2 Senior E Commerce Social Media Marketing Manager jobs in whatjobs
Senior E-commerce & Social Media Marketing Manager
Posted 4 days ago
Job Viewed
Job Description
Our client is seeking an experienced and results-oriented Senior E-commerce & Social Media Marketing Manager to lead their online sales and brand presence. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for developing and executing comprehensive strategies to drive online sales, enhance customer engagement, and build a strong brand community across e-commerce platforms and social media channels. This role requires a deep understanding of digital marketing, e-commerce operations, and social media trends.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement data-driven e-commerce and social media marketing strategies to achieve sales targets and brand objectives.
- Manage and optimize online store performance, including website usability, product listings, conversion rates, and customer journey.
- Oversee all aspects of social media marketing, including content creation, community management, paid social campaigns, and influencer collaborations.
- Develop and execute targeted digital advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram Ads) to drive traffic and conversions.
- Manage email marketing campaigns, including list segmentation, automated workflows, and promotional content to nurture leads and retain customers.
- Analyze website traffic, sales data, social media engagement, and campaign performance using tools like Google Analytics, social media analytics platforms, and e-commerce backend reports.
- Prepare regular performance reports, highlighting key metrics, insights, and actionable recommendations for optimization.
- Stay current with the latest trends in e-commerce, social media marketing, and digital advertising.
- Collaborate with creative teams, product developers, and customer service to ensure a cohesive brand experience across all touchpoints.
- Manage the e-commerce and social media marketing budget, ensuring efficient allocation of resources and maximum ROI.
- Identify and evaluate new opportunities for growth in online sales and social media engagement.
- Lead and mentor a remote team of marketing specialists.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
- Minimum of 6 years of experience in e-commerce and social media marketing, with a proven track record of driving online sales and engagement.
- Extensive knowledge of e-commerce platforms (e.g., Shopify, WooCommerce, Magento) and best practices.
- In-depth understanding of social media marketing strategies, content creation, and advertising across major platforms (Facebook, Instagram, Twitter, TikTok, LinkedIn).
- Proficiency in SEO, SEM, email marketing, and conversion rate optimization (CRO).
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics) and e-commerce reporting tools.
- Excellent written and verbal communication skills, with strong copywriting and content development abilities.
- Proven ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced remote environment.
- Experience with A/B testing and data-driven decision-making.
- Creative thinking and a passion for digital innovation.
- Experience in managing paid social media campaigns and Google Ads.
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Senior E-commerce & Social Media Marketing Manager
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a dynamic and results-driven Senior E-commerce & Social Media Marketing Manager to lead their online presence strategy in a fully remote capacity. This role is critical for driving online sales, enhancing brand visibility, and fostering community engagement across all digital platforms. You will be responsible for developing and executing comprehensive e-commerce and social media marketing campaigns, optimizing website performance, and leveraging data analytics to achieve key business objectives. The ideal candidate possesses a deep understanding of digital marketing trends, proven success in e-commerce growth, and excellent leadership skills to manage a remote team.
Key Responsibilities:
Key Responsibilities:
- Develop and implement integrated e-commerce and social media marketing strategies to drive traffic, conversions, and customer acquisition.
- Manage and optimize the company's e-commerce website, ensuring a seamless user experience and maximizing conversion rates.
- Oversee all social media channels, creating engaging content, managing communities, and executing paid social advertising campaigns.
- Analyze website traffic, sales data, and social media metrics to identify trends, measure campaign performance, and provide actionable insights.
- Develop and manage the digital marketing budget, allocating resources effectively across various channels.
- Collaborate with cross-functional teams, including content creators, designers, and sales, to ensure cohesive brand messaging.
- Stay current with the latest trends and best practices in e-commerce, social media marketing, SEO, and digital advertising.
- Manage relationships with third-party agencies and vendors as needed.
- Develop and implement A/B testing strategies for website elements and marketing campaigns to optimize performance.
- Report on key performance indicators (KPIs) to senior management, highlighting successes and areas for improvement.
This advertiser has chosen not to accept applicants from your region.
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