performance, insights, and recommendations for senior management.
  • Contribute to the overall marketing strategy and long-term brand vision.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field. A Master's degree is a plus.
  • Minimum of 6 years of progressive experience in digital marketing, with a focus on brand building and awareness.
  • Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with marketing automation platforms and CRM systems.
  • Strong analytical skills and experience with data visualization tools.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to think strategically and execute tactically.
  • Experience managing marketing budgets and working with creative agencies or internal teams.
  • Self-motivated and able to thrive in a fully remote work environment.
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Remote Senior Digital Marketing Specialist - Brand Awareness

50100 Tuwan KES190000 Annually WhatJobs

Posted 21 days ago

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full-time
Our client is seeking a strategic and creative Senior Remote Digital Marketing Specialist focused on building brand awareness and enhancing online presence. This fully remote position requires a deep understanding of various digital marketing channels and a proven ability to develop and execute campaigns that effectively reach target audiences and elevate brand visibility. You will be responsible for crafting compelling narratives, managing social media engagement, and leveraging content marketing to drive brand recognition and affinity.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to increase brand awareness and engagement across multiple platforms.
  • Manage and grow the organization's social media presence, including content creation, scheduling, community management, and performance analysis.
  • Create and implement engaging content marketing initiatives, including blog posts, articles, infographics, and video content, optimized for reach and impact.
  • Develop and manage email marketing campaigns designed to nurture leads, engage subscribers, and promote brand messaging.
  • Utilize SEO best practices to improve organic visibility and drive relevant traffic to online properties.
  • Oversee paid advertising campaigns (e.g., social media ads, display ads) focused on brand awareness objectives.
  • Monitor and analyze key metrics (e.g., website traffic, social engagement, brand mentions) to assess campaign effectiveness and identify areas for improvement.
  • Collaborate with design and content teams to ensure brand consistency and compelling messaging across all digital touchpoints.
  • Stay informed about the latest trends and best practices in digital marketing, social media, and content creation.
  • Manage relationships with external agencies or partners as needed for specialized campaign support.
  • Contribute to the development of the overall marketing strategy, providing insights from digital channels.
  • Develop and manage relevant marketing budgets, ensuring efficient allocation of resources.
This role is perfect for a creative and analytical marketer who thrives in a remote work environment and is passionate about building strong brands. The successful candidate will possess excellent written and verbal communication skills, strong project management abilities, and a keen eye for detail. Experience in managing multiple digital marketing campaigns simultaneously and analyzing their performance is essential. A Bachelor's degree in Marketing, Communications, or a related field is preferred. Join our client and be a key player in shaping and amplifying their brand's digital footprint.
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Senior Market Analyst - Emerging Markets

40100 Kisumu KES125000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client, a global market research and intelligence firm, is seeking a highly analytical and insightful Senior Market Analyst to focus on emerging markets. This is a fully remote position, enabling you to conduct in-depth market research and analysis from your chosen location. The ideal candidate will possess a strong understanding of market dynamics, economic trends, and consumer behavior within developing economies. You will be responsible for gathering, interpreting, and reporting on complex market data to provide strategic recommendations to clients across various industries.

Responsibilities:
  • Conduct comprehensive market research and analysis for key emerging markets, identifying trends, opportunities, and challenges.
  • Gather and analyze quantitative and qualitative data from diverse sources, including industry reports, economic indicators, surveys, and competitor intelligence.
  • Develop market forecasts, segmentation studies, and competitive landscape assessments.
  • Identify and track key performance indicators (KPIs) relevant to emerging market growth and consumer behavior.
  • Prepare detailed reports, presentations, and dashboards summarizing research findings and strategic recommendations.
  • Communicate complex market insights clearly and effectively to a diverse range of clients, including senior executives.
  • Monitor global economic and political factors impacting emerging markets and assess their potential influence on business strategies.
  • Collaborate with internal teams to leverage data and insights for broader client solutions.
  • Mentor junior analysts and contribute to the development of robust research methodologies.
  • Stay abreast of the latest advancements in market research techniques and tools.
Qualifications:
  • Master's degree in Economics, Business Administration, International Relations, or a related field.
  • Minimum of 5 years of experience in market research, competitive intelligence, or economic analysis, with a significant focus on emerging markets.
  • Proven ability to conduct in-depth market research and provide actionable strategic insights.
  • Strong analytical and quantitative skills, with proficiency in statistical analysis software and data visualization tools.
  • Excellent written and verbal communication skills, with the ability to craft compelling reports and presentations.
  • Familiarity with economic indicators, trade policies, and cultural nuances of various emerging markets.
  • Proficiency in research methodologies and data collection techniques.
  • Ability to work independently, manage multiple projects, and meet tight deadlines in a remote setting.
  • Strong critical thinking and problem-solving abilities.
  • A proactive and curious mindset with a passion for understanding global market dynamics.
This role is perfectly suited for an experienced market intelligence professional who is adept at navigating the complexities of emerging economies and seeks the flexibility of a remote work arrangement. The conceptual location is Kisumu, Kisumu, KE , but this is a fully remote role.
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Energy Market Analyst

01100 Mangu KES550000 Annually WhatJobs remove_red_eye View All

Posted 19 days ago

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Job Description

full-time
Our client, a prominent player in the energy sector, is seeking a highly analytical and forward-thinking Energy Market Analyst to join their fully remote strategic planning team. This role is pivotal in providing critical insights into energy market dynamics, trends, and forecasting future developments to inform business strategy and investment decisions. You will be responsible for collecting, analyzing, and interpreting complex data related to energy supply and demand, pricing, regulatory changes, and technological advancements across various energy sub-sectors, including renewables, fossil fuels, and grid modernization.

Key responsibilities include developing detailed market reports, conducting competitive analysis, and identifying potential risks and opportunities within the energy landscape. You will utilize advanced statistical modeling and data visualization techniques to present findings to senior management and other stakeholders. A deep understanding of energy economics, policy frameworks, and global market influences is essential. The ability to forecast market behavior and assess the impact of various factors on energy prices and availability is crucial. You will collaborate with internal teams, including finance, operations, and business development, to translate market intelligence into actionable business strategies.

The ideal candidate will hold a master's degree in Economics, Finance, Energy Management, or a related quantitative field, with a minimum of 4 years of experience in market analysis, preferably within the energy industry. Strong quantitative skills, proficiency in data analysis software (e.g., Excel, R, Python), and experience with market simulation tools are required. Excellent written and verbal communication skills are essential for conveying complex information clearly and concisely. You must be self-motivated, detail-oriented, and capable of working independently in a remote environment, managing multiple research projects concurrently. This is a unique opportunity to influence strategic decisions in a vital global industry and contribute to shaping the future of energy.
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Junior Analyst - Market Research

30500 Kitale, Rift Valley KES30000 Monthly WhatJobs

Posted 10 days ago

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Job Description

intern
Our client is looking for an enthusiastic and intellectually curious Junior Analyst to join their dynamic, fully remote market research team. This internship offers an exceptional opportunity for recent graduates or individuals early in their career to gain hands-on experience in market analysis, consumer behavior, and competitive intelligence. You will support senior analysts in collecting, processing, and interpreting data from various sources to identify market trends, customer needs, and emerging opportunities.

Your responsibilities will include assisting with survey design and deployment, conducting secondary research using online databases and industry reports, and helping to compile and analyze data using statistical software and tools. You will also contribute to the preparation of reports and presentations that communicate key findings and insights to stakeholders. The ideal candidate possesses strong analytical and critical thinking skills, meticulous attention to detail, and a genuine interest in understanding market dynamics. Proficiency in Microsoft Excel and a willingness to learn new analytical software are essential.

Excellent written and verbal communication skills are required for documenting research findings and collaborating with team members remotely. This role demands self-motivation, excellent time management, and the ability to work independently while meeting deadlines. As a fully remote intern, you will have the flexibility to work from any location, contributing to projects that may have relevance to the **Kitale, Trans-Nzoia, KE** region. This is an excellent stepping stone for aspiring market researchers looking to build a strong foundation in the field. We are committed to providing a supportive learning environment where you can develop valuable professional skills and contribute meaningfully to our client’s strategic initiatives. This internship is designed to provide a comprehensive understanding of market research methodologies and their practical application in business.

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Assistant Technical Analyst

Nairobi, Nairobi KES60000 - KES80000 Y KenyaMOJA

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Job Description/Requirements

  • Review Invitations to Bid (ITBs) and extract key project data from bid documents.
  • Enter and maintain accurate project details in Salesforce.
  • Analyse documents to identify project requirements.
  • Validate and cross-check bid data for accuracy before submission.
  • Build and optimize Excel-based tools (including macros) to streamline workflows.
  • Support the sales team by preparing and validating 5–10 project bids per day
  • Bachelor's degree in Engineering, Computer Science, or another quantitative/technical field.
  • 4 years of experience with technical, construction-related, or financial documents preferred
  • Strong proficiency in Excel (macros, advanced formulas, data management).
  • Analytical thinker
  • Attention to detail and problem-solving skills.
  • Familiarity with Salesforce or other CRM/project management tools is a plus.
  • Strong English communication skills, written and verbal.
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Market Research Analyst

00100 Tuwan KES150000 Annually WhatJobs

Posted 14 days ago

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full-time
Our client is seeking a highly analytical and insightful Market Research Analyst to join their dynamic, remote-first marketing team. This role is critical for gathering and interpreting market data to inform business strategies and identify new opportunities within the Fast-Moving Consumer Goods (FMCG) sector. You will be responsible for designing and conducting market research studies, analyzing consumer behavior, competitive landscapes, and industry trends. The ideal candidate will possess strong quantitative and qualitative research skills, with experience in data analysis, survey design, and report generation. Proficiency in statistical software and data visualization tools is essential. You will translate complex data into actionable insights and present findings and recommendations to various stakeholders, including marketing, sales, and product development teams. This position requires excellent critical thinking abilities, strong communication skills, and the capacity to work independently and manage research projects from inception to completion in a remote setting. We are looking for a curious and proactive individual who can uncover valuable market intelligence to drive informed decision-making and support the growth of our product portfolio. Your contributions will be instrumental in shaping our go-to-market strategies and ensuring our competitive edge in the FMCG market.
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Senior Energy Market Analyst

20100 Mwembe KES410000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client, a prominent player in the energy sector, is seeking a highly analytical and experienced Senior Energy Market Analyst to join their dynamic team. This is a fully remote position, offering the flexibility to work from anywhere while contributing to critical energy market insights. You will be responsible for conducting in-depth research and analysis of energy markets, identifying trends, forecasting supply and demand, and evaluating the impact of policy changes and technological advancements. The ideal candidate will possess a strong quantitative background, extensive knowledge of energy economics, and a proven ability to translate complex data into actionable strategic recommendations.

Responsibilities:
  • Analyze global, regional, and national energy markets, including oil, gas, power, and renewables.
  • Develop sophisticated analytical models to forecast energy prices, supply, demand, and consumption patterns.
  • Evaluate the impact of macroeconomic factors, geopolitical events, and regulatory policies on energy markets.
  • Conduct research on emerging energy technologies and their potential market penetration and impact.
  • Prepare comprehensive reports, presentations, and briefings for senior management, clients, and other stakeholders.
  • Monitor and interpret industry news, policy developments, and market signals.
  • Identify investment opportunities and risks within the energy sector.
  • Collaborate with internal teams (e.g., trading, strategy, business development) to provide market intelligence.
  • Present findings and recommendations clearly and persuasively to diverse audiences.
  • Stay current with the latest advancements in energy market analysis techniques and data visualization tools.
Qualifications:
  • Master's degree in Economics, Finance, Energy Management, Statistics, or a related quantitative field.
  • Minimum of 6 years of experience in energy market analysis, forecasting, or consulting.
  • Proven expertise in quantitative analysis, econometrics, and statistical modeling.
  • In-depth knowledge of energy economics, market structures, and regulatory frameworks.
  • Proficiency in data analysis software (e.g., R, Python, MATLAB) and database management.
  • Experience with energy market data sources and platforms.
  • Excellent analytical, critical thinking, and problem-solving skills.
  • Strong written and verbal communication skills, with the ability to convey complex information clearly.
  • Ability to work independently and manage multiple projects in a remote environment.
  • Experience in renewable energy markets is a significant plus.
This remote role offers a compelling opportunity to influence strategic decisions within the vital energy sector. If you are a data-driven analyst with a passion for energy markets, we invite you to apply.
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Lead Real Estate Market Analyst

60100 Embu, Eastern KES90000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is searching for a motivated and analytical Lead Real Estate Market Analyst to join their fully remote team. This role is central to understanding and forecasting trends within the real estate market, providing critical insights to guide investment strategies and business development. The successful candidate will be responsible for collecting, analyzing, and interpreting vast amounts of data related to property values, market conditions, economic indicators, and demographic shifts. You will produce comprehensive market reports, identify emerging opportunities, and assess potential risks associated with various real estate sectors and geographical areas. Responsibilities include developing and maintaining sophisticated financial models, conducting comparative market analyses (CMAs), and presenting findings to senior management and investment committees. A key aspect of this role is utilizing advanced data visualization tools to present complex information in an easily understandable format. You will also monitor competitor activities and industry news to maintain a competitive edge. Collaboration with internal teams, including acquisitions, sales, and development, is essential to ensure that market intelligence informs strategic decisions. The ability to work autonomously, manage multiple research projects simultaneously, and meet stringent deadlines is crucial for success in this remote position. This opportunity offers the flexibility to work from anywhere, supporting strategic planning for real estate ventures originating from **Embu, Embu, KE**. Strong communication and presentation skills are vital, as you will be expected to articulate market insights clearly and persuasively.
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