2 Senior Public Relations Manager Digital Campaigns jobs in whatjobs

Senior Public Relations Manager, Digital Campaigns

80100 Nairobi, Nairobi KES250000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client is seeking a highly motivated and experienced Senior Public Relations Manager to lead our digital communication strategies. This is a fully remote, high-impact role where you will be responsible for shaping and executing innovative PR campaigns that enhance our brand reputation and drive media engagement across all digital platforms. You will develop compelling narratives, manage online press relations, and oversee social media outreach to ensure consistent brand messaging.

Responsibilities:
  • Develop and implement comprehensive digital PR strategies aligned with overall marketing objectives.
  • Craft engaging press releases, media kits, blog posts, and social media content.
  • Build and maintain strong relationships with online journalists, bloggers, influencers, and media outlets.
  • Monitor media coverage and online conversations, providing timely reports and analysis.
  • Manage crisis communication and respond effectively to online reputation challenges.
  • Collaborate with internal teams (marketing, content, social media) to ensure integrated campaign execution.
  • Identify emerging trends and opportunities in the digital PR landscape.
  • Track and measure the effectiveness of PR campaigns using relevant analytics tools.
  • Provide strategic counsel to leadership on digital communications and media engagement.
  • Mentor and guide junior PR team members in a remote setting.
Qualifications:
  • Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or a related field. A Master's degree is a plus.
  • Minimum of 7 years of progressive experience in public relations, with a strong focus on digital media and online reputation management.
  • Proven track record of successful media relations and securing positive coverage in digital publications.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Proficiency in using PR software, social media management tools, and analytics platforms (e.g., Meltwater, Cision, Google Analytics).
  • Demonstrated ability to develop and execute strategic PR plans.
  • Experience in crisis communications and reputation management.
  • Strong understanding of SEO principles and how they relate to PR efforts.
  • Ability to work independently and collaboratively in a fast-paced, remote environment.
  • Exceptional storytelling and content creation abilities.
  • Experience working with Kenyan media and understanding of the local market is advantageous.
This is a fantastic opportunity to make a significant impact on our client's brand visibility in the digital space from anywhere in the world. We are looking for a strategic thinker with a passion for public relations and a talent for crafting impactful stories. If you are a results-oriented professional looking for a challenging and rewarding remote role, we encourage you to apply. The role emphasizes autonomy and requires excellent time management and communication skills.
This advertiser has chosen not to accept applicants from your region.

Senior Public Relations Manager, Digital Campaigns

80100 Nairobi, Nairobi KES135000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking an experienced and strategic Senior Public Relations Manager to lead their digital communications efforts. This is a fully remote position, offering the flexibility to work from anywhere while shaping impactful PR campaigns. The team operates with a primary coordination focus around **Mombasa, Mombasa, KE**.

Responsibilities:
  • Develop and execute comprehensive public relations strategies, with a strong emphasis on digital channels, social media, and online reputation management.
  • Craft compelling press releases, media pitches, blog posts, social media content, and other communication materials.
  • Build and maintain strong relationships with media contacts, influencers, and key stakeholders across digital platforms.
  • Monitor media coverage and social media conversations, identifying opportunities and managing potential crises.
  • Develop and implement digital PR campaigns to enhance brand visibility, thought leadership, and corporate reputation.
  • Analyze the effectiveness of PR initiatives using analytics tools and provide regular reports on performance and ROI.
  • Collaborate with marketing, social media, and content teams to ensure integrated communication efforts.
  • Manage the company's online presence, including social media profiles and community engagement.
  • Develop and maintain crisis communication plans and serve as a key point of contact during sensitive situations.
  • Identify emerging trends and opportunities in the media and PR landscape, particularly within the digital sphere.
  • Provide guidance and mentorship to junior PR team members remotely.
Qualifications:
  • Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
  • Minimum of 6 years of experience in public relations, with a significant focus on digital PR and social media strategy.
  • Proven ability to develop and execute successful PR campaigns that achieve measurable results.
  • Excellent written and verbal communication skills, with a talent for crafting engaging content.
  • Strong understanding of digital marketing, social media platforms, SEO, and content marketing principles.
  • Experience with media monitoring and PR analytics tools (e.g., Meltwater, Cision, Google Analytics).
  • Demonstrated ability to build and nurture relationships with media and influencers.
  • Exceptional crisis communication and management skills.
  • Proven ability to work effectively in a remote, collaborative team environment.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Knowledge of current events and industry trends is essential.
  • Creative thinker with a proactive approach to problem-solving.
This is an exciting opportunity for a seasoned PR professional to make a significant impact in a dynamic, remote-first environment.
This advertiser has chosen not to accept applicants from your region.
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