9 Senior Digital Marketing Specialist jobs in whatjobs

Senior Digital Marketing Specialist

80100 Nairobi, Nairobi KES160000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
We are seeking a creative and data-driven Senior Digital Marketing Specialist to lead our online marketing efforts. This is a fully remote position where you will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, customer engagement, and lead generation. Your expertise will span across various digital channels, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will analyze campaign performance, identify trends, and optimize strategies to achieve maximum ROI. The ideal candidate possesses a deep understanding of the digital marketing landscape, a proven track record of successful campaign management, and the ability to translate marketing objectives into actionable plans. Strong analytical skills are crucial for measuring campaign effectiveness and making data-informed decisions. You will also be responsible for staying ahead of industry trends and new technologies, ensuring our digital strategies remain innovative and competitive. This role requires excellent communication and collaboration skills, as you will work closely with internal teams and potentially external agencies. If you are a passionate digital marketer with a strategic mindset and a desire to excel in a remote work environment, we encourage you to apply and help shape our online presence.

Key Responsibilities:
  • Develop and execute integrated digital marketing strategies across various channels.
  • Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
  • Analyze campaign performance using web analytics tools and generate detailed reports.
  • Identify target audiences and design campaigns to reach them effectively.
  • Create and manage content calendars and oversee content creation.
  • Manage digital advertising budgets and ensure efficient spend.
  • Monitor industry trends and competitor activities.
  • Collaborate with cross-functional teams to align marketing efforts with business goals.
  • Implement A/B testing and other optimization techniques.
  • Stay up-to-date with the latest digital marketing tools and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a strong focus on campaign management.
  • Proven experience in SEO, SEM, social media marketing, and content marketing.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing platforms).
  • Strong analytical and problem-solving skills.
  • Excellent communication, writing, and presentation skills.
  • Ability to work independently and manage projects effectively in a remote setting.
  • Experience with e-commerce marketing is a plus.
This is an exceptional opportunity to lead digital marketing initiatives remotely and make a significant impact on our brand's online growth. This role is perfect for a talented digital marketer working from anywhere, with ideally some connection to or understanding of the market in Mombasa, Mombasa, KE .
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

80101 Nairobi, Nairobi KES180000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly skilled and experienced Senior Digital Marketing Specialist to join their dynamic and fully remote team. This role is pivotal in developing, implementing, and managing innovative digital marketing strategies to enhance brand visibility and drive customer engagement. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will be responsible for conducting market research, identifying target audiences, and creating compelling campaigns across various digital channels. A key part of this role involves analyzing campaign performance data, generating insightful reports, and making data-driven recommendations for optimization. You will collaborate closely with cross-functional teams, including design, content creation, and sales, to ensure cohesive and impactful marketing efforts. The ability to manage multiple projects simultaneously, work independently, and thrive in a fast-paced, remote environment is essential. This is a fantastic opportunity to shape the digital presence of a growing organization from the comfort of your home office. We are looking for a strategic thinker with a passion for digital innovation and a proven track record of delivering measurable results. Your expertise in A/B testing, conversion rate optimization, and marketing automation tools will be highly valued. This role demands excellent communication skills, proactive problem-solving, and a commitment to continuous learning in the ever-evolving field of digital marketing.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies.
  • Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads).
  • Oversee social media presence and engagement strategies.
  • Create and curate engaging content for various digital platforms.
  • Implement SEO best practices to improve organic search rankings.
  • Manage email marketing campaigns and nurture leads.
  • Analyze website traffic and campaign performance using tools like Google Analytics.
  • Prepare regular reports on marketing performance and provide actionable insights.
  • Collaborate with design and content teams to ensure brand consistency.
  • Stay up-to-date with the latest digital marketing trends and technologies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing.
  • Proven experience in SEO, SEM, content marketing, and social media management.
  • Proficiency in marketing analytics tools (e.g., Google Analytics).
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo).
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Ability to work independently and manage time effectively in a remote setting.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

80202 Nairobi, Nairobi KES250000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client, a dynamic and growing digital agency, is seeking a highly skilled and motivated Senior Digital Marketing Specialist to join their remote-first team. This role is pivotal in developing and executing innovative online marketing strategies that drive brand awareness, customer engagement, and conversion for a diverse portfolio of clients. As a remote specialist, you will be instrumental in shaping our digital presence and contributing to the overall success of our marketing campaigns. You will be responsible for managing and optimizing paid advertising campaigns across various platforms, including Google Ads, Meta Ads, and LinkedIn Ads, ensuring maximum ROI and adherence to budget. Furthermore, you will conduct in-depth keyword research and analysis to inform content creation and SEO strategies, aiming to improve organic search rankings and website traffic. Collaboration is key in this role; you will work closely with content creators, graphic designers, and web developers to ensure seamless campaign execution and consistent brand messaging. The ideal candidate will possess a deep understanding of SEO best practices, including on-page, off-page, and technical SEO, and be able to implement strategies that enhance search engine visibility. You will also be responsible for analyzing campaign performance data, generating insightful reports, and providing actionable recommendations for continuous improvement. Proficiency in marketing automation tools and CRM systems is highly desirable. This is an exciting opportunity to leverage your expertise in a fully remote environment, contributing to impactful marketing initiatives and professional growth. We are looking for someone who is proactive, data-driven, and passionate about the ever-evolving landscape of digital marketing. The ability to manage multiple projects simultaneously and meet deadlines is crucial. Experience with A/B testing and conversion rate optimization (CRO) will be a significant advantage. If you are a strategic thinker with a proven track record in digital marketing and are seeking a challenging and rewarding remote role, we encourage you to apply. You will be working in a supportive and collaborative virtual environment, with ample opportunities for professional development and career advancement. Your contributions will directly impact client success and the company's strategic goals.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

00100 Bahati, Nairobi KES150000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
We are seeking a highly skilled and motivated Senior Digital Marketing Specialist to join our dynamic marketing team. This is a fully remote, impactful role perfect for an experienced professional looking to drive growth and innovation from anywhere. Our client, a leading innovator in the digital space, is committed to fostering a collaborative and results-oriented remote-first culture.

Responsibilities:
  • Develop, implement, and manage comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Conduct market research and competitive analysis to identify emerging trends and opportunities for optimization.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve lead generation goals.
  • Create engaging and high-quality content for websites, blogs, social media, and marketing collateral.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and provide actionable insights and reports to stakeholders.
  • Collaborate with cross-functional teams, including sales, product, and design, to ensure brand consistency and campaign alignment.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Manage and mentor junior marketing team members, fostering a collaborative and high-performing environment.
  • Oversee website performance, user experience, and conversion rate optimization initiatives.
  • Develop and manage the digital marketing budget effectively, ensuring optimal allocation of resources.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record of success.
  • In-depth knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency in marketing analytics tools such as Google Analytics, Adobe Analytics, SEMrush, or similar.
  • Experience with CRM platforms (e.g., HubSpot, Salesforce) and marketing automation tools.
  • Strong understanding of HTML, CSS, and web development principles is a plus.
  • Excellent written and verbal communication skills, with the ability to craft compelling marketing copy.
  • Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
  • Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Experience in a remote-first setting is highly preferred.
This role offers the flexibility of working from home, with opportunities for professional development and growth within a forward-thinking organization. Join us in shaping the future of digital engagement from the comfort of your home office, supporting our operations impacting the vibrant community in **Mlolongo, Machakos, KE**.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

80100 Nairobi, Nairobi KES110000 Annually WhatJobs

Posted 9 days ago

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Job Description

full-time
Our client is a dynamic and growing company in the entertainment sector seeking a talented and experienced Senior Digital Marketing Specialist to join their fully remote team. This role is crucial for driving online engagement, brand awareness, and audience growth through innovative digital strategies. You will be responsible for developing and executing comprehensive digital marketing campaigns across various platforms, including social media, search engines, email, and display advertising. Your expertise will encompass SEO/SEM, content marketing, social media management, performance marketing, and analytics. You will analyze campaign performance, identify trends, and optimize strategies to maximize ROI and achieve marketing objectives. The ideal candidate will possess a deep understanding of the digital marketing landscape, exceptional creativity, and strong analytical skills. You must be adept at managing multiple projects, working collaboratively in a virtual environment, and staying current with the latest digital marketing trends and technologies. This fully remote position requires excellent communication and interpersonal skills, enabling you to effectively connect with team members and stakeholders across different locations. You will play a key role in shaping our client's online presence and engaging their target audience. This includes developing compelling content, managing online communities, and driving traffic to our platforms. The successful candidate will be passionate about the arts and entertainment industry and possess a proven track record of success in digital marketing. This is an exciting opportunity to contribute your skills to a creative field while enjoying the flexibility of working remotely. The job is associated with **Mombasa, Mombasa, KE**, but is performed entirely remotely.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive traffic.
  • Create engaging and compelling content for social media, blogs, and other digital channels.
  • Execute performance marketing campaigns across various platforms (e.g., Google Ads, social media ads).
  • Manage email marketing campaigns, including list segmentation and automation.
  • Analyze digital marketing campaign performance using tools like Google Analytics.
  • Monitor social media channels, engage with the community, and manage online reputation.
  • Identify target audiences and develop strategies to reach and convert them.
  • Stay updated on the latest digital marketing trends, tools, and best practices.
  • Collaborate with design and content teams to create visually appealing marketing materials.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a focus on performance marketing and SEO/SEM.
  • Proven experience in managing successful social media and content marketing campaigns.
  • Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
  • Strong understanding of SEO principles and best practices.
  • Excellent written and verbal communication skills.
  • Ability to analyze data, derive insights, and make data-driven decisions.
  • Demonstrated ability to work independently and manage multiple projects effectively in a remote setting.
  • Experience in the arts or entertainment industry is a plus.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

80100 Nairobi, Nairobi KES180000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is seeking a highly experienced and creative Senior Digital Marketing Specialist to join their dynamic marketing team. This role is 100% remote, offering the flexibility to work from anywhere. The ideal candidate will be a strategic thinker with a proven track record of developing and executing successful digital marketing campaigns across various platforms. You will be responsible for driving online engagement, lead generation, and brand awareness for our diverse range of products and services. Your expertise will span SEO, SEM, content marketing, social media marketing, email marketing, and analytics. You will collaborate closely with cross-functional teams, including sales, product development, and customer service, to ensure a cohesive and impactful marketing strategy. Key responsibilities include developing comprehensive digital marketing plans, managing advertising budgets, conducting market research and competitor analysis, optimizing website performance, and analyzing campaign results to provide actionable insights. You will also be instrumental in shaping our brand's online narrative and fostering community engagement. The successful candidate will possess exceptional analytical skills, a deep understanding of current digital marketing trends, and the ability to adapt to a rapidly evolving digital landscape. Experience with marketing automation tools and CRM systems is highly desirable. This is a fantastic opportunity to contribute to a forward-thinking organization and make a significant impact in a fully remote capacity. The role is based out of **Mombasa, Mombasa, KE**, but requires no physical presence there. Join us to shape the future of digital engagement and drive measurable results for our client.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

80100 Nairobi, Nairobi KES70000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is looking for a highly skilled and creative Senior Digital Marketing Specialist to lead their online presence initiatives. This is a fully remote position, enabling you to work from the comfort of your home. The successful candidate will be instrumental in developing and executing innovative digital marketing strategies across various platforms to drive brand awareness, customer engagement, and lead generation. You will be responsible for managing SEO/SEM campaigns, social media marketing, email marketing, content creation, and performance analysis. A key part of your role will involve staying abreast of the latest digital marketing trends and technologies, adapting strategies to capitalize on new opportunities. You will collaborate closely with cross-functional teams, including sales, product development, and design, to ensure a cohesive brand message and integrated marketing approach. The ideal candidate possesses a deep understanding of digital analytics tools, A/B testing, and conversion rate optimization. You should have a strong portfolio demonstrating successful digital marketing campaigns and a passion for data-driven decision-making. Excellent written and verbal communication skills are essential, as is the ability to manage multiple projects simultaneously in a remote setting. If you are a strategic thinker with a creative flair and a proven ability to deliver measurable results in the digital space, we want to hear from you. This role is vital to enhancing our client's market reach and achieving their business goals. Although the role is fully remote, we are posting this opportunity in relation to Mombasa, Mombasa, KE .

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO/SEM campaigns for improved search engine rankings and paid search performance.
  • Oversee social media strategy, content calendar, and community engagement.
  • Design and execute targeted email marketing campaigns to nurture leads and retain customers.
  • Create compelling and engaging content for various digital channels.
  • Analyze campaign performance using tools like Google Analytics and provide actionable insights.
  • Conduct A/B testing and CRO initiatives to maximize website conversions.
  • Stay updated with the latest digital marketing trends, tools, and best practices.
  • Collaborate with design and development teams to ensure effective website and landing page performance.
  • Manage the digital marketing budget and ensure optimal allocation of resources.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Specialist

80100 Nairobi, Nairobi KES180000 Annually WhatJobs

Posted 4 days ago

Job Viewed

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Job Description

full-time
Our client is seeking a highly experienced and results-oriented Senior Digital Marketing Specialist to lead their online marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will have a proven track record of developing and executing successful digital marketing strategies across various channels. You will be responsible for driving brand awareness, lead generation, and customer acquisition through innovative online campaigns. This role requires a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and marketing analytics.

Key Responsibilities:
  • Develop, implement, and manage comprehensive digital marketing strategies to meet business objectives.
  • Oversee search engine optimization (SEO) and search engine marketing (SEM) campaigns to improve search rankings and drive traffic.
  • Manage social media platforms, creating engaging content and fostering community interaction.
  • Develop and execute email marketing campaigns, including automation and segmentation.
  • Create and manage content marketing initiatives, including blog posts, articles, and website copy.
  • Analyze marketing data and KPIs, providing regular reports on campaign performance and ROI.
  • Conduct market research and competitive analysis to identify new opportunities.
  • Collaborate with the creative team to develop compelling marketing materials.
  • Manage the digital marketing budget and allocate resources effectively.
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Mentor junior marketing team members and contribute to team development.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on strategy and execution.
  • Proven expertise in SEO, SEM (Google Ads), social media marketing, email marketing, and content marketing.
  • Proficiency with digital marketing tools such as Google Analytics, SEMrush, HubSpot, or similar platforms.
  • Excellent analytical skills with the ability to interpret data and derive actionable insights.
  • Strong understanding of digital marketing best practices and emerging trends.
  • Exceptional written and verbal communication skills.
  • Ability to manage multiple projects simultaneously in a remote, fast-paced environment.
  • Creative thinking and problem-solving abilities.

This is an excellent opportunity for a seasoned digital marketer to take ownership of online strategies in a dynamic, remote-first setting. If you are passionate about driving measurable results through digital channels, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Specialist

80100 Nairobi, Nairobi KES85000 Annually WhatJobs

Posted 4 days ago

Job Viewed

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Job Description

full-time
Our client is seeking a highly skilled and creative Senior Digital Marketing Specialist to drive their online presence and marketing campaigns. This is a fully remote position, perfect for an experienced marketer looking for flexibility and impact. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, content marketing, and email marketing. The ideal candidate will have a proven track record of success in increasing brand awareness, generating leads, and driving online conversions. Strong analytical skills, creativity, and the ability to stay ahead of digital trends are crucial.

Responsibilities:
  • Develop and implement integrated digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
  • Create engaging and effective content for social media platforms, blogs, and websites.
  • Plan and execute email marketing campaigns to nurture leads and engage customers.
  • Analyze website traffic and campaign performance, providing regular reports and insights.
  • Manage paid advertising campaigns (PPC) on platforms like Google Ads and social media.
  • Collaborate with content creators, designers, and web developers to ensure brand consistency.
  • Stay current with digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget and ensure ROI.
  • Conduct market research and competitor analysis to identify new opportunities.

Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong portfolio of successful campaigns.
  • Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency in digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Creative mindset and a passion for innovative marketing strategies.
  • Ability to work independently and collaboratively in a remote team environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
This fully remote role offers the opportunity to lead digital marketing efforts for our client, impacting their brand presence across the **Mombasa, Mombasa, KE** region and beyond.
This advertiser has chosen not to accept applicants from your region.
 

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