2 Remote Digital Marketing Campaign Manager jobs in whatjobs

Remote Digital Marketing Campaign Manager

80100 Nairobi, Nairobi KES75000 Monthly WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is searching for a creative and data-driven Remote Digital Marketing Campaign Manager to join their dynamic, fully remote marketing team. This role is responsible for planning, executing, and optimizing comprehensive digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and engagement. The ideal candidate will possess a deep understanding of digital marketing strategies, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will be adept at analyzing campaign performance data, identifying trends, and making data-backed decisions to maximize ROI. This position requires excellent project management skills, strong communication abilities, and the capacity to manage multiple campaigns simultaneously in a remote environment. Key responsibilities include developing campaign strategies aligned with business objectives, managing campaign budgets, creating compelling marketing collateral, overseeing A/B testing, and reporting on campaign performance to stakeholders. You will also collaborate closely with creative, sales, and product teams to ensure cohesive marketing efforts. A Bachelor's degree in Marketing, Communications, Business, or a related field, along with proven experience in managing successful digital marketing campaigns, is required. Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, marketing automation software) is essential. If you are a passionate marketer with a knack for creating impactful campaigns and thrive in a flexible, remote work setting, we encourage you to apply. Our client offers an exciting opportunity to shape their digital presence and drive growth, supporting their outreach from the vibrant coastal city of Mombasa, Mombasa, KE .
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Remote Digital Marketing Campaign Manager

80100 Nairobi, Nairobi KES120000 Annually WhatJobs

Posted 9 days ago

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Job Description

full-time
Our client is seeking an innovative and results-driven Remote Digital Marketing Campaign Manager to oversee and execute their online marketing strategies. This is a fully remote role where you will be responsible for developing, implementing, and managing cutting-edge digital campaigns across various platforms to enhance brand visibility, drive customer acquisition, and achieve marketing objectives. You will leverage your expertise in SEO, SEM, social media marketing, email marketing, and content strategy to create impactful campaigns. The ideal candidate is a strategic thinker with a deep understanding of the digital marketing landscape, proven campaign management success, and excellent analytical skills.

Responsibilities:
  • Develop and execute comprehensive digital marketing campaigns across multiple channels (e.g., Google Ads, social media, email, content marketing).
  • Define campaign objectives, target audiences, and key performance indicators (KPIs).
  • Manage campaign budgets effectively, ensuring optimal allocation of resources.
  • Conduct keyword research, competitive analysis, and market research to identify opportunities.
  • Create and optimize ad copy, landing pages, and other campaign assets.
  • Monitor campaign performance in real-time, analyzing data to identify trends and areas for improvement.
  • Implement A/B testing and other optimization techniques to enhance campaign effectiveness.
  • Generate regular reports on campaign performance, insights, and recommendations for stakeholders.
  • Collaborate with content creators, designers, and other marketing team members to ensure campaign alignment.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage social media advertising campaigns and community engagement strategies.
  • Oversee email marketing campaigns, including list segmentation and automation.
  • Implement and manage SEO strategies to improve organic search rankings.
  • Ensure all marketing activities comply with relevant regulations and privacy policies.
  • Continuously explore new channels and tactics to drive growth and engagement.
Qualifications:
  • Proven experience as a Digital Marketing Manager or similar role, with a track record of successful campaign management.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
  • Experience with marketing automation tools and CRM systems.
  • Strong analytical skills with the ability to interpret complex data and derive actionable insights.
  • Excellent written and verbal communication skills.
  • Proficiency in using analytics tools (e.g., Google Analytics).
  • Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
  • Strategic thinking and a creative approach to problem-solving.
  • Bachelor's degree in Marketing, Business Administration, or a related field is preferred.
  • Experience in the Kenyan market is a plus.
  • Must have a reliable internet connection and a suitable home office environment.
  • Must be legally authorized to work remotely.
This fully remote position supports our client's marketing efforts in **Mombasa, Mombasa, KE**, offering a significant opportunity to shape online brand presence.
This advertiser has chosen not to accept applicants from your region.
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